@. mslm
We’re focuses on producing world-class software
Brand Guidelines.
2021
Brand Guidelines Content.
Made with mslm dev Pakistan
by.
Introduction
05
Our Business Logo
06
Typography / Typeface
10
Color Palette
12
Stationary
14
Software EXCELLENCE is a core VALUE that defines our CULTURE from top to bottom.
mslm Welcome to
Brand Guidelines.
Introduction
mslm
mslm focuses on producing world-class software. It’s the bread-and-butter of our business to prioritize quality on everything we touch. Software excellence is a core value that defines our culture from top to bottom. We’re central to our clients’ business growth. We lead their engineering efforts, solve technical problems they thought were unsolvable, and build out their systems from start to finish with quality that’s unparalleled in the market. And we do all this unbelievably fast and efficiently. We’re the cream of the crop of technical capability in the markets we serve, and our business partners love us for it. Quality is the name of the game for us, and nothing would have us compromise on this point. Our market competitors are focused on short-term gains, while we’re consistently looking long-term even at short-term cost. Most of the great businesses we’d want to partner with share this model, so jointly we produce truly world-class products.
Our Business / Company
Logo Design
Logo Horizontal
Logo Vertical
Logo
Usage Correct
Logo
Usage Wrong
Typography. Poppins.
Geometric sans serif typefaces have been a popular design tool ever since these actors took to the world’s stage. Poppins is one of the new comers to this long tradition. ... The Devanagari design is particularly new, and is the first ever Devanagari typeface with a range of weights in this genre.
This is
Poppins Typeface
Typography. Primary Typeface Weights
Light.
AaBbCcDdEeFfGgHhIiJjK LlMmNnOo PpQqRrSsTtUuVvWwXxYyZz 0123456789 (&?!/,:;-_*”) Regular.
AaBbCcDdEeFfGgHhIiJjK LlMmNnOo PpQqRrSsTtUuVvWwXxYyZz 0123456789 (&?!/,:;-_*”) Bold.
AaBbCcDdEeFfGgHhIiJjK LlMmNnOo PpQqRrSsTtUuVvWwXxYyZz 0123456789 (&?!/,:;-_*”)
Context Text and Headlines Headline Text
Body Text
Caption Text
Write Your Text In Poppins Bold
Write Your Text In Poppins Light
Write Your Text In Poppins Regular
Brand Primary Colors:
#000000 Main/Body Color
#333333 Secondry Color
#F2F2F2 Base / text color
Digital / Web Purpose Brand Secondry Colors:
Brand Optional Colors:
RGB codes of secondry colors:
#333333
#666666
#999999
#E6E6E6
RGB codes of optional colors:
Print Purposes CMYK ratio of secondry colors:
No.1
#333333
#FFCB05
No.2
No.3
#E6E6E6
Color
Cyan
No.10 No.20 No.30
Megenta
Yellow
00 00 00
K/Black 100 90 60
CMYK ratio of optional colors:
No.1
Color No.10 No.20 No.30
No.2
Cyan
No.3
Megenta 00 20 00
YellowK 1000
/Black 100 15
Company Stationery set. Letterhead. and Business Card
Business Card Parameter. Card Dimensions 3.5 inch x 2.1 inch Paper Weight 300 gram white Plain or Texture Print Color Format CMYK
Uman Shahzad CEO @ mslm
P : +92 321 940 3705 E : uman@mslm.io W : mslm.io
mslm dev 195-B Jasmine Heights, Jasmine Block, Bahria Town, Lahore - Pakistan. Email: info@mslm.io | Website: mslm.io
Letterhead Parameter. Page Dimensions 297 x 210 mm
Paper Weight 120 gram white
Print Color Format CMYK
Thank You!
For being here today I really appreciate that you took the time to be check our brand guidelines.
salam@mslm.io mslm.io