Emirates Woman | 2011 Rate Card

STYLISH. SMART. SOPHISTICATED.

STYLISH, SMART, SOPHISTICATED

Stylish, smart and sophisticated, Emirates Woman is the leading women’s magazine in the Middle East, stretching its coverage from the United Arab Emirates to Oman, Bahrain, Qatar, Kuwait and Saudi Arabia.

The Emirates Woman reader has a strong sense of self, confidence and poise. She is highly educated, cultured and at the top of her game.

Well-travelled, constantly at the height of fashion, and up-to-date on current affairs, she wants, and strives, for the best in all that she does.

Emirates Woman magazine is at the pinnacle of publishing and is committed to delivering high-end editorial and producing quality content that both inspires and challenges the reader.

Emirates Woman is clearly the thinking woman’s magazine.

Our Reach Under 25.......18% 26-35.............38% 36-45.............31% Above 46......13% Core readers are aged 26-45

70%

of readers said that they

buy Emirates Woman every month

MARITAL STATUS Single.......31%

audited circulation 12,818 (DEC 2010)

Distributed across the United Arab Emirates, Bahrain, Kuwait,Qatar, Oman and Saudi Arabia

Monthly readership of

42,300*

Married....69%

Consumer Insights 70%

of readers earn more than Dhs20,000 per month

84%

of readers have completed a degree or higher

*Based on pass on rate of 3.3

S T Y L I S H .

S M A R T .

S O P H I S T I C A T E D .

The Super Six In every issue of Emirates Woman:

1. Fashion

Our world-class fashion team brings you the very latest from the runways and the hottest trends encapsulating today’s style-conscious woman.

2. Relationships

The Middle East’s most respected relationship experts share their thoughts and advice on how to overcome problems that can arise within today’s modern relationships.

1

3. Health

Devoted to your health demands, we aim to deliver the most recent reports and answers to all your need-to-know questions.

4. Beauty

Dedicated to bringing you the latest from the beauty arena, our team of experts share their inside secrets and hottest predictions.

5. Global Reports

Award-winning photographers and journalists delve deep into the big issues to highlight the plight of cultures and communities around the world.

6. Travel

We visit some of the world’s most fashion-forward and trend-setting destinations to help you plan your next adventure.

6 S T Y L I S H .

5 S M A R T .

3

S O P H I S T I C A T E D .

Inspire

Promote your message in the most established women’s magazine in the region Appear alongside

Associate yourself with

cutting-edge editorial and premium design

a highlyrespected brand

Engage with a highly desirable, affluent and targeted audience and work with our dedicated creative solutions team to deliver your unique ideas 86% of Emirates Woman readers are influenced by advertisements in the magazine*

* Publisher’s own data

S T Y L I S H .

S M A R T .

S O P H I S T I C A T E D .

our reach TECHNICAL DATA (mm) H x W

DIGITAL MEDIA FORMAT

PDF (Portable Document Format)

Double Page Spread n The artwork should be a press-ready PDF file (version 1.3) generated through Illustrator/ Trim: 300 x 450 Quark Xpress or InDesign, saved on Type: 270 x 420

Full Page Trim: 300 x 225 Type: 270 x 195

Half Page Horizontal Type: 130 x 195

ADVERTISING RATES

maximum resolution (300 dpi) in actual size with bleed and crop marks n All files must be CMYK format and all black text as over print n For bleed size add 3mm extra on all four sides after trim marks n Image loss in the gutter 3mm either side n Ensure that text is at least 10mm inside from the crop marks n If text runs across a DPS, please ensure that the text is 10mm away from the gutter on either side n A colour printout of the saved artwork should be sent for reference along with the CD. Colour prints/digital proofs supplied will be used only as a guideline and the advertisements will be reproduced as per the data/specifics supplied on the CD

REGULAR POSITIONS

US$

Double Page Spread

8,250

Full Page

4,500

Half Page

3,000

PREMIUM POSITIONS

US$

Outside Back Cover

8,000

Inside Front Cover Spread

12,850

DEADLINES

Inside Back Cover

6,250

n Booking: 15th of month prior to publication

SPECIAL REQUESTS

US$

n Material: 18th of month prior to publication

Full Page (before contents)

5,250

Full Page (opposite contents)

6,000

Full Page (first 25% after contents)

5,750

Double Page Spread (before contents)

10,250

Double Page Spread (first 25% after contents) 9,750 CREATIVE SOLUTIONS

US$

Front Cover Reverse Gatefold (2 pages)

14,500

Inside Front Cover Gatefold (3 pages)

17,750

ROP Gatefold

13,000

Bookmark

11,500

Belly Band

10,000

Advertorial – Full Page

5,250

Advertorial – Double Page Spread

9,750

Half Page Vertical Type: 270 x 90

n Cancellation: 10th of month prior to publication

SERIES DISCOUNT n 3-5 insertions 5% n 6-9 insertions 10% n 10+ insertions 15%

12818 DEC 2010

GENERAL INFORMATION n 12 issues per year n Standard agency commission rates apply n Additional creative solutions available on request

International Media Representatives

AUSTRALIA/NEW ZEALAND Okeeffe Media; Tel + 61 89 447 2734, okeeffekev@bigpond.com.au BENELUX M.P.S. Benelux; Tel +322 720 9799, Fax +322 725 1522, francesco.sutton@mps-adv. com CHINA Publicitias Advertising Co; Tel +8610 5879 5885, Fax +8619 5879 3884 jerry.ge@publicitas.com.cn FRANCE Intermedia Europe Ltd; Tel +33 15 534 9550, Fax +33 15 534 9549, administration@intermedia.europe.com GERMANY IMV International Media Service GmbH; Tel +89 54 590 761, Fax +89 54 590 769, js@imv-munich.de HONG KONG Emphasis Media Limited; Tel +85 22 516 1000, Fax +85 22 561 3349, ebersma@emphasis.net INDIA Media Star; Tel +91 22 281 5538, Fax +91 22 283 9619, ravi@mediastar.com ITALY IMM Italia; Tel +39 023 653 4433, Fax +39 029 998 1376, lucia.colucci@fastwebnet.it JAPAN Skynet Media, Inc.; Tel/Fax +81 43 278 6977, skynetmedia@y2.dion.ne.jp MALAYSIA/THAILAND Sonney Media Networks; Tel + 852 27 230 373, Fax +852 27 391 815, hemant@sonneymedia.com NETHERLANDS Gio Media; Tel +3162 223 8420, Giovanni@gio-media.nl UK Spafax Inflight Media; Tel +44 207 906 2001, Fax +44 207 906 2022, nhopkins@spafax.com USA Redwood Communications; +212 473 5679 (Ext 313); Fax +212 260 3509 brigitte.baron@redwoodcc.com

Dubai PO Box 2331, Dubai, UAE Tel: +971 4 282 4060 Fax: +971 4 282 4436 sales@motivate.ae

Dubai Media City Motivate Publishing FZ LLC, Building 8, Dubai, UAE Tel: +971 4 390 3550 Fax: +971 4 390 4845

Abu Dhabi PO Box 43072, Abu Dhabi, UAE Tel: +971 2 677 2005 Fax: +971 2 677 0124 motivate-adh@motivate.ae

London Motivate Publishing Ltd Acre House, 11/15 William Road, London, NW1 3ER, UK motivateuk@motivate.ae

MPMK_ew:12-5-2011

For advertising enquiries, contact: +971 4 282 4060 or sales@motivate.ae