Merchandising inspiration
Putting MODO on display We love to see MODO in stores! That’s why we offer a variety of POP and displays. From small, printed cards with longer brand stories to big posters, we want to make sure that there’s something that suits your space.
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ASSET OVERVIEW – EXISTING POP & DISPLAYS
Counter cards – double-sided cards, 200x240 mm
Display cards – double-sided cards with holder, 100x120 mm
Posters – double-sided poster, 70x100 cm
Material info
The grid display, logo plaque and 1-piece acrylic display are all made from 100% recycled acrylic.
Grid display – FSC certifed wood and recycled acrylic plates
Logo plaque – FSC certifed wood and recycled acrylic plate
1-piece displays – FSC certifed wood and recycled acrylic
The card holder, grid display base, logo plaque holder and 1-piece wood display are all made from FSC certitied wood.
The logo plaque, 1-piece acrylic display and the biggest acrylic plate in the grid display have a dichroic surface. The color will shift between pink, blue, violet and yellow depending on lighting conditions and the viewing angle. 2024 MERCHANDISING INSPIRATION 3
Inspiration for window and shelf displays The following pages uses 3D renderings of our POP, displays and a general shape of frames to show the versatility of our pieces and how you can implement a MODO showcase in your store.
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WINDOW EXAMPLE 1: POSTER, GRID DISPLAY, LOGO PLAQUE AND 1-PIECE DISPLAYS
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WINDOW EXAMPLE 2: POSTER, 1-PIECE-DISPLAYS AND LOGO PLAQUE
WINDOW EXAMPLE 3: COUNTER CARD, 1-PIECE-DISPLAYS AND LOGO PLAQUE
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SHELF EXAMPLE 1: DISPLAY CARDS
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SHELF EXAMPLE 2: DISPLAY CARD AND GRID DISPLAY
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SHELF EXAMPLE 3: COUNTER CARD AND 1-PIECE DISPLAYS
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SHELF EXAMPLE 4: GRID DISPLAY
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SHELF EXAMPLE 5: 1-PIECE DISPLAYS, LOGO PLAQUE AND DICHROIC PLATE FROM GRID DISPLAY
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Custom merchandising
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EXAMPLES OF PREVIOUS CUSTOM MERCHANDISING PRINTED WINDOW GRAPHICS/POSTERS/ROLL-UPS
DIGITAL BANNERS
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Approach A Layered look for the full MODO brand effect. Mix of fabric and colorful materials with different textures and color that complements MODO’s innovative approach to design and technical solutions. Material • MODO poster • Logotype – White window sticker • Fabric back-drop: Voile Tinto Col.0311, Creation Baumann • White speckled recycled plastic: Alba 12 mm, Smile plastics • Coloured back-lit pedestal: Lunar, Varia 9.5 mm, 3form • Corrugated acrylic: Vertu V Mondo, 3form
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Approach B Simplified window, with the same approach to details and colors as Approach A to still convey the colorful and innovative MODO brand. Material • MODO poster • White speckled recycled plastic: Alba 12 mm, Smile plastics • Fabric back-drop: Voile Tinto Col.0311, Creation Baumann
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Image library
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MODEL IMAGE OVERVIEW – OPTICAL FRAMES 4121 YLW
4123 APCT
4272 BBLU
4273 DKGRN
4563 DMGNT
4563 DMGNT
4569 RED
4637 BURG
7069 PET
7070 MAUVE
7071 BLUE
7071 BLUE
8008 DBLU
8008 DBLU
8011 RED
8013 PCH
9000 SIL
9001 GOLD
9003 SIL
LAGU ORNG
695 CRY
702 GRYBL
800 CRY
801 BLTRT
802 MGNT
802 MGNT
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PRODUCT STILL LIFE OVERVIEW 4121 YLW
4271 GUN & GRYBL
4272 BBLU
4273 PET
4563 GBTT
4637 LAV & AUB
7071 OLV & BLUE
7071 OLV
8008 OLV & DBLU
8011 RED
8013 OLV & PCH
9000 SIL & MCPR
9002 SIL, 9001 GOLD, 9000 MCPR
LAGU ORNG
800 PET & TORT
801 CRY & BLTRT
802 BLK
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+39 02 4399 8986 I europe@modo.com modo.com | @modoeyewear