September smARTnews

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501 North West Street ­ Suite 1101A Woolfolk Bldg ­ Jackson, MS 39201 601/359­6030

September 2011 Dear Friends, Mississippi Arts Commission Board of Commissioners

Stephanie Punches Chairman Myrna Colley­Lee 1 st Vice­Chairman Nan Sanders 2 nd Vice­Chairman Donna Barksdale Courtney Blossman Shawn Brevard Lawrence Farrington Kris Gianakos Sam Haskell Beverly Herring Mary Peavey Carol Puckett Peggy Sprabery Nancy Yates

August in Mississippi brings to mind many things: heat, humidity, another year of SEC rivalries, high school football Friday nights, the last of the season’s blueberries hanging on the bush and this year, creativity, innovation and opportunity. August 10 th brought us the Creative Economy Summit at the Jackson Convention Complex. The event was held to celebrate and present the study of Mississippi’s creative economy, brought to fruition by an unprecedented partnership between the Mississippi Arts Commission and the Mississippi Development Authority (www.mscreativeeconomy.com). For the first time in state history, Mississippi's creative and economic development agencies have partnered in an informative and cohesive study that takes a pioneering look at the state’s non­profit organizations side­by­side with for­profit entities to assess the potential of our creative assets. The study outlines and explores what the creative economy is, what portion of Mississippi's overall economy is in the creative sector, and how we can support, encourage and grow this emerging culture. The study revealed that nearly 61,000 Mississippians are employed in the creative sector, representing about 3% of the state’s economy. The crossroads of our people, places and products have already made an important mark on our state that is showing us an even bigger opportunity for the future. The snapshot of the creative economy shown in the study is totally organic. Can you imagine the results if we watered, tended and fertilized it? This new economy is evergreen, authentic and local. New ideas, not money or machinery, are the source of success today. Every Mississippi community has a story, and we think it is time we tell those stories, invite the guests to visit, and build civic pride around the process. Creativity and innovation are the new currency in this global economy, and Mississippi has a rich and diverse inventory of assets, entrepreneurs and storytellers. Every day we write the book: through music, literature, architecture, food, the Civil War, Civil Rights, our sacred spaces and the arts. The creative economy is revitalizing manufacturing, service, retailing and entertainment industries. It is changing where people want to live, work and learn; and where they think, invent and produce. To quote John Howkins, “Creativity is not new, and neither is economics, but what is new is the nature and extent of the relationship between them and how they combine to create extraordinary value and wealth.” Communities of every size can take part and benefit from nurturing this aspect of economic development. Continued on next page……


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