Motivate Corporate Brochure

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contents

Magazines

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Contract publishing

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BOOKS

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Digital

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Events

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CINEMA

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Established in the region for close to 35 years, Motivate is the Gulf’s leading publisher of magazines and books, with a developing presence in digital platforms, events and cinema. Having recently refreshed our brand and relocated to Dubai Media City, Motivate has a new vision and location to drive further growth and innovation. Our portfolio comprises more than 30 market-leading consumer and contract magazines – most of which are independently audited; more than 300 books and a robust digital division delivering an online platform for our brands and those of our contract partners. Situated over two floors, our unique retail space in the sky, the Arabian Gallery (pictured), offers a vast showcase of Middle Eastern books, exclusive prints and photographs all available for purchase. With a staff of more than 200 experienced and dedicated professionals, we are committed to providing editorial excellence, driven by a corporate mission to develop integrated communication channels that entertain, inform and enrich.

Ian Fairservice Managing Partner and Group Editor

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Mag 8 Magazines



Launched in 1979, What’s On was the region’s first ever magazine and remains a market leader. The magazine for making the most of life in the UAE, What’s On is packed with insider info, expert opinion, news, reviews, competitions and much more. At the forefront of major events, from music to sport to food and more, What’s On is all you’ll ever need for life in the Emirates.

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Stylish, contemporary, informed, inspirational and fun. www.whatsonboxoffice.com

Emirates Woman

t h e u a e ' s b e s t- s e l l i n g e n t e r ta i n m e n t m a g a z i n e

Campaign ME Gulf Business Hello Stuff Business Traveller What's On Identity

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Sophisticated not stuffy, relevant and respected, modern yet classic, beautiful not boastful, trendsetter not follower. www.emirateswoman.com

Stylish, smart and sophisticated. Emirates Woman delivers highend fashion, on-trend beauty, luxury lifestyle, travel reports, as well as in-depth features looking at both global and local issues. Emirates Woman is committed to representing the many faces and nationalities of women in this region and celebrating the home-grown talents of its readers.

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With a mix of local and internationally savvy glamour and style, cutting-edge reports and luxury lifestyle features, Emirates Woman connects with a wide demographic readership, bridging numerous cultural divides.

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A passionate team of experts delivers the most up-todate news from the bridal world that is relevant to every bride – whatever her background. From essential planning knowhow to bridal fashion and beauty specials, Emirates Bride is the best and only resource for brides in the region.

Emirates Bride is the essential magazine for brides in the UAE. A sister publication of Emirates Woman, the region’s leading women’s fashion and lifestyle magazine, Emirates Bride is dedicated to providing editorial excellence with the latest industry news, style inspiration and practical guidance. Catwalk bridal fashion and beauty is combined with real-life wedding profiles and expert planning advice to offer a stimulating selection of local and international content for brides both at home and abroad. Delivering fresh, in-depth and indispensable editorial within a stylish yet reader-friendly design, Emirates Bride has become a must-read for the modern bride.

Magazines 15


The only magazine of its kind in the region, Emirates Woman Mini is your go-to guide for all luxury family living and parenting advice.

Emirates Woman Mini is the region’s most luxurious parenting and child lifestyle magazine. Presented within a premium editorial environment, the magazine covers fashion, travel, psychology, education, health, and wellness and provides an all-important directory of regional products and services. Showcasing premium brands alongside global trends and renowned expert advice, Emirates Woman Mini spans the parenting journey from pre-pregnancy through to adolescent childhood.

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This world class publication provides inspirational ideas and cutting-edge concepts from the design capitals of the world.

identity is the region’s only magazine dedicated to contemporary design, interiors, architecture and property. Supported by a team of professional design writers and photographers located in the world’s major design capitals, identity is highly regarded and respected for its editorial integrity. It features inspirational insights into all aspects of design today from the latest kitchen trends to interviews with the designers of the moment. identity is the preferred source for those wanting an insider’s view. Magazines 19


With its unique editorial philosophy, superb glossy photography and coverage of royalty, A-list celebrities and the social elite, HELLO! reports from the nucleus of high society. Following on from the success of its parent title, HOLA!, Spain’s premier weekly, HELLO! continues to firmly adhere to a philosophy based on traditional family values – positivity, trust, respect and honesty… glamorously.

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Celebrating celebrities and high society, HELLO! holds a mix of news articles and interviews, balanced by regionally driven fashion and event coverage. www.hellomagazine.com

HOLLYWOOD’S SHINING STARS AT THE 85TH ACADEMY AWARDS

The team behind Best Picture winner Argo: Grant Heslov, George Clooney and Ben Affleck

Daniel Day-Lewis and Meryl Streep

‘Help celebrate the movies that lift our spirits, broaden our minds and transport us to places we have never imagined’ – Michelle Obama

HELLO! ROUNDS UP THE HIGHS AND LOWS OF THE MOST GLAMOROUS NIGHT IN TINSELTOWN The winning quartet of Daniel Day-Lewis, Jennifer Lawrence, Anne Hathaway and Christoph Wa l t z ( r i g h t ) a f t e r J e n n i f e r dazzled the red carpet in Dior Couture (above) h e y c a m e , t h e y s a w, t h e y T conquered. The biggest names in Hollywood turned out for this

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Theatre in LA, stopping to greet each other and show of f their glittering outfits. Singing sensation Adele won her first Academy Award and fellow Brit Daniel Day-Lewis scored a hat-trick, winning his third Best Actor accolade. Michelle Obama surprised viewers and attendees alike when she popped

up to present the Best Picture award at the end of Sunday night’s proceedings. America’s First Lady, 49, made history as she joined three-time Oscar winner Jack Nicholson via satellite from the White House to present the gong. It was the first time a president or First Lady had ever presented an Academy Award.

She shone in a custom-made sequined Naeem Khan dress accessorised with chandelier earrings and her hair pulled back in an elegant updo. The president and his wife were hosting the annual Governors’ Dinner that night, so ever-elegant Michelle was already red-carpet ready. She

year’s Oscars, taking home the film industry’s most-coveted awards in a night full of emotion and triumph. The red carpet buzzed with ner ves as the host of nominees made their way into the Dolby

A-list friends Adele and Jennifer Aniston share a tender moment

Jennifer Lawrence greets Kristen Stewart, who mysteriously arrived on crutches

HELLO! MIDDLE EAST

HELLO! MIDDLE EAST

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‘To me, a welcome home is one that with open yet intimate spaces, that is comfortable, and of course with a splash of colour!’

SHARING HER BESPOKE BOUTIQUE LIFESTYLE

NADINE KASSEM KHOURY OPENS THE DOORS TO HER CREATIVE DUBAI HOME

Filling her home with an array of colourful Middle Eastern finds, mother of young twin boys Nadine says, “The problem I have is that I love all the pieces at the boutique, and this love shows in my house, since I am tempted to have them all!” hen those ‘in the know’ advise others on W cool Middle Eastern haunts to shop for one-off nicknacks to decorate their home,

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HELLO! MIDDLE EAST

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When hello! arrives to Nadine’s home, also in Jumeirah close to the store, it’s apparent that this is a woman with a breathtaking wardrobe, not to mention shoe collection. During our shoot she swapped Manolo’s for Miu Mius effortlessly, after her softly spoken and heartfelt welcome into her home – feeding the team croissants and making the best coffee in town thanks to a brand new cappuccino maker. After an impressive start, hello! sat down with the mother-of-two to discover Nadine’s secrets to being so chic…

O’De Rose is home to a selection of rare and stylish finds from all over the region, how did you start the store? I am passionate about art and design and have always been an avid collector of Middle Eastern paintings and sculptures, a passion that grew with my travels over the years and was enriched during my time in New York, where I lived for some time. The O’De Rose concept was brought to life when I moved to Dubai in 2008 – to introduce a unique shopping experience to the city and engages the

senses of our customers that I prefer to call our ‘guests’. We offer an oasis away from the malls that with handmade and one-of-a-kind products focusing on Arabic heritage with a modern twist. Where and how do you source your product? Nothing is contrived. We do not sit and say, “Ok, today we are going to make an order”. We mainly source our products from our travels, and also from local and regional designers whose items fit with the concept of O’De Rose. I need to “fall in love” with the product before we put it in the store, or of course

my home. Every product in O’De Rose has a story, which I am very sensitive to. Do you have a favourite memory related to the store? I suppose it’s not necessarily a memory, more an accomplishment, but I am extremely proud of the fact that we have remained true to that spirit throughout all we do – from what we stock, to the designers we work with and the events we hold. Part of this is our mission to give back to the community.

invariably the words ‘O’De Rose’ crop up. Located on Al Wasl Road in the Jumeriah district of Dubai, O’De Rose is a standalone villa transformed into a unique, beautiful space and treasure trove of a store, proposing a mission to ‘give back to humanity by supporting disadvantaged artisans’ – acting as a marketplace for their products. From fashion to interiors to

lifestyle – it’s the kind of place one can get lost in for hours, simply admiring. It’s a concept devised by three cousins, namely Nadine Kassem Khoury, who has a passion and “love for design and art”, and moved from New York to Dubai, bringing her interests and experiences with her. Nadine was joined by Dania and Mimi from Beirut and London respectively – fusing their combined interests to create O’De Rose, and “looking at life through rose-tinted glasses”.

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The region’s number one resource for in-depth, independent business news and analysis. www.gulfbusiness.com

With its compelling offering of daily news and monthly analysis Gulf Business, supported by its thriving website, provides an unparalleled insight into business news, as well as a brave vantage point on the region’s corporate matters. The monthly publication offers a wide range of in-depth economic sector analysis, from energy to real estate to banking and retail, plus a wealth of regional data, special reports and reviews. The website delivers daily business news amid a changing world.

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The unrivalled authority on golf in the Middle East and worldwide, backed by the biggest names in the sport. www.golfdigestme.com

The world’s biggest-selling golf magazine Golf Digest, provides an informative and entertaining read, offering an in-depth and balanced look at all facets of the game, from the latest developments in the sport to tips on improving your game. The undisputed regional editorial expertise makes this magazine the only choice to drive the thinking and experiences of both avid and beginner golfers. The passion and drive that the readers have for the sport is reflected in their dedication to the magazine – the official magazine of the Omega Dubai Desert Classic (pictured), the Omega Dubai Ladies Masters and the Abu Dhabi HSBC Golf Championship.

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Men who buy stuff, buy Stuff Middle East. www.stuffmideast.com

The world’s number one gadget magazine Stuff, comprises regular product exclusives, current listings and engaging independent features. Readers particularly enjoy the expert tests, trusted opinion and the region’s ‘Best Buys’ guide to the top 10 of everything.

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Campaign champions creativity and best practice and acts as a constructive forum for debate in the midst of an everevolving media landscape. www.campaignme.com

Recognised all over the world as the voice of advertising, marketing and media, Campaign is dedicated to celebrating creative excellence in the communications industry. Campaign informs, educates and entertains its influential audience and helps industry professionals and marketers to become more effective in building brands and reaching consumers across a variety of touch points in an intensively competitive and cluttered marketplace.

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Giorgio Locatelli, Michelin Star Chef & Restaurateur

Airline fleets, flatbed seats and hotel meets, Business Traveller Middle East covers every aspect of travel and always puts executive travellers’ needs first.

Business Traveller Middle East is the leading magazine for corporate travellers – providing information to save them money and make their travelling lives easier. Each edition has the latest news covering airlines, airports, hotels and car hire companies, regional and international destination features and lifestyle articles on food and technology. Magazines 31


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Tasted. Tested. Rated.

THE BLACK HAT GUIDE The UAE’s only rated restaurant guide

Featuring 1000+ restaurants

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The Black Hat Guide, from the UAE’s biggest-selling entertainment magazine What’s On, is the only guide in the UAE to visit and rate 1,200 restaurants. Rewarding the best and providing concise and detailed information, it’s the essential guide to eating out.

Magazines 33


HYPE promotes the music scene in the UAE with its core focus on clubbing and live acts. The titles’ editorial features lifestyle elements including fashion and technology.

Can you kick it? The coolest box-fresh sneakers on the street p40

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Win a pair of Sennheiser headphones signed by Labrinth!

THE SCIENCE OF DANCE How it works: the perfect club sound system dissected

Rone Jaxx’s ULTIMATE PLAYLIST

Five hot new ladies’ nights to try p12

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IN AMES EST N E BIGG E E OF TH E OF TH LY ON N O AB , U FOLD ARG TAINLY OAKEN C – CER PAUL E MUSI ORS – DANC IGINAT R O S SCENE’ NTH IS MO UBAI TH HITS D FEB 22

Music & Nightlife

S SE O R NE O T ES H T E, O AR EG WE RE ERE W E I! H IS, H A B DU RE IT E IN HE LIV

PAUL OAKENFOLD “THE ART OF DJING IS DEAD!” p16

Party people – did our man snap you? p43

2ManyDJs. From Belgium with love p37

flash of fake ID, some spurious claims about being a journalist from the NME or Melody Maker, and he would breeze past the notoriously stringent doormen. Venues like the Loft, Paradise Garage and Studio 54 became blueprints for every nightclub that followed them. In the early 1980s, Oakenfold visited them all – while still underage. Intoxicated by all Ibiza had to offer in the summer of 1987, Oakenfold returned home to the UK to lay the foundations of acid house and the second summer of love. In attempting to recreate the Balearic atmosphere of a place like Amnesia, his London club nights went on to change the course of club culture forever. In the constellation of the 1990s dance boom, he was arguably the most visible of all the superstar DJs – tour DJ for U2, the first DJ to play the main stage at Glastonbury, resident DJ at Liverpool superclub Cream. His career reads like the history of dance music. But Oakenfold is not one for trading on past glories. “I’m all about being in the present and looking towards the future,” he says, speaking at the LA office of his record label Perfecto. “I’m not one of those people who thinks about the past. I don’t sit there and reminisce, going: ‘Ah, man, I wish we were all using vinyl.’ Not at all. What’s the point in doing that? You move with change and you embrace it and you get on with it. And that’s the way it is now.”

usually the model. And you see that with the likes of Avicii and people like that.” At the turn of the millennium, Oakenfold turned his attention to America – touring the States extensively and playing the electronic festival circuit. He grew bored, he says, of the trance sound that was becoming popular in Europe, and took a step back from DJing. He moved to LA, where he has lived for the past decade, to concentrate on making music for movies – most notably 2001’s Swordfish. He ultimately started a residency in Las Vegas so he could “film in the week and then DJ at the weekend.” During his decade in the States, he’s seen dance music take off with the rise of what the Americans like to call ‘EDM’ – electronic dance music. “They’re finally embracing electronic music. That’s the big change: they’ve woken up and smelt the roses. It’s becoming mainstream in a big way, and that is going to be key to its development over here, to support and encourage the local acts. As yet, it’s been dominated by Europe, but we’ll see where it goes.” Oakenfold draws comparisons between the burgeoning dance cultures in the US and the UAE. Here, too, he envisages a rise in home-grown talent – DJs, producers and record labels – which will eventually support an underground scene to complement the more mainstream elements. How do they stand out from the crowd? Simple, he says: “Make better tunes. Bring something new to the table.”

“DJING WAS ORIGINALLY AN ART – AND THAT SIDE OF IT IS GONE. TECHNOLOGY HAS MADE IT SO EASY”

The change he’s referring to is all encompassing. Since Oakenfold began his musical career, spinning soul in a Covent Garden wine bar as a teenager, the equipment used to play and make music has changed almost beyond recognition. While technology has made many of his old skills obsolete, Oakenfold insists there are certain aspects that remain unchanged. “You lose the art of DJing,” he says. “DJing was originally an art – and that side of it is gone. But you’ve still got to move a crowd, you’ve still got to connect with them, you’ve still got to find the music, choose the music, play the music. You’ve got to take that into account. But the actual art of DJing is gone, because technology has made it so easy.” One of the side-effects of DJs being able to plug in and play, circumventing years of training their ears and perfecting beatmatching, is that they must now produce their own music to be successful. This is nothing new to Oakenfold, who is known as much for his work in the studio as for his DJ sets – having released two successful studio albums and produced artists as diverse as the Happy Mondays and Madonna. “Where electronic producers used to make music for other DJs, they aren’t making the money now, and they also want to be the DJ and want the fame that comes with it. They’re both. It’s not the DJs being producers; it’s the producers being DJs. That’s how it’s starting, now. That’s

XL Beach Club, Habtoor Grand Beach Resort & Spa, Dubai Marina, Dubai, noon to 3am, Dhs150. Tel: (056) 66406161. Taxi: Habtoor Grand. pauloakenfold.com

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Our free distribution music and entertainment magazine focused on the local events happening in the UAE. HYPE is targeted at readers who are interested in going out and enjoying the entertainment on offer in the music industry. Hype promotes and represents the music industry in the country, offering up to date information on local events within this sector.

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Stunning imagery and intelligent long-form writing sets us apart. We cover the world in a new way.

At 96,425 copies Open Skies has the highest audited circulation of any independent magazine in the Middle East and was one of the most awarded magazines of 2012. Open Skies is intelligent, creative and collectible – an inflight magazine that focuses on people and stories as much as destinations. We work with the world’s best writers and photographers to create a magazine that reflects the brand values of Emirates.

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www.openskiesmagazine.com

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‫‪A mixture of‬‬ ‫‪opinions‬‬ ‫‪destinations,‬‬ ‫‪interviews‬‬ ‫‪and imagery‬‬ ‫‪from around‬‬ ‫‪the world.‬‬

‫وجهات �سياحية‬

‫جزر الأرخبيل الإندوني�سي‪:‬‬

‫احلزام األخضر الزمردي‬

‫تشتهر إندونيسيا بفنونها املعمارية وطبيعتها اخلالبة التي جتمع بني اجلبل‬ ‫والبحر‪ ،‬ما يجعلها الوجهة السياحية األمثل لعشاق الرياضات املائية‬ ‫وهواة تسلق اجلبال ومحبي الثقافة والفنون‪ ..‬رحاب عبدالله‪ ،‬التي زارت هذا‬ ‫البلد املتنوع الثقافات‪ ،‬حتدثنا عن إندونيسيا وجزرها اخلالبة‪.‬‬

‫جاءت ت�سمية اإندوني�سيا املكونة من ‪13466‬‬ ‫جزيرة‪ ،‬اأكربها جاوة التي ت�سم العا�سمة‬ ‫جاكرتا‪ ،‬من كلمتني‪« :‬اإندو�س» اأي هندي‬

‫و»ني�سو�س» وتعني اجلزر‪ ،‬اأي اجلزر الهندية‪.‬‬ ‫وتتاألف اإندوني�سيا من ‪ 33‬مقاطعة‪ ،‬متتد‬ ‫من �ساباجن يف الطرف ال�سمايل من جزيرة‬ ‫�سومطرة اإىل مريوك يف جنوب �رشقي جزيرة‬ ‫بابوا‪ .‬ويتجاوز عدد �سكانها ‪ 237‬مليون‬

‫ن�سمة‪ ،‬ينحدرون من نحو ‪ 350‬عرقا ً‪ ،‬لكل منها‬ ‫لغتها اخلا�سة واأ�سلوب حياتها املختلف‪.‬‬ ‫وبعد نيلها ال�ستقالل‪ ،‬وحّ دت اإندوني�سيا‬

‫لغتها واعتمدت لغة البها�سا الإندوني�سية‬ ‫امل�ستقة من لغة املالي التي جرى تطويرها‬ ‫واإثراوؤها‪ .‬ويعتنق معظم �سكان اإندوني�سيا‬ ‫الديانة الإ�سالمية‪ ،‬يف حني تنت�رش فيها اأديان‬ ‫وطوائف اأخرى كامل�سيحية والهندو�سية والبوذية‪.‬‬

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‫ﻳﻌﺸﻖ اﻹﻃﻼل ﻣﻦ ﻧﺎﻓﺬﺗﻪ اﻟﻮﺗﺮﻳﺔ ﻋﻠﻰ اﻷﺷﻴﺎء ﺑﺤﺜﺎً ﻋﻦ ﻣﻨﺎﻃﻖ ﺟﺪﻳﺪة ﻓﻲ ﺻﻔﺎء اﻟﺮوح‪ ,‬ﻳﺘﻠﻤﺴﻬﺎ ﺑﺄﺻﺎﺑﻌﻪ وﻳﺮاﻫﺎ‬ ‫ﺑﻌﻴﻨﲔ ﻣﻐﻠﻘﺘﲔ ﻓﻲ ﻇﺎﻫﺮﻫﻤﺎ‪ ,‬ﻣﻔﺘﻮﺣﺘﲔ ﻓﻲ ﺑﺎﻃﻨﻬﻤﺎ ﻋﻠﻰ أﺣﻼم ﻛﺜﻴﺮة ﻟﻴﺼﻨﻊ ﻣﺴﺘﻘﺒﻼً ﻻ ﻳﻘﺒﻞ ﻓﻴﻪ ﻏﻴﺮ ﻛﻞ ﺟﻤﻴﻞ‪..‬‬ ‫ﻫﺬا ﻫﻮ ﻋﺎزف اﻟﻌﻮد ﻧَ ﺼﻴﺮ ﺷﻤﺔ ﻋﺎزف اﳊﻀﺎرة اﻟﺴﻮﻣﺮﻳﺔ ﻛﻤﺎ ﻳﺤﺐ أن ﻳﺘﺨﻴﻞ ﻧﻔﺴﻪ‪ .‬إﺷﺮاق أﺣﻤﺪ ﺣﺎورت ﻧﺼﻴﺮ ﺷﻤﺔ‬ ‫ﺣﻮل أﺣﺪث أﻋﻤﺎﻟﻪ ورؤﻳﺘﻪ ﻟﻠﻜﺜﻴﺮ ﻣﻦ اﻟﻘﻀﺎﻳﺎ اﳌﻮﺳﻴﻘﻴﺔ‪.‬‬ ‫‪ILLUSTRATION: AHMAD ABU TAHOON‬‬

‫ﻧﺼﻴﺮ ﺷﻤﺔ‪:‬‬

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Open Skies Arabic edition provides a fascinating mix of travel, lifestyle, consumer products and luxury goods all delivered in digestible high-end, artistic features. Content ranges from current affairs, news, digital media, finance, literature and much more. Open Skies Arabic edition is delivered to a captive audience of Emirates’ passengers.

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Portfolio is the gateway to decision makers that enjoy the exclusivity, refinement and luxury of Emirates First Class and Business Class. High net worth individuals who demand the best.

Portfolio is an elegant monthly publication that is exclusive to Emirates’ First Class and Business Class passengers. This magazine reaches decision-makers travelling between six continents and more than a 120 destinations. Aimed at a discerning, affluent and high-powered readership, Portfolio’s in-depth articles focuses on business leaders and trends, high-end living, exclusive travel and world affairs that complement features on art, media, motoring, science and technology.

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The ultimate guide to living a jet-set lifestyle. www.jumeirah.com

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Art and soul A mix of the modern and contemporary at Art London Liquid gold Royal Salute Tribute to Honour is the ultimate aged scotch Classic luxury Experience a stunning revival with the new Jaguar XJ

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craig

Inside the secret world of Britain’s blue-eyed boy

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The award winning Jumeirah magazine exudes wealth and luxury. Circulated exclusively to Jumeirah hotel rooms in Dubai, Abu Dhabi, London, Shanghai, Frankfurt, the Maldives and more, readers are introduced to features on fashion, sport, business, arts and culture, travel, property and investment.

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A guide to the best shopping, dining and entertainment in Souk Madinat Jumeirah.

SOUK Magazine is the only publication dedicated to showcasing the shops, bars, restaurants, theatre, exhibitions and special events in Souk Madinat Jumeirah. The magazine is distributed in the Souk and in all guest rooms throughout Jumeirah properties in Dubai, including the world renowned Burj Al Arab.

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Featuring an exclusive 16page Dubai Duty Free shopping directory, highlighting an extensive selection of desirable new products.

As the official magazine for Dubai International Airport and Dubai Duty Free, Dubai Voyager is the ultimate guide to the airport facilities and shopping experience. Available throughout Dubai International, the world’s third busiest airport, Dubai Voyager guides travellers through from the check- in lounges to hotels, restaurants and beyond.

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WIN!

5 NIGHTS IN DUBAI

explore. experience. enjoy.

SPRING 2013

2012/2013 OFFICIAL POCKET GUIDE 2012

Official Pocket Guide 2012

FAMILY-FRIENDLY UAE The attractions, the restaurants and expert travel tips

One Year, Two Airports

TOP TEN

beach reads

Take a trip to the Seychelles

Berlin

SPEND 48 HOURS IN EUROPE'S COOLEST CITY

8TH EDITION

TREASURE

ISLANDS

HOW TO PACK A SUITCASE Ian Rankin OPENS UP ABOUT HIS CAREER

In association with

2010 - 2011

ALFRESCO FEASTS THE BEST ROADS IN THE WORLD ART IN DUBAI THE HOTTEST FASHION TRENDS 00 discover by JA-COVER (path logo).indd 1

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Over the last 34 years Motivate has built an unrivaled reputation as a provider of premium content and media solutions to our partners. Our approach to customer communication has been built around two guiding principles: we will provide premium content and design that is a match for the best media produced anywhere in the world. And we will

Under the patronage of HRH Princess Haya Bint Al Hussein, Wife of HH Sheikh Mohammed Bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai

OFFICIAL PROGRAMME Sunday 2nd – Saturday 8th December 2012 Emirates Golf Club, Dubai

DHS 25

Qtel Group

OFFICIAL PROGRAMME Monday 28th January – Sunday 3rd February 2013 Emirates Golf Club, Dubai www.dubaidesertclassic.com

Dubai Internet City

Yearbook

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The current client roster spans from the Federal Government, to the Government of individual emirates, to major multinational corporations, to regional and locally based companies.

Duba i

2013 yearbook

B U SIN E S S H A N D B O O K 2012/13

sharjah international airport

In association with

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provide the best possible customer service to our partners. Applying these principles has allowed us to build the long term partnerships that our business enjoys today. Our team of experienced multilingual international journalists, designers, and account managers enable us to provide the international levels of creativity, insight, and service needed to produce world class content and products. Building on this, Motivate Connect exists to help partner brands communicate and interact with their customers and stake holders through the delivery of tailored multi-platform content.

Lamprelltimes December 2012

24th January 2011

News from the Lamprell Group

‫أمسية الجولف والعطاء‬

An Evening of Golf & Giving

NDC’s Makasib and Muhaiyimat sail away Story on pages 4 & 5

Windcarrier Brave Tern delivered! Story on page 15

Season’s Greetings

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52 BOOKS


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Motivate’s bestsellers span a wide range of titles from coffee-table books and cookbooks to business publications and autobiographies. Authors include prominent icons from the Arab world as well as world renowned writers and photographers.

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Culture and heritage feature heavily in our collection, offering an awe-inspiring journey through the Gulf and the wider Arab world. With spectacular insights into landscapes as well as life in Arabia, these books will show you the region as you’ve never seen it before.

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A comprehensive publishing service for government and private sector organisations.

Motivate offers a turn-key book publishing service to corporate organisations, from research and writing to the finished product – all superbly printed and, if required, distributed in the retail market.

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Motivate’s Arabian Gallery boasts a wide range of books, magazines and prints. It is the only specialised outlet in the Middle East that deals exclusively with Arabian-themed books. Motivate’s full range of authoritative books, dedicated to Arabian heritage, are all available for purchase both at the Arabian Gallery and at booksarabia.com, Motivate’s definitive online bookshop. A gallery of fine-art prints of Arabia by photographers including Sir Wilfred Thesiger, Ramesh Shukla, Patrick Lichfield and Yoshio Kawashima are offered for sale, together with a number of original paintings by artists famous for their Arabian work.

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62 DIGITAL


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Motivate actively promotes its magazines for sale on various online newsstands.

Motivate is a leader in the region in building digital edition platforms for its key titles. These editions provide a more interactive experience for the reader and allow the advertisers to utilize various platforms to engage with our readers. Motivate provides print support for each edition and highlights the exclusive digital features available in each issue.

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Our database continues to grow, strengthened by Motivate’s presence at the region’s premier events.

Motivate is committed to growing its digital portfolio and has developed a strong online presence.

Targeted communication can be delivered through our reader databases that are constantly growing. Databases can be combined or used individually to deliver messages to the desired target audience.

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68 EVENTS


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The more than a thousand attendees include chefs, food connoisseurs, entrepreneurs and members of the hospitality industry.

What’s On magazine is the UAE’s ‘go to’ entertainment guide. As such the magazine holds annual awards ceremonies in Dubai and Abu Dhabi, celebrating the UAE’s hospitality, entertainment and leisure industry. What sets the awards apart are the hundreds of thousands of people who vote – the What’s On Awards are the people’s choice awards.

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The ceremony attracts Dubai’s elite, awarding a range of inspirational women from across the UAE. Categories include Humanitarians, Visionaries and Achiever’s awards.

The Emirates Woman of the Year Awards is the region’s most prestigious, glamorous and inspiring annual event. The awards continue to honour and celebrate the achievements of women in the business, arts and culture, philanthropic and visionary fields in the UAE.

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Rewarding excellence in business travel and hospitality.

The Business Traveller Middle East Awards, held every May to coincide with the Arabian Travel Market, is the most prestigious industry event for the travel industry in the region. Winners are selected by readers of the magazine and categories encompass hotels, airlines, car rental companies. Past celebrity presenters have included Gary Rhodes, Lord Patrick Lichfield, Anton Mosimann, Keith Floyd, Marco Pierre White, Kate Adie, Sir Stelios Haji-Ioannou and Giorgio Locatelli.

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The event is a must for all business leaders, attracting some of the most prestigious names and leading minds from the UAE.

Gulf Business is the region’s first and leading business magazine, endorsed by decision-makers, corporate leaders and high-ranking business and government executives. The Gulf Business Industry Awards covers a wide spectrum of economic sectors from energy to real estate.

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The Dubai Lynx Awards continue to set the standard for creative achievement within the region.

Each year at the Dubai Lynx International Festival of Creativity, MENA’s communications professionals and marketers come together to share inspiration, network and celebrate. With a consistently outstanding lineup of international speakers drawn from the very top of the industry, the festival features three days of seminars, master classes, networking opportunities and exhibitions. The event closes with the exclusive Dubai Lynx Awards ceremony attended by 1,800 guests, which honours the year’s best work in communications and advertising. Dubai Lynx is a joint venture between Motivate and Lions Festivals.

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Our team provide regular update schedules and post event reports that encompass all elements of the production.

Motivate has a skilled team who manage third party events, working independently to our internal promotions and the Motivate branded events. We have the capability to run a wide range of events, from gala dinners and cocktail receptions to fashion shows, as well as consumer focused events such as in-stores, golf days and customised parties.

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82 CINEMA


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Targeting a youthful, affluent and sophisticated audience with proven spending power who are technologysavvy, as well as brand and fashion conscious.

Multiple awards winner at various international advertising festivals, Motivate Val Morgan Cinema Advertising is a joint venture between Motivate and Val Morgan Cinema Advertising. Motivate’s expertise and profile at the top end of the regional publishing industry along with Val Morgan’s experience and understanding of cinema advertising gives this venture a niche identity. Formed in 1999 to represent the on screen and off screen advertising interests of leading UAE cinema chains, Motivate Val Morgan now provides advertising opportunities in cinemas across the MENA region.

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HEAD OFFICE Motivate Publishing Group 34th Floor, Media One Tower Dubai Media City, PO Box 2331, Dubai, UAE T +971 4 427 3000 F +971 4 428 2260 motivate@motivate.ae ABU DHABI Motivate Publishing Group 8th Floor, Abdullah Bin Darwish Building Hamdan Street, PO Box 43072, Abu Dhabi, UAE T +971 2 677 2005 F +971 2 677 0124 motivate-adh@motivate.ae MOTIVATE VAL MORGAN Office No 508, Building 8, Dubai Media City, PO Box 2331, Dubai, United Arab Emirates T +971 4 3903550 F +971 4 3904845 valmorgan@motivate.ae LONDON Motivate Publishing Ltd Acre House, 11/15 William Road London, NW1 3ER, UK motivateuk@motivate.ae

INTERNATIONAL REPRESENTATIVES AUSTRALIA/NEW ZEALAND Okeeffe Media; Tel + 61 89 447 2734, okeeffekev@bigpond.com.au BENELUX M.P.S. Benelux; Tel +322 720 9799, francesco.sutton@mps-adv.com china Publicitas Advertising; Tel +86 10 5879 5885 germany IMV Internationale Medien Vermarktung GmbH; Tel +49 8151 550 8959, w.jaeger@imv-media.com HONG KONG/malaysia/THAILAND Sonney Media Networks; Tel +852 2151 2351, hemant@sonneymedia.com INDIA Media Star; Tel +91 22 4220 2103, ravi@mediastar.co.in ITALY IMM Italia; Tel +39 023 653 4433, lucia.colucci@fastwebnet.it JAPAN Tandem Inc.; Tel + 81 3 3541 4166, all@tandem-inc.com NETHERLANDS GIO Media; Tel +31 6 2223 8420, giovanni@gio-media.nl sOuth Africa Ndure; Tel: +27 84 701 2479, dale@ndure.co.za spain IMM International; Tel +331 40 1300 30, n.devos@imm-international.com TURKEY Media Ltd.; Tel +90 212 275 51 52, mediamarketingtr@medialtd.com.tr UK Spafax Inflight Media; Tel +44 207 906 2001, nhopkins@spafax.com USA Totem Brand Stories; Tel +212 896 3846, brigitte.baron@totembrandstories.com

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