VUE Magazine, January/February 2012

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vue

the magazine of the Marketing Research and Intelligence Association

JANUARY/FEBRUARY 2012

UNDERSTANDING

Canadian Publications Mail Agreement #40033932

YOUR BRAND IN THE DIGITAL WORLD Is More Than Impressions and Page Views

The Digital Researcher: Exploring the Digital Universe and Its Implications Marketing Research: What to Expect in 2012 Engage Consumers to Understand Them Better But Beware the Impulse Buyer


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