mp brands

mp b r a n d s is a brand collective originated from meia ponta, a multiplatform about adult ballet that first emerged as a blog in 2009. Created by Carol Lancelloti, an amateur dancer and Creative Director, ten years later, meia ponta has evolved into other brands, starting several creative projects, all inspired by the dance universe. We create campaigns for digital media, in-person experiences and co-branding projects; we also develop visual identity; produce videos, photographic content and register major dance events in Brazil and abroad, with an artistic and singular look.