7 Ways to Make In-Person Networking Work Better for Your Business Business is all about networking, but if you believe your only opportunity lies with networking online, then you’re missing out on business. There are still a lot of people who believe that online networking can be done faster and easier than face-to-face networking, but online networking is only one aspect of marketing yourself or your business. 23
In-person networking can be more effective than online marketing because it provides a face-to-face connection with the other person. Online networking can be a quick way to connect with other people, but the connections are not as strong because it is not the same direct personto-person interaction. One of the biggest advantages of in-
person networking is that it gives you a chance to show your personality, warmth, and humor. Also, inperson networking will help you to get to know the people with whom you are networking in a deeper way. This is not possible in online networking. Also, inperson networking allows you to meet more potential business contacts as compared to an online network.
