BTME - Feb 2022

Page 23

E L E VATO R P I TC H

The elevator pitch

Business Traveller gives Jean-Francois Brun, General Manager at the new 25hours Hotel One Central, five minutes to pitch his property to prospective guests

Launched on December 15, 2021, the 25hours Hotel One Central is the very first 25hours hotel to open in the Middle East, offering 434 rooms and suites and flexible events and co-working spaces. Relaxed, fun and packed full of things to do, guests can experience the ancient traditions of the Bedouins brought back to a modern life. A fun and vibrant property with a wonderfully welcoming aura, it’s a real place, intended for real people to come as they are. The hotel is just a stone’s throw from business hotspots such as Dubai International Financial Centre, Sheikh Zayed Road and Dubai World Trade Centre and also overlooks the stunning Museum of the Future, so it’s the perfect spot for business travellers. Dubai International is also just 15 minutes by road and if you are travelling with your family, Dubai’s amazing beaches are a short drive away. Our take on co-working is unique, with inviting spaces designed to encourage a community feel,

enabling local people to connect with travellers. An open pantry and coffee bar are available at the gallery on the first floor along with several meeting and experiential rooms. These openplan spaces feature modern tech, high ceilings and huge windows so guests can enjoy great views while they work hard, or hardly work at all. A paint and pottery studio and podcast recording room add another dimension to our offering in true 25hours style. They are perfect for team activities or for those looking for a fun break from work. As the famous saying goes, “all work and no play, makes Jack a dull boy”, so we offer business travellers epic culinary and nocturnal adventures to help them wind down. Our venues are great for after-work drinks, hosting clients or for use as event spaces. For dining, there’s Tandoor Tina, combining British and North Indian cuisines; Nomad Day Bar by Dubaibased cult coffee roasters, Nightjar; and the super popular Berlin import,

It’s a real place, intended for real people to come as they are

TOP: Jean-Francois Brun BOTTOM FROM LEFT: A Farmstay room; The Gallery coworking space

Monkey Bar. Tandoor Tina also offers ‘Tina’s Express Lunch’ every Monday to Friday from 12 noon to 3pm, priced just AED 85 (US$23) per person, so it’s a convenient and valuefor-money business lunch option. Our spa, The Extra Hour, is dedicated to ‘you time’, with treatments ranging from quick 25-minute fixes to indulgent full-body experiences. The 6th floor is home to the rooftop pool and Monkey Pool Bar. Here you can relax poolside, sip cocktails and take in Museum of the Future views. We also have a ladies’ salon by renowned celebrity hairdresser Wassim Steve and Dubai’s first outdoor mixed-gender sauna and an indoor and outdoor gym inspired by the vibes of Venice Beach. If you’re into cycling, grab a complimentary Schindelhauer Bike, available from the lobby or in all Artist Village suites, and take a spin around the local neighbourhood and parklands. If you fancy heading further afield, you can explore the area in a MINI Cooper, with a free fourhour test drive available. For guests staying in Dubai for more than a few days or weeks, but not long enough to commit to renting an apartment, long-stay packages start from AED 12,000 ($3,267) per month and include benefits such as complimentary meeting room access once a month for half-day use, complimentary access to co-working spaces with tea and filtered coffee, a complimentary driving experience with MINI Cooper twice monthly, a 25 per cent discount on F&B, laundry and spa, and much more.” FEBRUARY 2022

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