Portfolio | November 2010

Portfolio

Issue 59 n November 2010

Exclusive to Emirates First Class and Business Class

Travel networks Connections That Work

Bristol Cars Exclusive Wheels

3D TV

A New Dimension

Richard Mille Timed to Perfection emirates.com

CLASSIC RACING COLLECTION GT XL

This issue November 2010

Portfolio

Exclusive to Emirates First Class and Business Class

Cover Story 30

An Innovator Par Excellence Kb\aZk] Fbee^ \k^Zm^] abl hpg pZm\a [kZg] bg +))* Zg] bg e^ll maZg Z ]^\Z]^ a^ aZl Z\\hfiebla^] bg\k^]b[e^ _^Zml bg aZnm^ ahkheh`r' A^ aZl \aZee^g`^] ik^\hg\^imbhgl% lfZla^] \hgo^gmbhg% inla^] [hng]Zkb^l Zg] [khn`am _k^la oblbhg bgmh ma^ -.)&r^Zk& he] Lpbll pZm\afZdbg` bg]nlmkr'

Features

42

38 Chinese Investors Flock to London For real estate agents in London, Chinese customers are ideal as they are cash rich and eager to buy. They purchased less than one per cent of high-end properties last year, but the figure has grown to five per cent this year.

42 Eat Your Vegetables: Old Battle, New Tactics Despite two decades of public health initiatives, Americans are still refusing to eat their veggies.

That’s opened the door for some innovative marketing approaches.

46 A Quirky Car, Serving Quirky Customers For a certain kind of company, recession may be beside the point. Unlike many of its luxury-car rivals, Bristol actually grew during the financial crisis.

50 A Healthy Lead Attitudes towards healthcare and environmental issues are shifting and Louis Hakim, chairman of Philips Middle East, wants to make sure he is leading the charge.

56 High Ambitions Most travel websites offer enough information to leisure travellers to make their trip a good one. But business travellers have different needs, so some are now tapping into alumni and expatriate networks.

50 46

7

Portfolio

8

Exclusive to Emirates First Class and Business Class

61

Essentials 61 Germany’s Hidden Jewel Tucked away in Brandenburg’s Spreewald is the little town of Burg, which is quickly gaining fame as the country’s most relaxed spa resort.

66 Heir Conditioning An increasing number of financial companies are starting courses to teach children how to protect their inheritance and ensure that the money stays in the family.

76

80

72 White Elephant to Urban Utopia This year Brasilia celebrates 50 years of being Brazil’s capital. Designed by Lucio Costa and Oscar Niemeyer, this futuristic-looking city is still constantly evolving.

76 A Taste of the Country in Urban Beirut Lauded for its delicious cuisine, Beirut’s culinary culture is steadily gaining the worldwide attention it deserves.

80 Climate Gauge: Greenland As it struggles to gain economic independence, Greenland’s vulnerable geographical position puts it under global pressure.

84 3D Dance Takes a Great Leap Forward The 3D revolution is coming to dance. Pioneering

72

Departments

filmmakers, among them Wim Wenders, tell us why the two were made for each other.

86 Attaining Perfection

11 Notebook

The Rolls-Royce Phantom Drophead Coupé was built

World business in a nutshell.

to celebrate 100 years of arguably the most famous automotive brand in the world.

19 Observer Spotting and analysing business trends.

28 Column: Nicholas D. Kristof

88 Other Business Portfolio takes a light-hearted look at the latest business news.

A Boy and a Bicycle

Published for Emirates by

PO Box 2331, Dubai, UAE. Telephone: (+971 4) 2824060, fax:(+971 4) 2824436, e-mail: emirates@motivate.ae

Editor-in-Chief Obaid Humaid Al Tayer Group Editor & Managing Partner Ian Fairservice Group Senior Editor Gina Johnson Senior Editor Guido Duken Deputy Editor Nick Rice Editorial Assistant Hilda D’Souza Art Director Tarak Parekh Junior Designer Roui Francisco General Manager Production & Circulation S Sasidharan Production Manager C Sudhakar General Manager - Group Sales Anthony Milne Email: anthony@motivate.ae Business Development Manager Nicola Hudson Advertisement Manager Rameshwar Nepali

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Printed by Emirates Printing Press, Dubai, UAE

Portfolio

Mystery Set sapphires and diamonds ring, DIF pear-shaped diamond – 5.48 carats –

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Notebook

11

BUSINESS NEWS IN BRIEF

Oman’s $3 Billion Property Project to Speed Up

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November 2010

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12

Notebook Russia and China Sign Energy Agreements

Numbers Game

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25

dark blue two-

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Each Lange watch is one-of-a-kind.

Just like the people who craft it.

No two SAXONIA ANNUAL CALENDAR watches are one hundred

There, you can also hear the story of F. A. Lange who, 165 years

per cent identical. That’s because this timepiece owes its superior

ago, moved to Glashütte. With the objective of crafting the world’s

precision to the dexterity of human hands. Lange’s masters assemble

finest timepieces, he actively contributed to the evolution of the

and finish a watch in their very own personal way. The result is a one-

mechanical watch. We take our in-

of-a-kind masterpiece available only from the world’s finest retailers.

spiration from his spirit of ingenuity.

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14

Notebook

Blockbuster Files for Bankruptcy =O= :G= @:F>L K>GM:E

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Notebook Resumés Rewritten

TEXT: HEBA HASHEM

Kate Moss Despite her infamous party lifestyle, Moss has been frequently selected by major European, British and American designers to lead their campaigns, just some of these renowned designers include Gucci, Dolce & Gabbana, Louis Vuitton, Versace, Calvin Klein, Chanel, Dior, Yves Saint Laurent, Burberry, Stella McCartney and Bvlgari. Today, 36-year old Moss, one of the world’s highest paid models, is looking at a slightly different industry – jam making.

It started as a hobby at her Cotswolds country estate, when Moss found hoards of damsons in her garden. Soon the supermodel had perfected her homemade recipe and was receiving positive feedback from family and friends. Moss’s fruit conserving hobby is now taking a different spin as she considers launching her own range of jams, to be named ‘Kate’s Damson Jam.’ Moss is accepting help from her seven-year-old daughter Lila Grace and her friend, billionaire retailer Sir Philip Green, who has offered advice on promoting her new jam label and getting on supermarket shelves. Moss has also sent samples of her product to CORBIS

16

Simon Cowell, creator of the X Factor TV competition, and is

WITH HER PETITE, SKINNY FIGURE

as she landed in New York’s JFK airport.

investing in expensive equipment to

and average height, Kate Moss is one

A decade and a half later, at the age of 30,

help perfect her recipes. With so much

of a few controversial models around.

Moss was declared the sexiest woman of

fruit on her estate’s land, Kate said she

It was her ‘waif’ look that grabbed the

all time according to a poll conducted by

wants to put it to good use. She has

attention of headhunters and helped the

men’s magazine Arena to mark its 150th

also shown interest in taking cooking

supermodel get worldwide recognition.

issue. The English model has appeared

lessons with celebrity chef Jamie

Moss was discovered at the age of 14 by

on more than 300 magazine covers, at

Oliver. It seems Moss might be happy

the founder of Storm Model Management

least 30 of which were with British Vogue.

swapping the catwalk for the kitchen. ■

Portfolio

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Observer

19

BUSINESS NEWS IN BRIEF

Speeding Up Expense Reports The corporate card is changing, not in ways that business travellers will see on the road but that they will notice back home when they fill out their expense forms, reports Martha C. White. <K>=BM G>MPHKD IKH<>LLHKL

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A manager from EMI Yoshi uses an expense-management app on his smart phone to photograph and upload travel receipts.

November 2010

20

Observer “Since big corporate conferences can easily cost $100,000 or more, being able to consolidate all the expenses onto a single account gives companies a more complete picture of the total cost.”

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Portfolio

22

Observer The World

Top 10

Hyundai Recalls Sonata Sedans in U.S.

WORLD’S TALLEST RESIDENTIAL TOWERS Building

Height (metres)

City

1

Burj Khalifa

828

Dubai

2

Q1

323

Gold Coast City

3

HHHR Tower

317

Dubai

4

Moscow

302

Moscow

5

Eureka Tower

297

Melbourne

6

Emirates Crown

296

Dubai

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7

Millenium Tower

285

Dubai

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21st Century Tower

269

Dubai

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Triump-Palace

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Moscow

10

Tower Palace Three, Tower

264

Seoul

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Height (metres)

1

CN Tower

2

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Oriental Pearl Tower

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Shanghai

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Milad Tower

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Tehran

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Menara Kuala Lumpur

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Kuala Lumpur

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415

Tianjin

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Kiev

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Gerbrandy Tower

375

IJsselstein

10

Tashkent Tower

375

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Willis Tower

442

Chicago

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Empire State Building

381

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The Centre

346

Hong Kong

5

The John Hancock Centre

344

Chicago

6

Minsheng Bank Building

331

Wuhan

7

China World Trade Centre III

330

Beijing

8

The Chrysler Building

319

New York

9

The New York Times Tower

319

New York

10

The US Bank Building

310

Los Angeles

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24

Observer China Allows Banks to Sell Loans on Interbank Market <hff^k\bZe ;Zgd h_ <abgZ Em]'% AL;< Ahe]bg`l Ie\ Zg] <abgZ

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maZm \k^]bm ^qiZglbhg pbee

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e^Z] mh Zg Zll^m [n[[e^

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Zll^ml Zm [Zgdl Zg] ma^

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ikb\bg` f^\aZgblf h_

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ma^ M^\a<kng\a =blknim \hg_^k^g\^ ^lmbfZm^ maZm bg ma^ g^qm _^p

ma^ fZkd^m bg l^mmbg` ZiikhikbZm^ bgm^k^lm kZm^l'

r^Zkl% ma^ mZ[e^m fZkd^m \hne] [^ phkma -) [beebhg'

Portfolio

26

Observer TEXT: HILDA D’SOUZA

O N E 2 W AT C H

Dick Costolo

Floating Solar Islands to Generate Power in RAK

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The promotion of

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chief operating

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officer Dick Costolo

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to the new CEO

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position at Twitter

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came quite aptly in

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a short message

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posted on the

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Twitter website

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on a Monday

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morning, October

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4. This brief tweet

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came after careful

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considerations and

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at a time when

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the company is

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experiencing a

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spate of hyper-

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growth. The four-year old company has seen rapid expansion

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since taking on board over 300 staff and servicing a massive

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160 million global subscribers. They company now wants to

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capitalise on its success by trying out various revenue ventures.

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It is the job of the 46-year-old American, regarded as a champion

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of the microblogging service, to navigate the company through

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the many new monetisation processes being initiated. For

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starters, the company aims to transform the tens of millions of

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active users into profit by creating advertising revenue with new

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developments like Promoted Tweets, a form of Twitter ads on the

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website. Twitter also has in place serious advertising ventures

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and new businesses hooked up with Google and Microsoft.

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Costolo is well aware of the major challenges Twitter will face in

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retaining a massive user base while figuring out how to monetise

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and service businesses on Twitter without affecting its basic

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function of site, which is to deliver short, timely messages.

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Whether the former Google executive and Feedburner CEO,

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hired by Twitter in September last year, will be able to provide

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the leadership necessary to make this growth and change in

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Twitterland happen, will be food for much speculation and will

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keep many eyes on the site.

mh l^^ k^lneml lhhg' Portfolio

Commentary

28

NICHOLAS D. KRISTOF

A Boy and a Bicycle :;>E BL : F:EGHNKBLA>= *0&r^Zk&he] pah aZ] mh kbl^ Zm - hÍ\eh\d

phkd^kl bg ihhk \hngmkb^l' :m _bklm% abl ieZg pZl mh labi nl^]

f^\aZgb\ È ^jnbii^] pbma [Zlb\ liZk^ iZkml Zg] mhhel È _hk ^o^kr .) [b\r\e^l

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]blmkb[nm^]% manl gnkmnkbg` lfZee

Z mak^^&ahnk abd^ mh ab`a l\ahhe' :m

oblbml mh ma^ _b^e] a^ ]^\b]^] maZm ma^r

[nlbg^ll^l Zl p^ee' :[^e pZl hg^ h_ mahl^

gb`am_Zee% :[^e phne] k^mnkg mh _ng\mbhg

phne] [k^Zd ]hpg' ÊPa^g p^ `hm hnm

mkZbg^] Zl Z f^\aZgb\ mabl mbf^'

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GETTY IMAGES

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Bicycles are of great social benefit as they can drastically cut essential travel time.

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hma^k \abe]k^g bg Sbf[Z[p^ \hne] Zelh `^m

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ma^ kbld h_ pZedbg` l^o^kZe ahnkl ^Z\a pZr

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ma^r bgmkh]n\^ g^p m^\agheh`b^l maZm \ZgÍm

`bo^g hnm fhk^ maZg 0)%))) [b\r\e^l lh

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bl _nee h_ ^qi^glbo^ p^eel maZm ]hgÍm phkd

Bm ^qi^\ml mh aZg] hnm +)%))) [b\r\e^l mabl

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[^\Znl^ ma^ infil aZo^ [khd^g Zg] ma^k^

r^Zk' :g] b_ Zee `h^l p^ee% :[^e fZr [^ ma^

maZm [b\r\e^l \hne] a^ei ikhob]^ \a^Zi

bl gh hg^ mh k^iZbk ma^f'

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Ma^ [b\r\e^ ikhc^\m bl ma^ [kZbg\abe] © 2010 NEW YORK TIMES NEWS SERVICE

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mkZglihkmZmbhg _hk lmn]^gml Zg] a^Zema

Lh Phke] ;b\r\e^ K^eb^_ mkZbgl hg^

lmn]^gml mh `^m Z [bd^' ■ Portfolio

Paris is Magnifique

Sofitel Paris Le Faubourg Just a short walk from the Faubourg Saint-Honoré, this haven of peace is the ultimate evocation of the French “Art de vivre” through its new collection of Couture Suites as well as the tasty and artfully presented cuisine of Chef Thierry Vaissière.

Sofitel Paris Le Faubourg – 15 rue Boissy-d’Anglas – 75008 Paris – France Tel : (+33) 01 44 94 14 14 – Fax : (+33) 01 44 94 14 28 – H1295@sofitel.com

www.sofitel.com

Profile

30

Portfolio

AN INNOVATOR

PAR EXCELLENCE Richard Mille created his own watch brand in 2001 and in less than a decade he has accomplished incredible feats in haute horology. He has challenged preconceptions, smashed convention, pushed boundaries and brought fresh vision into the 450-yearold Swiss watchmaking industry. Nick Rice meets a man passionately consumed by extreme achievement.

November 2010

Profile

32

Mille isn’t sure what came first, his love for cars or watches.

He now combines both his passions in the watch industry.

WHEN I FIRST

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“A PERFECT EXAMPLE OF RESILIENT PERFORMANCE CAME WHEN MASSA WORE HIS RICHARD MILLE RM 006 IN THE 2004 CANADIAN GRAND PRIX AND RESISTED A G-FORCE OF 113 THROUGH AN EXTREME DECELERATION.”

The Richard Mille Aerodyne Tourbillon watch is intricate in every detail.

Exclusivity is the hallmark of this watch brand, and Mille is content to sell between three to four thousand watches annually.

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November 2010

Mille with Felipe Massa. The two started collaborating when Massa had just started his F1 career and the relationship has grown from there.

Profile

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Profile

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Mille enjoys a close relationship with the stars that represent his brand, and ensures their involvement in the essential elements of the product’s design and function.

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Rafael Nadal is also a brand ambassador for Richard Mille. Nadal’s RM 027 weighs less than 20 grammes and has a price tag of $525,000.

GETTY IMAGES

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The Le Mans Classic is a 24-hour race that features some of the world’s most collectible cars.

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Mille’s son took part in the Little Big Le Mans children’s race.

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November 2010

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38

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© 2010 NEW YORK TIMES NEWS SERVICE

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Chinese Investors Flock to London For real estate agents in London, Chinese customers are ideal: cash rich and eager to buy. And also growing in number, reports Julia Werdigier and Bettina Wassener.

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“The property industry in Britain is adapting to meet the Chinese demand. Brokers are hiring Mandarin speakers, as well as Cantonese speakers to cater to people from Hong Kong.” ;r \hgmkZlm% ikb\^l ]khii^] fhk^ maZg *) i^k \^gm Z\khll ;kbmZbg Z_m^k E^afZg ;khma^kl \heeZil^] bg +))1% Zemahn`a ma^ ikb\^l h_ ^q\enlbo^ ikhi^kmb^l bg Ehg]hg a^e] ni [^mm^k maZg mahl^ bg ma^ k^lm h_ ma^ \hngmkr% [nhr^] [r _hk^b`g [nr^kl' Ikb\^l h_ ab`a&^g] Ehg]hg k^Ze ^lmZm^ khl^ 1'0. i^k \^gm bg +))2% \hfiZk^] pbma Z ]khi h_ +'+. i^k \^gm bg ma^ lhnmap^lm h_ ;kbmZbg% LZobeel lZb]' GHM LNKIKBLBG@ER% ma^ ikhi^kmr bg]nlmkr bg ;kbmZbg bl Z]Zimbg` mh f^^m ma^ <abg^l^ ]^fZg]' ;khd^kl Zk^ abkbg` FZg]Zkbg li^Zd^kl ebd^ Fbg^`blab% Zl p^ee Zl <Zgmhg^l^ li^Zd^kl mh \Zm^k mh i^hie^ _khf Ahg` Dhg`' LZobeel hk`Zgbl^] Z l^fbgZk bg LaZg`aZb bg Cner mh m^Z\a *)) mh * fbeebhg mabl r^Zk% [nm ma^r Zk^ Z

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November 2010

Property

39

Nick Vestey, a sales executive with Knight Frank, outside a five-bedroom house he sold to a Chinese investor for more than $26 million, in the Knightsbridge district of London. Investors from mainland China and Hong Kong are more active than ever in the London real estate market.

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42

The Sotheby’s auction room before an auction of vegetables, and vegetable-themed items, at “The Art of Farming” event in New York.

Eat Your Vegetables: Old Battle, New Tactics

© 2010 NEW YORK TIMES NEWS SERVICE

The baby-carrot industry has recently tried to reposition its product as junk food, starting a $25 million advertising campaign whose defining characteristics include heavy metal music, a phone app and a young man in a grocery cart dodging babycarrot bullets fired by a woman in tight jeans, reports Kim Severson.

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Reclining Eggplant, a painting by P. Allen Smith, on the block during ‘The Art of Farming’ event at Sotheby’s, where vegetables and vegetable-themed items were auctioned, in New York.

November 2010

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Health

43

Health

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Students eat a bag of baby carrots during their lunch period at Fayetteville-Manlius High School in Manlius, N.Y.

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Mohammad Ehsai Love Privacy, 1989 ESTIMATE $70,000 –100,000

Hurouf: The Art of the Word AUCTION IN DOHA 16 DECEMBER 2010

I

ENQUIRIES +44 ( 0 ) 20 7293 5154

EXHIBITION BAHRAIN 10 NOVEMBER / ABU DHABI I4 NOVEMBER / DOHA 13–15 DECEMBER SOTHEBYS.COM

Motoring

46

A Quirky Car Company, Serving Quirky Customers For a certain kind of company, recessions may be beside the point. Unlike many of its luxury-car rivals, Bristol is also not the kind of company to have been much affected by the financial crisis, reports Julia Werdigier. ±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±± ±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±± ±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±±

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© 2010 NEW YORK TIMES NEWS SERVICE

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From left: Bristol’s Syd Lovesy, longtime employee, Toby Silverton, owner of the British luxury carmaker and Sir George White IV, of Bristol’s founding family, next to the company’s latest model ‘The Fighter’ at the 64th birthday celebration show of several hundred cars at Bristol Filton Airport, in Bristol, England, 2010.

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Z[e^ mh [nr Z *.&r^Zk&he] ;kblmhe /), _khf Portfolio

Motoring

47

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November 2010

Motoring

48

Sir George White IV, whose grandfather founded the British luxury carmaker Bristol, sits in a Bristol 404 at the 64th birthday celebration show in Bristol, England.

Visitors look at cars on display at the 64th birthday celebration show.

Bristol, one of the world’s last independent car makers, builds hand-assembled cars in England, and despite the global downturn its sales are up.

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Portfolio

50

A Healthy Lead Attitudes towards healthcare and environmental issues are shifting and Louis Hakim, chairman of Philips Middle East, wants to make sure he is leading this wave of change, reports Ruth Clegg.

Portfolio

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“When it comes to Healthcare, Hakim realises the best and least expensive way to take on the challenges of the future is by simply changing the way people think.”

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November 2010

Profile

51

52

Hakim believes that Philips has an important role to play in Middle East healthcare. At exhibitions they give free health checks.

Hakim stresses that public private partnership is essential to deal with global issues such as global warming, healthcare, and economic success.

“If all the lighting in the world was switched to energy efficient lighting (EEL) solutions, then over $180 billion and a massive 630 million tonnes of CO2 could be saved.” \nmmbg`&^]`^ f^]b\Ze ^jnbif^gm Zm Z k^\^gm f^]b\Ze _hknf bg ma^ N:>% a^ `^ml o^kr ^gmanlbZlmb\ Z[hnm paZm ma^ \hf[bgZmbhg h_ mph m^\agheh`b^l \Zg ]^ebo^k' :l Z \hfiZgr% Iabebil pZgml mh fZd^ mk^Zmf^gm Z\\^llb[e^ Zg] lmk^ll&_k^^ _hk Zee' AZdbf ihbgml mh Z lfZee ^e^\mkhgb\ iZ]% [r

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aZo^ mh [^ l^]Zm^] [^_hk^ [^bg` m^lm^]' Portfolio

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54

?^]^kZmbhg h_ :]o^kmbl^kl' AZdbf bl Zelh Z [hZk] f^f[^k bg ma^ Rhng` :kZ[ E^Z]^kl !R:E"' Ma^ [nlbg^llfZg lZrl a^ pZgml mh Êikhfhm^ e^Z]^klabi Zg] ^gmk^ik^g^nklabi Z\khll ma^ :kZ[ phke]Ë' A^ [^eb^o^l ma^ hger pZr _hk ma^ Fb]]e^ >Zlm mh \hgmbgn^ bml ikhfbg^gm khe^ hg ma^ `eh[Ze lmZ`^ bl [r laZibg` [kb`am Zg] ^gmanlbZlmb\ g^p e^Z]^kl' <hff^gmbg` hg IabebilÍ BgghoZmbhg Ikh`kZff^ pab\a pZl Zgghng\^] bg +))2% a^ lZb] ÊMa^k^ bl mk^f^g]hnl ngmZii^] ihm^gmbZe pbmabg Philips has combined MRI scanning with a lighting system called Ambient Experience that empowers the patient and reduces stress.

ma^ k^`bhg% Zg] B pZl bgm^k^lm^] bg _bg]bg` pZrl mh nge^Zla mabl ihm^gmbZe Zg] [^ Z[e^ mh `bo^ [Z\d mh ma^ \hffngbmr'Ë

;r Zeehpbg` ma^f mh \hgmkhe ma^bk ^gobkhgf^gm È \aZg`bg` ma^ \hehnk h_ ma^ khhf Zg] \ahhlbg` ma^bk hpg fnlb\% bm a^eil k^eZq ma^f'Ë Bm aZl phkd^] lh _Zk È mrib\Zeer bg :f[b^gm >qi^kb^g\^ ^qZfbgZmbhgl khhfl l^]Zmbhgl aZo^ ]^\k^Zl^] _khf ,) i^k \^gm mh cnlm *) i^k \^gm'

“Hakim insists green solutions are a triple win for the user, the owner and the environment.”

Ma^ G@H aZl a^ei^] fhk^ maZg *.%))) Zlibkbg` rhng`lm^kl ^f[Zkd hg e^Z]^klabi ikh`kZff^l Zg] bm bl hg mkZ\d mh eZng\a g^p o^gmnk^l \k^Zm^] [r rhng` ^gmk^ik^g^nkl bg ma^ :kZ[ phke]' Fn\a ebd^ ma^ ikh]n\ml a^ l^eel% AZdbf l^^fl mh ^ibmhfbl^ ma^ leh`Zg ÌL^gl^ Zg] Lbfieb\bmrÍ' ■

AZdbfÍl kZ]b\Ze ob^pl l^^f mh [^ fZdbg` Zg bfiZ\m È a^ bl hg^ h_ -) li^Zd^kl _khf Zkhng] ma^ phke] bgobm^] mh laZk^ abl dghpe^]`^ Zm Phke] @k^^g Mhnkblf :[n =aZ[b bg Gho^f[^k% pa^k^ a^ pbee ^fiaZlbl^ ma^ [^g^_bml h_ ^g^k`r ^__b\b^gm lhenmbhgl hg mhnkblf Zg] li^\b_b\Zeer ahlibmZebmr' AZdbf bglblml `k^^g lhenmbhgl Zk^ Z mkbie^ pbg _hk ma^ nl^k% ma^ hpg^k Zg] ma^ ^gobkhgf^gm' Phke] @k^^g Mhnkblf :[n =aZ[b bl [^bg` aZbe^] Zl ma^ _bklm `eh[Ze ^o^gm bg ma^ k^`bhg ]^]b\Zm^] mh lnlmZbgZ[e^ mhnkblf' AZdbfÍl bgm^k^lml l^^f mh [^ Zl ]bo^kl^ Zg] kb\a Zl ma^ \hngmkr h_ abl [bkma' :l p^ee Zl abl Zf[bmbhgl mh bfikho^ a^Zema\Zk^% k^]n\^ \Zk[hg \hglnfimbhg Zg] lZbe Z lm^Z]r labi makhn`a ma^ ^\hghfb\ \kblbl% a^ bl ma^ <aZbkfZg h_ ma^ :]o^kmbl^kl ;nlbg^ll @khni Z]oh\Zmbg` mkZgliZk^g\r bg \nkk^gm Z]o^kmblbg` ikZ\mb\^l Zg] Zg >q^\nmbo^ <hffbmm^^ f^f[^k h_ ma^ Phe]

Her Royal Highness Princess Haya visited Hakim and other executives at the Philips stand.

Portfolio

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GLOBAL PERSPECTIVE. LOCAL EXPERTISE. Successful investing today requires a keen understanding of complex global and local markets. At Franklin Templeton, we have over six decades of experience investing worldwide, and are proud to celebrate ten years of serving the Gulf and Eastern Mediterranean markets through our local U.A.E. office. We strive to be one of the region’s most reliable and trusted investment partners—today, and for decades to come.

Franklin Templeton established an office in the U.A.E. ahead of many other investment managers. This local presence provides key insights, helping us deliver investment solutions and services tailored to the needs of our clients in the region.

Put our investment expertise to work for you by visiting www.franklintempletongem.com

Issued by the branch of Franklin Templeton Investment Management Limited in Dubai (“FTIML”), authorized and regulated in the UK by the Financial Services Authority and regulated in Dubai by the DFSA. This marketing material is directed at professional clients. Dubai office: Franklin Templeton Investment Management Limited, Office No. 505, Building No. 3, Dubai International Financial Centre, P.O. Box 506613, Dubai, U.A.E., Tel.: +971 (4) 428 4100 Fax: +971 (4) 428 4140, www.franklintempletongem.com

© 2010 NEW YORK TIMES NEWS SERVICE

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Portfolio

Travel

57

HIGH AMBITIONS Most travel websites offer enough information to leisure travellers to make their trip a good one. But business travellers often have different needs. So some are now tapping into alumni and expatriate associations to make personal connections based on shared language, culture and experiences, reports Michael T. Luongo.

November 2010

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“The recommendations, led not only to something more affordable and gave me all the amenities I needed, but put me in the centre of things, and I made new contacts.”

Trevor Doerksen, chief of MoboVivo, left, and Ron Piovesan, a mentor with a Canadian expatriate group, in Sunnyvale, California. Rather than relying on travel websites, business travellers are making personal connections based on shared language, culture and experiences.

Portfolio

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GETTY IMAGES

Many websites, LinkedIn being a popular example, are used as networking tools to find and use contacts.

“Alumni networks can provide a similar toehold, but they seem underused, even among major business schools.”

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November 2010

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rhn iZr _hk'Ë ■

Travel

59

ADVERTISEMENT FEATURE

SME ADVICE Consider it done

GULF FINANCE

W

elcome to our latest advice column for small and medium sized businesses, brought to you by Steve Williams, CEO at Gulf Finance. Throughout his columns, Steve talks about the challenges faced by many SMEs and shares his thoughts and advice on how to deal with these challenges and come out stronger on the other side. Gulf Finance is an ambitious, progressive finance company operating in the commercial and consumer markets. Gulf Finance offers a variety of straightforward lending and deposit based products and believe in providing their clients with exceptional execution service delivered through a team of highly experienced, deeply motivated financial professionals.

STEVE WILLIAMS

I

f all of your suppliers gave you 30 days to pay, would you use every single one of those days, essentially using up all of the time allotted to make your payment? How about 60 days? 90? You can be absolutely certain that the vast majority of your debtors would. Unfortunately, this liberty can have a detrimental impact on your cash flow. Worst case scenario, your business could get into a situation where the time between paying your creditors and being paid by your debtors simply does not tally meaning that your ability to trade is dramatically impeded. Dealing with cash flow is a major factor for any business, large or small, and by taking control of it you will not only avoid putting your business in a very precarious situation but you will empower your business’ ability to trade efficiently and effectively by making sure time and money are both on your side.

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CEO, Gulf Finance Finance, you are given the option to borrow money against your outstanding invoices. This approach to improving cash flow is a very real and reliable option that allows businesses to enhance their liquidity.

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www.gulf-finance.ae | +971 4 405 0000 | info@gulf-finance.ae

CEO, Gulf Finance

Steve joined Gulf Finance in 2008 with a mandate to transform the 10-year-old firm into a boutique finance company focused on small and medium sized enterprises.

With more than two decades’ of leadership and hands-on experience in business banking, branch banking, customer segmentation, product development and customer treatment strategies, Steve knows his industry and his clients.

Active in the Dubai based British Business Group, Steve is a former Director of Business Development for the association. He also is a Director for a Dubaibased venture capital firm and recently studied finance and accounting at the Executive Education department of the Stanford Graduate School of Business in California.

Consider it done.

Essentials Spas

Essentials

THE BEST OF LEISURE AND LIFESTYLE

Germanyâ&#x20AC;&#x2122;s Hidden Jewels Burg has turned into a spa attraction thanks to the underground hot spring that has high levels of salts and minerals.

November 2010

Underneath the beautiful Spreewald in eastern Germany lies a hot spring with salt and minerals levels that rival the Dead Sea. This treasure has transformed the small town of Burg into a word of mouth spa getaway, reports Kimberley Bradley.

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Essentials

Spas

The Spree Forest is famous for its meandering waterways that are part of a UNESCO biosphere reserve. A tranquil boat ride is just one of the soothing things on offer in the small town of Burg.

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ma^ Dnkhkmkhnm^ !LiZ Khnm^" pbg]l

Lik^^pZe] Ze`Z^ iZ\dl'

;nm bm mnkgl hnm maZm hg^ h_ Lik^^pZe]Íl `k^Zm^lm mk^Zlnk^l eb^l ng]^k_hhm3 : ahm

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Lm^_Zg DZgg^pbl\a^k% ma^ Lik^^pZe]& ma^kf^Íl Lpbms^keZg]&[Zl^] bgo^lmhk Portfolio

Essentials Spas

Guests swim in an outdoor pool at the Zur Bleiche Resort & Spa. The buildings date from 1750 when King Frederick the Great had his soldiers’ uniform shirts produced and bleached here.

Zg] hi^kZmhk% oZen^l ma^ l^mmbg` [^rhg] ma^ pZm^kl maZm abl liZ ]kZpl hg' DZgg^pbl\a^k% pahl^ _Zfber [nlbg^ll aZl hnm_bmm^] [Zmal bg ;Z]^g&;Z]^g Zg] ;Z] Dbllbg`^g% k^\Zee^] abl _bklm mbf^ a^k^' ÊB mahn`am% ÌPar Zf B `hbg` mh mabl mhpg g^Zk ma^ Ihebla [hk]^k8Í ;nm Zl lhhg Zl B Zkkbo^]% B k^Zebl^] maZm mabl ieZ\^ bl fZ`b\%Ë a^ lZb]' :m ma^ mbf^% DZgg^pbl\a^k mhhd Z \ZgZe mhnk bg Z dZag' Ê:l lhhg Zl B `hm bg% B pZl bg Zghma^k phke] _hk mph hk mak^^ ahnkl'Ë ;NK@ K>M:BGL ma^ mkZgjnbeebmr maZm

In summer the fields in the Spree Forest are covered in wildflowers. Besides tourism, the region’s main income is from agriculture.

^qblml makhn`ahnm ma^ Lik^^pZe]' Ma^

ablmhkb\Ze ]^mZbel% `nb]^ ma^ dZagl È hg\^

A^bgkb\a Fb\aZ^e <eZnlbg`% pZl Zelh mZd^g

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ma^ ikbfZkr f^Zgl h_ mkZglihkmZmbhg bg ma^

pbma ;nk`Íl \aZkf pa^g la^ Zkkbo^]' ÊMa^

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h_ bml mkZ]^fZkd mab\d lib\r `a^kdbgl

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fbkkhk^] `k^^g lnk_Z\^% Zg] ^o^krmabg`

ebmme^ nmhibZ'Ë

Z]]bmbhg mh mhnkblf% pab\a _bklm [ehllhf^]

ln]]^ger [^\hf^l o^kr% o^kr lmbee'

bg ma^ eZm^ *11)l' Eh\Ze hZklf^g pah k^`Ze^ oblbmhkl pbma November 2010

<akblmbg^ <eZnlbg`% pah hpgl Snk ;e^b\a^ K^lhkm Zg] LiZ pbma a^k anl[Zg]%

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63

64

Essentials

Spas

The Spreewaldtherme is the huge central spa of Burg. It has nine pools plus saunas and offers numerous treatments.

“Outdoor and indoor pools beckon everywhere. Even in summer, a fireplace crackles invitingly in a room whose soaring ceiling reveals its origin as a barn.”

Z khhf pahl^ lhZkbg` \^bebg` k^o^Zel bml POLAND

BRANDENBURG

;n]]aZl È h__^kl l^^fbg`er ^g]e^ll ghhdl mh \nke ni bg' >o^g ma^ lfZee^lm `n^lm

SPREEWALD Miles

khhf aZl bml hpg lnbm^&ebd^ l^Zmbg` Zk^Z' Ma^ gbg^ k^lmZnkZgml h__^k Lik^^pZe]

Burg

li^\bZemb^l ebd^ Z _k^lapZm^k ibd^ _bee^m

Spree R.

50

mhii^] pbma Z eb`am o^kfhnma lZn\^' Ma^ k^lhkm aZl bml hpg dZag% fhhk^] [^abg] ma^ `eZll^]&bg [k^Zd_Zlm khhf hg ma^ \ZgZe

Miles 100

[^abg] ma^ ahm^e'

a^k^' !;e^b\a^ f^Zgl [e^Z\a'" Hma^k [nbe]bg`l p^k^ \hglmkn\m^] ]nkbg` ma^

Area of detail

NETH.

\hffngblm ^kZ Zl aheb]Zr eh]`bg` _hk ma^ Zllh\bZmbhg maZm ho^klZp Zkhng] *. eZ[hnk ngbhgl bg ma^ @^kfZg =^fh\kZmb\ K^in[eb\' Ma^ <eZnlbg`l% pah \Zf^ bg ma^ ^Zker *22)l _khf lhnma^kg @^kfZgr% aZo^ fZgZ`^] mh mkZgl_hkf ma^ ieZ\^ bgmh Zg

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GERMANY

BEL.

LUX. FRANCE

Bad Kissingen

aZkkb^] ;^kebg^kl !Zg]% bg\k^Zlbg`er% CZECH REP.

Baden-Baden

hine^gm r^m \ZlnZe iZkZ]bl^' Hnm]hhk Zg] bg]hhk ihhel [^\dhg ^o^krpa^k^' >o^g bg

È Zg ^gmbk^ _ehhk ]^ohm^] mh mk^Zmf^gml% Z _bee^] pbma ibeehpl% aZffZfl% [hhdl hk

Potsdam

?k^]^kb\d ma^ @k^Zm aZ] abl lhe]b^klÍ ngb_hkf labkml ikh]n\^] Zg] eb`am^g^]

hkb`bg Zl Z [Zkg' Ma^ ^qm^glbo^ lZngZ Zk^Z phf^gÍl liZ shg^ Zg] Z pZkk^g h_ khhfl

Berlin

Z p^eeg^ll phke] ngmh bml^e_' Ma^ \hfie^q h_ [nbe]bg`l ]Zm^l _khf *0.)% pa^g Dbg`

lnff^k% Z _bk^ieZ\^ \kZ\de^l bgobmbg`er bg

GERMANY

SWITZ.

=k^l]^g^kl Zg] E^bisb`^kl"% ma^ k^lhkm% pab\a hi^g^] bg *220% aZl lm^Z]ber `Zbg^] bg ihineZkbmr% ^o^g [^rhg] @^kfZgrÍl [hk]^kl' Ê?khf ma^ [^`bggbg`% p^ p^k^

AUS.

`^Zk^] mhpZk] ZmmkZ\mbg` [hma @^kfZg Zg] bgm^kgZmbhgZe `n^lml%Ë <eZnlbg` lZb]'

The New York Times

Portfolio

N.Y. Times News Service

Essentials Spas

Women in a relaxation room at the Zur Bleiche Resort and Spa. The fireplace is always burning at Zur Bleiche.

The resort also offers a Michelin-starred restaurant.

ÊGhp% bgm^k^lm bg ma^ Zk^Z cnlm d^^il `khpbg`'Ë ;nk` lmbee aZl lhf^ ZmmkZ\mbhgl mh \hf^' Bg ma^ phkdl bl Zg 1,&khhf ahm^e% l\a^]ne^] mh hi^g bg lnff^k +)*+% maZm pbee \hgg^\m obZ mngg^e mh ma^ Lik^^pZe]ma^kf^ _Z\bebmb^l' Ê:m _bklm% i^hie^ p^k^ l\^imb\Ze Z[hnm ;nk`% [nm ghp ma^r fZd^ li^\bZe mkbil a^k^ mh \hf^ mh ma^ [Zmal Zg] l^^ ma^ Zk^Z%Ë DZgg^pbl\a^k lZb]' Ma^k^ fb`am [^ fhf^gml pa^g l^kob\^ l^^fl lehp% [nm ma^g rhn k^Zebl^ maZm ma^ pahe^ ihbgm h_ oblbmbg` bl mh lehp ]hpg Zg] ^gchr ma^ eZb]&[Z\d iZ\^% _kb^g]ebg^ll Zg] gZmnkZe [^Znmr' Lmhi Zm Z _Zkf mh ib\d lhf^ lmkZp[^kkb^l% hk aZo^ Z an`^ ib\de^ lmkZb`am _khf ma^ [Zkk^e4 ebg`^k bg ma^ Lik^^pZe]ma^kf^Íl bgaZeZmbhg \aZf[^k hk `^m Z lZem l\kn[ Zm Snk ;e^b\a^Íl ]Zr liZ' ÊBg hma^k k^lhkm mhpgl% rhn fb`am aZo^ mh [^ [^Znmb_ne' ;nm rhn ]hgÍm aZo^ mh [^ Zgrmabg` a^k^%Ë <eZnlbg` lZb]' ÊRhn \Zg cnlm k^eZq' BmÍl ebd^ mZdbg` Z kb]^ bg Z dZag' Rhn ]hgÍm ^o^g aZo^ mh iZ]]e^'Ë ■

November 2010

65

66

Essentials

Finance

Teaching children the value of money is an important part of parental responsibility. But for the very wealthy this is a daunting task.

Heir Conditioning An increasing number of financial companies are starting courses to teach children how to protect their inheritance.

Andy Round looks at the 21st-century dilemma facing billionaires who want to keep it in the family.

Portfolio

67

B

MÍL :EE O>KR P>EE :G= `hh] Z\\nfneZmbg` Z fZllbo^ _hkmng^% [nm phne] rhn mknlm rhnk

db]l mh ehhd Z_m^k bm pa^g rhnÍk^ `hg^8 Ablmhkr bl ebmm^k^] pbma ma^ i^ggbe^ll

‘Billionaire boot camps’ aim at educating the heirs of the wealthy on how to manage their inheritance wisely. Many of these courses are being offered by banks.

]^l\^g]Zgml h_ ma^ [^k p^Zemar' BmÍl Z lmhkr Zl he] Zl mbf^% [nm hg^ maZmÍl hg \hglmZgm k^i^Zm' ?Zfber fZd^l Z ibe^ h_ fhg^r maZmÍl bga^kbm^] [r h__likbg`' Ma^g bg Z `^g^kZmbhg hk mph ma^ \Zla aZl ]blZii^Zk^] bgmh [Z] [nlbg^ll ]^\blbhgl% _Zfber _^n]l% _Zlm phf^g Zg] lehp ahkl^l' :ee maZmÍl e^_m Zk^ lhf^ kb\a _Zfber e^`^g]l Zg] Z [ng\a h_ [^pbe]^k^] `k^Zm&`k^Zm `kZg]\abe]k^g phg]^kbg` pa^k^ Zee ma^ fhg^r p^gm' Mh Zohb] mabl ]blZ`k^^Z[e^ lmZm^ h_ Z__Zbkl% Ì[beebhgZbk^ [hhm \ZfilÍ Zk^ likbg`bg` ni mh a^ei ^]n\Zm^ ma^ rhng` a^bkl h_ ma^ p^Zemar Z[hnm ahp mh li^g]% Zg] fhk^ bfihkmZgmer% ahe] hg mh ma^bk bga^kbmZg\^' Pbma <k^]bm Lnbll^ ^lmbfZmbg` NL -* mkbeebhg pbee [^ iZll^] mh lhgl Zg] ]Zn`am^kl [r +).,% bmÍl ^Zlr mh ng]^klmZg] par ma^r aZo^ [^\hf^ lh ihineZk' Bg ma^ ND% <hnmml ;Zgd ^lmZ[ebla^]

“While parents want their children to focus on savings and investments, the students are normally more interested in learning about philanthropy and entrepreneurship.”

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Credit Suisse estimates that $41 trillion will be passed to sons and daughters by 2053.

November 2010

\k^Zm^ ma^bk hpg p^Zema'Ë

Essentials

Finance

“Wealthbridge Partners in Washington offers children as young as seven the opportunity to spend a couple of days at the local zoo to learn how everything works from a business perspective.”

Mh a^ei ]^o^ehi bfikho^] ]^\blbhg fZdbg` ma^ [Zgd nl^l ^q^k\bl^l bg iabeZgmakhir Zl Z ehp&kbld f^mah] h_ ÌZ\\ebfZmblbg`Í \abe]k^g mh ikZ\mb\Ze Zli^\ml h_ _bgZg\^' <aZkkbg`mhg lZrl maZm hg^ h_ abl \eb^gml bglblml maZm abl \abe]k^g lbm hg ma^ [hZk]l h_ ^o^kr _Zfber \aZkbmr Zg] `^m nl^] mh fZdbg` ]^\blbhgl [^_hk^ [^bg` Zeehp^] mh `^m bgoheo^] bg Zgr bga^kbm^] fhg^r' ÊBg ma^ \Zl^ h_ ik^l^kobg` p^Zema% ^]n\Zmbhg bl k^Zeer d^r%Ë a^ lZrl' :m <bmb IkboZm^ ;Zgd fn\a h_ mabl ^]n\Zmbhg _h\nl^l hg pZrl h_ ]^o^ehibg` REUTERS

68

Harry Potter actress Emma Watson was given access to her $20 million fortune when she turned 18, but first she had to attend a Coutts wealth management course.

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Portfolio

Essentials

Finance

“Helping the children of wealthy people cope with their good fortune is undeniably a rapidly growing trend for parents, their offspring and, inevitably, the banks that are selling their expertise” ÊB_ rhn aZo^ Z\\^ll mh Z _hkmng^ bm \Zg [^ aZk] mh _h\nl'Ë

REUTERS

70

Warren Buffet, who is one of the world’s richest men, is leaving most of his money to philanthropic organisations. He has stated numerous times that he’s leaving his children enough money for them to do anything, but not enough for them to do nothing.

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kZ`lÍ lmhkb^l p^k^ ]^ik^llbg`er hk]bgZkr%

hma^kl Zg] blln^l h_ _kb^g]labil mh _Zfber

bg cnlm Z \hnie^ h_ ]Zrl' <rgb\Ze8 I^kaZil'

Z \hf[bgZmbhg h_ _Zfber Zk`nf^gml% [Z]

mknlm Zg] k^eZmbhglabil'

;nm \hglb]^k mabl \ZnmbhgZkr mZe^ _khf

[nlbg^ll ]^\blbhgl% ^q\^llbo^ li^g]bg` hk

ma^ p^[lbm^ @^g^l K^ngbm^]'

cnlm eZsbg^ll'

:fhg` ma^ Zk^Zl \ho^k^] Zk^ blln^l

@^g^l K^ngbm^] a^eil ln[l\kb[^kl mkZ\^

Ma^k^ Zk^ e^llhgl mh [^ e^Zkg^] a^k^%

bfihkmZg\^ h_ [kbg`bg` ma^ ln[c^\m ni

ma^bk _Zfber mk^^l Zg] mkZ\d ]hpg ehg`&ehlm

^o^g b_ rhn ]hgÍm `h mh p^Zema l\ahhe' >o^g

^Zker bg Z ihm^gmbZe ehg`&m^kf k^eZmbhglabi'

Zg\^lmhkl' Pa^g ma^ \hfiZgrÍl `^g^Zeh`blm

Z _kZ\mbhg h_ ^]n\Zmbhg aZl `hm mh [^ phkma

GZmnkZeer% bmÍl Z mahkgr Zg] ^fhmbhgZe

:gmahgr :]heia \Zkkb^] hnm Z lnko^r h_

fhk^ maZg Z eb_^mbf^ h_ b`ghkZg\^ Zg]

ln[c^\m lh B?? lmk^ll^l maZm ma^ ÌfZkbmZe

ma^ p^[lbm^Íl f^f[^kl% +) i^k \^gm h_

nembfZm^er Z _Zfber e^`Z\r h_ iho^kmr' ■

h_ ik^&gnimbZe Z`k^^f^gml Zg] ma^

Z`k^^f^gmÍ lahne] [^ ik^l^gm^] Zl Z _Zfber mkZ]bmbhg mh Z _nmnk^ lihnl^ pbma ma^ _h\nl hg ma^ fhg^r Zl Z `b_m mh ^gchr ]nkbg` fZkkbZ`^ Zg] ma^g iZll^] ]hpg ma^ `^g^kZmbhgl' LN<A =BL<NLLBHGL h__^k ma^ hiihkmngbmr _hk iZkmb\biZgml mh laZk^ ^qi^kb^g\^l Zg] ]^o^ehi lhenmbhgl mh ihm^gmbZe ikh[e^fl' Ma^g ma^k^ Zk^ ma^ g^mphkdbg` hiihkmngbmb^l' ?hk ma^ iZkmb\biZgml% \k^Zmbg` lheb] _kb^g]labil pbma i^hie^ _khf hma^k \hngmkb^l pbma laZk^] [Z\d`khng] ^qi^kb^g\^l bl bgoZenZ[e^' ?Z\^[hhd `khnil [ehllhf Zl p^ee Zl fhk^ l^kbhnl i^klhgZe k^eZmbhglabil' >gmk^ik^g^nkbZeer ma^k^ Zk^ mahl^ pah f^^m hg \hnkl^l Zg] ^g] ni ]hbg` [nlbg^ll mh`^ma^k' A^eibg` ma^ \abe]k^g h_ p^Zemar i^hie^ \hi^ pbma ma^bk `hh] _hkmng^ bl ng]^gbZ[er Z kZib]er `khpbg` mk^g] _hk iZk^gml% ma^bk h__likbg` Zg]%

Although the wealthy may be financially sophisticated, their children are not.

Philanthropy is seen as a low-risk method of acclimatising children to practical aspects of finance.

Portfolio

72

Essentials

Architecture

White Elephant to Urban Utopia In 2010 Brasilia celebrates 50 years of being the capital of Brazil. The young city was once a white elephant that was the brainchild of former president Juscelino Kubitschek.

Designed by Lucio Costa and Oscar Niemeyer and built by Roberto Burle Marx, today it remains a bizarre Utopia able to surprise, confuse and fascinate in equal measure. With the beauty of its futuristic buildings, the harmony of its urban spaces and the creativity of its artists, Brasilia is still evolving constantly. Andrea Forlani investigates the past, present and future of a unique metropolis.

Portfolio

B

73

kZlbebZ% LZmnk]Zr fhkgbg`' Mabg kb[[hgl h_ \ehn] \aZl^ ^Z\a hma^k Z\khll ma^ ldr Z[ho^ ma^ ngnlnZeer jnb^m >lieZgZ]Zl ]hl Fbgblm^kbhl'

Ma^k^ Zk^ gh \Zkl% gh l\k^Zfbg` lbk^gl Zg] gh lb`g h_ ma^ mahnlZg]l h_ ^fiehr^^l% l^\k^mZkb^l% eh[[rblml Zg] ihebmb\bZgl% pah Zk^ Zee mh]Zr ^gchrbg` ma^ p^^d^g]' Ma^ hger i^hie^ Zkhng] Zk^ Z `khni h_ lmn]^gml e^Zobg` ma^ GZmbhgZe Eb[kZkr Zg] Z _^p mhnkblml hnmlb]^ ma^ pabm^ a^fblia^k^ h_ ma^ GZ\bhgZe ]Z K^in[eb\Z :km Fnl^nf' : ebmme^ _nkma^k hg bl ma^ ari^k[heb\ <Zma^]kZe% Z lbe^gm h[l^ko^k h_ Zee ma^ fbgblm^kbZe [nbe]bg`l% lmZg]bg` ebd^ Z khp h_ ]hfbgh^l maZm e^Z]l mh ma^ fhlm _Zfhnl iZbk h_ ldrl\kZi^kl bg ma^ \bmr% ma^ GZmbhgZe <hg`k^ll' ?b_mr r^Zkl Z`h mabl pZl Zg ^fimr liZ\^ bg ma^ fb]]e^ h_ ghpa^k^' Bm pZl Z [eZgd la^^m h_ iZi^k% pa^k^ ma^ nmhibZ h_ ma^ eZk`^lm \hngmkr bg Lhnma :f^kb\Z aZl mZd^g laZi^ ng]^k ma^ `Zs^ h_ Hl\Zk Gb^f^r^k% En\bh <hlmZ Zg] Cnl\^ebgh

The inside of the Museu Nacional Honestino Guimarães consists of a 14,500 square metre exhibit area, two 780-seat auditoriums and a laboratory.

Dn[bml\a^d !dghpg mh Zee Zl CD"' Mh]Zr mahl^ gZf^l lmbee ^\ah makhn`a ma^ lmk^^ml% ljnZk^l Zg] eZk`^ iZkdl hg mabl ieZm^Zn% *%+)) f^mk^l Z[ho^ l^Z e^o^e' :\\hk]bg` mh lhf^ `^heh`blml mabl bl ma^ _hkf^k lbm^ h_ Z F^`Zebmab\ eZd^' BmÍl Z ieZ\^ maZmÍl Z ebmme^ fZ`b\ Zg] Z [bm pbe]% bg^obmZ[er ]^lmbg^] mh bgm^kik^m ma^ Ìhk]^kÍ Zg] Ìikh`k^llÍ bgl\kb[^] hg ma^ pZobg` ;kZsbebZg _eZ`' ;nm pabe^ ;kZlbebZ aZl mZd^g .) r^Zkl% ma^ b]^Z h_ Z g^p \ZibmZe bl khhm^] bg Z ]blmZgm iZlm maZm ]Zm^l [Z\d mh *1+,' Bg *12+% Z \hffbmm^^ pZl Ziihbgm^] mh ^qiehk^ ma^ IeZgZemh <^gmkZe Zg] _bg] Z lnbmZ[e^ lihm mh mkZglieZgm ma^ a^Zkm h_ ma^

TEXT: TCS

\hngmkr' ;nm bm pZl hger bg *2..% ]nkbg` Z

The Juscelino Kubitschek Bridge, also known as the JK Bridge, was opened in 2002 and immediately became a Brazilian landmark.

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mkn^ maZm pabe^ ikh`k^ll bl ]^lbkZ[e^% bm

h_ ;kZlbebZ' En\bh <hlmZ Z[lhk[^] ma^

aZl i^kaZil lmkZr^] Z [bm mhh _Zk _khf ma^

\hgm^gml Zg] `Zo^ bm laZi^'

bgbmbZe ieZgl% Zg] mh]Zr ma^ [hne^oZk]l Zk^

Zg] Zg b\hg h_ fh]^kg Zkm%Ë lZr Cn\Z

Ma^ ]boblbhg bgmh l^\mhkl !k^lb]^gmbZe%

makhg`bg` pbma mhh fZgr \Zkl Zg] Z _^p mhh

?^kk^bkZ% lh\bheh`blm Zg] ;kZsbebZg

\hff^k\bZe% ahm^el" fZ]^ [r <hlmZ% ma^

fZgr mkZ__b\ eb`aml% Zg] mhh fZgr [nbe]bg`l

Fbgblm^k h_ <nemnk^' Bg cZ\d^m Zg] mb^%

oblbhgZkr Zk\abm^\mnk^ h_ Gb^f^r^k% Zg]

\khp] ma^ ahkbshg' ;nm ma^ \aZkf h_ mabl

pbma Zg ^Zkkbg`% Zg] lnkkhng]^] [r Z

eZg]l\Zi^ Zkmblm Kh[^kmh ;nke^ FZkqÍl

nk[Zg nmhibZ bl lmbee ma^k^% bgmZ\m Zg] e^`Zeer

m^Zf h_ rhng` \heeZ[hkZmhkl pah kng bg

_ZgmZlb^l% aZo^ mh`^ma^k \k^Zm^] Z fh]^e

k^\h`gbl^]' >o^g [r NG>L<H% pab\a aZl

Zg] hnm abl h__b\^% a^ fZd^l gh l^\k^m h_

h_ ebo^Z[bebmr Zg] lnlmZbgZ[bebmr' Bm bl Zelh

mZd^g ;kZlbebZ ng]^k bml pbg` [r ]^\eZkbg`

ma^ _Z\m ma^ fh]^kgblm nmhibZ aZl ghm [^^g

November 2010

bm Z Phke] A^kbmZ`^ Lbm^' Ê;kZlbebZ bl Z eZ[hkZmhkr h_ \h^qblm^g\^

74

Essentials

Architecture

The National Congress building was also designed by Niemeyer.

The building is listed as a UNESCO World Heritage Site.

The Museu Nacional Honestino Guimarães was designed by the Pritzker Prize winning Brazilian architect Oscar Niemeyer, and inaugurated at the opening of Brasília in 1960.

The Three Powers Square is named after the three governmental powers of Brazil: the Executive, represented by the presidential office; the Legislative, represented by the National Congress; and the Judiciary.

Z\ab^o^] bg _nee' ÊMa^ b]^Z h_ \k^Zmbg` Z

k^`blm^k^]%Ë lZrl @e^gh EbfZ% ]bk^\mhk

ln\\^ll_ne Zkmblm pah% bglm^Z] h_ ebobg` bg

ieZ\^ pa^k^ ^o^krhg^% kb\a Zg] ihhk% \Zg

h_ ma^ Fnl^nf h_ Fh]^kg :km !F:K"%

Zg ^e^`Zgm ]hpgmhpg k^lb]^g\^% ik^_^kl

ebo^ hg ma^ lZf^ ieZg^% lZgd _hk Z o^kr

Zg] abfl^e_ Z k^ghpg^] Zkmblm' A^

ma^ lbfieb\bmr Zg] iho^kmr h_ Lh[kZ]bgah% Z

lbfie^ k^Zlhg' ;kZlbebZ k^_e^\ml ma^ \hngmkr

iZbgml Zg] l\neiml% nlbg` eh\Ze fZm^kbZel

lZm^eebm^ mhpg pa^k^ a^ iZbgml abl \ZgoZl^l

h_ pab\a bm bl ma^ \ZibmZe% pa^k^ bg^jnZebmr

!Êlh ma^r \Zg k^mZbg bml f^fhkrË"% ln\a

Zg] mZd^l \Zk^ h_ fZgr \abe]k^g bg ma^

bl lmbee Z lhnk\^ h_ bgcnlmb\^' ;nm e^m f^ m^ee

Zl \eZr _khf ma^ IeZgZemh <^gmkZe% hk

lnkkhng]bg` lenfl' Abl Zkmphkdl Zk^ Zg

rhn maZm b_ ma^k^ bl ahi^ h_ Z [^mm^k ;kZsbe%

mabg`l \hee^\m^] _khf ma^ lmk^^ml hk

h]^ mh \hehnk% lbfieb\bmr% Zg] abl \hngmkr'

bm \^kmZbger k^lb]^l a^k^'Ë

_hng] bg ]^fhebla^] [nbe]bg`l'

<hg_bkfbg` ma^ ihlbmbo^ ^g^k`r maZm

PZm^kf^ehgl% mhn\Zgl Zg] iZkkhml%

;K:LBEB:% L:MNK=:R fhkgbg`' Ma^

lnkkhng]l ma^ \bmr% ma^k^ bl Z ]^gl^

]^ib\m^] bg Zee ihllb[e^ oZkbZmbhgl% Zk^ ma^

\Zkl fZr [^ lbe^gm% [nm ma^ ]knfl Zk^

ihineZmbhg h_ Zkmblml a^k^' ÊHo^k ,)) Zk^

h[l^llbhg h_ Mhgbgah =^ LhnsZ% Z o^kr

[^Zmbg` ehn]er bg ma^ IZkjn^ ]^ <b]Z]^' Portfolio

Essentials Architecture

The striking lobby of the Brasilia Alvorada Hotel, which is part of a tourist complex.

Nemm Soares is one of Brazil’s most famous artists who lives in Brasilia.

There’s art on the streets as well. Onio is one of Brasilia’s best known street artists.

Brasilia was originally divided into separate sectors, ranging from accommodation through to government buildings. Most high-rises are on the edge of the city.

Street dancers show off their skills for the camera.

Mabl pb]^ `k^^g Zk^Z pbmabg ma^ \bmr

Zg] lniihkm ^Z\a hma^k' Lhf^ _kZ`f^gml

i^kbf^m^k _beel Zm ma^ p^^d^g] pbma ghblr

h_ nmhibZ aZo^ [^\hf^ k^Zebmr'

\hfie^q fho^l bg _khgm h_ ma^ \Zf^kZ' :g ahnk eZm^k B ^g\hngm^k ma^ lZf^

\abe]k^g Zg] \hffbmm^] ch``^kl% Zg]

: _^p fbgnm^l ZpZr% [^mp^^g ma^

bl Zelh ma^ ahf^ _hk ma^ k^a^ZklZel h_

]hpgmhpg [nbe]bg`l% bmÍl Z ]b__^k^gm

laZi^l h_ Gb^f^r^kÍl Zk\abm^\mnk^% pabe^

;ZmZeb% Zg Zee&_^fZe^ i^k\nllbhg ^gl^f[e^'

dbg] h_ fnlb\' =hs^gl h_ db]l pbma

B pZm\a `khnil h_ rhng` ldZm^kl mZd^ h__

Ma^r aZo^ i^k_hkf^] ma^bk bgmhqb\Zmbg`

]hs^gl h_ ]b__^k^gm ldbg \hehnkl `Zma^k

hg ma^bk [hZk]l' A^Z]bg` mhpZk]l Z ldr

karmafl Z\khll Lhnma :f^kb\Z Zg] ^o^g

bg _khgm h_ \kZ\debg` ehn]li^Zd^kl Zg]

maZm È Z\\hk]bg` mh Ob\mhk :ihgm^% Zg

bg _khgm h_ >nkhi^Zg Zn]b^g\^l' Ma^r Zk^

ibkhn^mm^ hg ^o^kr iZkm h_ ma^bk [h]b^l

:g`heZg Ì[bh&Zk\abm^\mÍ pah aZl hi^g^]

fhma^kl% lmn]^gml% fZgZ`^kl Zg] phkd^kl'

mh ikho^ ma^bk [k^Zd&]Zg\bg` ldbeel bg

mph hk`Zgb\ k^lmZnkZgml a^k^ bg mhpg È

>o^krhg^ aZl Z ]b__^k^gm lmhkr% Z ]b__^k^gm

_khgm h_ ma^bk _kb^g]l' Fr ng^qi^\m^]

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:g] ^o^kr mbf^ B ehhd Zm bm% B \Zg mZlm^

;nm ma^r Zee ieZr mh`^ma^k% eZn`a mh`^ma^k%

^q\bm^] Zg] ^Z`^k mh lahp h__ ma^bk fhlm

ma^ _k^^]hf'Ë ■

November 2010

fnemb\nemnkZe l\^gZkbh% Zfb] ma^ lh_m

75

76

Essentials

Cuisine

A Taste of the Country in Urban Beirut Lauded for it’s delicious cuisine, Beirut’s culinary culture is steadily gaining the worldwide attention it deserves, reports Indrani Sen.

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a^ ]h^lgÍm dghp ma^ gZf^ h_ ma^ obeeZ`^l%Ë Portfolio

77

Souk el Tayeb is a non-profit organisation that runs markets specialising in fresh, rural produce across Lebanon.

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“The New York Times recently proclaimed Lebanese “the Middle East’s most ingenious, flavourful cuisine.”

78

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\eZll^l% db]lÍ Z\mbobmb^l Zg] Z p^^d^g]

PHILIP CHEUNG

Tawlet is a restaurant that invites a number of rural producers to cook their wares. Diners accept the menu of the day and can learn about specific types of food and their preparation.

Portfolio

Essentials Cuisine [kng\a ik^iZk^] [r ma^ k^lb]^gm MZpe^m m^Zf h_ \a^_l [Zl^] hg ]bla^l Zg] m^\agbjn^l ma^r aZo^ e^Zkg^] _khf ma^ ikh]n\^kl' H\\ZlbhgZeer% \a^_l _khf E^[Zghg hk Z[khZ]% eh\Ze _hh]b^l% Zg] ^o^g _hh] pkbm^kl pbee mZd^ hg \hhdbg` ]nmb^l _hk Z ]Zr' Mabl ahi^_ne% _e^]`ebg` _hh] fho^f^gm \Zg _^^e kZma^k _kZ`be^ bg Z lhf^mbf^l nglmZ[e^ \hngmkr' FhnsZpZd ]h^lgÍm ]^gr mabl Zli^\m h_ abl \hngmkr' ;nm% a^ lZrl% ma^k^Íl fn\a fhk^ mh ma^ EZg] h_ ma^ <^]Zkl maZg pZk' ÊB_ rhn mabgd Z[hnm pZk% ma^g rhn mabgd Z[hnm ]bo^klbmr% kb`am8Ë a^ lZb]' Ê>o^g bg Z o^kr% o^kr lfZee \hngmkr% p^ lmbee aZo^ Z an`^ ]bo^klbmr% pab\a lhf^mbf^l e^Z]l mh ikh[e^fl Zg] \hg_eb\ml% Zg] lhf^mbf^l bl ma^ k^Zlhg _hk ma^ phg]^k_ne mkZ]bmbhg% \nemnk^ Zg] \nblbg^''' Mabl bl ma^ hma^k lb]^

INDRANI SEN

h_ ma^ \hbg% bg Z pZr'Ë ■

Tawlet only serves lunch but has been incredibly popular since it was launched.

November 2010

PHILIP CHEUNG

PHILIP CHEUNG

Kamal Mouzawak is an entrepreneur, TV presenter and designer who has been lauded for his recent farmers advocacy work.

A range of traditional dishes greets hungry diners in Tawlet.

79

80

Essentials

Environment

Climate Gauge: Greenland As it struggles to gain economic independence, Greenlandâ&#x20AC;&#x2122;s vulnerable geographical position puts it under global pressure, reports Heba Hashem.

Greenlandâ&#x20AC;&#x2122;s ice sheet covers 80 per cent of the country. The debate is ongoing what effect global warming is having and will have on the ice mass.

Portfolio

Essentials Environment

Greenland’s ice sheet is the subject of intense scientific study as it contains climate data going back 100,000 years.

Fishing is a major source of income for Greenland.

B

GETTY IMAGES

Ten per cent of the world’s fresh water is in Greenland. The government is busy issuing export licenses for this commodity.

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“As this year’s summer ended, the USGS confirmed that under 15 per cent of the ice remaining in the Arctic was more than two years old, compared to 50-60 per cent during the 1980s.”

November 2010

81

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Essentials

Environment

“Results of a new study were also revealed at last year’s conference, suggesting that it would take an average global temperature rise of 6°C to push Greenland into ‘irreversible melting.’”

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Greenland has a population of around 57,000 people. Nearly all Greenlanders live along the fjords in the south-west of the main island, which has a relatively mild climate.

Portfolio

Essentials Environment

Tourism, although small, has been growing steadily. Here a group of tourists walk on an ice cap in Kangerlussuaq.

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November 2010

83

Essentials

Art

3D Dance Takes a Great Leap Forward

© 2010 GUARDIAN NEWS & MEDIA 2010

The 3D revolution is coming to dance. Pioneering filmmakers, among them Wim Wenders, tell us why the two were made for each other, reports Judith Mackrell.

P:RG> >:@EBG@ BL GHM LNK>

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iZkmb\biZm^ bg =Zg\^ =Zg\^ =Zg\^% Z ikh`kZff^ [^bg` lahm [r Ldr :kml _hk ma^ eZng\a h_ bml g^p ,= \aZgg^e' MZdbg` bg ^o^krmabg` _khf ;heerphh] mh \eZllb\Ze [Zee^m mh lpbg`% lbq ]Zg\^l pbee _^Zmnk^ bg ma^ ikh`kZff^% hg^ h_ ma^f !Lah[ZgZ C^rZlbg`aÍl <hngm^kihbgm" _bef^] bg ma^ _hngmZbgl h_ Ehg]hgÍl Lhf^kl^m Ahnl^' Ê;Zee^m aZl g^o^k phkd^] hg l\k^^g _hk f^%Ë lZrl >Z`ebg`' ÊBmÍl ZepZrl ehhd^] lh _eZm' B pZgm^] mh l^^ b_ bm \hne] phkd Zgr [^mm^k% Zg] mabl bl ikhfblbg`'Ë Ma^

Portfolio

November 2010

German choreographer Pina Bausch gestures after being awarded the Goethe prize in Frankfurt am Main in 2008. Wenders always wanted to work with her but he felt he couldn’t do justice to the dancing in 2D.

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CORBIS

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CORBIS

Essentials Art

h_ ebo^ i^k_hkfZg\^' Pbma ,=% ahp^o^k% Dancers perform a scene of the play Wiesenland (Terre verte) by Bausch’s Tanztheater Wuppertal. 3D gives a sense of space, which is crucial for filming choreography.

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h_ phkdbg` mh`^ma^k hg Z khZ] fhob^%

mabl phne] [^ lhf^mabg` ]b__^k^gm' BmÍl Z

bgm^g]^] Zl Z f^mZiahk maZm phne]

pahe^ g^p ]bf^glbhg'Ë ■

85

86

Essentials

Test Drive

Attaining Perfection The Rolls-Royce Phantom Drophead Coupé was built to celebrate 100 years of arguably the most famous automotive brand in the world. Nick Rice experiences the compelling combination of exceptional engineering, outstanding technology and quintessential design.

A

:OBG@ G>O>K >O>G

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Bm _^^el Zl mahn`a B Zf lm^^kbg` Z [hZm ZpZr _khf ma^ ;nkc :e :kZ[ ahm^e' R^m

The two-door, four-seat convertible Phantom Drophead Coupé, with raked front end, sweeping rear and the signature dynamic line descending along its flanks.

Portfolio

87

The Spirit of Ecstasy mascot has been recently remodelled using advanced computer software. She now has a more lifelike appearance, with clear definition of her features.

Handcrafted from the finest materials, the interiors can be personally tailored through the renowned Rolls-Royce bespoke service.

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Essentials

88

Other Business

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Sleep Less and You Will Eat More A study by the University of Chicago has shown that sleep-deprived people tend to feel hungrier than those who sleep for longer periods. The research, which randomly assigned dieters to different sleeping patterns, found that participants who were allowed only five and a half hours of sleep at night lost less fat than those who slept for eight and a half hours or more. Although the total amount of weight loss did not differ – both groups lost about three kilogrammes over two weeks. The study also found that participants who slept less felt hungrier than the others, and had higher levels of ghrelin, a hormone that increases appetite. “The bottom line is that if people are trying to diet and lose weight for health reasons, it makes sense to get a sufficient amount of sleep,” said Dr. Plamen D. Penev, an assistant professor of medicine at the University of Chicago and the senior author of the study.

“If they’re not getting enough sleep as they diet, they may have higher levels of hunger and be struggling to adhere to the regimen.”

The small-scale study included 10 adults, who lived in a clinical research centre for weeks at a time so that their exercise, food consumption and sleeping schedules could be closely monitored.

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