After a long 18 months of webinars, Zoom meetings and virtual events, we at [d]arc media are delighted to return to the real world with [d]arc room pop-up @ Design London, taking place this September. Here, we give you the low-down on what to expect at the event. Returning to London for its fifth edition, [d]arc room is hosting a special pop-up event at Design London this September. Taking place at the newly-opened Magazine London venue on Greenwich Peninsula from 22-25 September, [d]arc room pop-up marks a long-awaited return to live, in-person events for the [d]arc media team, after the 2020 edition of the show was moved online, resulting in [d]arc room livestream. However, with Covid-19 restrictions easing, and the vaccine roll-out continuing to be a success, we felt that the time was right to get back out amongst the people, and we can’t wait to welcome the lighting community back to the real world. Recognising the capital’s profound influence over architecture and design specification, [d]arc room pop-up is a new, enhanced event experience underpinned by the wealth of knowledge of both [d]arc media and Media 10, organisers of Design London. In previous editions of Design London (formerly 100% Design), the lighting contingent was sporadically positioned throughout the exhibition. This year [d]arc room pop-up will act as an established lighting area within Design London.
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The pop-up will feature a highly curated selection of lighting brands, providing a unique platform for suppliers and designers to meet at what will be the must-attend event during London Design Festival. Alongside the exhibition space, [d]arc room pop-up will also see the return of [d]arc thoughts - our first in-person talks programme in two years. We’re also delighted to bring you a belated [d]arc night party, celebrating the winners of the 2020 [d]arc awards with a night of fun and festivities (and free booze!), alongside some stunning light-art installations, created by our lighting designer and supplier partners. [d]arc media Managing Director Paul James said of the pop-up event: “I am very excited to be bringing the [d]arc room and [d]arc awards installation concepts to Design London in a brand new venue this year. The curatorial nature of our events mean that we will have some exciting brands presenting themselves in an innovative way. And, of course, we are all looking forward to the [d]arc awards party where the lighting design community can come together to celebrate the winners.” Register to attend [d]arc room pop-up and [d]arc night online at www.darcroom.com
