By: Mr And Mrs Leads
Introduction ď‚Ą
Generating leads is a vitally important part of the sales process. Marketers should be able to collect leads through a variety of methods, both online and off, in order to find more potential clients. Your goal should be to collect as many email addresses and phone numbers as possible. Take a look at the following steps to help you generate leads.
How to Generate The Sale Create a website that can capture leads Promote your business on social networking sites Track your traffic on all your web platforms Keep multiple email lists Keep a list of people who have contacted you online Promote your business on news sites Send releases out over the wires Distribute your release directly to reporters Research your industry Develop your leadership leads Attend industry events and meetups
Create a website That can Capture Leads ď‚Ą
Your website should be easy to navigate and have information about your company and its products or services. Capture customer information through a form that asks them questions about their needs. A price quote form is a good way to do this. You'll receive an email with the potential customer's contact information.
Promote your Business on Social Networking Sites ď‚Ą
These sites are where millions of people are already gathering to connect with each other. So, establishing a meaningful presence there is a good idea. You can create a page on these sites to promote your business. When a customer "friends" you or "becomes a fan," the people in her network can learn about your company as well.
Track your Traffic on All Your Web Platforms ď‚Ą
Social media sites usually have their own tracking mechanisms, or third-party apps can track your traffic for you. Pay special attention to which ad words are working for you and which aren’t, especially since you pay for those.
Keep Multiple Email Lists ď‚Ą
Since one of your goals is amassing relevant email addresses, you’ll want to keep a master list and be sure to back it up. However, not all potential leads are the same. Some addresses are from people you know and have met. Others are from strangers who may or may not be leads.
Promote your Business on News Sites ď‚Ą
Use news sites to distribute press releases concerning your business. This begins with writing a press release in which you discuss something newsworthy about your company: a new product launch, a special event, a co-branding initiative, charity work, or a high-level change in management. Use terms and language optimized for search.
Research Your Industry ď‚Ą
Read everything you can get your hands on in your industry. Search for online articles using the same search terms your customers might use to find you. Also, read books and longer-form articles. They tend to have good citations, appendices, resource lists, and bibliographies that might inspire some leads.
Develop your Leadership Leads ď‚Ą
Try to build on the leads you find through your thought leadership efforts, particularly if your initial interaction is online. Schedule a meeting or make a phone call. A phone call is a more personal form of communication, and it is not a generic or mass media message. Plus, it shows your potential lead that you and your company are real.
Use Industry know-How for B2B Leads ď‚Ą
You might not be looking for consumers exclusively. With knowledge of your industry, you can also find industry leaders who might provide leads or other businesses that might be complementary to your own: buyers, suppliers, distributors, etc.
Who We Are‌. 
Mr And Mrs Leads is a digital company who provide the important step to generate the sale and drive the more traffic on your site.