F R EE CHELTENHAM
for you. by you.
Local community and business magazine
Your community, your magazine... Welcome to our first issue > July 2013
Inside: Local stories, people and businesses
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Local events PAGE 12
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Rapid Sales Growth PAGE 15
Theo Ross Sales Coach
get involved
m. 07973 898982
WANT TO FEATURE? SEND US YOUR STORY WANT A FREE UNIQUE? SUBSCRIBE YOUR HOME AT
e. theo@smbc13.co.uk www.smbc13.co.uk
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u n i qu e ch e l t e n h a m . c o . u k 20/02/2013 14:27
F R EE CHELTENHAM
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u n i qu e ch e l t e n h a m . c o . u k
unique introduction
“
Hello and welcome to the first edition of Unique Cheltenham the Community Business Magazine. My reasons for starting Unique were to assist people to find business/trades people they can trust to work on their home/car etc. Also as a business owner myself I want to encourage people to buy local and develop that relationship based on trust and quality. Unique will also include local stories and community events, please email your stories to me on sales@smbc13.co.uk. It’s fun to be unique
”
Steve Taylor, Founder
inside... PAGE 4
charity
PAGE 21
pubs
PAGE 5
business coaching
PAGE 22
wedding venue
PAGE 6
printing
PAGE 23
hairdressers
PAGE 7
business security
PAGE 23
fashion
PAGE 8
advertising benefits
PAGE 23
spa
PAGE 9
coffee and cake
PAGE 23
jobs
PAGE 10
charity
PAGE 24
business
PAGE 11
recommendations
PAGE 25 car sales
PAGE 12
photography
PAGE 26
car repair
PAGE 13
business of the month
PAGE 31
car cleaning
PAGE 14
what’s on
PAGE 38
childcare
PAGE 15
recruitment
PAGE 42
schools
u n i qu e ch e l t e n h a m . c o . u k
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Winston’s Wish is asking runners to put their best foot forward for Cheltenham’s Half Marathon 2013. Winston’s Wish, the leading charity for childhood bereavement, is very excited to have been nominated as the official charity partner for the new Cheltenham Half Marathon. Runners will hit the streets on Sunday 15 September through the very heart of Cheltenham in this exciting new race. Runners who join Team Winston will be helping to raise vital funds to support specialist bereavement care for children confronted by the death of a parent or sibling. Catherine Ind, Acting Chief Executive at Winston’s Wish said: “We are honoured to be involved with this new half marathon and for it to be on our doorstep! This is a great challenge and we hope people will be inspired to run, raise money for Winston’s Wish and give bereaved children hope and confidence for a brighter future. We are looking forward to supporting all our runners and cheering them on as they cross the finish line!” With months to go before the big day, there’s plenty of time to train for the race, even for complete beginners. Our runners always find that running for a charity provides that extra motivation and inspiration to stick to a fitness plan. Winston’s Wish has a wonderful running ethos and we will be there throughout your race journey providing support, training advice as well as cheers and encouragement on race day. We believe that Cheltenham’s wide streets and beautiful tree lined regency architecture provide the perfect running track for a traffic-free road race. The proposed route has even been designed to be mainly flat, to suit all abilities; meaning no excuse, this is definitely an event not to be missed! Each year over 24,000 children will receive the life changing news that their parent or sibling has died. With the support of Team Winston runners, Winston’s Wish will continue to strive to meet the ever increasing demand on its services. Winston’s Wish supports many thousands of children and their families every year through our in depth, specialist bereavement programmes.
For more information visit www.winstonswish.org.uk. To join Team Winston and be a part of this exciting new event then don’t delay, email community@winstonswish.org.uk or call 01242 515157 today and bag your place before they are all snapped up!
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u n i qu e ch e l t e n h a m . c o . u k / ch a r i t y
Rapid Sales Growth Theo Ross
Sales Coach Cheltenham’s Premier Business Coaching Service
m. 07973 898982
e. theo@smbc13.co.uk www.smbc13.co.uk
Quality Mentoring Service which includes a Free Initial Business Meeting smbc13 Business Card v2.indd 1
SMBC13 Monthly Package includes :
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• Business coach works one day in your business to understand your business firsthand • Bespoke Action Plan with 3/4 key business drivers created for the business owner • SMBC13 available to business owner for one month to discuss any issues • SMBC13 Business Partners available to clients i.e Accountant, Marketing & Design etc • Follow up meeting with business owner to review their progress on Action Plan
Business Coaching is vital for an objective view of your business today. For more information or a Quote Call SMBC13 on 07749 325043 u n i qu e ch e l t e n h a m . c o . u k / b u s i n e s s c o a ch i n g
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DON’T THROW MONEY DOWN THE DRAIN Reduce your overheads...
Cost effective advertising, print and web solutions.
Call us now on 01242 306101 www.cheltenhamgraphicdesign.com
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u n i qu e ch e l t e n h a m . c o . u k / p r i n t e r
u n i qu e ch e l t e n h a m . c o . u k / b u s i n e s s s e c u r i t y
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F R EE CHELTENHAM
Local business directory
for you. by you.
unique advertising benefits • Independent • Local • Targeted • Fresh & interesting 1) 10,000 Magazines delivered directly to your ideal customer, magazine delivered to Tivoli, Montpellier etc 2) Opportunity to attend monthly networking meeting for FREE with other business owners, build your network contacts 3) Online community website, building your links with customers 4) Advertising via Social Media Linked In, Facebook and Twitter 5) Use a specific Call Tracker Telephone number, so you know exactly how much business you make from advertising with Unique 6) Customer Testimonial page in magazine and website - Added Kudos for your brand 7) No business competitor in the magazine, only 1 plumber, 1 builder etc 8) Unique also carry out a customer satisfaction survey on two of your customers every month you place an advert.
Try Unique for £250 for all of these benefits? Or carry on with same advertising and get exactly the same results!
To advertise contact Steve Taylor 07749 325043 p a ge 8
u n i qu e ch e l t e n h a m . c o . u k / a d ve r t i s i n g - b e n e f i t s
u n i qu e ch e l t e n h a m . c o . u k / c o f fe e a n d c a ke
p a ge 9
Hilary and Rob of Emmaus Cheltenham
a unique approach to homelessness Tucked down Henrietta Street, behind the Brewery the Emmaus Charity Shop might look like any other, selling furniture, bric a brac and clothing. But did you know that this shop is part of an international movement that has a UNIQUE approach to homelessness? Emmaus Gloucestershire is one of 26 communities in the UK providing homeless people with a place to live and work. The shop in Cheltenham is one of four in Gloucestershire that supports 23 formerly homeless people, called companions. It is UNIQUELY staffed - in return for board and lodging companions give up the right to state benefits and work 40 hours in the shops and furniture warehouse. It is a UNIQUE and successful business run much like a co-operative. All goods are donated and are sold on at low prices with a high turnover of stock. We don’t sell new goods or pay for our stock. The people of Gloucestershire generously give their unwanted goods and larger items are collected free of charge. Emmaus rarely says no to goods offered and we dispose of the things we can’t sell in way that doesn’t damage the environment – last year we saved 415 tonnes from landfill. It is a UNIQUE business and successful business model. In 2011 UK research (Just Economics) forecast a Social Return on investment (SROI) of £11 for every £1 invested. The savings to taxpayers for every companion living and working at Emmaus Gloucestershire is calculated to be £47,442.
We have a UNIQUE way of using the surplus that we generate – we give it to others who need it more than we do. This can be local charities, individual families in need, and international aid projects. Currently we are supporting homelessness services in Gloucestershire and several projects in India. It’s not about the money we generate and the excellent shops we provide in four communities, it is about changing lives. We have believe that in helping others we help ourselves, and that meaningful work restores dignity and inclusion in society. The perception of people who are homeless is that they are a drain on society, but the residents of Emmaus Communities turn this perception on its head. Not only do they work to support themselves, but they also work to help others. The first Emmaus Companion, living with the founder Abbé Pierre in 1948 in France helped to build temporary homes for those in need, first in the priest’s own garden, then wherever land could be bought or scrounged. He later said; “Whatever else he might have given me - money, home, somewhere to work - I’d have still tried to kill myself again. What I was missing, and what he offered, was something to live for.” It’s UNIQUE – but it works! It works because companions work 40 hours a week to make us independent and surplus generating. It works because the people of Cheltenham and Gloucestershire provide us with the goods to sell and come and buy from us. Most importantly it works because we work for others and make a difference to lives home and abroad.
visit us at 19 Henrietta St Cheltenham GL50 4AA Tel: 01242 269734 p a ge 10
u n i qu e ch e l t e n h a m . c o . u k / e m m a u s
“
V tom oted ers for an by dr ead er
cus
unique recommendations
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These are just a selection of the many customer testimonials provided from our advertisers, which just goes to show how unique they are. THIS MONTH’S TOP 3 LOCAL BUSINESSES AS VOTED BY THEIR CUSTOMERS AND UNIQUE READERS.
1. XXXXXXXXXXXXXX 2. XXXXXXXXXXXXXX 3. XXXXXXXXXXXXXX
Rapid Sales Growth Theo Ross
“SMBC13 were brilliant their honest no nonsense approach really impressed m. 07973 898982 me, and the marketing ideas were both innovative and great value for money. I will be recommending SMBC13 to my business contacts.” Sales Coach
e. theo@smbc13.co.uk www.smbc13.co.uk
smbc13 Business Card v2.indd 1
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Property & Poolcare, Cheltenham
THIS IS AN EXAMPLE PAGE
“Cheltenham Printing offer exactly the type of service we need, quick on budget printing delivered by a great team who are always happy to speak with us. We would recommend them to anyone.” Clanfield Guttering, Bampton Please let us know of anyone who has given you excellent service, please email us at sales@smbc13.co.uk u n i qu e ch e l t e n h a m . c o . u k / ch e l t e n h a m - d i r e c t o r y
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u n i qu e ch e l t e n h a m . c o . u k / p h o t o g r a p h e r
unique business of the month...
Rapid Sales Growth Theo Ross Sales Coach
m. of 07973 Every month we choose our business the898982 month and e. theo@smbc13.co.uk www.smbc13.co.uk create this feature highlighting a great local company. This month we have chosen SMBC13. smbc13 Business Card v2.indd 1
SMBC13 is a business consultancy which concentrates on accelerating clients sales immediately to increase their profits. They work with small and medium sized companies where they give them an honest appraisal on how they see their business strengths and weaknesses and how they can take them to the next level. SMBC13 help business owners from evaluating their business plan/strategy and then create a Bespoke Action Plan with 3/4 key drivers to ramp up your Sales and Profits. They then review and recommend a marketing plan and reduce costs into the business. They work with business owners on short-term one-off activities or can work within the business to achieve long-term profitability. SMBC13 specialise in:
Rapid Sales Growth Business Coaching Rapid Sales Growth Marketing Strategy Social Media
Steve Taylor
Owner of SMBC13 Areas of expertise: Rapid Sales Growth Identifying key money making drivers Excellent Customer Service Business networking Improving Small and medium sized businesses
Call smbc13 on 01242 699752 (don’t forget to mention unique!) “At unique we like SMBC13 because they help other local businesses. Local businesses and shops are an important part of our community and we need to support them!”
Find out more, visit... smbc13.co.uk u n i qu e ch e l t e n h a m . c o . u k / b u s i n e s s
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unique cheltenham events in July A selection of events & happenings in the local community including business launches and functions: Everyman Theatre
Cheltenham
Save The Last Dance for me
M o n 1 s t J u l y - S a t 6 t h J u l y
Gloucestershire Dance Festival Cole Porter Song Book Counterfeit Stones
Tue 9th July Wed 10th July - 13th July
Dancing Queen
Wed 10th July
Motown Show
Thu 11th July
Fri 12th July
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National Trust Lodge Park
GL54 3PP
(Booked via Everyman Theatre ) The Barber of Seville Candelit Opera Gala
Fri 12th July Sat 13th July
Got an event you want to see featured here? Please email us at sales@smbc13.co.uk
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u n i qu e ch e l t e n h a m . c o . u k / ch e l t e n h a m - n e w s
UK’S ONLY INDEPENDENT SPECIALIST AUTOMOTIVE & CUSTOMER SERVICE RECRUITER
Charles Ford Recruitment are an honest and client focused recruitment company. We offer our clients several different recruitment packages, we can help in the following sectors: Automotive
Customer Service
Administration
All candidates can come with a 12 Month Guarantee
Call Steve @ Charles Ford today on 01242 699752 or 07731 899854 Charles Ford Recruitment taking the hassle out of Recruitment
Special Offer for Unique
CV Rewriting Service, rewrite your CV for only £50 (£75 RRP) Just email your CV to sales@charlesfordrecruitment.com. Call Steve @ Charles Ford on 07731 899854 for more information reference payment.
u n i qu e ch e l t e n h a m . c o . u k / r e c r u i t m e n t
p a ge 15
CHELTENHAM
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Features from local people and business
Take a look inside and get involved Please email your stories to sales@smbc13.co.uk MANAGE YOUR SUBSCRIPTION, SEND US NEWS, FEATURES AND MORE AT...
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