Energetic city.ca Everything Fort St. John
Advertising
Opportunity Guide April 2010
THE ONLY LOCAL
Website All About
FORT ST. JOHN.
News Sports Classifieds Community Upcoming Events Energy News Breaking News Opinion National Podcasts Special Features Community Groups Photo Galleries Reference Business Directory
Many Times a Day 52.5
Once a day Less than once a day 30.6 16.6
Energetic city.ca Many Times a Day Everything Fort St. John 53%
About the Site
Under 35k
36-55k 16.1
56-75k 18.3
Annual Income 76-100k 16% 100k + 16%
56-75k 19%
Less than once a day
17% The future is heading on the web. Your customers are increasingly heading online to find out what they want to know about your product or service.
Under 35k 23%
36-55k 26%
Once a day
Energeticcity.ca is the only full featured web portal designed from the 31% ground up to serve the needs of the Energetic City, Fort St. John, BC.
The site is a partnership between two Fort St. John based companies that recognize the opportunities that exist here, and also want to help business and organizations use the internet to its full advantage.
Gender Female
Male
Gender 43
100.1 Moose FM, Fort St. John’s Local Radio station provides the content for the site, such as news, sports and community events. The site is also heavily promoted by the station as a destination for Listeners to find out what they want to know about Fort St. John.
Male 43%
Female 57%
Motion Media, a Fort St. John based media production and web development company provides assistance with content and the technical infrastructure for the site.
57
More people than ever before get their news and information from the web. Now Fort St. John residents have a place to discover what’s happening Male Gender Femalein 43 their community at any time of the day.
Many Times a Day
57
Once a day 25-34 Less than once Under 24 3552.5 30.6 14 19.8
Age of Visitors
And, now, you have an opportunity to reach this audience.
Get Started! Phone: 250-787-7100 General Inquiries: contact@energeticcity.ca Female Advertising Opportunities: sales@energeticcity.ca 57%
Male 43%
44-55 35-44 24% 24% Many Times a Day 53% 25-34 20% Less than once a day 17% Under 24 14%
Fort St. John’s Fastest Growing News Source Many Times a Day
52.5
Once a day Less than once a day 30.6 16.6
55+ 19%
Once a day 31% Under 35k
36-55k
16.1
5618.3
76-100k 16% Many Times a Day 53%
Jul 1, 2008 - Jul 31, 2008
Sep 1, 2008 - Sep 30, 2008
Nov 1, 2008 - Nov 30, 2008
56-75k 19% Jan 1, 2009 - Jan 31, 2009
100k + 16% Mar 1, 2009 - Mar 31, 2009
Less than once a day Graph Showing the Growth Since July 2008 - May 2009 17% Under 35k Energeticcity.ca visitors were invited to take the user survey over a two week period in Feb. 2009. 429 responses were23% recieved. 36-55k 26% Once a day
Energetic city.ca Everything Fort St. John Step One.
Step Two.
Choose your Rate & Size
Choose your rotation
Square Blocks - Run of Site Banner Ads - Run of SIte Mini Blocks - Run of Site
Rotation SUPER HIGH MEDIUM AWARENESS
$12 CPM $10 CPM $279 Month
Daily 12k 8k 5k
Weekly 84k 96k 35k 12k
Monthly 360k 240k 150k 50k
More Online Advertising That works. Business Directory Listing Energy News Special Features Ask your rep for more details!
Great Opportunities, & Great Ways To Save. •
Sign a 3, 6, or 12 month contract to get guaranteed, locked in rates
•
You don’t need a website to advertise! Ads can link to your existing web site or a special display page hosted on energeticcity.ca, where you can have a basic page with information about your business and contact information.
Banner Ad Where will my ad show?
Square Block Top
Mini Block Mini Block Mini Block
Square
Square Block
Block Bottom
Your ad will rotate through all availible spots in your ad size through the length of your contract. Our website uses sophisticated software to predict and track traffic patterns - your ad views will be spread out throughout the length of your contract.
How It Works. When you’re looking to reach out to the Fort St. John Audience, and build your brand awareness, advertising on Energeticcity.ca is perfect for you.
What does CPM Mean? Cost Per Thousand - how much it costs you to have your ad displayed 1000 times.
Make Your Own Package...
Content
(How many thousand views you want) X (The CPM rate for your ad size) = Your Monthly Rate
Banner Ad
On Average,
We Receive Over
11,500
Visits A Day.
The Specs Square Block Approx 2 1/2” wide x 2” high - 300x250 Pixels Mini Block Approx 2 1/2” wide x 3/4” high - 300x100 Pixels Banner Ad Approx 5” wide x 1/2” high - 728x90 Pixels