Sarah Völk, Managing Partner, Luxos-Invest GmbH

www.piaget.com

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This page: Limelight Gala Timepiece. This precious festive watch is a limited edition. Courtesy of © Piaget.

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High jewellery BLISSFUL LIGHTS EARRINGS 18K white gold earrings set with 2 radiant-cut yellow diamonds (approx. 3.11 cts, FIY-VS1 and 3.02 cts, FIY-VVS2), princess-cut diamonds, marquise-cut diamonds, baguette-cut diamonds and brilliant-cut diamonds. G38R8500. Image courtesy of © Piaget.

Contents

ART

14

14 MONACO ART WEEK Principality 16 THE ART OF JEWELLERY Design in the 1920s exhibition 17 MASTERPIECE LONDON Chopard's highlights 19 KEMPINSKI HOTEL FRANKFURT adapts to new travel in 2021

56 ART

28 PARTY & PHILANTHROPY

FEATURES

HAUTE HOROLOGY

Contributors p 10

34 The Tourbillon turns 220!

Editor's pick of unique new Tourbillons

Editor’s Letter p 12

36 Only Watch, 9th edition discover unique timepieces to be auctioned for charity 36 ART in TIME & Chopard - exclusive in Monaco, a unique watch for charity FINE JEWELLERY 42-4 Piaget High Jewellery and Fine Jewellery 'Sunlight' collection with Olivia Palermo 47 Blockchain platform and Gübelin 50 THE SPARKLING CHARM OF PRINCE DIMITRI´S CREATION

By Carlos Mundy

ART

44

20 HAUTE JOAILLERIE

32 COVER-STORY

HAUTE HORLOGERIE

BRANDS

INTERVIEWS:

FEATURES

ART IN TIME CHAUMET CHOPARD BREGUET BOVET 1822 CARL F. BUCHERER BUCHERER GALLERY JEAN PAUL GAULTIER GEORGES HOBEIKA GÜBELIN HUBLOT JACOB & CO. JACQUET DROZ JAEGER-LECOULTRE THOMAS JIRGENS LADALIZA LAMAR DEVELOPMENT LE VIAN MARLI DRESSES LOUIS MOINET H. MOSER & CIE PIAGET ROLLS-ROYCE SOTHEBY'S ULYANA SERGEENKO VAN CLEEF & ARPELS

30 TUDOR STOMFF CEO of HYVE

24 IMMERSION4 “we can make the cloud cool again”

37 FRANÇOIS FARGES co-curator of the exhibition “Pierres Précieuses”, with Van Cleef & Arpels

by Estelle Arielle Bouchet 32 MAXIMILIAN BÜSSER Creative Director of MB&F 46 TOBIAS KORMIND Man. Dir. of 77 Diamonds GmbH 48 RENU CHOUDHARY Founder of 'The Diamond Talk' 51 EDDY LeVian CEO of Le Vian and the 21st annual Trend Forecast fundraising in Vegas 59 ELADA NAGORNAYA Creative Director of Lada&Liza

26-7 SEA MIRROR Ultra-high-end seafront gated villa community on Jumeira Bay Island, Dubai, UAE, by LAMAR Development.

28-9 SIR RITOSSA GLOBAL FAMILY OFFICE INVESTMENT MONACO The 15th Anniversary Sir Ritossa Summit under the High Patronage of H. S. H. Prince Albert II of Monaco by Liliya Tippetts

Discover the latest haute couture collections presented in Paris / pp 52-4 Haute Couture guests in Paris p 58 Cannes Film Festival pp 56-8 Monaco Yacht Show p 62

Haute Couture

Haute Couture Winter 2022

Courtesy of Georges Hobeika.

Top International Contributors:

Liliya Tippetts Monaco Vice Presid. Moralmoda, Monaco www.marlidresses.com www.ArteLia-Consultancy.com Liliya has art & business consultancy company between London / Monaco (media communication, art & business advisory). She was previously involved in capital raise and wealth management at a London family office. Liliya is also Co-Founder of sustainable Fashion label MARLI Dresses (MonacoLondon) focusing on designing ecoluxury wardrobe essentials.

Email to Liliya@artelia.co.uk, M: +33 6 09 10 55 19,

Dr. Yana Leonova United Arab Emirates Business Communication Dir. Moralmoda, Dubai/the Gulf.

Dr. Leonova is a strong believer in disruptive technology transforming modern industries and businesses. She provides knowledge-based consultancy to multinational startups, R&D teams in the UAE. Dr. Leonova is a frequent speaker and a co-organiser of high-end events devoted to technology (G20 Foundation event in Hamburg 2017 and during Davos World Economic Forum 2020).

M: +971585277036

Estelle Arielle Bouchet France "Méditerranée en Lumière" www.mediterranee-enlumiere.com Estelle is a writer and an international journalist. She has specialized in Art, Costume and Fashion, thus she collaborates with Conde Nast supervising the entire reportage for Vogue, AD, GQ, World of Interiors. She contributes to theluxurychronicle.com.

She founded the publishing house "Méditerranée en Lumière" whose mission is to protect the Peoples, Cultures and the Sea of the Mare Nostrum.

Méditerranée en Lumière will publish “Secret Egypt” in 2021.

Katerina Leroy Germany www.katerinaleroy.com Katerina Leroy was born in St. Petersburg and is Global Ambassador of the Thomas Jirgens brand. Katerina's ever so sociable personality is her biggest asset for tastemakers around the globe. Her strong character, graciousness, passion, determination, and outstanding reputation throughout the career make her an excellent fit for presenting unique, exceptional jewelry pieces. The Thomas Jirgens brand has released a row of glamorous images illustrating Katerina's magnetism as she wears starry pieces.

Shalini Passi India

Raquel-Elena Díaz Kingdom of Spain

Emré Erturk Turkey

Shalini Passi Art Foundation & MASH (My Art Shalini) mashindia.com shalinipassiartfoundation.com President-founder of the Shalini Passi Art Foundation & MASH. Shalini is a Delhi based artist & Arts Patron of FICA (Foundation of Indian Contemporary Art), and is also an important Patron of the Kochi-Muziris Biennale.

She sits on the Advisory Board of KHOJ (the not-for-profit contemporary arts organisation).

International Relations for "The Diplomatic World" In 2010 she became Director of International Relations for "The Diplomatic World" an organization, subscribed by 68 ambassadors and chaired by Her Majesty, Doña Sofía de Grecia, Queen of Spain. She coorganized Spanish-Russian political forums, in Munich, Prague and Madrid, attended by the ex-President of Spain and the Vice President of Russia.

Vice President Moralmoda, Istanbul Ambassador Moralmoda, Bodrum Yalihan International Emré Erturk New York yalihaninternational.com emrenewyork.com

Mihane Sadiku Turkey

Emré Erturk NewYork, is celebrating this year the 25th anniversary in Fine Arts with solo Arts shows to honour his art collectors. His celebrity list ranges from Hollywood to aristocracy. In 1992 he moved to London, to study fine arts & design at the International Schiller University and the American College of Arts.

He was the IT-handbag designer for the 2006, 2007, 2009, 2010 Oscars. Emré New York raised the bar in fashion world with his organic sunglasses designed with Mazzucchelli organics. Emré Erturk NewYork is also being used as a case and as a role model at New York Parsons School of Design.

D

EDITOR’S NOTE

ear reader, Thank you for your attention to the topics highlighted in our 42nd issue. It is a true honour to unveil the exclusive cover-story featuring Sarah Völk, Managing Partner, LuxosInvest GmbH in collaboration with the German Osmium Institute, on the values and valuable properties of this precious metal that Sarah Völk brings from the myth to the luxury market, together with her close partners Kira Gräfin von Plettenberg, Management and Investor Relations and Ingo Wolf, the scientific director of the German Osmium Institute.

You will find that we again open the issue with art pages and the latest fine art events from Monaco that we are proud media partner of.

Discover also current exhibitions in Paris on fine jewellery, and interviews with scientists and experts in fine jewellery, haute horology, crypto and blockchain, art and more.

Reporting from the Monaco edition of Sir Ritossa Summit, It is very clear tendency that blockchain is entering all the fields of luxury. This new technology has clear advantages to improve the sustainable aspects of luxury as my research and interviews for this issue reveal. It is indeed tremendously exciting, and I look very much forward to include more on the latest developments in our feature media coverage.

I think this issue will have relevant content to watch collectors too, in the Tourbillion's 220th year.

Watchmakers have in the unprecedented quest to produce the world’s most accurate fine watches, let's say pushed the limits and experimented with this groundbreaking innovation by Breguet, which came to life in Switzerland, right after the French Revolution. It is exciting to reflect on the future of the watchmaking for the next two centuries, but we don't have to wait that long as Geneva Watch Days, Only Watch charity auction and Baselworld 2022 are all approaching. I would not miss to prepare coverage again from these events for all readers. Not just for the sake of luxury, but more so to be at hand as an indicator of the measure of the exact present situation.

It often takes one brilliant achievement to mark the posteriority. I believe that the possibility to pursue cross-sectional exploratory study of knowledge, attitudes and moral is beneficial for the sustainable and artful life, which is the apex of luxury...

American philosopher Martha Nussbaum argued that we should develop the human capabilities in order to increase the quality of life. I believe strongly that we have aimed to bring the most merited type of content to do just so. In any case I wish you as always, a lovely moment reading these pages.

CEO & PRESIDENT

COVERPHOTO: SARAH VÖLK, MANAGING PARTNER, LUXOS-INVEST GMBH FROM THE MYTH TO THE LUXURY MARKET. PHOTOGRAPHY: BELA RABA.

No. 42 MORALMODA MAGAZINE

N E R M I N A H M E T , C E O & P R E S I D E N T, LILIYA TIPPETTS, VP MONACO E-MAIL: LILIYA@ARTELIA.CO.UK EMRÉ ERTURK NEWYORK, VP I S T A N B U L, D R . Y A N A L E O N O V A , BUSINESS COMMUNICATION DIRECTOR DUBAI, UAE, ESTELLE ARIELLE BOUCHET, STYLE EDITOR, MIHANE SADIKU, V P B O D R U M, R E N U C H O U D H A R Y , F I N E J E W E L L E R Y, S H A L I N I P A S S I , A R T & D E S I G N C O N T R I B U T O R, LAYA HAFFAR, DESIGN DIRECTOR, MARWAN HAFFAR, D E P U T Y E D I T O R, C A R L O S M U N D Y , C O N T E N T S T R A T E G I S T, , M A R W A N H A F F A R ,R E S E A R C H EDITOR, TOVE MCCNEY, DIGITAL PUBLISHING MORALMODA MAGAZINE is the world’s first & only independent publication dedicated to art and sustainable luxury. Exclusive insight with interviews and luxury news from world's top luxury destinations, thanks to teams in Monaco, Geneva, Madrid, Dubai, Istanbul, London, New Delhi and Paris.

Copyright 2021 ©.

All rights reserved. No part of the material protected by copyright notice may be produced or utilised in any form or by any means, without written permission from the Publisher.

Moralmoda doesn't endorse incorrect info or advert and oppinions of their respective brands are not necessarily those of the publisher.

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SPECIAL REQUESTS & ADVERTISE INQUIRY, EMAIL: ADS.MORALMODA@GMAIL.COM SPECIAL THANKS TO OUR VALUED BRANDS AND PARTNERS: ABU DHABI MAGAZINE, ALDO COPPOLA, AMBER LOUNGE, ART IN TIME, ARTELIA CONSULTANCY MONACO, BERIN ART MANAGEMENT - BERIN IGLESIAS ART, BOVET 1822, BUTTERFLY BALL MONACO, CAUDWELL CHILDREN, ELITE CLUB INTERNATIONAL, ETIHAD, THE FUTURE OF LUXURY, GREEN COFFEE MONACO, GROVE REAL ESTATE, GÜBELIN, IMPERIAL COSMETICS, INTERNATIONAL FOUNDATION FOR HIGHLY GIFTED CHILDREN, JABOY, JACOB&CO., THOMAS JIRGENS, KEMPINSKI, LADALIZA, LEVIAN, MARLI, MASH, MB&F, MONACO ART WEEK, MONACO STREAMING FILM FESTIVAL, PIAGET, PIRANESI FINE JEWELLERY, SIR R I T O S S A G L O B A L F A M I L Y O F F I C E I N V E S T M E N T S U M M I T S , S T E L L A W O M E N A R O U N D T H E W O R L D, W P C . C O L T D , Y A L I H A N I N T E R N A T I O N A L .

Goldschmied & Chiari, Motoperpetuo, 2021, mirror polished steel, overall dimensions around 500 x 80 x 0.3 cm. Photo credit images above and right Loic Thebaud.

NM CONTEMPORARY UNVEILS AN IMMERSIVE JOURNEY INTO THE WORLD OF CONTEMPORARY ART

Andrea Francolino, Humus 43.731553, 7.425526 (Principauté de Monaco), 2021, jute, bamboo, powdered earth, overall dimensions 217 x 179 cm (bamboo pole, 217.5 cm; jute, 141 x 179 cm). Courtesy of the artist and Mazzoleni, London – Torino.

PAIRED WITH SWEEPING VIEWS OVER

THE CÔTE D'AZUR During the Art Monte Carlo Week, NM presented a solo exhibition by Italian artist Vincenzo Marsiglia, designed by Beatrice Audrito and Davide Sarchioni, titled "Prospect". An immersive journey into the world of Marsiglia through interactive screens, installations optics and a room with blue light.

Works by Vincenzo Marsiglia are currently on display at the Italian pavilion of the Biennale of Venice architecture.

His artistic research focuses on architecture, social intelligence and artificial, hololens, digital and interactive installation, sculpture with several supports such as than paper, marble, ceramics and felt.

For more info visit: NM Contemporary, 17 rue de la Turbie (Condamine), Principality of Monaco. www.nmcontemporary.com

« LE DÉJEUNER SUR L’HERBE » GROOUP SHOW FEATURING ARTISTS NINA CARINI, ANDREA FRANCOLINO, GOLDSCHMIED & CHIARI, DAVID REIMONDO, FABIO RONCATO

H. S. H. Princess Stéphanie of Monaco visits «Une Maison pour la Vie» Presented by Fight Aids Monaco, in collaboration with La Maison de Vie Carpentras and ESPACE 22. Image: Frédéric Nébinger.

NM Contemporary inaugurated already in June the group show "Le déjeuner sur l‘herbe" curated by Gaspare Luigi Marcone in collaboration with Mazzoleni Torino - London, and installed in the garden of a private collector in Èze-Bord-de-Mer. The exhibition, which evokes Édouard Manet’s famous masterpiece, featured sculptures, installations, sound and verbo-visual works by Italian artists Nina Carini, Andrea Francolino, David Reimondo Goldschmied & Chiari and Fabio Roncato.

The founding aspects of the exhibition are conviviality and debate, reflection on natural elements.

The route, punctuated by modern sculptures part of Monaco Sculptures programme from the Artcurial house, exhibited in the heart of the Principality for their July sale, in collaboration with the prestigious Société des Bains de Mer. Left: Robert Combas, «Le pot de jambes en bouquet de pieds et mollets», 2007, Painted bronze; Barelier Foundry, 320 × 150 cm (Estimated 100 000-150 000 €).

Above: David Reimondo, Acqua, 2021, air-tight inflatable, Crystal PVC, 300 x 150 x 40 cm.

Courtesy of the artist and Mazzoleni, London – Torino.

Above: installation view, ‘Louise Bourgeois. Maladie de l'Amour’, inaugural exhibition at Hauser & Wirth Monaco, 19 June–26 September 2021. © The Easton Foundation / ADAGP, Paris 2021. Courtesy the Foundation and Hauser & Wirth.

MONACO ART WEEK, placed under the High Patronage of H.S.H. Prince Albert II of Monaco, celebrates this year its 3rd edition, which took place from July 13 to 18, 2021, in parallel with the Art MonteCarlo Fair.

The Association also continues its activity around anew Council made up of Mrs. Louise Gréther (Artcurial), President, Mr. Fabrizio Moretti (Moretti Fine Art), VicePresident, Mrs. Caroline Jelmoni ( Kamil Art Gallery), Secretary, and Madame Sabine Steiner Toesca, Treasurer

MONACO ART WEEK returns to reinforce the art agenda in the Principality

Art-Box.Store Art-Box.Store offered, at the Galerie l’Entrepôt, three artists working between performance and street art: Jean Antoine Hierro, Manou Marzban and Joris Brantuas. And on the ground floor, Daniel Boeri & Magdalena Gabriel present two artists inspired by nature, with the installation 'Royal Love' by Sonia Falcone and Pierre Bonnefille’s works on paper.

Hauser & Wirth Monaco Swiss fine art gallery Hauser & Wirth invites art lovers to its new majestic space in Monaco to discover the works ofLouise Bourgeois in the gallery's inaugural exhibition ‘Maladie de l’Amour’ currently on show until 26 September 2021. Opposite the Casino de Monte-Carlo a monumental sculpture, one Bourgeois’ famous spiders, is installed in the gardens next to the new Above: DANIEL BOERI & MAGDALENA GABRIEL Present Sonia Falcone, 'Royal Love', 2014, gallery space, hauserwirth.com. tropical flowers painted with golden oil, 720 x 240 x 195 cm.

Right: Lucio Fontana 'Concetto Spaziale, Attese' 1965. Sotheby's.

Far right: Broch in platin, gold, sapphire signed by Cartier (estimate: €6090.000).

Presented by Wannenes Art.

Galerie Adriano Ribolzi and MF Toninelli Art Moderne gallery Entering the Monte-Carlo district, visitors can discover a historical gallery of the Principality, the Galerie Adriano Ribolzi which celebrates the centenary of Maison Ribolzi. It hosts the works of "paintingsculptures" by the Italian artist Sergio Fermariello. Next door, modern sculpture is in the spotlight, at MF Toninelli Art Moderne gallery through a collection of works by renowned artists, such as Hans Arp and Constantin Brâncuși.

Sano di Pietro (Siena, 1405-1481), Madonna and Child, Tempera on

panel, 22 x 19 cm.

Presented by Moretti Fine Art. © Photo: Giusti Claudio (right).

Sotheby's first private "pop-up" The Sotheby's first private "pop-up" sales area had a selection of contemporary and modern paintings, and designer luxury pieces. On the same avenue, the Moretti Fine Art gallery, renowned for its expertise in the Masters of the Italian Renaissance, unveiled a remarkable small gold ground, painted by the Sienese artist Sano di Pietro (Siena, 1405-1481). The nearby Wannenes Art Contact auction house presented a preview of the jewelry and objects from its next sale in Monaco.

At Larvotto, the Kamil Art Gallery presents the intriguing universe of Franco-German painter Eric Massholder.

G&M Gallery is dedicating its 'Knife Edge' exhibition to the work of Mark Evans.

Monaco Modern'Art gallery had the monumental paintings of Philippe Pastor, whose work with matter expresses his concern with the environment.

Moralmoda Magazine

Art | 15

When Chopard presented its novelties during this year's edition of Watches and Wonders in Geneva, it was already clear that this is going to be the year of L.U.C. series. On the occasion of the 25 years of the celebrated collection, Chopard Manufacture has presented its first jumping-hour timepiece: the L.U.C Quattro Spirit 25. However, this June

during the Masterpiece London week, art and watch collectors were offered further iconic models from the anniversary series, including the L.U.C. XP Esprit de Fleurier Peony (left below) and men's watches L.U.C. All-in-One, L.U.C. Perpetual T Spirit of the Dragons. Chopard's creations are crafted from ethical 18-carat gold.

Chopard is not only associate partner of Masterpiece London, the world's leading cross-collecting fair,

Top image: Red Carpet Haute Joaillerie Sapphier & Diamond Chocker by Chopard. All images courtesy Chopard All rights reserved..

Chopard showcases the art of watchmaking at Masterpiece London

Red Carpet Haute Joaillerie 'Magari' set with both a pink and a blue diamond highlighted by white diamonds.

Below: Automatic, 18-carat white gold (fairmined), 43 carats of diamonds

Red Carpet Haute Joaillerie Waterlily Watch

but also the Cannes International Film Festival's official partner and the responsible for the spectacular fine jewellery on the Red Carpet.

Chopard's Red Carpet Collection for Cannes includes each year, more creations always corresponding to the annual edition of the Festival.

And this year Cannes celebrated its 74th session, see also chopard.com.

Moralmoda Magazine Issue No. 42 | 16

While the creations of the illustrious Maison remain iconic and its owners celebrated, the team behind has remained unknown until now.

Van Cleef & Arpels and its rich archives Van Cleef & Arpels and its L'École in Paris have joined forces to present a rich, three-part shared program of exhibitions and live course in Paris. The partnership not only enables unique creation of a course on the mysteries of jewelry design, and the exhibition, ‘‘Designing Jewels’’, but even the publication of a book, Designing Jewels, co-published by Norma and the School of Jewelry Arts.

The exhibition presents a remarkable collection of graphic art, including some sixty drawings and several notebooks, which are being shown to the public for the first time, they "were executed by numerous artists and designers, either famous or anonymous, illustrating a great diversity of techniques and uses. All come from the Van Cleef & Arpels Jewelry Culture Fund, set up for research, presentation and educational purposes.’’ stated Nicolas Bos, President & CEO of Van Cleef & Arpels.

L’ÉCOLE, School of Jewelry Arts premiers

Jewelry Design:

This collection brings together a body of around one hundred works spanning the 19th century: beginning in the 1770s and ending with the First World War. This period reflects the eclecticism of a century that juxtaposed older designs and avantgarde artists. The originality of the exhibition lies in its association of important workshops like Lalique and Vever with lesser-known names such as Paillet, Brédillard, Hatot, and Mellerio-Borgnis. Through the various drawings on display, the exhibition allows us to question what is referred to as a “jewelry drawing”.

A course, an exhibition, a book ‘‘Designing Jewels’’

→ From October 14, 2021 to February 14, 2022 This fall, L’ÉCOLE, School of Jewelry Arts in Paris presents the first exhibition devoted to this theme, explored in a rich and long programme of exhibition, course and book launch. It is the first opportunity for guests to discover exceptional archives in support with the House of Van Cleef & Arpels.

The exhibition opens during Paris Fashion Week and continues after another important presentation supported by Van Cleef & Arpels, the unique "Gems" exhibition, at the French National Museum of Natural History, in Paris.

The exhibition "Designing Jewels" is divided into three distinct parts and allows all interested to explore the topic in depth with hands-on experience, and to study archives of Designing Jewels works in the exhibition and book.

Art Deco à la Van Cleef & Arpels Renown for its Art Deco inspired creations Van Cleef & Arpels creates fine jewellery, timepieces and high jewellery from the rarest gemstones and superior quality diamonds and precious metals.

The works in the exhibition masterfully evoke the artist's precision and a sense of geometry, colour and composition suitable for different precious stones and metals.

All images: courtesy from ‘‘Once Upon A Time There Was Jewelry Design’’, Van Cleef & Arpels. Drawing for a necklace, circa 1920, all images Van Cleef & Arpels Archives. © Van Cleef & Arpels SA.

This new program is the completion of an ambitious research project launched three years ago under the direction of Guillaume Glorieux, Director of Teaching and Research at L’ÉCOLE, School of Jewelry Arts.

L’ÉCOLE: Research and Public Service Since the creation of a dedicated department in 2017, research has been an integral part of the activities of L’ÉCOLE, School of Jewelry Arts. It contributes to the varied educational content offered by L’ÉCOLE: - courses, - talks, - exhibitions books, - videos, etc.

Research promotes the production of knowledge and ensures that information is relevant and accurate. We can only anticipate, more archives to be opened for the public. The importance of intellectual property that is protected by the law in France is something that this valuable archive can support through their collections.

Moralmoda Magazine Issue No. 42 Art | 17

Exclusive cover-story on Luxos-Invest GmbH

LUXOS BRIDGES THE GAP BETWEEN OSMIUM AND THE LUXURY MARKET - the myth surrounding the last and rarest precious metal becomes reality!

F

or the past few years, osmium has been making waves in the precious metals market.

It is considered an outlier from other precious metals and has shown strong performance even during the times of high volatility.

The eighth and last of the precious metals has seen consistent growth in its daily spot prices. Decoupled from secondary markets, the value of osmium is not influenced by the behaviour of other precious metals. As a result, osmium is eyed by many as a gainful addition to any portfolio.

In the past, when the price of gold has stagnated, osmium has become more valuable. Osmium cannot be banned as a money substitute metal like gold. As the world's only unforgeable metal, it also has an advantage over silver, which is found in growing quantities to contain the carcinogenic metal cadmium.

During its initial five years on the market, osmium faced broad scepticism and saw investments only from a small number of well-informed professionals.

Moralmoda Magazine Issue No. 42 Cover-story | 20

As is common with most emerging markets, companies and high net-worth individuals observed osmium’s performance carefully and patiently before finally making a move themselves. Now, this new precious metal has arrived on the world stage.

Only small quantities of osmium can be mined and separated from platinum each year. Today, the total volume of the osmium market is estimated to be 200 billion euros, causing many to look more closely at osmium as a tangible precious metal investment. Three years ago, Sarah Völk and Kira von Plettenberg sensed this growing trend and began preparing for 2022.

The year would coincide osmium’s launch on international markets across five continents. An unprecedented run for osmium is beginning, and the metal is now stepping out of obscurity into the glittering world of high society.

This is where it will certainly find its home, for in beauty, glitz, and glamour, osmium cannot be surpassed. Investors have understood that osmium is not simply beautiful but represents the tangible investment opportunity par excellence.

This page: Kira Gräfin von Plettenberg (left) / Management and Investor Relations; Sarah Völk (right) / Managing Partner Luxos-Invest GmbH.

K

ira Gräfin von Plettenberg studied her double master's degree in Business Administration and Management in extraordinary places like Indonesia and Portugal. After her professional work as an Impact Investor at the Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ GmbH), she moved back to her home country in Bavaria to use her professional and international experience in the investment industry at Luxos-Invest. As a contact person for clients and partners, she is mainly active in the field of private investment, family offices, banks, and governments at Luxos-Invest GmbH. She presents osmium as a valuebased real investment and long-term hold. Through her connections, Kira von Plettenberg covers an elite clientele seeking innovative spirit. Thus, the scientific presentation of the osmium institutes is perfectly complemented by Luxos’ information and advice. Both women have a shared ambition and shared vision to present individuals, institutions, and governments with a niche product.

To this end, it was necessary to connect with Ingo Wolf, who has been instrumental in guiding the osmium

inexpensive artificial diamonds, osmium appears to be the strongest link in the precious metal chain. This reliability is further exaggerated by the pressure put on gold markets by the recent regulations stipulated by the Basel III accords.

Raw osmium is toxic in its natural form, and just as a puffer fish should only be prepared by special chefs, osmium must be purified and prepared to safely begin crystallization.

The daily harvest rate determines which crystals meet the conditions of the jewelry and tangible asset industries.

Only pieces that achieve a perfect degree of crystallization are then distributed to the watch and jewelry market.

The metal, with its high value density, is easy and safe to transport. As a precious metal, it does not oxidize and is forever durable. A genuine, tangible asset metal must not be counterfeitable, and Osmium meets this criterion perfectly. This is because every piece of osmium is 3Dimaged down to the nanometer in the osmium institutes with high fidelity Keyence microscopes.

"Osmium stands out due to its incredible rarity and high value density, and gives any target group the option to protect their

wealth in times of crisis."

The metal with the highest density of all elements cannot institutes towards a high degree of success.

A serial entrepreneur, his resumé boasts an impressive series of inventions and technical innovations, from patents on ip-TV broadcasting networks to the operation of a company building electric convertibles, to the development of exploration fields of gold and antimony.

be counterfeited with a metal of the same weight. As cryptocurrencies, non-fungible tokens, and hot-for-a-day stocks begin to fall out of the investor spotlight, the last precious metal steps up to take the place as the next best opportunity.

One of the only things he lacked was a connection to the rich and beautiful. Now, however, with the burgeoning interest generated by the rocket-like rise of osmium, a link was sought in the glittering world for which osmium is virtually predestined.

The partnership between Sarah Völk and Ingo Wolf represents a dynamic duo in the tangible asset market.

Völk, an early adopter in the precious metals market with rich experience in the jewelry segment, compliments the expertise of Wolf, the scientific director of the German Osmium Institute. Together they convey the spark and sparkle of Osmium.

A Swiss crystallization laboratory and Ingo Wolf take osmium through its journey to the tangible asset market using a host of scientific processes that crude osmium must undergo to go from a toxic sponge to the most beautiful element in the world.

Since gold and silver are increasingly counterfeited and since the markets for diamonds and pearls have plummeted in the wake of geometrically perfect and

The evolution of osmium from a small German market to a worldwide phenomenon has been rapid. Following increased demand in neighbouring countries Austria and Switzerland, the market for osmium then developed in countries like Australia, Canada, the USA, the UAE, and China. Whereas the early order sizes ranged from hundreds to thousands of Euros, orders are today being filled to the tune of millions of euros worth of crystalline osmium, enough for a state reserve to secure a large fortune. It helps, too, that the amount of osmium required to fill these demands fits comfortably into a small space the size of a briefcase.

Moralmoda Magazine Issue No. 42 | 22

For the past three years, Wolf has also been leading the annual symposia all over the world and training new country partners with his team, who have established institutes on all five continents. It all started small with the Osmium World Database, which is now available to customs authorities in the USA, Canada, Europe and Australia.

Above: Sarah Völk (left) / Managing Partner Luxos-Invest GmbH; Ingo Wolf (right) / The scientific director of the German Osmium Institute.

"The partnership between Sarah Völk and Ingo Wolf represents a dynamic duo in the tangible asset market."

I

t comes as no surprise that the two founders of a company directed at real asset investors were excited by osmium’s potential.

The foundation of the company began by approaching

the institute in Germany that is responsible for certifying all the pieces of crystalline osmium in circulation around the globe: The Osmium-Institut zur Inverkehrbringung und Zertifizierung von Osmium GmbH. After the first meeting with the directorate in 2018, the plan to found Luxos-Invest GmbH was born. The focus was to be on the customer benefits that every real investor wants: a security combined with the possibility of high returns. The company, directed by two young women, would also shake up and modernize the male-dominated precious metals market. Managing Director Sarah Völk worked closely with the core team of the German Osmium

Institute near Munich in the early days of the international expansion. The start of her own company, Luxos-Invest GmbH, happened just three years after her first contact with the extraordinary precious metal. She entered into an international wholesale partner agreement with the German Osmium Institute and began her work in the luxury market. This also gives the jewelry piece a material value. Osmium has an important role to play in both the jewelry and tangible asset markets.

Moralmoda Magazine Issue No. 42 Cover-story | 23

This page: Sarah Völk (right) / Managing Partner Luxos-Invest GmbH; Ingo Wolf (left) / The scientific director of the German Osmium Institute.

Right: collier "Orient", in osmium. Design by Sarah Völk. All photography: Bela Raba. Image editing Bavarian retouch.

O

nly a few kilograms of osmium were on the market at that time in the early days of the osmium era.

Following the launch of his first book on osmium, Wolf began to build up the international Osmium Institute and the unique certification process of the crystalline osmium pieces made possible with the highperformance Keyence microscopes.

After the foundation was laid, the market for crystalline osmium surged, and the quantities of osmium necessary to fulfil demand could hardly be supplied. In addition, work had to be done on packaging, safety, documentation, customer service and quality control. The Corona virus pandemic, presented an ironic and fateful opportunity to the crystalline osmium market. Because of a surge in demand for digitized assets, which the osmium institutes already offered, the market rapidly scaled up.

Today, given its relative infancy, any outcome is possible with the osmium market. Osmium is at the beginning of a very promising career among precious metals. After the period of a decade or two, it is predicted that global reserves of extractable osmium could run out. The consequence would be what some have dubbed the “Osmium Big Bang". This refers to a surge in the price of osmium following the supply of osmium falling greatly below the existing demand in investor and jewelry markets. Given that every gram of osmium that is incorporated into jewelry never finds its way back into the investment market, the quantity of osmium on the market becomes smaller every year.

There is no denying that osmium, as a tangible asset, would naturally become a jewelry metal with its fabulous sparkle.

Hublot, Ulysse Nardin and many other brands create products with the rarest and by far the most beautiful precious metal.

In the context of these developments, Völk pursues a very special strategy for her customers. She asked herself poignant questions for someone in her industry: What would happen if a resource or metal became abruptly unavailable, and subsequently became the embodiment of the ultra-exclusivity? What role would it play in the jewelry market? After all, a pavée of small and worthless diamonds can easily be replaced by a single piece of osmium. This also gives the jewelry piece a material value.

Osmium has an important role to play in both the jewelry and tangible asset markets. Sarah Völk and her company Luxos-Invest GmbH are set up to accommodate both. In her opinion, osmium belongs in every safe. Not only for hedging, but of course also for diversification. As diamonds lose more and more of their value in the face of a deluge of man-made diamonds on the market, the exact opposite is true of the value of osmium. Inevitably, everyone gets entranced by the charm of the rarest precious metal in the world.

Get your Osmium oversupply here:

www.luxos-invest.com info@luxos-invest.com

Moralmoda Magazine Issue No. 42 | 25

Image courtesy of Kempinski Hotel Frankfurt.

Luxury Travel

RESTART AT KEMPINSKI HOTEL FRANKFURT WITH NEW SERVICES FOR FAMILIES

F

or the past few years, Kempinski has been making inspiring offers for guests and groups like families to feel more welcome and at home while travelling.

Guests have shown strong preferance for tailored experiences and unique offers. This time Kempinski Hotel Frankfurt invites families to discover the charm of a country villa, the atmosphere of a natural oasis, international and regional cuisine, a diverse range of wellness and sports offerings, which will ensure an ideal combination of services and make it the perfect spot for a relaxing family vacation. The five-star city resort located just outside Frankfurt, in a 15-hectare park along the hotel’s private lake, offers a comfortable alternative to the big city. The property's 225 rooms, including 37 suites, in different categories reflect the hotel’s rustic charm, with the convenience of modern amenities. Four different restaurants and the 2,000-square-metre Country Club & Spa, with a generous outdoor area are also available for the guests along with all the extensive services the hotel offers.

Several projects will mark the next stay at exceptional.

Karina Ansos, Dir. of Kempinski Hotel Frankfurt, and her team have developed a variety of offers designed to appeal to couples, singles and families with children. “With our proximity to Frankfurt and the Rhine-Main region, we consider ourselves an ‘urban retreat’: Our guests can relax and enjoy nature while they are here, treat themselves to an afternoon at the spa or restaurant and also explore the urban centre or other nearby sights,” says Ansos.

In addition, guests can book additional activities. Families with children, in particular, benefit from investments in enlarging the Kempinski Kids Club. The hotel’s park area now includes a playground with a climbing castle, swings, sandbox and other equipment.

Guests can also look forward to a better TV experience as of late August, and the hotel has invested EUR 120,000 in this area. All rooms and suites are now equipped with new flat screens, and the hotel has significantly expanded its streaming offers, which now include all major streaming services. All of these services can be used free of charge.

At last, the Kempinski Group has ensured fashionable and luxurious stay thanks to its global partnership with Ferragamo.

Kempinski will also offer to discerned clients access to dedicated events in nearby Ferragamo boutiques, to exchange and immerse with both worlds of exquisite luxury. Discover all offers on kempinski.com.

Moralmoda Magazine | 19

Immersion4’s Ground Breaking Technology Helps Solving the Datacenter Pollution and Energy Consumption

I

mmersion4 contributes to solving a nation’s need for energy and data independence in a climate of ever-increasing energy demand yet diminishing natural resources.

The company's unique and revolutionary approach to cooling electronics, Immersion4 DTM Cooling, has been highlighted in Forrester Group’s 'Q4 2020 Sustainability Report' as the key groundbreaking technology to transform the datacenter market and to progressively transform the current inefficient industrial model. Immersion4 is Solar Impulse labelled as one of the 1000 companies to save the world, and in 2019, Immersion4 received Best Use of ICT award and the Global Excellence award.

Circular Economy and micro particles In addition, 2020, the year of COVID, has validated how zero micro particle emissions results in a high reduction in virus transmission. Using Immersion4's unique circular economy industrial business model aka I4IBM, Immersion4’s production methods and the technology results in zero micro particle emission of any size! While part of Immersion4 Industrial Business Model (I4IBM), local

All images courtesy of © Immersion4.

All rights reserved.

“in-country” production strategy (CoolINT) and R&D services (CoolLabs) benefit local economies & universities to enhance and retain most of the benefits within the local economy.

At the highest levels of government, data and energy independence is recognized as crucial to maintaining a nation’s economic and political security.

Data is now widely recognized the most important natural resource, the new “oil”. Data-centers have become are the most energy consuming systems on the planet. Dramatic increase in cloud computing, AI, social media, and increasing processing power are exploding the data-center energy consumption. This exponential growth in data consumption is driving massive shifts in IT infrastructure, leading to unprecedented levelsof electricity consumption.

Today, almost all of it is air and water cooled.

"Today, 15% of the world’s electricity is consumed by datacenters. By 2030 experts expect this to increase to 30%.

Immersion4 is tackling this challenge of transforming the digital wasted heat into a new economy. Immersion4’s DTM™ Systems solutions help corporate and government customers assess, optimize manage the lifecycle of resource utilization for 90% improvements in operating efficiency, reliability with even higher environmental impact."

Immersion4’s DTM™, Edge Computing and data sovereignty The DTM™ design is a “building block” based part of a broader rethinking of the data center and how we bring computing power to the edge of the network.

We address many risk categories: GRID load, urban area density, and drastically reduces electricity and water consumption. And we enable the data to stay “in-country” by reducing and distributing the country’s datacenter footprint thereby addressing capacity challenges to GRID and the broader issues of National security around data management: where is our data held.

Immersion4 DTM™ technology simplifies the complexity of implementing data centers through a distributed architecture. This helps to prevent the “unknown” aspects of cybersecurity to achieve realistic governance.

With Immersion4, for the first time, data storage, computing power, accessibility and connectivity become independent of their energysources and can be builtlocally contributing to local economies and the communities’ Quality of Life.

Data centers are the foundation of the new economy and the infrastructure has to keep pace and match that growth.

Immersion4 contributes to country leaders and city mayors who constantly seek to balance the challenge of resource constraints and financial profitability against environmental sustainability concerns and community Quality of Life, immersion4.com.

SEA MIRROR - an ultra-high-end seafront gated villa community on Jumeira Bay Island

Discover ultra-luxury on a private 6 million square foot island located off the coast of Dubai.

T

he latest residential project by Lamar Development, Sea Mirror is the most exclusive waterfront location in Dubai, offering uninterrupted views of the glistening sea and Dubai’s downtown skyline.

The development is primed to become the premier address of choice for ultra-high net worth individuals seeking privacy.

Lamar Development’s attention to detail is at the core of this development where sustainable, modern design meets ultra-high-end finishes. The private gated island will offer 18 waterfront villas with world class amenities and is a triumph of modern architecture.

Designed by internationally renowned architects Jacobsen Arquitetura and Studio MK27 with an interior design concept from Studio Urquiola, each home boasts expansive indoor/outdoor entertainment areas, complemented by world-class amenities and features.

The development’s villas offer 5-6 bedroom layouts and are built with critical attention to detail using the finest materials.

The villas’ overall concept focuses on minimal luxury; where luxury is understated, design is inimitable and authenticity is paramount. Practicality and inclusion of specific on-site amenities such as home cinemas, a private pool oasis, car galleries, expansive maids’ and drivers’ quarters, wine and cigar rooms, spa areas and private waterfront access are key elements to complement the discerning lifestyles of its residents.

Jumeira Bay Island is formed of private parks and beaches (exclusive to villa residents) and is also home to the Bvlgari Hotel, Marina and Yacht club where residents will have exclusive membership. Upscale dining, leisure and wellness experiences are all available on the doorstep of Sea Mirror’s residents.

Launching this September.

Enquire now: www.seamirror.com/ info@ld.ae

Moralmoda Magazine Issue No. 42 | 27

ELITEEVENT

H.E. SIR ANTHONY RITOSSA UNITES ELITE WORLD LEADERS FOR THE 15TH ANNIVERSARY GLOBAL FAMILY OFFICE INVESTMENT SUMMIT

By Liliya Tippetts Vice President of MoralModa in Monaco

From left to right: H.E. Prof. Sir Manuel Freire-Garabal y Núñez, Madam Stasa Ritossa, H.E. Sir Anthony Ritossa, Chairman, Ritossa Family Office, UAE, H.H. Prince Mahmoud Salah Al Din Assaf, Switzerland; and Prof. Olga Mroz, Dame of Honour. All images kind courtesy of Sir Ritossa Summits.

The 15th Ritossa Global Family Office Investment Summit from June 3oth to July 2nd was organised under the High Patronage of His Serene Highness Prince Albert II of Monaco The three-day Summit offered an exceptional opportunity for live and in person meetings between elite family offices.

The most powerful and influential investors representing elite family offices travelled from around the world to convene in Monaco, attracting 500+ family offices, private investors, sheikhs, royal families and leading businesses from 30+ countries representing more than $4.5 trillion in wealth comprised the Summit's family office delegation.

Meeting in person, exchanging rich thought leadership, ensuring safe investing, legacy building and making the world a better place is a theme that is promoted in order to enable this movement.

"In Monaco, the Global Family Office Investment Summit proved once again to be the foremost global gathering of elite family offices and high profile private investors."

- Sir Anthony Ritossa, Chairman, Ritossa Family Office, UAE

Moralmoda Magazine Issue No. 42 | 28

With the aim of facilitating international collaboration between high-net-worth individuals responsible for the family office investments across regions, the organizers prepared a 3-day event, which opened with a spectacular private soiree at the great reception in Monte Carlo and overlooking the Côte d'Azur.

The Summit was held during the peak of the social calendar in Monaco, and preceding the highlights of the Monte-Carlo event calendar such as Monaco Art Week and the Monaco Yacht Show. This further reaffirms Monaco a global hub for sustainable development and therefore an important Summit destination.

In addition to family office attendees, the Summit also welcomed selected investment opportunities on blockchain, healthcare, hospitality real estate, fintech, renewable energy, impact investing and philanthropy.

Monaco's World-Famous Financial Marketplace Monaco survived the pandemic well with the strong leadership of His Serene Highness Prince Albert II of Monaco.

It is a thriving $140 billion international financial marketplace with strong credit dynamics, new regulations for residency, and an efficient platform for estate planning—many view Monaco as an emerging Wall Street of Europe.

One of the more interesting companies on display was Icecap Diamonds, the first in the world to offer diamond NFTs, specifically to hard-asset investors. The diamond goes in a vault, and the NFT is traded back and forth on the Ethereum blockchain. The token can be redeemed at any time for the diamond itself. According to their tagline, “The hardest asset is now liquid.”

One of the key participants was Immersion4, a world leading company with merits (ITU, UN, Solar Impulse, etc.), which is also circular economy based, specialized in cooling off electronic producing data and rethinking Datacenter.

Using no natural resources (air & water), emitting no pollution (GHG & CO2), Immersion4 allows datacenter to become fully sustainable with a return of investment (ROI) within a year.

During the 15th Sir Ritossa Summit, members of European royal families in attendance included His Royal Highness Prince Juan Jorge de Bagration-Mukhrani of Georgia and the Summit's Grand Ambassador from Monaco, His Royal Highness Prince Michel of Yugoslavia.

The distinguished guests of honour, including Hadi Al Alawi, Chairman and CEO of the Al Hayat Group in Bahrain attended another live in-person Summit that provided valuable insights and discourse on the values and philosophy behind projects and investment policies. The pandemic proved that individuals of great wealth must work together for a better tomorrow with a strong sustainable growth, rising awareness of responsible family investment practices, please visit for more details ritossafamilysummits.com.

His Royal Highness Prince Juan Jorge de Bagration-Mukhrani of Georgia.

Sir Anthony Ritossa's Conference Dates in 2021

ELITEEVENTMONACO Next dates: 16th Conference in Dubai on 3rd - 5th October 2021.

Left to right: Brock Pierce, Chairman, Bitcoin Foundation, Entrepreneur, Venture Capitalist, USA.

Left to right: Markus Lehner, Tudor Stomff, CEO of HYVE, is presented with the Ritossa Lifetime Achievement Award from H.E. Sir Anthony Ritossa.

Centre: Vanessa Eriksson, CEO, Ritossa Family Office, UAE.

Left to right: Liliya Tippetts, VP Moralmoda Magazine; Madam Stasa Ritossa; H.E. Sir Anthony Ritossa, Chairman, Ritossa Family Office and the Founder, Ritossa Family Office Investment Summits; Mohamed Al Ali, CEO & Advisor, Sheikh Ahmed Al Maktoum International Investments Enterprise, UAE; Markus Lehner, Chairman of the 15th Global Family Office Investment Summit, Founder of Lehner Investments, Monaco.

Left to right: Madam Stasa Ritossa; H.E. Sir Anthony Ritossa, Mika Häkkinen, Former Multiple Formula 1 World Champion.

Prof. Olga Mroz, Dame of Honour, and H.E. Prof. Sir Manuel FreireGarabal y Núñez.

Above: Hadi Al Alawi, CEO & the Chairman Al Hayat Group Bahrain.

Dr Yana Leonova, Moralmoda Magazine Dir., UAE (left).

Center left: His Royal Highness Prince Juan Jorge de BagrationMukhrani of Georgia and far right Dr. Victoria Vysotina, Chief Investment Officer, Family Office RPP, US.

25 SEPTMEBER 2015 | ISSUE 05

Left: His Royal Highness Prince Michel of Yugoslavia.

Left to right: Tudor Stomff, CEO of HYVE and Frédéric C. Geerts, Managing Director, Rothschild Martin Maurer, Monaco.

An interview with

TUDOR STOMFF

H

CEO of HYVE

How a decentralized freelancing platform is redefining the workforce industry

YVE is a decentralized autonomous ecosystem The first component of the ecosystem, that serves the multi-billion workforce industry.

This page and far right: Tudor Stomff, CEO of HYVE.

This page and far right: Tudor Stomff, CEO of HYVE.

The platform serves two main purposes: creating a global task directory and offering infrastructure for decentralized platforms. The platform is designed to cut intermediaries out of the freelance and workforce industry. HYVE's mission is to reduce fees to 0% and create a community-governed ecosystem, bringing the power of Blockchain into a trillion-dollar industry.

At the center of the ecosystem lies the HYVE token, which fuels the governance and staking functionalities of the ecosystem. The token has built-in utility ranging from being able to use it to lower fees, pay people, participate in platform governance and even staking the token to help sustain the ecosystem.

HYVE enables global collaboration between people and machines, and is an open infrastructure for any platform that aspires to become a blockchain-first business. The provided infrastructure includes things such as: contract confidentiality, instant settlement, P2P agreements, a generalistic collaboration module and self-verifiable tasks powered by the HYVE Protocol.

HYVE LAUNCH, just went live last week and it now enables DeFi capabilities within the ecosystem allowing projects to generate their own token, fundraise, create staking & liquidity mining vaults as well as run their own governance. HYVE LAUNCH allows projects that want to build on top of the ecosystem to have an easy onboarding process and skips a lot of the hassle through a low/no-code environment for project owners.

MM: Tell us about the key aspects of HYVE's ecosystem and how you founded this platform?

Mr Tudor Stomff: HYVE was co-founded by Dominic Burghelea, Brad Yasar, and myself. HYVE was developed with a focus on two fundamental objectives. First, allowing global collaboration between people through the creation of a global task directory.

Second, providing infrastructure for any service platform to build on top of our ecosystem, enabling entrepreneurs to build a decentralized Airbnb, DoorDash or Uber on top. HYVE is a platform for freelancers, but it’s also much more than that; HYVE is an ecosystem for other platforms. We’ve had to build and integrate an incredible number of things to make HYVE work properly, so that made us realize that anyone who wants to switch their existing platform to Blockchain would have to do the same and so we decided to make their lives easier.

MM: How can HYVE facilitate and integrate the needs of family offices and luxury?

T. S.: Our team consists of developers and technically savvy people. Still, despite that, we had to go through a lot of effort to build the whole infrastructure that makes HYVE possible.

Because of that, we decided that we will open all of the infrastructures that we have built and allow centralized companies and decentralized companies to use them. So, for any family office that has centralized businesses in their portfolio and would like to adopt Blockchain technology, HYVE makes it incredibly easy for them to go and do so.

They can focus on their niche, and thus we eliminate the required hard work of rebuilding all the necessary tools by offering them modules that include decentralized disputes, peer-to-peer contracts that you can sign directly on the Blockchain, curation, instant settlement, multi-chain availability and quite a few other features.

MM: What is the current company status of HYVE? T. S.: We are already listed as a token and public company essentially. HYVE is listed on several exchanges, like Kucoin, Gate.io, PancakeSwap and Uniswap, which are a few of the top exchanges in the world.

In addition to this, we’re constantly putting out new technology. Having just released HYVE Launch we have 2 more upcoming component releases scheduled for the next quarter in addition to an already wide-range of activities and announcements we have to make.

HYVE is not a behemoth by any means, but it’s an incredibly fast-growing company and that speed of growth has for now only continued to accelerate.

MM: How do you promote education regarding Blockchain to the mainstream, considering that Blockchain is still in the early stage of the rollout?

T. S.: We made an initial video series explaining what the platform does in simple terms. And we will continue creating such video series that make it easy for people to understand. Lots of Blockchain platforms haven't made it easy for people to use the technology and that’s what’s holding us back right now.

For example, when you use a credit card, you don't have to understand all the technology behind it, so we want to offer people the same experience when using blockchain nowadays. Instead of creating a unique address that you have to take care of yourself, at HYVE we allow users to register a username and use that to interact with the platform as well as all the other annex services we offer. In short, we make it incredibly convenient for non-blockchain users to either create or solve tasks and make transactions on HYVE. MM: What are additional advantages for users that opt for HYVE, and what offers can they expect to have in the future on HYVE? T. S.: It will take users less than a minute to sign up once the platform is fully live and after that they can just start solving or posting tasks in order to earn money.

In the next 3 to 5 years, we want to onboard as many companies as possible on top of the ecosystem and get more traditional people to adopt Blockchain technology.

We genuinely believe that Blockchain is much more than a speculative market and the technology still has a lot of

room left to grow. For now, the only real use-case of blockchain was DeFi, but we want to help speed up the next wave: service platforms and marketplaces. That’s where blockchain can have a meaningful impact in the next couple of years and we’re providing all the necessary tools to let people build that.

If you want to learn more about HYVE, please visit the official Twitter page (@join_hyve) and our website: hyve.works. To find out more about the $HYVE token you can find us on either Coinmarketcap or Coingecko.

"We genuinely believe that Blockchain is much more than cryptocurrency and pricing-related transactions. There is so much more to build with the inherited advantages that technology brings, and many people tend to forget.

You can find us on Coinmarketcap and Coingecko."

- Tudor Stomff, CEO of HYVE Moralmoda Magazine Issue No. 42 | 31

An interview with

MAXIMILIAN BÜSSER Creative Director of the Swiss, independent watch label Maximilian Büsser & Friends

M

aximilian Büsser has established a unique concept within the world of fine watchmaking as the founder of the eponymous, independent brand Maximilian Büsser and Friends (MB&F), in 2005. Since then, Max as he is amicably called, has developed multiple collaborations with extraordinary relevant specialists in the industry and experts in the watchmaking industry, such as master watchmaker Kari Voutilainen and complications genius Jean-Marc Wiederrecht, Materials specialist James Thompson.

MB&F recently created a highly limited-edition collection in collaboration with master engraver Eddy Jaquet, thus completing the circle of all the specialists, engineers and artisans involved in the creation of the brand's awardwining haute horlogerie masterpieces and timekeeping machines. Everyone is curious how the luxury brands overcame 2020. Independent companies such as MB&F did well, surely also due to Mr Büsser's extensive experience and an impressive background in the fine watchmaking world. A circle that he joined at an early stage in his life and on a very high level. Reflecting on this, he shares some exciting updates for the watch collectors and MB&F's so-called tribe.

MM: Your watchmaking records go back to the 1990s and work with Harry Winston and Jaeger-LeCoultre, how did you decide to emancipate to create an independent watch brand?

Maximilian Büsser: I was incredibly lucky in life to have taken enormous risks and that they paid out. My guts (or my guardian angel) did not fail me. In 1991, coming out of engineering university, Henry-John Belmont, the then Managing Director of JLC made me join his company with one phrase “Do you want to be one amongst hundreds of thousands in a big corporation, or do you want to be one amongst the 3-4 of us who will save Jaeger-LeCoultre”. The rest is history.

As for Harry Winston, It was the incredible chance I was given as a 31-year-old to become the managing director of the Timepiece operation. I realized it was probably the only time in my life someone would offer me such an opportunity and I had to seize it even though I did not know if I was up to the task. The 7 years at JaegerLeCoultre taught me how to work and instilled even further the love of high-end watchmaking. While my 7 years at Harry Winston taught me that I was capable of the insane turnaround, we operated and to grow a company tenfold, but it also taught me that it was not the life I wanted. To be proud of myself on the last day of my life, I needed to create without ever looking at the market (as an artist) and to only work with people who share the same values. These were the two defining points which gave birth to MB&F in 2005.

MM: On the one hand the intimate community of Swiss watchmakers needs to collaborate and thrive in the same ecosystem, and on the other hand, there is also internal competition, while you insist on high transparency, incorporating term Friends in your Company's name?

M. B: “Treat people the way you want to be treated” is one of the defining thoughts which have driven us non stop for the last 16 years. The least any company could do is credit all the great artisans, engineers, watchmakers and creators they work with.

MM: In spite of the brand's cautious approach and postponed launches of new models how do you reflect on the 2020?

M. B.: Even though Covid hit, we never changed any of our launch plans and increased significantly our presence on social media in our usual transparent and enthusiast way.

The results were incredible. We finished 2020 with the highest sell-out in history and 2021 is just insane.

Horological Machine N°9 ‘Sapphire Vision’ in red gold and sapphire case.

Moralmoda Magazine Issue No. 42 | 32

MM: What is the MB&F timepiece that one ought to own?

M. B.: Because of our incredibly intensive engineering, high-precision crafting and very rare hand finishing there is a price to our products which de facto cannot allow me to answer your question.

MM: Luxury is associated with rarity and exclusivity, what is your brand's approach to this?

M. B: For the last decade, we have always crafted less than what the market wanted. And in 2020 and 2021 30% less than what the market wanted.

It started in 2013, when I decided that the company would not grow anymore as my first daughter had just been born and I knew that my family had to take prevalence on the company. My quest for harmony between my personal and professional life actually led to much higher exclusivity to the product and brand.

MM: That's fair enough! In what ways do you seek to support art and pair art with the art of watchmaking?

M. B.: The M.A.D. Galleries are a little like an orphanage.

Most of the incredible kinetic/mechanical artists we present have not exhibited in art galleries yet, so we make it our mission to help them get better known and be able to develop their unique art.

MM: Can you outline profile of the contemporary collector of MB&F timepieces and timekeeping machines, and do they differ in different markets?

M. B.: The MB&F collector is more or less the same in all markets, whatever his or her education, upbringing, race or religion. A very independent, self-asserted individual who does not need to show off – and only buys what he or she really love for its intrinsic values. We call them The Tribe and honestly have never met an MB&F customer who was not an incredibly interesting individual!

MM: What is the difference in approach when collecting art versus watches?

M. B.: There should be no difference – research a lot before purchasing a piece (there is a lot of smoke and mirrors in both domains) and whatever you do, choose a piece you truly love and not only for speculative reasons.

MM: What news, can we look forward to from MB&F? M. B.: After the sapphire HM9, the LMX (10th anniversary LM), the reimagined LM101, the M.A.D. 1, the malachite FlyingT, all launched in the last 6 months, you could imagine that we would take a rest… Well, not yet! Before 2022, there are more launches which should make true watchmaking fans rejoice, and on top of that there will be an amazing collaboration – something I do not think anyone would have expected. So stay tuned!

MM: In what ways is the award-winning brand MB&F dedicated to sustainability?

M. B.: Creating a high-end mechanical movement is the apex of sustainability. What other creation, will be able to be repaired in 100 or 200 years – virtually nothing that is produced today in an era of “throw-away” products.

"Creating a high-end mechanical movement is the apex of sustainability. What other creation will be able to be repaired in 100 or 200 years – virtually nothing that is Left: Maximilian Büsser, Creative Director MB&F. Right: LEGACY MACHINE 101, MB&F × H. Moser. © MB&F.

produced today in an era of “throw-away” products."

- Maximilian Büsser, Creative Director of MB&F.

The 220th Year

of the Tourbillon

All images courtesy of W&W.

Louis Moinet was Abraham-Louis Breguet's friend, who inventor the Tourbillon in 1801.

In this year of space probing, Ateliers Louis Moinet launch one-of-a-kind, avant-garde mechanical watch Hope Probe Tourbillon (left) marking the UAE Mars space mission.

It is powered by the calibre LM48: the world’s first “satellite tourbillon ®” measuring an exceptional 13.59 mm in diameter, it features cage balanced by the means of a Mars planet rotating around it and incrusted with genuine Mars meteorite dust. This satellite tourbillon®️ prominently set at 12 o'clock in a beautiful mother-ofpearl dial, gives 72 hours of power reserve, louismoinet.com.

The apex of Swiss watchmaking, imbued in rich tradition

Like Breguet, Hublot doesn't only push the limits of haute horlogerie but seek to present creations that will form part of important private collections as Breguet's new lady watche (opposite), while Hublot's Big Bang Integral Tourbillon Full Sapphire, highlights the calibre with ultimate transparency (left).

It is powered by HUB6035 automatic manufacture calibre, entirely designed and manufactured in-house and uniquely paired with its three transparent sapphire bridges, hublot.com.

Moralmoda Magazine Haute Horlogerie | 34

Marking the 300th anniversary of its founder's birth, the brand Jaquet-Droz donates a unique and the first Grande Seconde Skelet-One with tourbillon and plique-à-jour enamel, for “Only Watch” charity, Manufacture en Suisse, (above) jaquet-droz.com.

H. Moser & Cie.’s Endeavour Tourbillon Concept Tiger’s Eye, reference 1804-0401, in red gold is a very limited edition of 50 pieces featuring the calibre HMC 804 movement. True to the brand's ingenuity, this self-winding Manufacture movement is equipped with a double flat hairspring designed and produced in-house, (above) h-moser.com.

Jaeger-LeCoultre Reverso Hybris Mechanica Calibre 185 Quadriptyque; The world’s first watch with 4 dials (left) is also the most complicated Reverso model ever, featuring a total of: 11 complications, and 12 patents! jaeger-lecoultre.com

The House of Bovet 1822 unveils new Virtuoso VIII Chapter Two featuring the award-winning watchmaker's patented flying tourbillon with ten days of power reserve, the patented accelerated rewinding system,

the writing slope case and sapphire crystal aperture, the fine movement decoration, the big date display, and the two dials treated with Super-LumiNova, bovet.com.

Reine de Naples 8938, automatic, white gold.

Image courtesy of © Breguet.com.

www.breguet.com.

Chopard's L.U.C Flying T Twin contemporary collection launched in 2019, features the Manufacture's first self-winding tourbillon movement, driven by a 22-carat gold micro-rotor. Combined with the two coaxial barrels of the Twin technology developed and patented

by Chopard, this winding mechanism has 65 hours of power reserve, and 190 components.

At just 7.7 mm thick, the Flying T Twin is one of the thinnest selfwinding tourbillons on the market and the only one to earn both Chronometer (COSC) and Poinçon de Genève certification.

ART in TIME & Maison Chopard UNVEIL A UNIQUE PROJECT CHOPARD L.U.C FLYING T TWIN: EXCLUSIVELY AVAILABLE IN MONTE-CARLO

A

RT in TIME is a luxury watch gallery located in the Golden Triangle of Art of Monaco. With the attention to

fine Swiss watchmaking and projects aimed at good cause, this spectacular watch store now offers a unique edition by the House of Chopard. By offering this new one-of-a-kind at ART in TIME, Karl-Friedrich Scheufele, initiator of this exceptional watchmaking space in Monaco and Co-President of Chopard, is confirming his desire to support local commitments and in particular the Prince Albert II of Monaco Foundation.

For almost 15 years, H.S.H. Prince Albert II of Monaco has been working through his Foundation to prevent the damage threatening the planet, by protecting the environment and promoting sustainable development.

This new watchmaking contribution reinforces ART in TIME's involvement in Monegasque life, as well as in its noble and longstanding philanthropic tradition.

All images courtesy of © ART IN TIME.

For the first time, its 40 mm-diameter case in ethical 18-carat white gold features a guilloché officer-type caseback, enabling the collector to admire the movement at leisure (image above).

The honeycomb motif chosen to adorn this cover reproduces that of the historical logo designed by Louis-Ulysse Chopard and matches the dial, which is also hand-guilloché and features an exclusive green hue.

ART IN TIME ONE MONTE CARLO, Place du Casino MC 98000 MONACO Tel (+377) 93 15 00 00 contact@art-in-time.com www.art-in-time.com FONDATION PRINCE ALBERT II DE MONACO Villa Girasole 16, Boulevard de Suisse 98000 MONACO Tel (+377) 98 98 44 44 contact@fpa2.org.

Only Watch, a biennial charity auction under the patronage of HSH Prince Albert II returns to Monaco Yacht Show.

This year some of the most beautiful watchmaking Maisons donate one-of-a-kind timepieces for the ninth edition of Only Watch, a biennial charity auction where 99 percent of proceeds go to the Monegasque Association against Muscular Dystrophy (AMM) and to fund the research into therapeutic solutions for Duchenne muscular dystrophy.

The Only Watch show launches during the Monaco Yacht Show; the auction on the 6th of November 2021.

Louis Moinet is presenting the world-first MEMORIS SPIRIT. This creation represents the latest evolution of the chronograph. The worldwide launch reveals a fully visible chronograph housed in a 40.7mm titanium case topped by a domed crystal, © louismoinet.com.

The Heritage BiCompax Annual Only Watch in white gold with a silvered dial and contrasting blue subdials is Carl F. Bucherer’s unique creation for the Only Watch auction (left). Its annual calendar complication indicates that the date only has to be corrected once a year, on the 1st of March. The Maison's first Heritage BiCompax Annual launched in 2019, invokes an archival piece from the early 1950s, and became an immediate hit (left), courtesy of © carl-f-bucherer.com.

Conditions permitting, the collection will depart for its world tour of around ten destinations, beginning in Monaco from 22nd to 25th September at the Monaco Yacht Show, and ending with the auction at Christie’s Geneva.

Under the initiative of Luc Pettavino, President of Association Monégasque Contre les Myopathies, ONLY WATCH reveals the names of the 54 brands participating in the 9th edition of the iconic charity auction, this fantastic altruistic impulse has permitted to raise more than 70 million Euros to date. Discover all unique lots on, onlywatch.com.

AN INTERVIEW BY ESTELLE ARIELLE BOUCHET:

FRANÇOIS FARGES CO-CURATOR OF THE EXHIBITION “PIERRES PRÉCIEUSES” NATIONAL MUSEUM OF NATURAL HISTORY IN PARIS

Left: Collaret, 1939 platinum, diamonds Former collection of Her Majesty Queen Nazli of Egypt.

Van Cleef & Arpels Collection. Patrick Gries ©. Van Cleef & Arpels SA. On a display for the first time in France Below: Simulation of the French Blue diamond of Louis XIV, recreated for the exhibition. © MNHN / F. Farges.

E François Farges, co-curator of the exhibition.

stelle Arielle Bouchet interviews François Farges, co-curator of the exhibition “Pierres Précieuses”—at the Museum National d’Histoire N aturelle (MNHN) in parthership with Maison Van Cleef &Arpels and its President & CEO Nicolas Bos. If you are in Paris until August 22nd, do not miss the opportunity to visit the exhibition “Pierres Précieuses” which proposes a hybrid path-though two distinct roomsbetween the legendary gems of the Museum and Van Cleef & Arpels High Jewellery archive pieces. Connecting thus, naturally, the miraculous element of gem with the artistic creation; the Earth with the man’s ability to conceive a masterpiece.

Estelle Arielle Bouchet: François Farges, you are the co-curator of the unique exhibition “Pierres Précieuses” (Gems) at the French Museum of Natural History (Jardin des plantes campus in Paris), which is born from a unique partnership with the ancient and illustrious institution embodied by the Museum itself and the brilliant Jewelry Maison Van Cleef & Arpels, what is the genesis of this exhibition and which Spirit animates it?

François Farges: We started this new vision since I arrived at the Museum in 2006. Back then, the previous mineral and gems exhibitions – despite their greatness – were needed to be lifted

for a new kind of presentation, more modern, more stylish perhaps and emphasizing all the great scientists and artists that contributed to our collections since the 17th century.

And then, we had a new permanent exhibition that opened in 2014 named “Trésors de la Terre” aka Treasures of the Earth, that Nicolas Bos, CEO and Art Director of Van Cleef & Arpels appreciated a lot for its elegance and modernity.

It is open by the way with the French Crown jewels presentation. On the other hand, VCA decided to start an exhibition project in Singapore about the Art and Science of Gems, Art and Science of Gems, for which I was asked to design the science section to be seen in parallel to the jewelry part curated by VCA and more particularly Lise Macdonald, Director of the Heritage and Exhibitions and its wonderful team.

Muséum national d'histoire naturelle -Van Cleef & Arpels Exhibition "Pierres Precieuses" design by Jouin Manku, with vertical showcases, where jewellery creations are displayed above natural minerals and polished gemstones. © Eric Laignel.

The success was so immense that I suggested to my President to think about a Parisian version of that Singapore event. Because such project could be more extended as many precious objects of our collections cannot travel abroad due to their preciosity, fragility, etc.

Furthermore, they have never been exhibited in modern times. And then Nicolas Bos and Bruno David decided to remake it again in Paris, but with a totally new and enhanced synopsis, focused this time on the gemstones, sciences, technics and arts.

EAB: First time we’ve met, three years ago, “Pierres Précieuses” project was already on the fire, how was your collaboration with Nicolas Bos, CEO and Art Director of Van Cleef & Arpels?

F. F.: May I reveal you a secret? It was just great. Because Nicolas Bos is a visionary person, just like our Museum President Bruno David. Both, because they gave us hints and the directions to better refine our synopsis. A key for me was to make sure the Stone Department of the VCA was involved too, because they have fabulous collections of unseen stones of the best quality that, at the Muséum, we have no chance to see despite we are among the top world experts in that domain.

I think Nicolas and Bruno are true friends, it is obvious when they talk together. Bruno makes the science understandable to everyone.

Moralmoda Magazine Issue No. 42 | 38

So this helped a lot, trust me, because this was not a simple and linear project as every project can be. Questions were raised, the answers were to be found, often not quickly enough, piles of technical problems to be solved at once, selection of showcases to be made, sometimes difficult to remove some. Not even mentioning the communication, the books, the audio guides etc. I have more than 100 versions of the synopsis!

EAB: Are Science and Art “two names which go together well”?

F. F.: Yes ! And this is the case here at the Muséum since the 17th century.

Our founding fathers (as they were, alas no mothers back then) wanted the Muséum to show the beauties of Mother Earth but also what humanity has done with them. And among them, art objects. So this concept is far from new here at the Museum.

So we were precursors back then, and still are. But modernity brings new forms of display, explanations and understanding because we all know that science has evolved dramatically like arts since the 17th century. What is the artistic equivalent of innovation of a smartphone that did not exist 15 years ago? I'm not sure that exists yet so widely in the arts.

You know, the public now seeks for a new way to express science and arts because they are exhausted with the current forms of exhibitions. They need something fresher and not just another exhibition of that master or

that concept.

We provided the grandiose aspect of time and space, forgotten species, yes, dinosaurs can generate precious stones believe it or not so come to the exhibition to see that. All of that surrounded by sculptures, furniture, or jewels, all made of gemstones. This is very unique yet based on simple and efficient concepts that we loaded in that exhibition. Many people told me; why this was never done before, this sounds so obvious and simple? I feel very honoured to hear that concerning our group.

EAB: What about the dynamics of the exhibition, have you collaborated with Patrick Jouin and Sanjit Manku, the designers?

Does the scientific knowledge dictate the presentation or the artistic expression predominant?

F. F.: Yes, Patrick and Sanjit were heavily involved in the project. And I loved to see how they interacted with us even on the synopsis and I hope that they appreciated how I interfered with their expertise (laughing).

They gave us more than a case for the exhibition, they gave a spirit, a flame within the volumes, with discreet elegance and Paris-style. Furthermore, they load something quite French, urbanism or the logics of volumes. I wanted vertical showcases, and they immediately understood and created something beyond all my dreams because it was exactly what we needed.

Those vertical showcases are one of the secret weapons of the event.

Above: The Great Table of the Orsini, given to Cardinal Mazarin, kept today at the MNHN in a exhibition design by Jouin Manku. © Eric Laignel.

You see how a rock brings your eye to a mineral then to a crystal and then to a faceted gemstone and then to a jewel at the top. The gift from deep Mother Earth to us, tiny humans on the surface for a temporary life. All the showcases compose a symphony of light and colors with the rhythms of textures, colors and volumes within the objects displayed. I included all variables, all is calculated in 3D. And, at the very center of the exhibition: we see planes of reflective lights, asterism of light dazzling with light decomposition in rainbows lost in large translucent glides composed of large gauzy panels, sometimes reflective like metals, sometimes nearly opalescent: it is exactly what I see inside minerals under a microscope!

Or, more precisely, what I can dream at night when I fly inside a gemstone in my mind. Impressive. A masterpiece, truly. I will confess the truly magic secret ingredient of the exhibition, I told everyone at the beginning: only passion – no theories nor conventions.

Below: Nicolas Bos, President & Chief Executive Officer of Van Cleef & Arpels. © Richemont. All rights reserved.

EAB: On which minerals would you like to lay the emphasis, which piece of High Jewelry of Van Cleef & Arpels gives, according to you, a deep echo with these stones you have studied for years, present in “Pierres Précieuses”?

F. F.: I love most of them because I am a scientist.

So, I don’t have preconceived ideas on the subject. I wander into each of them, explore drawers, and stop when I detect something obscure or unusual in my comprehension. Especially when it sounds odd at first but is promising for future discoveries. I smell those…

Yesterday Blue diamond from India, today emerald from the Middle-Ages, tomorrow maybe rubies from marbles - don’t even know. No idea about the future, don’t want to be too focused like a steadfast groupie. Not at all. Let me free, I fly.

To answer quickly your second question, by working with VCA I see new ways to explore our collections.

And the Art Deco bracelet named “Entwined flower, red and white rose bracelet” (1924) composed of rubies, emeralds, diamonds, onyx, platinum. It shows patterns of roses in rubies that sounds like crystallized into an abstract design, like in modern stain glasses, like Chagall but much before Chagall. This per se introduces the Art Deco movement. VCA was awarded the Grand medal in Paris at the Art Deco exhibition for that innovative piece. It is shown at the end of part 2 and it makes the perfect transition with the cubist minerals of the Surrealist avant-garde that we show right after at the beginning of part 3, and they are from our archived collections that I recently rediscovered. Both explain how Paris was at the avant-garde in science and the arts in the 1930’s particularly when cubism, Bauhaus and Art Deco promoted geometric figures.

EAB: What is the human approach in such a research which gave birth to this unusual marriage between minerals, gems and High Jewelry?

F. F.: Many works from behind the shelves as you can imagine. Maybe 10 to 15 years of patient research, many dead ends, that’s research and some good news, once or twice a year. And then the perfect match between the patrimonial collection of the MNHN,

Above: 65.04-ct polished elbaite tourmaline Mozambique Van Cleef & Arpels Collection, © F. Farges.

VCA, and all other partners of the exhibition. We agree to have stylish and elegant showcases for which the vision already explains a bit of the science inside, whatever geology or art history. So many testing to detect how things fits together or not when coming from such diverse collections.

It takes time, patience, memory, lots of memory.

EAB: Which satisfaction did this new work experience brought to you and which difficulties?

F. F.: Right, each project brings new perspectives. I am already involved in other projects too on different subjects. Some colleagues that are theoreticians of museology, which I am not, told me yesterday that the exhibition is a masterpiece of museology. And they knew that everybody was involved, it is common work. But I tried to impose my views and they told me it worked well. The best I could hear. I have seen other famous temporary exhibitions in Paris and we can say, indeed, that we are far advanced in terms of presentation, lightings, global concepts, etc. No white walls with paintings or stands with sculptures and a too-old spot above it. We could achieve some perfection thanks to our common vision at the MNHN, VCA, JouinManku and all the partners who endure me a bit to uneasy sometimes because I am pretty stubborn when I foresee something in my head. It is more my partners who had difficulties with me! they have been so kind.

“Pierres Précieuses”, until August 22nd 2021 Museum Nationale d’Histoire Naturelle 36 rue Geoffroy Saint Hilaire 75005-Paris.

See also more on vancleefarpels.com.

Moralmoda Magazine Issue No. 42 | 39

This page: Collaret, 1929. Platinum, emeralds, diamonds. Former collection of H. R. H. Princess Faiza of Egypt. Van Cleef & Arpels Collection. Patrick Gries © Van Cleef & Arpels SA. (More images in the Art Book "Egypte Secrète-Secret Egypt" by Estelle Arielle Bouchet - Publisher Méditerranée en Lumière, from October 2021, on mediterranee-en-lumiere.com).

Far right: High Jewellery 'THE MERVEILLE D'ÉMERAUDES' necklace set with Colombian emeralds and diamonds. A very contemporary High Jewellery creation by the Maison from 2020 (as featured in our Issue No. 34), plays well against the Art Deco piece from the 1920s (above). Image courtesy of Van Cleef & Arpels. Photography: Anuschka Blommers & Niels Schumm. Art Direction: Gaspard Yurkievich & Guido Voss. © Van Cleef & Arpels SA.

Moralmoda Magazine Issue No. 42 | 40

PIAGET THE NEW HIGH JEWELLERY COLLECTION

"Extraordinary Lights"

Above: MAGICAL AURORA NECKLACE Far right: High jewellery 'BLAZING NIGHT' NECKLACE, 18K white gold necklace set with 1 pear-shaped 18K white gold necklace set with 1 emerald-cut ruby from Mozambique (approx. 4.03 cts), 11 pear-shaped rubies from Mozambique and Thailand emerald from Colombia (approx. 16.84 cts), (approx. 7.07 cts), baguette-cut diamonds and brilliant-cut diamonds. Unique creation. G37R4300. marquise-cut emeralds, baguette-cut diamonds, Below: set of 'EXTRAORDINARY LIGHTS necklace, ring and earrings'. All images courtesy of © Piaget. brilliant-cut diamonds. Unique creation.

EXTRAORDINARY LIGHTS HIGH JEWELLERY 2021

PIAGET'S NEW HIGH JEWELLERY CELEBRATE EXTRAORDINARY LIGHTS AND INVITES US TO EXPLORE CREATIONS IN A UNIQUE NIGHT ILLUMINATED BY PIAGET'S UNIQUE STONES AND JEWELRY. THE MAISON HAS DIVIDED ITS PRESENTATION IN 3 FASCINATING CHAPTERS:

WHERE WE CAN DISCOVER THE FESTIVE LIGHTS SHOW, FILLED WITH LANTERNS RISING TO THE SKY. ADMIRE THE MAGICAL LIGHTS, FASCINATING AND SURPRISING AT DAWN. FINALLY PIAGET'S INFINITE LIGHTS PRESENTATION, WILL LIGHT UP YOUR HEART FOREVER. Moralmoda Magazine High Jewellery Issue No. 42 | 42

PIAGET 18K ROSE GOLD PIAGET SUNLIGHT PENDANT, featuring a 30 x 32mm centre paved with a snow-setting of two different shades of pink sapphires (approx. 2.38 cts) and 49 brilliantcut diamonds (approx. 0.79 ct). (left)

A MATCHING PIAGET SUNLIGHT RING with sun rays on the side comes in 18K white gold with the same snow-setting of two different coloured blue sapphires to illuminate the day.

The ring comprises 102 brilliant-cut blue sapphires (approx. 1.33 cts) and 17 brilliant-cut diamonds (approx. 0.21 ct).

A PIAGET SUNLIGHT RING WITH SUN RAYS ON THE SIDE comes in 18K rose gold with a snow-setting of 102 brilliant-cut sapphires (approx. 1.35 cts) in two different shades of pink. The ring also includes 17 brilliant-cut diamonds (approx. 0.21 ct) to accentuate the luminosity of the evening sky.

FROM DAWN TO DUSK

To Piaget, the ultimate elegance is synonymous with its extraordinary savoir-faire and iconic style. This year, Piaget is unveiling a magnificent collection of jewellery creations that celebrate moments of the sun’s journey through the sky, from dawn to dusk. To achieve the unique luminosity of each moment, Piaget uses a “camaieu” of different nuances of the same colour to create a uniquely radiant effect. This is the result of a team effort between the Maison’s

THE PIAGET SUNLIGHT COLLECTION IS INSPIRED BY THE POSITIVE ENERGY OF THE SUN WITH CREATIVE DESIGNS THAT COMBINE THE WARMTH AND LUMINOSITY OF GOLD WITH UNIQUE AND RADIANT DESIGN.

Moralmoda Magazine Fine Jewellery | 44

Maison Piaget expands its Sunlight collection with Ambassador Olivia Palermo

All images courtesy of © Piaget.

The House of Piaget is renowned for its high-end jewellery and watch collections. In celebration of this new fine jewellery collection the brand unveils wonderful creations with friend of the Maison, Olivia Palermo.

The new collection celebrates unique gem setting technique "camaieu" preserved and perfected in Piaget’s “Atelier de l’Extraordinaire”.

Mainly inspired by nature, Piaget has used countless different life-like motifs to adorn its hand-made gold bracelets, such as ocean waves, frost, flowers, foliage, etc. Founded in 1874, the Swiss, watchmaker remains relevant today with a series of exquisite collections and projects that keep enchanting connoisseurs, buyers and collectors and in general fans of high valued gems.

Not only is it very complex to find the perfect stones in the exact hue, but the gem setting is also a timely process, with the pendants alone taking four hours to snow-set. Each gem selection is also made in-house from the finest quality gemstones.

Piaget unveils two new 18K rose gold rings, one with a gorgeous scratch-resistant finish, and the other depicting the rising sun with the Maison’s iconic Palace Décor engraving and 19 brilliant-cut diamonds, (far left).

A PIAGET SUNLIGHT RING

102 brilliant-cut yellow sapphires (approx. 1.35 cts), in two different shades of yellow, and 17 brilliantcut diamonds (approx. 0.21 ct).

All images courtesy of Jacob & Co.

Discover Jacob & Co.

J

at the newly opened Bucherer Gallery in Zürich

acob & Co. timepieces are now part of the newly opened Bucherer Gallery in Zürich, Switzerland, a retail concept dedicated to the most prestigious Swiss watch brands.

The retail space is on a completely new 160-square-meter second floor addition to the Bucherer store located on Bahnhofstrasse, one of the world’s most expensive and exclusive shopping boulevards.

Bucherer is one of the oldest, most innovative, and most respected watch and jewelry retailers in the world. "This marks a significant milestone for Jacob & Co. as a global luxury brand", said Benjamin Arabov, Jacob & Co. CEO, see jacobandco.com.

The Bucherer Group holdings include 17 stores in Switzerland, 10 in Germany, six in the U.K., and one each in Paris, Austria and Denmark. Under the Tourneau brand, Bucherer operates 32 shops in the American market.

Twice named Pastry Chef of the Year, the young Paris-based chef is celebrated for her originality, artistry and exceptional flavours Her creations for 1931 Café are evoking Art Deco lines and JaegerLeCoultre’s home in the Vallée de Joux by design and flavour.

All images courtesy of Jaeger-LeCoultre.

Jaeger-LeCoultre Debuts Art Deco Café

Chaumet La Samaritaine, luxury shopping experience is reopens Enhanced offerend now in the heart of the emblematic grand store Samaritaine, Paris. Chaumet store is again reopened with iconic jewellery and watch collections at Chaumet La Samaritaine, at 9 rue de la Monnaie, 75001 Paris, see more on Chaumet.com Monday to Saturday 10h - 20h.

Image courtesy of Chaumet.

Completing the Art Deco interior, a special collection of cakes and pastries will be created

by Chef Nina Métayer, launching in Shanghai and in the autumn in a new location in the heart of Paris.

An interview with

Managing Director of 77 Diamonds, Europe's largest online diamond jeweller

Tobias Kormind.

TOBIAS KORMIND

likely to remove the anonymity, the companies in the retail and commercial sectors like the diamond and jewellery industry are likely to adopt this form of payment or risk losing market share to competitors who do.

Image left: Lariat Necklace and Vine earrings. Right: Tobias Kormind. All images courtesy of www.77diamonds.com.

T

obias Kormind talks to Moralmoda Magazine about the recent shift in the gemstone demand and transactions, as well as the mood for buying diamonds as we emerge from the pandemic.

MM: Why is it timely for diamond retail to embrace cryptocurrency?

Tobias Kormind: Despite the slowing hype around Bitcoin, Blockchain, the technology behind cryptocurrency, has been adopted by the finance industry to disintermediate the traditional way of doing things.

This same technology is being used by the jewellery industry to help increase the transparency of diamond and gemstone sourcing and origins, giving greater assurance along the supply chain and for the ultimate buyers. The currencies powered by this technology are increasingly being tested as payment methods for real assets such as art, diamonds and jewellery, and are even being used to purchase electronic art through NFTs. The attraction for buyers is anonymity both in terms of identity as well as the origins of the funds. This rubs against an increasing pressure on the jewellery industry to shed past associations with money laundering and the funding conflicts across the globe in favour of becoming more open and transparent. However, as governments begin to create and adopt this form of payment, which is

Moralmoda Magazine Issue No. 42 | 46

MM: May this boost post-pandemic demand for gems?

T. K.: In some ways, being the most portable form of wealth, diamonds have parallels with cryptocurrency. Just as digital currencies allow you to move seamlessly and make payments from anywhere in the world without the need to go through any traditional banking middlemen (you just need a memory stick), so diamonds have always allowed you to move funds across borders.

Now with the pandemic having seen an acceleration towards digital, with luxury purchasing coming back with a vengeance in the US and China, diamond jewellery demand has soared, and consumers are increasingly looking to pay with increased convenience, including spreading the payments across several months as well as some using their newfound wealth from investing in cryptos to pay in the same currency.

MM: How will crypto change the luxury market?

T. K.: It’s definitely a growing trend that could pick up fairly quickly. Already in the US, PayPal is accepting cryptocurrencies, and this will surely begin in Europe and Asia soon. Selected luxury watchmakers have already started selling exclusive timepieces for purchase via Bitcoin, and cryptocurrencies have also been used by brands to reward their fans through Bitcoin rewards, encouraging clients to amass cryptocurrency.

Louis Vuitton uses NFTs to track the provenance of luxury goods. Luxury brands have also started creating and trading NFTs (non-fungible tokens), which are a sort of unique digital asset, to create ‘online’ versions of actual luxury goods and track their provenance.

MM: Now auction houses accept cryptocurrency. Why? T. K.: In May, Sotheby’s sold a Banksy for $12.9 million, representing the first piece of physical artwork bought with cryptocurrency from a major auction house. At Christie’s in March, the first ‘digital-only artwork’ was sold for $69.4 million, equivalent in crypto currency.

The Key 10138 diamond, a 101-carat pear-shaped diamond, sold for $12.3 million to an anonymous buyer in early July at Sotheby's Hong Kong, is the most expensive gem ever purchased with cryptocurrency, according to Sotheby's.

These examples signal how the luxury world is already intersecting with cryptocurrency and will continue to do so (also visit for more info www.77diamonds.com).

Blockchain platform that provides transparency on a gemstone’s journey - from mine to consumer

Mitch Lowe, COFOUNDER OF NETFLIX INVESTS IN USECRYPT Left to right: Mitch Lowe receives an award presented

by Guillaume Rose, CEO Monaco Economic Board.

Mitch Lowe, co-founding senior executive of Netflix and president of MoviePass and Redbox, has joined UseCrypt.

The announcement took place in Monaco during the UseCrypt launch at the Yacht Club of Monaco. The USD 3.5M investment will fund a project that guarantees genuine privacy to people in the field of telecommunications.

The UseCrypt platform is now available on AppStore and Google Play.

Source usecrypt.com.

Images © Gübelin. All rights reserved.

T

he world’s first digital ledger for tracking coloured gemstones created by the Swiss familyowned House of Gübelin, intriduces new, streamlined user interface and functionality within the platform of the Provenance Proof Blockchain. The goal is to enable both retailers and end consumers to easily trace the lifetime history of individual gemstones.

Blockchain platform of +500,000 gems Growing in popularity since its launch in 2019, the Provenance Proof Blockchain platform has now processed over 500,000 coloured gemstones from over 50 different types of gemstones found all around the world. With over 500 organisations now registered on the platform, regular users include artisanal miners, cutters, jewellery brands, gemmological testing laboratories, and retailers.

The Provenance Proof Blockchain records the journey of rubies, emeralds, sapphires and the full spectrum of coloured gemstones as they progress along the supply chain, from mine to shop. Every transaction and hand-over add another entry to the immutable blockchain, created by UK-based tech company Everledger.

World Map Provenance Proof gemstones parcels

Enhanced sustainability The data that is captured on the platform of Provenance Proof Blockchain includes the characteristics of every gemstone that makes it unique, details of its origin, as well as under which circumstances the gem was mined, treated, cut, and set.

When a gemstone’s data are submitted to the blockchain, it cannot be altered, but more data can be added, capturing the transformation process from gemstone rough to faceted material, through to an item of jewellery.

Environmental and social sustainability-minded retailers have driven the bulk of Provenance Proof’s industry adoption, “This generation of consumers want[s] full transparency into their jewelry pieces and purchasing journeys” said Allison Charalambous, Head of Responsible Sourcing and Sustainability at US-based Brilliant Earth.

Raphael Gübelin, President of the House of Gübelin, (below) complemented “Transparent information about the value chain is key when it comes to sustainability."

“Globally, there are approximately 50 million artisanal miners, responsible for 80% of the world’s coloured gemstone mining... No jewellery is worth the degradation of communities or the environment.”

Leanne Kemp, Everledger CEO

“Retailers and customers demand information that goes beyond the scientific data that can be provided in the gemmological laboratory. They want to know the working conditions of the miners.... Without traceability and transparency, there is no trust in the gemstones market.” Klemens Link, Head of Provenance Proof For more information, visit: www.provenanceproof.com www.gubelin.com

Moralmoda Magazine Issue No. 42 | 47

An interview with

RENU CHOUDHARY Founder and Curator of The Diamond Talk

R

enu Choudhary is the founder of The Diamond Talk, being the 4th generation jewelry enthusiast, influenced by her ancestral city, Jaipur’s exquisite craftsmanship, heritage of unique gems.

MM: You have curated several series on royal collections and important gemstones; can you tell us more about it.

Renu Choudhary: I have always been passionate to learn and work in the gem and jewellery industry and share my knowledge and experience with a global audience. The idea to share India’s rich heritage and legacy along with its vibrance and opulence inspired me to curate a series on jewels belonging to the monarchs of the erstwhile princely states of India. The Indian Maharajas and Maharani had a vast collection of gems and jewels, for the jewellery owned by them represented their status symbol, wealth, and power. They adorned themselves with different jewellery pieces like the sarpech, armbands, necklaces, wasite belts, anklets, rings crafted in the finest quality of diamonds, emeralds, ruby, sapphire and pearls.

I have curated a series on Nizams of Hyderabad, Maharani Gayatri Devi of Jaipur, Sita Devi of Baroda, Nawab of Rampur, Jewels of Maharaja of Darbhanga, Treasury of Sikh Empire amongst the Indian royal jewellery collection and the following series on International royal collection: Bavarian crown jewels, the gifts by Indian royal for the Prince of Wales, Imperial Treasury of Vienna, Treasures of Persia, Jewels of Princess Diana, Royal gifts received by HM Queen Elizabeth. Currently, I am researching on the Royal jewels of Maharaja of Indore.

MM: Which are the highlights of your Instagram Live?

R. C.: During the current times when travel is restricted, Instagram Live talk’s help consumers and brands to

connect, leading to business opportunities. These talks serve as a platform for the audiences to witness the exclusive jewels of renowned jewellery houses and collectors which they wouldn't have been able to see in person except for fixing a private appointment with them.

Some of the Indian royal family members I’ve had the opportunity to curate a Live talk with are HH Radhikaraje of Baroda and HH Sukhjit Singh of Kapurthala who passionately opened their treasure throve and spoke about the royal collection; additionally, I have also worked with interesting personalities such as Giampaolo of Bulgari, Jacob & Co., and auction houses like Bonhams, Fortuna, Sotheby's and Christie's.

MM: You had a rare opportunity to visit a South African diamond mine, which were your first-hand impressions?

R. C.: This is one of my most memorable experiences, thank you for asking me. Ever since I began my journey in this glittering world of gems and jewellery, it has been my dire wish to witness diamond mining. I had the privilege and honour of visiting the Debswana Diamond Company’s Orapa Mine and Damtshaa Mine in Botswana.

Besides witnessing the rough extraction and polishing procedure; I learned how the diamonds discovered in Botswana are the benchmark of success and lead to a positive impact on its people. The benefits gained from the diamonds sourced from the mines are delivered to the local community by providing infrastructural facilities, healthcare, housing, free schooling to every child of Botswana that creates multiple job opportunities which results in social and economic benefits and betterment of the livelihood. Great initiatives are also taken to protect the environment by sustainable and traceable mining.

MM: Which gemstone do you find most captivating?

R. C.: Natural Diamonds! These natural, unique, resilient gemstones which are an everlasting symbol of love have inspired me to keep shining bright and start my blog.

Far righ: Renu Choudhary of The Diamond Talk. Above: Renu Choudhary boarding plane to the Debswana Diamond Mines in Botswana.

Moralmoda Magazine Issue No. 42 | 48

MM: What is the exquisite jewelry from your live series?

R. C.: The most exquisite piece has to be from the series I enjoyed curating the most; which is of the Jewels of the richest man in the world, the last Nizam of Hyderabad: Mir Osman Ali Khan.

One of the stories I fondly recall is of the famous 184.50cts Jacob diamond that was found in the toe of his father's shoe at the Chowmahalla Palace, and the Nizam used it as a paperweight for a long time.

FINE JEWELLERY

Left: Necklace, A Multi Colored Necklace on Leather.

Left center: H. R. H. Prince Dimitri Left below: Arabesque Earrings.

Below right: Ebony wood Paisley & Pearl Earrings. All designs courtesy © H. R. H. Prince Dimitri.

All rights reserved.

THE SPARKLING CHARM OF PRINCE DIMITRI´S CREATIONS Words by Carlos Mundy Photographs by Victor Skrebneski

H. R. H. Prince Dimitri Humbert Anton Anton Peter Maria Karageorgevich, Prince of Yugoslavia is the son of Prince Alexander of Yugoslavia and Princess Maria Pia of Savoy.

His grandfather, Prince Paul was regent of Yugoslavia in the 1930s.

He is a descendant of Catherine the Great, Louis XIV, Charlemagne, the Medicis and is related to all European royal houses. His paternal great-great-grandfather was the Grand Duke Vladimir of Russia, patron of the avantgarde and founder of the Ballets Russes. His great-grandmother, Grand Duchess Elena Vladimirovna of Russia, had inherited all the diamonds belonging to her mother, Grand Duchess Maria Pavlovna. After the Russian Revolution, some of these jewels were acquired

by Queen Mary of England and today belong to the current Monarch, Queen, Elizabeth II.

Moralmoda Ma

gazine Fine Jewellery | 50

It is not surprising, therefore, that Dmitri's love of jewellery dates back to his childhood. He says that his passion for gems was born at the age of five when he saw his mother wearing her emerald jewellery before attending a ball in Paris.

This awakened in him a passion for jewellery and fostered an eye for quality, style and tradition in jewellery.

The jewellery collections of the royal families were unrivalled for their exquisite beauty, the size of their pearls and the exquisiteness of the gems. The creations of the House of Faberge for the imperial family in Russia are mythical, as are the fabulous creations for the royal families of India by houses such as Cartier, Boucheron and Chaumet.

The prince grew up in Versailles, attending boarding schools in France and Switzerland. He graduated from the University of Paris with a degree in commercial law. In 1983 he moved to New York where he currently resides. He began designing jewellery in 1999, with a collection of gemstone cufflinks sold at Bergdorf Goodman and Saks Fifth Avenue. She also designed a line of jewellery that was sold at Barneys New York and Neiman Marcus. He has designed for Asprey in London and has made special collections for other major American jewellers, princedimitri.com.

LE VIAN HOSTS ITS 21ST ANNUAL TREND FORECAST FUNDRAISING CATWALK IN LAS VEGAS

F

amily owned jewelry powerhouse Le Vian is holding its 21st annual Trend Forecast fundraising catwalk on Aug 29 in Las Vegas. The event has become a highlight of the American jewelry calendar, showcasing global jewelry trends for 2022, while supporting key industry charity, St Jude's Hospital, Jewelers for Children, and Le Vian's Rafa Foundation.

The fundraising target is $1m, with $300k in donations already secured, via the Le Vian family coupled with an anonymous matcher.

Rihanna to J. Lo and Addison Rae, we watch celebrity trends closely. But what is also very valuable and enables us to have our finger on the pulse of what's trending is our strong connection with our collectors who give us regular feedback, often via the thousands of trunk shows we hold annually through our thousands of authorized Le Vian retailers. In addition,

MM: What is inspiring you for this year's we enjoy close relationships with top fashion editors who share with us their catwalk?

Eddie LeVian: For years, I have admired insights into the interplay between fashion and jewelry trends. how the annual consumer electronics show leverages its appeal as a platform to tell the world what products are about to MM: What does it take to stage a glittering catwalk show for Le Vian's VIP hit the market in the coming year. With audience in Vegas? that in mind, JCK is the biggest annual Eddie LeVian: At the heart of the prepajewelry industry event in the Western ration for Le Vian's 2022 Vegas catwalk, hemisphere and that's why for Le Vian, JCK is such a key moment each year as we lies the conception, design and production of thousands of individual designs that unveil our trend forecast for the year ahead. For 2022, Le Vian will bring to life encapsulate the 7 trends we'll be unveiling three central motifs – Positivity, Love and on August 29. It's an enormous operation Resilience. Our message of Positivity is inspired by sunshine and its various iterations, alluding to sunny days ahead.

Resilience comes in the form of an

that takes up most of the year prior to the event. Le Vian is a jewelry brand, but increasingly, with our burgeoning social media channels and investments in broadcast-quality film and online TV and

increasingly popular metal, platinum, which becomes tougher with every knock, video production, we are also very much in the entertainment business. Staging the a notion now so apt and strengthening.

Vegas catwalk is almost like putting together a televised awards ceremony.

MM: What makes the cut as a future trend at Le Vian?

Eddie LeVian: There are 3 factors that come into play. With Le Vian being a favorite with Hollywood celebrities from

Moralmoda Magazine | 24

MM: What will be different this year?

Eddie LeVian: There will be more interactivity at the event, including the ability for

tivity at the event, including the ability for remote and in-person attendees to vote on the trends. We'll also be showing rarefied jewels from the LeVian family's private collection, including highly prized Padparadscha sapphire parures, or jewelry sets.

© All images.

Stéphane Rolland.

All rights reserved.

Limestone pebbles become monumental jewellery sets, worn on long white vegetal leather gloves.

A black pleated organza tide flies off a corset covered in rock crystal and white howlite on a gigantic dark night silk skirt.

Filmed in the Pays Basque’s dawn light.

AN ICONIC MAISON

STÉPHANE ROLLAND HAUTE COUTURE COLLECTION Autumn-Winter 2021/22

From water and stone were born the latest Stéphane Rolland creations for winter 2021/2022 season; the encounter with the French artist Beatrice Serre will make the precious embroidered mineral mosaics bloom.

The silhouette is souple, wide, generous.

The trapeze line of the tunic dresses and long gilets with train cross the opulent roundness of the sculptural crinolines float on the wide sand stretches and sea walls in Hendaye, Biarritz and Bidart, natural stages.

Moralmoda Magazine Haute Couture| 52

Maison Rolland signals with the new couture line wellbeing, sophistication, as his dresses come alive with fluid lines and fine jewelry in gold white or yellow and opulent lines that would underline cuts on new evening and gala dinner gowns.

By Josip Grabovac Fashion editor

& MORALLY

Ulyana Sergeenko becomes full member of the

Fédération de la Haute

Couture et de la Mode IN PARIS

Ulyana Sergeenko is introducing fierce new versions of its heroine starring Natalia Vodianova in the leading role of the film set in green landscapes, directed by Renata Litvinova.

The nature motif evokes a vibrant forest from which Natalia Vodianov emerges almost as as contemporary Jeanne d'Arc. Natalia is adorned in symbol-rich and celestial couture while the fluted motifs and bodices that showcase the rich tradition of Russian pattern design that has become one of brand’s signature styles, here executed masterfully

by Rostov Enamel factory and Gus Crystal Factory and «Kruzhevnoi Krai».

It is a requirement for a couture house to employ specialised ateliers, and while most brands presenting use legendary Parisian ateliers like Lesage, Sergeenko is keen on promoting the Russian artisans as well on the Parisian couture stage. The fact that her latest Haute Couture collection is the first to be presented by the House as a corresponding member of the Fédération de la Haute Couture et de la Mode is a clear seal of approval, ulyanasergeenko.com.

Muah: Konstantin Kochegov, Eugenia Lenz Collaboration: Rostov Enamel factory, Gus Crystal Factory, «Kruzhevnoi Krai» atelier.

“Images courtesy of Ulyana Sergeenko – All rights reserved.

An enthusiastic herald of the narrative powers of fashion-making, Ulyana Sergeenko keeps telling captivating stories through her collections. Season after season, she follows the adventures of a restless heroine.

Recently, inspired by Samarkand, or Shirley MacLaine in the movie What a way to go (1964), which on its turn was an homage to Countess Mona von Bismarck, who used marriage as a pass to high society, befriended Truman Capote and loved pink.

Sergeenko even used to host shows in Bismarck’s Parisian mansion, but for now it is all a digital experience.

Moralmoda Magazine Haute Couture | 53

HAUTE COUTURE

Collection Fall-Winter 2022 PARIS FASHION WEEK Georges Hobeika

Moralmoda Magazine l Haute Couture 54

Courtesy of Georges Hobeika

74th edition of CannesFilmFestival

&

the Most Exclusive High Jewellery and Haute Couture return the sparkle in Cannes

This year the red carpet of the 74th edition of Cannes Film Festival sparkled with haute couture by Rami Kadi and High jewellery by Chopard, the official Festival partner. Among red carpet guests were Tunisian actress Dorra Zarrouk, journalist Raya Abi Rached, supermodel Isabeli Fontana, Farnoush Hamidian, Hana Cross, Chiara Sampaio, Fatima Al Momen, Leonie Hanne, Maja Malnar, Kimberley Garner, Marianne Fonseca, Mahlagha Jaberi, Patricia Gloria Contreras, The Hala....

For 12 days, the 74th Festival de Cannes has celebrated reunion with the cinema.

American actress-director Jodie Foster was awarded an honorary Palme d'or at the Opening Ceremony, and Italian filmmaker Marco Bellocchio has received the distinction.

ALL IMAGES © RAMI KADI.

SOFIA ABLA

MAHLAGHA JABERI CHIARA SAMPAIO

ARCHITECT FATIMA AL MOMEN

MARIANNE FONSECA

CARMELLA ROSE AT THE AMFAR GALA

HANA CROSS

FARNOUSH HAMIDIAN ADORNED WITH CHOPARD HIGH JEWELLERY

KIMBERLEY GARNER ATTENDS THE SCREENING OF TRE PIANI

PHILIPPE SEGHERS

KIMBERLEY GARNER'S 2ND RAMI KADI COUTURE LOOK

JEWELLERY DESIGNER THE HALA

SUPERMODEL ISABELI FONTANA

MAJA MALNAR ATTENDS RED CARPET IN CANNES.

LEFT: MODEL MICHELL ROXANA AT THE AMFAR GALA WITH CARINE ROITFELD.

XENIA TCHOUMI IN FRONT OF HOTEL MARTINEZ, CANNES.

DORRA ZARROUK (RIGHT)

ROCCO RITCHIE (LEFT)

PARIS HAUTE COUTURE - FRONT ROW AT JPG X SACAI SHOW

ALESSANDRO MAHMOUD ©Stéphane Feugère

The guests at JPG show had front-row seats to Avant-garde silhouettes— from Madonna’s corset with tennis stripes to MA1 bombers in khaki nylon with FARIDA KHELFA NICOLAS HUCHARD tangerine lining to the very French

trench coat—everything is transformed into a dress, a corset with conical breasts, a skirt, or a cape. Beloved knit is patchworked and super-oversized waists are pleated in a couture accordion. Vintage jeans are sewn together into an underskirt, placed under a replica of a jacket from the ’94 fashion show. To complement these creations, Chitose Abe has invited long-time friend and collaborator Pierre Hardy to work together with on the show’s shoes.

CANNES FILM FESTIVAL HOFIT GOLAN WINNER OF FORBES FRANCE WORLD BLOGGER AWARD (RIGHT), ALVARO NUNEZ (LEFT)

JEAN PAUL GAULTIER & FARIDA KHELFA

LEFT TO RIGHT: RAWKAN BINBELLA & LILIYA TIPPETTS, VP MONACO FOR MORALMODA

©Daniele Venturelli.

©Daniele Venturelli.

VICTORIA SILVSTEDT

SAMUEL SOHEBI

LEFT TO RIGHT: SARAH TAIBAH & RAWKAN BINBELLA.

HOFIT GOLAN RADIATING ON THE RED CARPET WEARS ZIAD NAKAD, WITH BOYFRIEND ALVARO NUNEZ

LEFT TO RIGHT: RAWKAN BINBELLA, SARAH TAIBAH, MILA ALZAHRANI & MOHAMMED AL TURKI

HOFIT GOLAN, WORE ZIAD NAKAD IN CANNES

Left: Original handcrafted LadaLiza design bag.

Below: Elada Nagornaya, Creative Director of Lada Liza, and main shareholder of JSC "Khokhloma Painting". See more designs on www.lada-liza.com .

An interview with

Elada Nagornaya,

designer and creative mastermind behind LadaLiza brand, a handmade Khokhloma MM: Tell us about your professional background, how did it all start?

Elada Nagornaya: The concept of fashion accessories, which design is based on Russian traditional painting, was born back in 2015, when I became the main shareholder of JSC "Khokhloma Painting" — the largest enterprise of folk art crafts in Russia.

At the factory, I met outstanding artists, with their unique view of the world and stylistic flair. I wanted the beauty created by them to be captured in elegant and modern accessories.

Therefore, the idea was born to bring the traditional 300 years old Khokhloma painting to the territory of fashion. In 2016, we began to take tentative steps in the fashion industry, and our first seasonal collections were born. Before that, I had worked with the Fashion House of the famous Russian designer Valentin Yudashkin for more than ten years. I have always been inspired by the way he popularizes the culture of our country all over the world, dedicating collections to Russian ballet, Faberge jewelry art, etc. Before launching my brand, I met with Valentin, and he supported me, shared his experience, and gave valuable advice.

MM: Who is the target client you have in mind when designing?

E. N.: Our accessories and jewelry are addressed to women who love, know and understand art, appreciate their individuality, follow fashion, take time for their image and create their own unique style.

MM: What is your creative process like? What inspires your design?

E. N.: Creating fashionable Khokhloma products enables us to multiply the rich heritage of this traditional craft, known all over the world, make it fashionable and modern, and give Khokhloma painting a new life.

Stylists, designers and thirty honored artists create unique paintings, and the ornament is always different (above). Together they carefully study both Russian painting and fashion trends, experiment with color, floral patterns, come up with new components of the ornament, preserving the Khokhloma traditional technique and its strict style guidelines. We get inspiration from the cultural codes of Russia, visually expressed in architecture, poetry, folklore. One of our collections was inspired by the Russian fairy tales. In the latest line of accessories, we pay tribute to the iconic Russian sights, including Peterhof, the Hermitage, Lake Baikal, St. Basil's Cathedral in Moscow, and the aesthetics of the Russian North.

MM: How are your pieces made?

E. N.: We use only traditional technologies of unique Khokhloma gilding and manual work. First, the artist develops a sketch on paper, and then transfers it to the product, precisely observing all the original stages of khokhloma: a wooden billet is covered with a layer of primer made of special clay, then it is covered with several layers of drying oil – a special

compound based on boiled linseed oil.

Then aluminum powder is rubbed into the specially prepared surface of the product, what makes the accessory look silver. After that, the future handbag is soaked with another layer of drying oil and baked in the oven. This is the secret of khokhloma: after baking, the silver details become "golden". Then each product is hand-painted with exclusive patterns. That is why the patterns differ from each other and each piece is exclusive.

MM: Which are your main markets?

E. N.: Fashion accessories LADA&LIZA can be bought in Russia in the "Khokhloma painting" company stores, as well as in our online store at www.ladaliza.com with worldwide delivery.

MM: What are the brand's next steps?

E. N.: Now we are planning to expand the target audience of our brand and enter new national sales markets. We will also continue our collaborations with well-known fashion brands. I see great potential in our developments, design concepts and created ornaments that can be used in the design of clothing, shoes, jewelry, as well as in tableware and exclusive interior items.

An interview with

LEO CRIACO Senior Specialist at Christie's Jewelry Department in Switzerland, Italy and Spain

MM: What is your relationship to jewellery and Christie's? eo Criaco is newly appointed Specialist at Leo Criaco: I stayed seven years Senior with Bentley&Skinner on auctions in Italy. The Dolce Vita Jewels online auction, staged iN Christie’sMayfair, Jewellery.

Before moving Geneva he the Milan this February performed extremely well, confirming the love Picca-dilly, and then two to years within and passion of Italians for jewellery, and reflecting the huge global spent trade, ten years in theI field, firstto in Geneva London at jewellery before moved to the join the appreciation for Italian jewellery, as 50% of the buyers were prestigious auction world inantique 2015. jewelers Bentley&Skinner. international. This is an ongoing project for me, which I intend to At Christie’s, I fulfill a central role across all the facets expand and present the next Dolce Vita Milano online sale later this of auction business, including consignments, client fall.

We’ve witnessed in 2020 a significant boom for online sales, development and valuations, with a specific focus on the important Italian and Spanish markets. Another aspect of including the sale of the most expensive lot, a 28-carat diamond my job is to advice clients about their potential reshaping selling for over $2 million online. Our Jewellery online sales of their collections. One of my favorite parts is to be in the have very high sell through rates, which are due to the expertise saleroom, with the clients on the phone and bidding on and knowledge of the global team, with over 300 years of

L

their behalf.

combined experience and the strong trust our clients have in us.

In general, I love old gemstones and anything from the The growth of new clients in 2020 was substantial and has already continued to increase in 2021!

Art Deco or Belle Epoque periods – not only Jewellery!

Throughout 2021 at Christie’s Geneva, where we hold our preMM: What are the perks of working at a leading auction stigious Magnificent Jewels auctions, we will present a total of house, and what expertise do you seek to develop at the four auctions in May and November with its live auctions, as well as online only auctions in July and September.

Christie's?

L. C.: In our job passion is the key denominator. Working Our additional European salerooms, where we hold Jewellery for the greatest auction house in the world means that I auctions, such as London and Paris are now fully operating get to hold the best and finest gems and jewels in my hands online, each location twice a year. New York conducts monthly that are otherwise only accessible to their owners and our online jewellery sale, and Hong Kong offers a combination of clients. This helps me to train my eye and to enlarge my online and live auctions.

2020 digitalized our way of working and opened new forms of knowledge constantly.

As the jewellery world is ever changing–driven by the interacting with clients all over the world. Lectures and confemarket, a market that changes sometimes radically–you rences via Zoom are normality today and therefore I am working need to stay constantly updated and deeply engaged, to on a series of private online lectures for various private clubs, give good and valued advice to your clients. Especially as jewellery firms, family offices or simply for jewellery lovers. jewellery can be a very emotional field and is related to personal and seasonal tastes, a specialist needs to be very MM: How did Christie's record a big influx of consigned jewels? accommodating and knowledgeable about the latest trends L. C.: The beauty of my job is also that we never know what as well as trends of the past. Nonetheless, it’s very will come next, but for 250 years Christie’s never failed to important to be able to recognize an original signature deliver the greatest gems or the finest jewels, and we’ll continue from a forgery, an original antique from a modern replica to do so. We’re working harder every day to make sure our sales and to be able to value the object correctly. A trained eye include the most important pieces of jewellery. Not to forget has essentially the possibility to become a great specialist that we have jewellery for every lever of collecting. Every client and therewith to work at the top of the business where is important to us.

The Geneva sale will offer fantastic historic jewels, the Christie’s operates. sapphire parure of Napoleon’s adoptive daughter, Stephanie de MM: Which projects would be highlighted in your office Beauharnais, Grand-Duchess of Baden, or the largest mined diamond in Russia, as well as a wonderful selection of signed calendar?

L. C.: This year I’ve had the honor and the pleasure of jewels offered without reserve. The catalogue should be online end of April, and it is worthwhile to browse – I promise! proposing

MONACO Events

MONACO YACHT SHOW

& MONTE-CARLO GALA

At last Monaco Yacht Show (MYS) is taking place with exclusive brand-new format dedicated to super yacht end users with the exhibition of super yachts available for purchase or charter. The organisers of the MYS, the world’s leading super yacht show, have announced 300 exhibitors and nearly 60 super yachts at MYS, including 40 brand-new launches by some of the most famous shipyards - not to mention regulars here at the MYS including: Benetti, CRN, Feadship, Lürssen, Oceanco, see more on monacoyachtshow.com.

BPM Group acquires Rolls-Royce Motor Cars Monaco

Rolls-Royce Motor Cars Monaco has been acquired by the BPM Group. The move represents a major boost for the marque’s sales and customer service in the Principality and surrounding areas.

This step also concludes the takeover of Monaco Luxury distribution group, which previously represented the world's leading luxury brand in the Principality.

BPM Group’s focus on ethics, trust, excellence, team spirit and customer satisfaction mirror many of the values of Rolls-Royce Motor Cars. The takeover opens up new perspectives for both parties and ensures that patrons will continue to offer the highest levels of service and attention, rolls-roycemotorcars.com.

© Rolls-Royce Motorcars

© MONACO YACHT SHOW

22-25 SEPTEMBER 2021 under the High Patronage of His Serene Highness Prince Albert II of Monaco

This year MYS coincides with the 15th anniversary of the Prince Albert II of Monaco Foundation and the 5th edition of the Monte-Carlo Gala. The Monte-Carlo Gala auction, led by star auctioneer Simon de Pury, has become the most coveted event, offering collectors once-in-a-lifetime experiences, invaluable artworks, and more, see more on fpa2.org.

ENVIRONMENTECO-LUXURY

Blancpain shares the behind-the-scenes of the first Tamataroa mission, a collaborative project conducted by the Gombessa team and the Mokarran Protection Society

MORALMODA | ISSUE 42

Image: © Blancpain. All rights reserved.

The intention of the new project, Tamataroa, is to deliver a concrete management tool for the regional and international authorities enabling them to provide effective protection of the Sphyrna mokarran in French Polynesia and other regions, as this is a highly migratory species.

MORALMODA | ISSUE 42

Supported by Blancpain, the Tamataroa project (Tuamotuan: tamata-roa, English: the great hammerhead, Lat. Sphyrna mokarran), is a three-year initiative with the objective of studying the ecology of this endangered species – in order to initiate protection protocols in French Polynesia and along the shark’s migratory routes. Blancpain unveils a series of video blogs created by Laurent Ballesta and the Gombessa team, who joined forces with the Mokarran Protection Society headed by Jean-Marie Jeandel.

Two major additional expeditions will follow, which will take place in 2022 and 2023, respectively. In 2014, Marc A. Hayek became a certified technical diver. At the end of his last test dive to achieve the certification, a massive Great Hammerhead Shark (Sphyrna mokarran) suddenly appeared from the deep, and whilst passing through the close vicinity of Mr. Hayek, there was a brief exchange of eye contact. This intense moment of welcome, by an animal considered the guardian of the pass by the locals, profoundly touched Blancpain's President & CEO. It became inconceivable to him that this encounter could be the last, especially considering that this mysterious and quite elusive species is listed on the IUCN's Red List as endangered worldwide, with a decreasing population and a very high risk of extinction.

As a result, Blancpain, and Marc A. Hayek on a personal level, decided to take action. The first step was to support the creation of a local association – the Mokarran Protection Society (MPS) – to focus on the study of the current situation in French Polynesia; the area is a crucial region for this species but knowledge of the Great Hammerhead's ecology is extremely limited. The first two observation and research missions of the Mokarran Protection Society have brought forth the necessary data to motivate and support a much more ambitious three-year project conducted together with Laurent Ballesta and his Gombessa Expeditions team. This consortium, brought together by Blancpain, will benefit from the scientific expertise of renowned shark specialists from the US, Europe, and Australia.

This was also the case during the Gombessa IV expedition, which generated an impressive number of scientific findings, including the revelation, for the very first time, of a collaborative hunting behavior for the grey reef sharks. The prominent 700 Sharks into the Dark documentary film has received more than 70 international awards, which also included nomination for the Emmy Awards.

The West Beach, Palm Jumeirah is boasting mesmerising views of the iconic Dubai Marina skyline, Lucky Fish invites guests to revel in the charismatic, graceful and opulent glamour of the Mediterranean. With a rich culinary journey and a lively day to night ambiance, showcasing sophistication to cosmopolitan connoisseurs seeking world class cuisine in a scintillating and energetic setting. The menu is inspired by the flavours of the ocean and the Mediterranean region, showcasing the highest quality seafood and meats. Working with local fisherman, Lucky Fish will present an eye-catching daily display of fresh seafood on ice on its signature, antique sailboat.

Operating a zero-plastic policy behind the bar, Keagan Van Dyk, Bar Manager, encourages guests to order ‘out-of-the-box’ and explore the creative flavours.

Dubai Dining News

LUCKY FISH - NOW OPEN - the venue set right at the beach surrounding the diners with precious views and atmosphere, the place where your foodie wishes become reality!

F

or the past few years, osmium has been making waves in the precious metals market.

It is considered an outlier from other precious metals and has shown strong performance even during the times of high volatility.

The eighth and last of the precious metals has seen consistent growth in its daily spot prices. Decoupled from secondary markets, the value of osmium is not influenced by the behaviour of other precious metals. As a result, osmium is eyed by many as a gainful addition to any portfolio.

In the past, when the price of gold has stagnated, osmium has become more valuable. Osmium cannot be banned as a money substitute metal like gold. As the world's only unforgeable metal, it also has an advantage over silver, which is found in growing quantities to contain the carcinogenic metal cadmium.

During its initial five years on the market, osmium faced broad skepticism and saw investments only from a small number of well-informed professionals.

Moralmoda Magazine Issue No. 42 | 18

As is common with most emerging markets, companies and high net-worth individuals observed osmium’s performance carefully and patiently before finally making a move themselves. Now, this new precious metal has arrived on the world stage.

Only small quantities of osmium can be mined and separated from platinum each year. Today, the total volume of the osmium market is estimated to be 200 billion euros, causing many to look more closely at osmium as a tangible precious metal investment. Three years ago, Sarah Völk and Kira von Plettenberg sensed this growing trend and began preparing for 2022. The year would coincide osmium’s launch on international markets across five continents. An unprecedented run for osmium is beginning, and the metal is now stepping out of obscurity into the glittering world of high society. This is where it will certainly find its home, for in beauty, glitz, and glamour, osmium cannot be surpassed. Investors have understood that osmium is not simply beautiful, but represents the tangible investment opportunity par excellence.

Unique stays _______________________

Image courtesy of oetkercollection.com

3 art exhibitions

This season at Hotel du Cap-Eden-Roc, we invite you to get lost in “La Rêverie” by artist Manolo Valdès, “Three Minutes in Hollywood” by photographer Kiki Kausch and “Eden-Roc Forever” by Paris Match — three captivating exhibitions to immerse you even further into the magic of our legendary Palace on the Riviera.

Manolo Valdès Kiki Kausch The world-renowned artist has selected 9 of his The Berlin-based photographer presents her “Three monumental sculptures to present in an open air Minutes in Hollywood” exhibit, sharing the playful and exhibition entitled “La Rêverie”, creating a fascinating unfiltered results of pre-planned but intentionally dreamscape of the hotel’s tranquil grounds. truncated photo shoots lasting only 3 minutes each with

some of Hollywood’s biggest names.

Paris Match “Eden-Roc Forever” takes us down memory lane with iconic images from the Paris Match Magazine archive depicting precious moments — and personalities — from Hotel du Cap’s glamorous history, see more on oetkercollection.com.

Moralmoda Magazine Art | 18

An intro to the taste

DA BRUNO DÜSSEDORF-GERMANY by Ignatious Joseph

The Restaurant Da Bruno is a family restaurant, run by Massimo & Marina, for more than four decades. Massimo came to Germany from the Abruzzo region after finishing his education for the catering trade. Italian restaurants became established in

those aimed at "Michelin" palates-- opened throughout Germany. Still today Italian food is considered the number one choice among Germans. I am pleased to enjoy my pasta and espresso at Massimo's for more than three decades. He gives Da Bruno's guests not only traditional dishes but the atmosphere of a restaurant or trattoria they could find two thousand kilometers to the south. Even I feel as if I were at my favorite restaurant there, in “Porto Genova-Milano”, as if Italy were only two doors away.

Milan’s finest!

The DVCA Restaurant A friend invited me to try some pasta in one of his favorite restaurants in Milan. The DVCA is located in a neoclassical historic building. It was started by Teruzzi brothers from a family of Lombard restauranteurs. The cuisine is a touch of the Mediterranean with solid roots. I was fortunate enough to taste and see the kitchen chef preparing the finest dishes! In Italy one can make a few mistakes, but not with pasta. I enjoyed the fine food and elegant service and the hospitality of the host Signor Karol Teruzzi. The food was delicious and excellent! See more on DVCA.it.

Osteria Del Binari.

Germany during the reconstruction period following World

A typical Milanese restaurant opened its doors in 1972, with Signor Cesare Denti at the helm on the outskirts of Milan at the “Stazione di Porto Genova” An institution among the local residents with its lush garden, provides cool atmosphere during hot summers. The traditional “Risotto alle Milanese” is probably the house best and the

War II. Why? Initially many Italians, along with Turks and people from all over Southern Europe came to Germany as so-

chief preference is a dish called “ Pacchero al Cremoso di Zafferrano” simply said a pasta dish with cream base and saffron. This

called "guest workers" because the high demand for labour exceeded what was available in a country that had sent much of its workforce to war.

recommendation, I enjoyed for Saturday lunch. osteriadelbinari.it

Italian workers lived together in Italian neighbourhoods and ate Italian food. With the return of disposable income and regular vacations trips beyond German borders became possible again.

Travel to Italy increased the attention and attraction given by Germans to Italian food and style. This taste for the "dolce vita" offered many Italians who remained in Germany an opportunity-- to supply the food and style of their homeland to a growing number of Germans. The Germans of the post-war era became a steady flow of tourists and vacationers travelling regularly by car to the Mediterranean peninsula. When they returned north, tanned by the sun, they were delighted consumers of the pasta and gelato they had enjoyed in Italy.

Italian restaurants & ice-cream shops-- from the pizza bar to

Moralmoda Magazine | Travel 44

THE LUXURY COLLECTION HOTELS & RESORTS Copyright © HOTEL CRISTALLO

THE LUXURY COLLECTION HOTELS & RESORTS

HOTEL CRISTALLO S.p.a Via Rinaldo Menardi, 42 - Cortina d’Ampezzo Dolomites, 32043 Italia T. +39 0436 881111 - info@cristallo.it Mailing address is: booking@cristallo.it

www.cristallo.it

www.ulyanasergeenko.com

This page: Courtesy Alexis Mabille Haute Couture FW 2021/2022

Paxful Launches Paxful Pay, E-Commerce Solution To Strengthen Cryptocurrency Adoption

P

eer-to-peer fintech partnering with global businesses to offer bitcoin as payment option. Ray Youssef, cofounder and CEO of Paxful, set up the Built with Bitcoin Foundation to help people have access to education and water.

Paxful, the leading global peer-to-peer fintech, presents Paxful Pay, an e-commerce solution that allows businesses worldwide to receive bitcoin. The service allows customers to pay with almost 400 payment methods - exchanging into bitcoin that is sent to the merchant’s digital wallet. Businesses can register now to add Paxful Pay as a purchase option to their online checkout process.

Through Paxful Pay, businesses have the ability to manage their earnings and convert bitcoin into their local currency on the Paxful Marketplace using almost 400 payment methods. Merchants will also have control over the configuration of the solution on their Paxful Merchant Dashboard and can track every transaction. The company expects to expand to other digital currencies and also plans to introduce automatic conversion into stablecoins such as Tether (USDT). Further down the line, Paxful Pay will allow merchants to automatically convert bitcoin into their local currency within their bank account.

Consumers can expect the typical e-commerce flow -- but will now have the option of selecting Paxful Pay as a payment method. This will prompt users to create a new profile or login as an existing Paxful user. Users can then use almost 400 payment methods to complete their purchase. With their Paxful login, users can also take advantage of Paxful’s other products such as Paxful Marketplace and Paxful Wallet.

Ray Youssef, CEO and co-founder of Paxful, said: “In many regions across the globe, we see people use bitcoin as a financial tool for purchasing goods and services. Bitcoin has several different use cases that we’ve only begun to leverage and e-commerce is a great example. At Paxful, it’s imperative that we give users and businesses around the world the opportunity to take advantage of the power of bitcoin to gain financial freedom.”

Artur Schaback, COO and co-founder of Paxful, said: “We’re thrilled to bring Paxful Pay to our global community. There is a clear need to offer local options for bitcoin and this product is a culmination of our efforts to deliver on that demand. By offering users the ability to complete purchases using almost 400 payment methods, they will now have an even stronger financial solution at their fingertips. We cannot wait to expand this offering to encompass as many merchants as possible.”

Currently, Paxful has over a hundred merchants on Paxful Pay. As the company ramps up the service, it expects to onboard a select number of new merchants in the coming weeks. From there, Paxful Pay will expand more generally.

Founded in 2015 and completely bootstrapped since then, Paxful is headquartered in New York with offices in Estonia, the Philippines and Russia. The team has doubled in size over the last 12 months, growing to over 400 people.

Paxful is a peer-to-peer finance platform for people to make payments, transactions, and send money by buying and selling cryptocurrencies as a means of exchange. Founded in 2015 by Ray Youssef and Artur Schaback, Paxful’s mission is to help everyone have equal access to finance no matter who or where they are. Six million people use Paxful to buy and sell Bitcoin (BTC), Ethereum (ETH) and Tether (USDT) with almost 400 different payment methods.

To date, the foundation has built four schools (two in Rwanda, one in Kenya, and one in Nigeria). The Built with Bitcoin Foundation is funded by Paxful and the cryptocurrency community. Discover more on www.paxful.com.

Moralmoda Magazine

F Vegas.

amily owned jewelry powerhouse Le Vian is holding its 21st annual Trend Forecast fundraising catwalk on Aug 29 in Las The event has become a

highlight of the American jewelry calendar, showcasing global jewelry trends for 2022, while supporting key industry charity, St Jude's Hospital, Jewelers for Children, and Le Vian's Rafa Foundation. The fundraising target is $1m, with $300k in donations already secured, via the Le Vian family coupled with an anonymous matcher.

MM: What is inspiring you for this year's catwalk?

Eddie LeVian: For years, I have admired how the annual consumer electronics show leverages its appeal as a platform to tell the world what products are about to hit the market in the coming year. With that in mind, JCK is the biggest annual jewelry industry event in the Western hemisphere and that's why for Le Vian, JCK is such a key moment each year as we unveil our trend forecast for the year ahead. For 2022, Le Vian will bring to life

LE VIAN HOSTS ITS 21ST ANNUAL TREND FORECAST FUNDRAISING CATWALK IN LAS VEGAS

CEO Eddie LeVian. All courtesy of ©Le Vian.

three central motifs – Positivity, Love and Resilience. Our message of Positivity is inspired by sunshine and its various iterations, alluding to sunny days ahead. Resilience comes in the form of an increasingly popular metal, platinum, which becomes tougher with every knock, a notion now so apt and strengthening.

The jewelry dynasty Le Vian can trace its family lineage back 500 years. In 1746 Le Vian family was entrusted by the Shah of Persia to guard the royal jewels.

MM: What does it take to stage a glitte-ring catwalk for Le Vian's VIPs in Vegas?

Eddie LeVian: At the heart of the prepa-ration for Le Vian's 2022 Vegas catwalk, lies the conception, design and product-ion of thousands of individual designs that encapsulate the 7 trends we'll be unveiling on August 29. It's an enormous operation that takes up most of the year prior to the event. Le Vian is a jewelry brand, but increasingly, with our burgeoning social media channels and investments in broadcast-quality film and online TV and video production, we are also very much in the entertainment business. Staging the Vegas catwalk is almost like putting together a televised awards ceremony.

We'll also be showing rarefied jewels from the LeVian family's private collection, including highly prized Padparadscha sapphire parures, or jewelry sets.

SAINT-TROPEZ POLO CLUB HOSTS CATWALK WITH MONACO BRANDS On 23d of July Polo Resort & Country Club De Saint-Tropez hosted a beautiful fashion show with participation of Monaco based designers susch as: Yasya Minochkina, MARLI Dresses, Maison Noir Monaco, Margaux Swimwear, followed by “cocktail denatoire“ and party by the pool!

The idea was created by Saint Tropez Polo Club creative team together with Margaryta Pogosyan (former model and designer) based on Riviera, to bring Fashion to this beautiful venue, get closer to the Polo culture and promote local businesses. MoralModa has been the official media partner.

GALA CEREMONY The prize-giving ceremony will be held during the Who is Who International Awards” Gala in Athens, Greece, international-awards.com.

Distinguished participants include Christodoulos Olympios specialized in Luxury Brand Marketing, who will be the Event Coordinator, Despina Olympiou, (below), and many more, incl. MoralModa as media partner.

Diana Pinto, Margaryta POGOSYAN (model and founder of Margazux Swimwear), Behemene. Jewellery: My Perfect Illusion. Male model for Maison Noir Monaco.

international model.

Dress: Yasya Minochkina.

Watch: FB Aura Monaco.

Liliya Tippetts, CO-FOUNDER Marli Dresses ⁣

BENJAMIN ARABOV NAVIGATES

JACOB & CO. INTO A NEW DIGITAL FUTURE

Impossible”, the luxury watchmaker has pushed the limits of exceptional creativity and engineering since it was founded by Jacob Arabo in 1986. The brand takes its creations to new heights with revolutionary fine timepieces and exquisite jewellery that have captivated collectors and fans. With a unique talent for creating designs that are as innovative as they are spectacular.

For 35 years, Jacob Arabo represents the heart of the company as a dedicated and driven leader of the HQ in New York and Swiss haute horlogerie ateliers in the cradle of fine watchmaking, the Swiss Jura mountains.

The brand is found at the most high-end destinations.

This enables the brand to retain a close relationship to its international collectors from the creative industry to the sports world. Mr. Arabo is a man who develops friendships with many collectors.

Mr. Arabo welcomes collectors and projects with exceptional stories and backgrounds, from all the world.

Recent collaboration unveiled his passion for nature conservation, when in late 2020 the company announced its new limited edition of Astronomia Tourbillon that highlights the emergency of climate

TH E SU STAINAB LE WAY

Since the tourbillon's invention 220 years ago, its development has been promoted by numerous fine watchmakers. Arguably the most spectacular tourbillons are made today by the family-owned luxury brand Jacob & Co. As the demand for fine mechanical watches is growing, we see that the new groups of collectors seek highly personalised watches that can tell their story through the brand's savoir faire. Jacob & Co. has the advantage of the exceptional heritage of its founder Jacob Arabo with his background in the diamond sector and the ability to interact closely with the buyer's and understand their preferences. Being an independent luxury watchmaker comes with all the freedom, but also responsibility and challenges which the industry entails. Nevertheless, Jacob and Co. proves its capability to keep up with a record year in 2020.

The brand is known for its one-of-a-kind mechanical and high jewellery watches.

Jacob & Co. introduced the Astronomia collection in 2014, followed by other recordbreaking watch collections, notably its sport watches launched in a collaboration with the Bugatti.

Staying true to its motto “Inspired by the

American family owned jeweler to the stars Le Vian, one of the world’s oldest independent fine jewelry brands. Le Vian is historically associated with the preservation of art and culture. In the present days with restriction of culture, closed museums, etc., Le Vian extends a hand to The American Museum of Natural History a selection of rough and polished gemstones, as well as finished Le Vian Couture jewels, that are set to shine the light on the first gemstone discovery of the 21st century, Le Vian Peacock Aquaprase™.

change. With the Astronomia Tourbillon Everest, its visionary creator Jacob Arabo signals why "Raising awareness about the dangers facing our planet is important”. With the latest limited edition of Astronomia Tourbillon, the brand takes its watches to new heights - literally. Jacob & Co.'s collaboration with the renowned Swedish explorer and adventure activist Johan Ernst Nilson, who had an Astronomia Tourbillon on his wrist during his recent expedition to the Himalayas, is one of numerous remarkable important partnerships.

The brand’s many iconic partnerships The drive and creative force of Mr. Arabo is evident in each collaboration and manifested in unique collection that are created from the synergy of the creative groups that Jacob & Co. has invited to collaborate with so far including with hyper sports car manufacturer Bugatti, Universal Pictures film studio, world football star Lionel Messi, Paramount Pictures film studio, streetwear icon Supreme, design icon Virgil Abloh and Off White, to name the most recent, and Benjamin Arabov is now in position to take the brand further.

www.patek.com

Courtesy of Patek Philippe SA / asik

Courtesy Michael Cinco, Dubai, UAE.

Courtesy of Patek Philippe SA / asik

Jörn Günther Rare Books, Basel, will showcase Life of St. Radegund, 15th Century. Made for the King of France, Charles VIII, this manuscript features arresting illumination, including representations of the monarchs themselves in the miniatures. Illuminated by a Poitevin miniaturist dubbed the Master of St. Radegund, this manuscript is of prime importance to the history of France, 26 x 18 cm. Courtesy TEFAF.

Courtesy Michael Cinco, Dubai, UAE.

Courtesy of Patek Philippe SA / asik

THE LUXURY COLLECTION

New Summer Styles In the OMEGA Sunglasses Collection ' MEN’S SUNGLASSES

www.omega.com

Hotel Metropole, CARRÉ D'OR SUITE, Monte-Caro, Monaco.