Hunger Fitness Club - Brand Guidelines

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Brand Guidlinese

HUNGER VOICE

We Build Monsters WARM CONFIDENT ACTIVE URBAN FRIENDLY

WE PROMISE TO: 1. HELP YOU FIND YOUR STARTING POINT 2. BUILD YOUR PATH TO SUCCESS 3. SHOW YOU THE ROPES 4. BE WITH YOU EVERY STEP OF THE WAY 5. GUARANTEE SATISFACTION

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Logo Skins

Clear Space When using the logo, maintain a consistent clear space around the logo as shown.

This space represents the minimum distance between the logo and any other design element or text.

Few examples of logo edits to avoid.

COLORS

Color Scheme

#c52026

#e31f2b

#ffcb05

#f04934

# 0000ff

C: M: Y: K:

C: M: Y: K:

C: M: Y: K:

C: M: Y: K:

C: M: Y: K:

15 100 100 6

5 100 95 0

# 000000

# 58595b

C: M: Y: K:

C: M: Y: K:

0 0 0 100

0 0 0 80

0 20 100 0

0 87 87 0

88 77 0 0

TYPOGRAPHY

ABCDFGHIJKLMNOPQRSTUVWXZ 1234567890

Typo Slab ABCDFGHIJKLMNOPQRSTUVWXZ abcdfghijklmnopqrstuvwxz 1234567890

Helvetica Neue At fugit, officium hari rerestiat officil milis volorum facearu ptatemporpor ratas est, quat ius velectas et, quam, nis excestio. Itas nobit miligendae nobit accae asperis nes as aut vit expernat.

Primary

yukari

Secondary

Secondary

Mark typeface

TYPEFACES Helvetica Neue ABCDEFGHIJKLMN OPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789!@#$%^&*~ ({[“-+=.,;:†‡JI•WO”]})

Impact

ABCDFGHIJKLMNOPQRSTUVWXZ abcdfghijklmnopqrstuvwxz 1234567890

Typo Slab For display writings Impact For display writings

IMAGERY

GRAPHICS

& ELEMENTS

ICONS

SIGNS

G N I N N I P S

T I F S S O CR

BOXING

G N I X O B KICK

MMA

S R E K C LOA

ELEMENTS

Examples

L E FEOWER

THE P

r e d r a H h s u P r e g n o r t S Get

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N U R N RU N U R

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NO JUDGMENTS

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ARE YOU ?

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THANK YOU!