Global Mezcal Market Research Report—Forecast till 2026
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Global Mezcal Market Research Report—Forecast till 2026 Summary
Global Mezcal Market Research Report: Information By Product Type (Joven, Reposado, Añejo), By Distribution Channel (Store-Based, Non-Store-Based) and By Region (North America, Europe, AsiaPacific, Rest of the World) - Forecast till 2026
Key Players:
Davide Campari-Milano S.p.A. Bacardi Ltd. Craft Distillers Familia Camarena Tequila Brown-Forman Corporation Diageo Plc. Pernod Ricard William Grant & Sons Ltd Rey Campero El Silencio Holdings
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Global Mezcal Market Research Report—Forecast till 2026 Market Overview
Global Mezcal Market Size in 2019 was valued at approximately USD 350 Million in 2019 and is anticipated to register a CAGR of 11.3% between 2020 and 2026. The demand for the mezcal market is increasing owing to the rising preference for premium alcohol consumption across the globe. Furthermore, the younger population across the world is inclining towards the consumption of beverages having authentic flavors. This is triggering the growth of the mezcal market. Increasing disposable income coupled with the development of organized retail store chains across emerging economies is also adding towards its growth. Although, mezcal being a regional beverage, it forayed across the world as a result of globalization and commercialization.
Growth Opportunities in the Market
Affordability of Joven Mezcal: Joven mezcal dominated the overall mezcal market in 2019 and is further anticipated to grow during the forecast period. Joven is relatively less expensive compared to reposado and Anejo. Long fermentation processes of reposado and Anejo make it more expensive
Store-Based Distribution Channels dominates the sale of Mezcal across the globe: The store-based segment is projected to register the higher growth rate during the forecast period. A strong network of distribution channels across supermarkets & hypermarkets and specialty stores has resulted in the dominance of store-based distribution channels.
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Global Mezcal Market Research Report—Forecast till 2026 Segmentation
By Product Type Joven: This segment accounted for the largest market share in 2019 and is projected to be the fastest growing during the forecast period. Joven Mezcal is more popular because of its easy availability. It is clear and aged for a maximum of two months, unlike Reposado and Anejo that are aged for a minimum of nine months and one year, respectively. Store-Based: The majority of mezcal is sold through store-based retailers. This segment has been further divided into supermarkets & hypermarkets, specialty stores, and others. The supermarkets & hypermarkets segment dominated the market in 2019.
Market USP •
The shift in consumer taste and preference towards consumption of premium alcoholic drink.
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Global Mezcal Market Research Report—Forecast till 2026
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