Minnesota Physician • May 2022

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MINNESOTA

MAY 2022

THE INDEPENDENT MEDICAL BUSINESS JOURNAL

Volume XXXVI, No. 02

PHYSICIAN COVID-19 Litigation Cases and Defenses BY SANDRA M. CIANFLONE, J.D.

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t’s been more than two years since the world was besieged by the coronavirus pandemic that disrupted our lives in ways big and small as the novel severe acute respiratory syndrome coronavirus (SARS-CoV-2) raced across continents. Global, national and local public health organizations and authorities scrambled to issue recommendations and advice based on the available science and knowledge at that time. And as soon as we incorporated that latest guidance into our daily routines, it became obsolete as scientists gained a deeper understanding of how coronavirus spread and the risks it posed to various subsets of the population. (Remember when we were supposed to quarantine our mail and Amazon packages for three days, and wipe down our groceries?)

Co-opetition An emerging trend in health care

COVID-19 Litigation to page 124

BY DAVID J. VOLLER, MBA, FACHE

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o-opetition is a term that is emerging in business theory and is now gaining traction as an important part of health care. The principles and practices of co-opetition are credited to New York University and Yale business professors Adam M. Brandenburger and Barry J. Nalebuff. They introduced concepts in their book “Co-opetition,” first published in 1996. They posited a concept that involved the ideas of interfirm coopetition—the combination of cooperation and competition and how this affects collaborative innovation performance in competitive environments. The concept involved that the simultaneous cooperation and competition between Co-opetition to page 104


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