ROAD TRIP EXPERIENCE EMILY KHOURY - IS ALYSSA MILLER - VC MORGAN MITCHELL - IS JONATHAN WALLACE - IS
OBJECTIVE Learn about the road trip experience and how people feel about road trips as a whole. What could be done to make this experience more enjoyable?
PRECONCEPTIONS People have generally similar experiences planning road trips. They enjoy the destinations but don’t like being couped up in the car. In the past, most people have traveled with family, maybe in the future they will want to repeat some past road trip experiences on their own or with friends. People will pack lighter in the future.
PROCESS HOMEWORK
METHOD TWO
Participants were asked to describe a memorable roadtrip from their past and a roadtrip they would like to go on in the future
Participants chose random items from a box of toys, then were asked to relate these items to places in the United States. Then, collaboratively, participants mapped out a roadtrip that visited each of these places.
METHOD ONE Participants listed five items they would take on a roadtrip, and they wrote who they would like to go on a trip with.
METHOD THREE Participants were asked to create something that would improve their personal road trips in the future.
THE HOMEWORK Participants were asked to describe a memorable roadtrip from their past and a roadtrip they would like to go on in the future.
PARTICIPANT ONE
PAST: Chicago & Orlando, Florida FUTURE: California or the Carolinas
PARTICIPANT TWO PAST: Florida FUTURE: Oregon or Colorado
PARTICIPANT THREE PAST: Seattle to San Francisco, Washington DC FUTURE: Florida
PARTICIPANT FOUR
PAST: San Francisco to St. Louis (bus), large island in Hawaii FUTURE: Middle East or Europe
PARTICIPANT FIVE
PAST: Florida FUTURE: Pittsburgh & New York
THE HOMEWORK “I HAD TO TAKE THE BUS AND IT WAS THE CRAZIEST EXPERIENCE OF MY LIFE.” “I DON’T WANT TO GO AS FAR AS EVERYONE ELSE BECAUSE I DON’T LIKE BEING IN A CAR FOR THAT LONG.”
“EVERYTHING ABOUT THE TERRAIN CHANGED DRASTICALLY, MULTIPLE TIMES...” “I’VE ALSO DONE DAY ROAD TRIPS... GOING THERE AND BACK IN A DAY.”
M1: FIVE ITEMS Participants listed five items they would take on a roadtrip, and they wrote who they would like to go on a trip with.
M1: RESULTS PARTICIPANT ONE
PARTICIPANT TWO
PARTICIPANT THREE
M1: RESULTS PARTICIPANT FOUR
PARTICIPANT FIVE
M2: TRIP PLANNER Participants chose random items from a box of toys, then were asked to relate these items to places in the United States. Then, collaboratively, participants mapped out a roadtrip that visited each of these places.
M2: RESULTS
M2: RESULTS
COLUMBUS, OH START / END
M2: RESULTS MONTANA
HOLLAND, MI
WASHINGTON D.C.
NORTH CAROLINA SOUTHERN, CA
PREDETERMINED DESTINATIONS
M2: RESULTS
ADDITIONAL & SPONTANEOUS DESTINATIONS
M2: RESULTS
SELECTED ROAD TRIP ROUTE
M2: RESULTS
SELECTED ROAD TRIP ROUTE
M3: FUTURE TRIP Participants were asked to create something that would improve their personal road trips in the future.
M3: RESULTS
M3: RESULTS Many of the participants indicated during this make session that they wanted more money to travel and larger, more comfortable transportation. Some participants approached this with practical designs, others implemented design fiction and futuristic design.
OVERALL FINDINGS Travel with friends is preferred , spontaneity emerges “on the road�. The end of the trip is less enjoyable because it feels rushed and people are just ready to get home. Phones with GPS, music, etc are essential for entertainment in the car and navigation, more spacious transportation equates to more comfort on the road.
THANK YOU QUESTIONS?