Cartier –Timeless Luxury Eyewear Elegance Meets Unparalleled

Craftsmanship

CARTIER is a renowned French luxury brand, famous for its timeless creations, including high-end jewelry, watches, leather goods, fragrances, and eyewear. Established in 1847, CARTIER has become a top choice for the French elite, and its popularity has grown to include the royal houses of Europe and beyond. Despite being known for its watches and jewelry, CARTIER’s eyewear collection is equally impressive and boasts the same high-quality design and craftsmanship. Each CARTIER eyewear piece is a testament to the style and history of the brand.

Louis-Francois Cartier founded the brand in Paris in 1847, taking over his master’s workshop. Despite ongoing uncertainty and unrest during the French Revolution, CARTIER continued to see success and growth over the next decade, eventually opening the first boutique in 1859. In 1874, Louis-Francois’ son Alfred Cartier took over the business and introduced CARTIER to the royal houses of Europe and beyond. The brand continued to see success and eventually opened a showroom in Paris’s Rue de La Paix area in 1899. cartier.com photography OLIVER SPIES [ Munich ] hair DIRK WALTHER make-up EMILY SCHEMBRA styling KATHARINA GRUSZCZYNSKI models ELIZABETH LAN, VICTORIA BIRO & JONATHAN TOLNO at TIGERS MGMT, LUIS & OMAR

Alfred's three sons Louis, Pierre, and Jacques Cartier had the grand aspirations of transforming the CARTIER brand into an international luxury powerhouse. Each of the three brothers made contributions that helped drive the brand forward. Louis built trusting relationships in Europe. Pierre brought CARTIER to New York by using a stunning, million-dollar pearl necklace to snag a coveted piece of real estate on Fifth Avenue, which would become the CARTIER townhouse. Jacques helped inform CARTIER’s signature, Easterninfluenced aesthetic.

The eyewear collection, which has been around for over 30 years, is not just your average license deal focused on profiting from a popular logo. On the contrary, the eyewear is boasting the same impeccable design and quality ethos as the brand's other products. CARTIER works with some of the best opticians in the industry; select products are now available on FAVR.