P o r t f o l i o
M O L L y
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ABOUT ME
RESUME
PROJECTS
SONGFEST
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M O L L y
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Hi! Welcome to my personal portfolio. My name is Molly Jones and I am a Junior Marketing Major in Mays Business School at Texas A&M University. I am a creative and detail-obsessed person who loves variety, people, and fun! This year, I am indulging my creative appetite by holding the position of Publicity Chair for my sorority, Chi Omega, where my job is to serve as the creative director of all marketing material for the largest GreekSponsored Philanthropy event on campus: Songfest. This upcoming year, I am serving as the executive chair of Songfest where I will oversee the 10 person team and all details of the event. My professional experience falls in random places all over the map, since the past two summers have brought me jobs and internships at a Christian Sports Camp called Camp Ozark, a high-fashion shoe designer startupJoyce Echols, and an established Non-Profit called Living Water that drills water wells in developing countries all across the world. These highly diverse jobs helped me realize that as long as my career offers a friendly environment, good people, leadership opportunities, and creative outlets, I could do a great number of jobs and still be extremely happy. This comes at great comfort since I still sway between possible career-paths daily. I am so excited to dive into an area of business that has always seemed right up my alley, and can’t wait to see where the rest of my college experience leads me.
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R e s u m e
r e s u m e E X P E R I E N C E Living Water International, Houston, TX- Marketing Intern
May 2016 - July 2016
May 2016 - July 2016
May 2015 - July 2015
• Assisted the creation of a new women’s fundraising group called The Common Well (TCW) • Managed social media accounts of TCW • Organized TCW’s inaugural fundraising event: a women’s pop-up dinner that raised $19K to drill a well in Kenya
Joyce Echols LLC, Houston, TX— Marketing Intern
• Improved website SEO content to increase traffic to Joyce Echols’ website • Designed marketing deliverables, including Summer 2016 and Fall/Winter 2016 Lookbooks • Updated website to account for fluctuating shoe inventory
Camp Ozark, Mt. Ida, AR— Summer Staff
• Cooperated with co-counselor in supervising a group of 10-12 campers during three separate twoweek sessions • Coached various teams of campers in daily “Tribal Competition” to teach the importance of maximum effort, perseverance, and leadership in all areas of life
S K I L L S +
Microsoft Office Google Drive Apps Adobe Indesign, Photoshop, and Illustrator Squarespace Social Media Wix Wordpress Moderate proficiency in Spanish
I N T E R E S T S Golf Graphic Design Lettering, Drawing, Painting Interior Design
E D U C A T I O N Texas A&M University— Mays Business School— Marketing
GPA: 3.88 May 2018 • Bachelor’s of Business Administration in Marketing with a focus in Marketing Analytics and Consulting
Universitat Autònoma de Barcelona, Barcelona, Spain— Mays International Business Study Abroad
GPA: 4.0 July 2016 - August 2016 • Studied classes focusing on the international environment of business and the economy of the European Union • Visited the corporate headquarters of several Spanish businesses, traveled to cultural sights, and experienced Iberian culture
L E A D E R S H I P
A N D
I N V O L V E M E N T
Chi Omega Fraternity— Xi Kappa Chapter Chi Omega Executive Board Songfest Executive Chair
August 2014 - Present
November 2016 - Present
November 2016 - Present
• Coordinate 28 competing organizations in competitive variety show, hosting 7,000 paid attendees, and raising $150K for 30 national and local charities • Oversee nine committee chairs and 300+ Chi Omega chapter volunteers • Manage event planning and execution of Songfest, as well as distribution of monetary donations
Songfest Publicity Chair
November 2015 - November 2016
Songfest Silent Auction Team
December 2014 - November 2015
• Expanded campus-wide marketing and rallied 300+ sorority members to market our event on campus in order to facilitate a 40% increase in ticket sales • Created Songfest’s first website to increase awareness, social media traffic, and facilitate online donations and ticket sales • Designed all marketing material for Songfest (including sale and distribution of 3,000 Songfest shirts) and collaborated directly with printers and distributors • Solicited donations for Songfest’s silent auction • Assisted with setup and implementation of the auction
The Big Event - Texas A&M University— Development Committee October 2016 - Present
• Create marketing materials (T-shirts and yard signs) for the largest one-day, student-run service project in the nation • Assist the other 39 committee members/executive board to coordinate over 22,000 student volunteers on “The Day Of”
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A D V E R T I S I N G C A M P A I G N P R O J E C T
This 67-page, semester-long project was my proudest achievement of an Advertising & Creative Marketing Communications class. The Project was to create a competitive Advertising Campaign for Papa John’s that was as creative, professional, and completely researched as possible. Each group was required to come up with our own Advertising Agency name, identity, logo, and design for deliverables. We named our agency Fresh Paint- which allowed me to incorporate details of paint onto the pages of our research & advertising plan booklet. At the conclusion of the class, we gave presentations in front of our class, A&M Marketing staff, and some Papa John’s employees. I functioned as the group’s content designer, which meant that I was in charge of creating our project every week and turning it in. It was a great learning experience, as I got to incorporate Indesign, Photoshop, and Illustrator skills all into one tangible deliverable.
G r a p h i c D e s i g n p r o j e c t s As a part of our semester-long Marketing Graphic Design project, I designed various professional business deliverables for a fictional company. The company I created was a corporate branding and web-design firm. I created business cards, a website-concept design, and many other deliverables, as well as the actual logo and several variations.
Logo Designs primary logos
simplified logos
Website Concept Design
business cards
S o n g f es t
s o n g f e s t p u b l i c i t y m a t e r i a l s Songfest is a variety show and competition that takes place on Texas A&M’s campus once a year. It is my sorority’s phianthropy event and raises hundreds of thousands of dollars for about 30 phianthropies. As the Publicity Chair of Songfest in 2016, I created various pieces of marketing to help us sell over 7,000 tickets and create a buzz around campus for what we affectionately call “Songfest Season.” These are my designs.
yard signs
t-shirts
other marketing material
other marketing material