Turning Out Your Product: From Food Safety to Marketing, There's a Lot You'll Need to Know EB416

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Extension Bulletin EB-416 February 2014

Turning Out Your Product: From Food Safety to Marketing, There’s a Lot You’ll Need to Know “Never be afraid to try something new. Remember, amateurs built the ark. Professionals built the Titanic.” By John Taschek Consumers are attracted to specialty foods because they see them as “homemade” from natural ingredients, uniquely packaged or specially prepared. Many specialty foods are not really “new” products but instead, are often variations or unique combinations of existing products. Your “Jammin’ Jelly,” for example, is an improvement on an existing product with a new name and perhaps, updated packaging. Simply being a good cook with a better idea will not ensure good, safe products for commercial marketing. In Maryland, with the exception of certain products that can only be sold at farmers’ markets or your on-farm stand, you cannot manufacture your product in your residential kitchen. Processed or value-added foods must be manufactured in a licensed commercial kitchen. You must comply with food preparation federal and state regulations, regardless of the size of your business. Food safety is a key issue in all food processing. Prospective food processors are often discouraged by the food safety regulations that must be satisfied to establish a food processing business. In this report, we will break down the necessary steps to develop your product and bring it to market in accordance with Maryland

the Department of Health and Mental Hygiene’s regulations and recommendations. Henry Ford Unfortunately, many entrepreneurs have little, if any, training in food science, processing technology, large-batch recipe formulation, quality control/sanitation, packaging, regulations or equipment. A working knowledge of Good Manufacturing Practices and the Hazard Analysis Critical Control Point (HACCP) System is essential to meet the food processing regulations in Maryland. It is also recommended that you attend a Better Process Control class. You may need to submit a sample of your product to an accredited laboratory for pH, water activity and/or moisture testing. Creating your product under these controlled conditions helps not only ensure its safety, but can also add to product quality and flavor. You may need the help of a food scientist to evaluate if there are any shelf life or safety problems with your product. Will light affect product quality? Is rancidity a problem? Will molds, bacteria, yeast, or other pathogens be a concern? Consulting a food scientist or other food consultant for assistance in scaling-up your recipe is strongly recommended.

For more information on this and other topics visit the University of Maryland Extension website at www.extension.umd.edu

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