TOBE REPORT MAY 2014
HOW SHE WEARS IT FALL 2015-2016
“Fashion is part of the daily air and it changes all the time, with all the events. You can even see the approaching of a revolution in clothes. You can see and feel everything in clothes.� -Diana Vreeland
LETTER FROM THE EDITOR
O
ne of the great things that continue to make life interesting is the changing seasons. The bare branches of winter blooming into radiant spring blossoms, the sticky summer air turning into a crisp autumn breeze, and the crunching of leaves beneath our feet transforming into lush feilds of cystal white snow; these constant changes are the things that keep day to day life from being monotonous and mundane. And just as Diana Vreeland said herself, “fashion is apart of the daily air and it changes all the time.” This means that while the lush green leaves transform into brilliant jewel tones, consumers begin to trade in their bikinis for concealing overcoats. Fashion is anything but mundane and the every changing cycle of fashion with the seasons keeps it coninuously astounding. However, fashion does not soley change due to the weather. Fashion changes along side every driving force including culture and society. As Chanel once said, “Fashion is not something that exists in dresses only. Fashion is in the sky, in the street, fashion has to do with ideas, the way we live, what is happening.” Therefore, with this edition of the Tobe Report, I will not only be bringing you the upcoming fashion trends of Fall 14/16, but I will also be bringing to you a sense of a revolution in culture that will be taking place. Because fashion is not simply clothes, it is both a reflection and an influence on the world around us. -Morgan Davis
.01 VOLTAGE, 6-11
.02 TERRESTRIAL, 12-17
.03 SERENDIPITY, 18-23
.04 WANDERLUST, 24-29
.05 AWAKENING 30-35
.01 VOLTAGE
VOLTAGE focuses on the contrast between dark midnight blues a bold reds and a touch of electric yellow. Trends include color blocking, mesh, edgy cutouts, and asymmetric silhouettes.
HOW SHE WEARS IT: STREET
.01 VOLTAGE
Helmut Lang AW 13/14
Fay AW 14/15
Anthony Vaccarello AW 14/15
Fendi AW 14/15
HOW SHE WEARS IT: RUNWAY
Balenciaga AW 14/15
Charlotte Ronson AW 13/14
Tibi AW13/14
Dolce & Gabbana AW 13/14
.01 VOLTAGE
de Bijenkorf, Amsterdam
Bergdorf Goodman, New York
Intimissimi, Paris
Alexis Mabille, Paris
RIGHT AT RETAIL
Elie Tahari
Alexander McQueen
Editorial photographed by Cuneyt Akeroglu
River Island AW 13/14
.02 TERRESTRIAL
TERRESTRIAL focuses on the colors of nature: blue, green, and brown, but with an electric twist. Trends include new twists on camo, puffer jackets, stripes, pops of neon green, and bold motifs.
HOW SHE WEARS IT: STREET
.02 TERRESTRIAL
Fendi AW 14/15
Marques’ Almeida AW 13/14
Alexander Wang AW 14/15
Iceburg AW 14/15
HOW SHE WEARS IT: RUNWAY
Rimo Welland AW 13/14
Celine AW 14
Lacoste AW 14/15
Alexander Wang AW 14/15
.02 TERRESTRIAL
Saks Fifth Avenue, New York
Ochirly, Guangzhou
Printemps, Paris
MaxMara, Milan
RIGHT AT RETAIL
River Island, London
Bergdorf Goodman, New York
La Tenda, Milan
Orla Kiely
.03 SERENDIPITY
SERENDIPITY focuses on jewel tones of gold, burgundy, purple, and green. Trends include contrasting plaids, bold florals, and new twists on knitwear.
HOW SHE WEARS IT: STREET
.03 SERENDIPITY
Alexander Wang AW 13/14
Balenciaga AW 14/15
Emilio Pucci AW14/15
Alberta Ferretti AW 14/15
HOW SHE WEARS IT: RUNWAY
Tommy Hilfiger AW 14/15
Rodarte AW 14/15
Valentino AW 11/12
Alejandra Quesada AW 14/15
.03 SERENDIPITY
Esprit, Antwerp
Miu Miu SS 14
asos.com
Lacoste, London
RIGHT AT RETAIL
Expresso, Amsterdam
Zara, Guangzhour
River Island, London
H&M, London
.04 WANDERLUST
WANDERLUST focuses on muted rose pink and camel borwns. Trends include huge fur coats, pony hair, wool coats, and asymmetric knitwear.
HOW SHE WEARS IT: STREET
.04 WANDERLUST
The Row AW 14/15
Burberry ProrsumAW 14/15
Yune Ho AW 2014/15
Gucci AW 14
HOW SHE WEARS IT: RUNWAY
Orla Kiely AW 14/15
Rebecca Taylor SS 14
Thakoon AW 14/15
Alexander Wang Pre-fall 2014
.04 WANDERLUST
Knitwear by Alice Palmer
Topshop, London
Adolfo Dominquez, 2014, May, London
Ermano Scervino
RIGHT AT RETAIL
Backpack III by Mum & Co
Esprit, Amsterdam
New York, London
Mason’s, Berlin
.05 AWAKENING
AWAKENING focuses on neutrals, lavendars, and grays contrasting with neon purple and yellow. Trends include tailored jackets, clean and sleek silhouettes, and A-line dresses.
HOW SHE WEARS IT: STREET
.05 AWAKENING
Monclear Gamme Rouge AW 14/15
Miu Miu AW 14/15
Monclear Gamme Rouge AW 14/15
Derek Lam SS 14
HOW SHE WEARS IT: RUNWAY
Derek Lam SS 14
Max Mara SS 14
Miu Miu AW14/15
Acne Studios AW 14/15
.05 AWAKENING
Zara, 2014, May, London
Sonia Rykiel, Antwerp
Ermano Scervino, 2014, May, London
Bucket shoulder bag in grey by Matter Matters
RIGHT AT RETAIL
Fenwick
Kate Spade, New York
Louis Vuitton
Zara
HOW SHE WEARS IT S/S 16
.01 NOSTALGIA
.02 ASCENT
WHAT’S COMING TO THE TOBE REPORT
CREDITS MORGAN SHERYL DAVIS Executive Director
COLOR INSPIRATION S/S 16
586.907.2166 morgansheryldavis@gmail. com
HOW SHE WEARS IT S/S 16
STYLE Contributor style.com WGSN Contributor wgsn.com STYLESIGHT Contributor stylesight.com
Tobe Report Recreation for FASH 419 Current Trends and Forecasting