Member FAQ: How can I get my business published in the MBJ?

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CHAMBER NEWS Member FAQs D ISCOV ER W H AT YO U R C H AMBER CAN DO FOR YOU AN D YOUR BUS IN ESS .

Q: How can I get my business published in the MBJ? A: It’s easy. There are multiple options, and most of the member news sections (some of the most-read pages in each issue) are FREE. With so many editorial and advertising opportunities, there are more ways than ever to get your business, company or organization in front of MBJ’s readers. The key is planning ahead, since the magazine has production deadlines months before an issue hits the streets.

LET’S HEAR IT!

HOW YOU CAN HELP CREATE CONTENT

Got a Great Idea to Share? Feel free to pitch your article idea to MBJ. We’re always on the lookout for stories that provide information to help area businesses, explain or uncover

OPTION 1: MEMBER NEWS SECTIONS

a trending business topic or that shine a positive light on our area’s strong business community.

$$$ FREE

Members on the Move:

PRO TIP: Send in photos.

In these sections, we share area businesses’ announcements.

Press releases and other information sent are more attention-grabbing if they are accompanied by great, high-resolution pictures. Remember to send complete caption and identification information for each photo.

Reports on new personnel hires and promotions. A highresolution headshot of the person being highlighted is required for this section.

Members in the News: Reports on awards, honors and mentions in local, regional and national media.

MONTGOMERY BUSINESS JOURNAL VOLUME 11 ISSUE 1 / JANUARY 2019

MBJ

MONTGOMERY AREA CHAMBER OF COMMERCE

FEATURING MGMWERX UPDATE

A HEART-WARMING RESPITE MINISTRY

ADDING UP + ACCOUNTING’S IMPACT

BIG PLANS

doesn’t fall into MOM or MIN.

March, May, July, September and November – and is

WHAT’S HIGH-RES? For photos to reproduce

2019 Submission Deadlines

Chamber Chairman Willie Durham

clear and crisp in a printed

May Issue: March 22

LEADING MGM FORWARD

magazine, they have to be

July Issue: May 31

12/14/18 10:27 AM

Business Buzz:

anything else newsworthy that

es six times a year – January,

members and businesses.

1 MONTGOMERYCHAMBER.COM

sions, additional services and

The Chamber’s MBJ publish-

distributed to 7,000 local

MBJ_JAN19_copy copy.indd 1

Reports on openings, expan-

Mark Your Calendar

“high-resolution,” which refers to the number or

MONTGOMERY BUSINESS JOURNAL VOLUME 10 ISSUE 6 / NOVEMBER 2018

pixels (or dots) of image

MBJ

September Issue: July 26 November Issue: September 27

information per inch.

MONTGOMERY AREA CHAMBER OF COMMERCE

MBJ requires photos

MGM

to be 300 dpi (dots per

ARCHITECTURE & ENGINEERING INDUSTRY OVERVIEW

inch) resolution. If you’re

BETTER BY DESIGN

unsure how to check an

Giveback Briefs:

image’s resolution on your

Reports on the philanthropic

computer, just look at the

efforts and activities of our

Featuring:

business community.

MGM IMPACT MAKER FINALISTS

12

APPEALING ART STOPS

PROVEN PR TIPS

1 MONTGOMERYCHAMBER.COM

size of the photo/image file. A high-resolution photo should be close to 1MB in file size (and may

PROCESS // Simply email a press release to Jina Miniard, Director of Publications at jminiard@montgomerychamber.com by each issue’s submission deadline. If you don’t have a formal press release, that’s fine! Just send the pertinent information.

be a good bit bigger). If the photo is just 100KB (or less) or even 500KB, it’s probably low-resolution and won’t print properly.

70 MONTGOMERY BUSINESS JOURNAL

YOUR CONTACT:

Jina Miniard, Director of Publications 334-261-1106 jminiard@montgomerychamber.com


OPTION 2: SPONSORED CONTENT .

$$$ COST VARIES MBJ currently offers three content sponsorship opportunities.

OPTION 3: TRADITIONAL ADVERTISING

Member Spotlights:

MBJ offers full-page and

A one-page Q&A article

half-page ad placement

that gives an overview of your business and its

ADVERTISING 101: VOCABULARY

offerings with two to three photos, plus contact infor-

Industry Leaders :

mation.

cific Q&A article that gives

Content Experts:

an overview of your busi-

A one-page article pre-

plus contact information. Industry Leaders pages are positioned in or around a feature article related to your business.

17 MONTGOMERYCHAMBER.COM

MBJ_NOV18_new copy.indd 17

10/23/18 2:12 PM

pared by a member of your team that speaks to

ing business debts and your organizational

a specific business topic

approaching a bank for a loan is intimidating,

documents. A brief narrative of your business

time-consuming or that they don’t understand

is helpful. It should describe its background,

faster, more streamlined and less stressful.

to expansion of your business, then a busi-

Outlined below are three to consider.

ness plan with a financial projection for the

or answers a specific busi-

H AV E A G O O D U N D E R S TA N D I N G O F YO U R B O R R O W I N G N E E D : Is

have these things available at the meeting.

it triggered by a short-term issue that is caus-

Banks are eager to make loans as they repre-

ing the business to need cash for just a few

sent the primary source of our income. Loan

ness question. Includes a headshot of the expert and contact information.

why their banker requests so much informa-

ownership structure, primary customer rela-

tion. There are steps that make the process

tionships, etc. Finally, if the loan need relates

next year will help tell your story as well. Try to

weeks or months, or has sustained growth in

requests that are approved by banks have

the business caused higher levels of inventory

common characteristics: identified cash flow

or accounts receivable? Are you in need of

that is ample to repay the loan; good credit

additional equipment, vehicles or modifica-

history of the owner(s); a business that is

tions or additions to your office? These loan

healthy and appropriately capitalized; and col-

purposes are uniquely different, will be struc-

lateral that is suitable for the loan. The more

tured differently and the amount of equity or

readily we can identify these traits, the more

down-payment expected from the borrower

likely we can quickly say yes to your request.

will vary as well.

A S K YO U R B A N K E R F O R A N A P P O I N T M E N T: Seeking a business

MEET THE EXPERT

loan is important to you, and it’s valuable to have your banker’s undivided attention when discussing your needs. Make sure he or she has set aside an hour to spend with you, and even consider asking the banker to come to your business. It gives a much clearer picture of your business’ story and can provide a valuable visual of your borrowing need.

number of information items to arrive at a loan decision, and the loan process is smoother and faster if the banker has everything nec-

Gene Crane has worked as a banker in Montgomery for 31 years. In 2011, he joined River Bank and Trust, a local community bank, where he is an Executive Vice President and a member of the bank’s management team.

essary to approve your loan. Your banker will need three years of financial statements or tax

christina@exploremedia.org to request a media kit and

returns on the business, personal tax return, a personal financial statement, a description of the proposed collateral, a listing of exist-

BY G E N E C R A N E , E X E C U T I V E V I C E P R E S I D E N T, RIVER BANK AND TRUST

Q&A WITH AN EXPERT

B E P R E PA R E D F O R T H E M E E T I N G : This is important. We need a

PROCESS // Contact Christina Bennett at

premium placement.

ads in a magazine are considered “premium placement” spots. Ads with guaranteed premium placement often cost a bit more.

Insertion Order: A contract that makes

SMALL BUSINESS LENDING

We sometimes hear business owners say that

A N S W E R S TO C O M M O N BIZ QUESTIONS FROM LO C A L S I N T H E K N O W

one photo and your logo,

with opportunities for

Premium placement: The “best” spots for

A one-page, industry-spe-

ness and its offerings with

$$$ COST VARIES

INDUST RY Leader | A rc h i t e c t u re & En g i n e e ri n g

39 MONTGOMERYCHAMBER.COM

your purchase of an ad official. Includes size and issue of your ad, placement instructions, the agreed upon ad price and your signature.

Tearsheet: A physical copy (actually cut from the magazine) of your ad, usually sent to you with the invoice for the ad.

PROCESS // Contact Christina Bennett at christina@exploremedia.org to request a media kit and more information.

more information.

71 MONTGOMERYCHAMBER.COM


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