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the magazine of the Marketing Research and Intelligence Association NOVEM BER 2012
Au Contraire (4) Fifty Shades of Loyalty Emerging Trends in Advertising Research
Canadian Publications Mail Agreement #40033932
IN MEMORIAM: Joseph B. Doyle, CMRP, FMRIA (1921-2012)
Bridging the Gap between Consumer and Shopper Marketing Perspectives Ten Psychological Needs That Drive Branding Strategy Trusting Your Qual Partner: L’art de la recherche marketing qualitative de haute qualitÊ