School News, Australia - Media Kit 2021

Page 1

by Australia Registered

Post Print Post

7 No. 10002256

om.au l-news.c T | schoo 2 incl GS AUD $1

| Issue 29

23 Term 3, 20

e str y guid tial indu n e s s e e Th

The essential industry guide

L: ATIONA N orld R E T N alised w NG I b I L lo L g A a C in uccess CAREER ls way to s h fessiona t a p rs • Pro r u Yo • Teache t Heads en epartm ipals • D for Princ eading R al ti Essen

PRINT+DIGITAL MEDIA KIT 2024 Proudly published by Multimedia Publishing Limited. For further information, please contact: P | 07 54405322 E | advertising@school-news.com.au

www.school-news.com.au


School News is the definitive guide for the education industry providing a valuable and informative resource for decision makers in Primary, Secondary and Intermediate Schools throughout Australia. The print and digital edition is delivered directly, on a quarterly basis, to over 18,400 key decision makers including principals, property managers, curriculum leaders, student advisors and purchasing officers. School News covers a wide range of topics encompassing all aspects of education management. It is designed to provide a mix of news, views, ideas and information of real use and interest to professionals in the field.

Bellbird Park State Secondary College

Photo: Commonwealth Bank Teaching Awards presented by Schools Plus

Advertising in School News provides an opportunity to engage with our readership, the key decision makers, through valuable editorial which compliments your advertising message. This winning combination provides Circulation tangible information to our readers to Breakdown make informed purchasing decisions. Each of our information sections align with the structure of a School; it is this structure that makes School News a leader in the education industry B2B journals. For over seven years we have been trusted as a leading industry magazine keeping key decision makers well informed when running their school.

Region ACT NSW

Total Copies 114 2583

NT QLD SA TAS VIC WA

99 1416 638 180 1652 718

Totals

7,400

18,400 11,000+ The Nature School, NSW

Image courtesy of The Nature School

School News Australia, Print & Digital Media Kit 2024

Print and Digital Copies distributed each issue

Subscribers to the weekly digital newsletter

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FEATURES FOR 2024

Term 1, 2024

Term 2, 2024

Term 4, 2024

Term 3, 2024

STEM Education and Resources

Maths – Choosing the right programme

Drinking Water

Broadcasting Studios

Nature Playgrounds

School Library Refurbishment

Inclusive Classrooms

Literacy Education

School Fundraising

Air Quality in the Classroom

2024 School Seating Trends

Making School Fitness Efficient

Preparing for School Sports Days

Exploring Melbourne

Effective Communications with Paging and PA Systems

Education Security

AED’s in Schools Exploring Sydney Stages, Musicals and the Theartre Dyslexia - Tools, Resources and PLD Positive Wellbeing Tools

Laser Cutting and Design Software Outdoor School Sports Surfaces School Sports - Increasing Participation Empowering Teaching and School Leaders with Quality PLD Exploring Museums

Exploring Zoo’s Student and Educator Wellbeing Inclusive Playgrounds Ed Tech Solutions School Sports Team Uniforms Tree Maintenance in Schools

Education Outside the Classroom for 2025 Professional Learning and Development for 2025 Overseas Travel Air Ventilation and Purification Sports Hall Acoustics

Ensuring Balanced Acoustics

Reducing, Reusing and Recycling

Turf Sports Fields

Outdoor Learning Spaces

Digital Signage

School Management Systems

Overseas Travel

Shade Solutions

Classroom Learning Designs 2024

Fans

Modular Classrooms

Innovative Storage

School Camps & Excursions

Pool Upgrades

Outdoor Furniture

Music Education

School News Australia, Print & Digital Media Kit 2024

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2024

Deadlines

o m o r p e s i n a g k Or o o b + p i P l l Ca aigns! camp

024 1, 2 m Ter 4 202 y r a 4 ebru d 202 2n F ruary 4 b th Fe 202 h c 9 r 24 Ma e: e: , 20 arly dlin dlin 2 E a a e e m D al D Ter ing prov ook p B A l Fina rtwork e: 24 lA leas a e n y 20 4 i R a F e M n 2 azi 3rd y 20 Mag th Ma 024 10 ne 2 u 24 : : J e e , 20 arly dlin dlin 3 E a a e e m D al D Ter ing prov ook p B A l Fina rtwork 4 e: lA 202 leas y l u Fina ine Re h t J 024 az 19 ly 2 Mag th Ju 26 024 4 st 2 e: e: u n n 202 i g i l l , u d d 4 A a a m De l De Ter king pprova o o A lB 24 Fina rtwork : r 20 ase A e l e l b a e o 24 t R Fin th Oc r 20 ine e z 1 b a 1 o Mag Oct 2024 8th r 1 5 mbe e: e: e n n 202 i v i l l , o d 1 d N a a m De l De Ter king pprova o o A lB 25 Fina rtwork : y 20 25 ase A r l e l a a e u n r Fi 20 eR h eb azin 7t F uary 25 g r a b e M th F 20 14 rch a : : M e e y n dlin Earl adli Dea nge . l De g a n cha v i ly ro ok p may ide on o s p B e u A t l a g a k d e ive Fin : wor thes dicat l Art Release that are in a e n t i d o F e se n e, an azin Plea t notic u Mag ho wit


Rates & Requirements File specifications: Display Advertising Size

Term x1

x2

x3

x4

1/8 Page

680

640

620

580

1/4 Page

1,180

1,120

1,060

1,000

1/2 Page

1,940

1,840

1,740

1,660

1 Page

3,560

3,380

3,200

3,020

2 Page

5,780

5,500

5,200

4,920

Special Positions Front Cover Ad Strip

1,500

1,425

1,350

1,200

Back Cover

4,800

4,560

4,320

4,070

Inside Cover

4,450

4,220

4,000

3,770

Inside Cover Spread (2 Page)

6,060

5,770

5,460

5,160

Front Cover Sponsorship Package

6,000

Profile Advertising

Files supplied as Indesign, Photoshop, Illustrator, PDF, EPS, TIFF & JPEG. All images CMYK at 300dpi with all relevant fonts and images included with file. You must specify CMYK/PMS colour codes when supplying hard copy of logos, etc for exact colour reproduction. Do not supply artwork the above file formats, any supplied materials will be used as a visual guide only. For further information and advice contact the production department on (03) 365 5575 or speak to your Advertising Coordinator.

x1

x2

x3

x4

Agency commission & terms:

1/2 Page (1/4 Page Ad + 200 Words)

1,640

1,550

1,470

1,390

1 Page (1/2 Page Ad + 350 Words + 1 Images)

3,020

2,860

2,710

2,560

2 Page (1 Page Ad + 750 Words + 2 Images)

4,910

4,660

4,410

4,170

Ten percent (10%) of gross billing on space, position premiums and colour charges only to recognised agencies. Commission rescinded if payment not received within 45 days from invoice.

Half display and half advertorial space

Inserts State Wide Only per 1000 (max 350gsm) DL

Regional

Nationwide

460

4,600

A4

520

5,500

A3 (maximum flat A4)

650

6,500

Terms: Net 45 days. Interest penalty of 2%, compounded monthly, will be added to balances due after 45 days. No cash discount. The publisher holds both advertiser and its agency jointly liable for balances due.

Double Page Trim to Page: 297mm x 420mm Bleed Area: 307mm x 430mm

Full Page Trim to Page: 297mm x 210mm Bleed Area: 307mm x 220mm

Half Page Vertical: 267mm x 89mm Horizontal: 131mm x 183mm

1/4 Page Standard: 131mm x 89mm Horizontal: 63mm x 183mm

1/8 Page Horizontal: 63mm x 89mm

Note: All prices exclude GST. Agency commission terms & conditions apply. Rates effective 01/08/2023. E&OE

School News Australia, Print & Digital Media Kit 2024

5


Front Cover Sponsorship

Post No. 100022 567 Registered by Australia Post Print

As our most prestigious placement, the front cover sponsorship package enables you to showcase your company and highlight the products and services you can offer the education sector to our extensive and engaged audience.

guide 3, 2023

Career Calling International: Career Calling International:

Yourpathway pathwayto tosuccess success Your

inaaglobalised globalisedworld world in In today’s interconnected global economy, organisations face unprecedented challenges and opportunities. To thrive in this dynamic landscape, it is crucial to have a partner who understands the intricacies of the global workforce, compliance requirements, and the need for continuous professional development. Welcome to Career Calling International, your gateway to success in today’s global economy.

CAREER CALLIN G Your pa thway to INTERNATION AL success in a glob : alised w Essential Reading orld for

Package includes: Front Cover

Principa ls • Depa rtment Heads

• Teache rs • Profe ssionals

Front Cover branding example

Branding Image, Text & Logo •

GST | sch ool-news. com.au

Issue 29 | Term

Front Cover Sponsorship

AUD $12 incl

The esse ntial indu stry

ĚØ¿ĦëĄ ã }ċīĚ _ė¿ÎØ

2023 PRE EVENT COVERAGE

24-25th August, Melbourne Convention & Exhibition Centre, Melbourne

Full Page Advert & Full Page Advertorial

At Career Calling International, we are more than just a training organisation. We are a leading Global Talent Development Corporation dedicated to preparing individuals and organisations for excellence. Our comprehensive programs and services are designed to equip you with the skills, knowledge, and mindset required to succeed in a rapidly evolving global marketplace. Our passionate and diverse team at Career Calling International works closely with clients to provide custom-tailored solutions that address the challenges of managing across cultures. Through information seminars, specially designed programs, comprehensive research material, training and assessment resources, auditing and risk management solutions, and supportive networking events, we

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our team is here to support you every step of the way.

support your professional endeavors in today’s fastpaced global economy. As part of our commitment to your success, we offer a range of services through our subsidiary, Career Calling Jobs. Beyond job opportunities, Career Calling Jobs provides professional development and personal growth opportunities that are vital for career advancement. We also offer immigration and visa assistance, as well as consultancy services, to ensure a smooth transition for international candidates seeking career opportunities. Our dedication to excellence extends to supporting

Registered Training Organisations (RTOs) and Higher Education providers with compliance and quality assurance through our subsidiary, CAQA. With CAQA as your dedicated partner, you can rest assured that your organisation will operate with the highest standards of compliance. Our experienced team specialises in the Vocational Education Training and Higher Education industry, providing comprehensive guidance and support to help you meet regulatory and licensing requirements. From developing compliant policies and procedures to conducting internal and external audits,

“With over 25,000 fully editable training resources in our extensive library, we cater to the diverse needs of vocational education, professional development, and industry-specific training.”

TECHNOLOGY

At CAQA Resources, another subsidiary of Career Calling International, we offer highquality training materials that meet regulatory and compliance standards. With over 25,000 fully editable training resources in our extensive library, we cater to the diverse needs of vocational education, professional development, and industry-specific training. Our meticulously crafted training materials engage learners, facilitate understanding, and enhance knowledge retention. The flexibility and customisability of our resources allow trainers and educators to tailor content, add branding, and adapt delivery methods to suit their specific training needs.

2023 PRE EVENT COVERAGE CAQA Digital, another subsidiary of Career Calling International, is your ultimate destination for all your digital media needs. Our skilled professionals are passionate about creating stunning and innovative digital media solutions, including mobile phone applications, fullyfledged websites, logo design, graphic design, multimedia solutions, virtual reality experiences, and harnessing the power of artificial intelligence. With our expertise and cuttingedge technologies, we help organisations harness the full potential of the digital world to enhance their brand presence and achieve their business objectives. To keep you informed and up-todate with the latest trends and developments in the vocational education and training sector in Australia, we bring you The VET Sector. As a magazine and newsletter available through the largest digital newsstand in the world, The VET Sector is your go-to source for in-depth articles, expert analysis, and valuable insights into the everevolving landscape of the VET sector. Our comprehensive coverage includes policy updates, industry trends, best practices, success stories, and the latest advancements in educational technology. Whether you are a professional,

24-25th August, Melbourne Convention & Exhibition Centre, Melbourne

Career Calling International is your comprehensive partner for professional development, technology solutions, language courses, and much more. With our experienced professionals and extensive range of services, we are committed to supporting your journey towards success. We understand your unique compliance, quality assurance, risk management, marketing, international management, and immigration challenges, and we are here to provide the expertise and guidance you need to thrive in a globalised world. educator, policymaker, or anyone involved in vocational education and training, The VET Sector empowers you with the knowledge and insights needed to navigate the dynamic VET landscape and discover new opportunities for growth and collaboration. At Career Calling International, we are committed to supporting your professional growth and development. Through our affiliated brands, including CAQA Skills, PD Web Solutions, Edu Learning, and CAQA EDU, we offer a wide array of workshops, seminars, and professional development sessions tailored to your needs. Whether you are looking to upskill, obtain industry certifications, or enhance your knowledge in a specific field, our diverse course offerings at

Career Calling Education, our registered training organisation (RTO), have got you covered. With our commitment to technology and innovation, we offer comprehensive hardware and soft ware solutions through CAQA Technologies. From personal computers to IT management soft ware, our range of products and services supports your technological needs, ensuring productivity and efficiency. Additionally, through our Commonwealth School of Languages, we offer language courses to help you learn new languages or improve your language skills. Our experienced instructors and immersive learning programs provide a supportive environment for language acquisition.

Visit our website, careercalling.com.au, to explore our extensive range of services and take the first step towards a rewarding future with Career Calling International.

Prepare for success with Career Calling International, your trusted partner in navigating the complexities of the global economy and achieving excellence in your professional endeavors.

In addition to our training resources, CAQA Systems provides cutting-edge learning management systems that revolutionise the learning experience. Our intuitive and robust platforms, including learner portals, trainer portals, staff portals, and student portals, empower educational institutions such as schools, colleges, RTOs, TAFEs, and universities to deliver seamless and engaging digital learning environments. With our comprehensive suite of tools and functionalities, learners can access course materials, complete assignments, engage in discussions, and track their progress, while trainers and educators can manage and deliver course content, monitor student performance, and facilitate interactive learning experiences. Term 3, 2023 | school-news.com.au

Term 3, 2023 | school-news.com.au

TECHNOLOGY

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Full Page Advert & Full Page Advertorial Example

Two dedicated pages, plus the cover $6,000 Excl. GST.

School News Australia, Print & Digital Media Kit 2024

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Macleay Vocational College, NSW

The Nature School, NSW

Hunter River Community School, NSW

Bellbird Park State Secondary College, QLD

Photo: Commonwealth Bank Teaching Awards and Australian Schools Plus


School News Online

schoolnews.com.au is the definitive industry portal for education professionals providing informed and relevant editorial to educational industry professionals. School News keeps our readers informed by regularly delivering the latest education industry news, specialist articles, school profiles, product releases, and product profiles via the website, weekly digital newsletter and social media channels.

School News Australia, Print & Digital Media Kit 2024

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Website Statistics Average Visitors per month

14,063 Active Newsletter Subscribers

11,000 Average Newsletter CTR (% of opens)

25.32% Average Newsletter Open Rate

15.60% Visitor Breakdown by State

School News Australia, Print & Digital Media Kit 2024

New South Wales

37.27%

Queensland

16.41%

Victoria

29.15%

Western Australia

7.99%

South Australia

5.86%

Australian Capital Territory

1.95%

Tasmania

0.89%

Northern Territories

0.48%

9


Placement & Rates A

Header Banner (728px x 90px)

Email + Website Front Page Includes banner on minimum four email newsletters per month. Banners

B

Title Banner (728px x 90px)

Newsletter Size

Website Size

x1

x2

x3

x6

x12

A

Header

600x74

728x90

1400

1330

1260

1120

980

B

Title

600x74

728x90

2450

2330

2205

1960

1715

D

Panel

300x250

300x250

1250

1190

1125

1000

875

Size

x1

x2

x3

x6

x12

300x500

1450

1375

1300

1150

1010

Website Only Includes web banner placement on front page.

Large Panel Banner (300px x 500px) C

Banners C

Large Panel Banner

D

Panel Banner

300x250

875

830

785

700

610

Mid Article Banner

300x250

1000

950

900

800

700

Homepage Skins Left and Right (one week only)

Custom

750

710

675

600

525

P/W

P/W

P/W

P/W

P/W

Production Charges Panel Banner (300px x 250px) D

School News Australia, Print & Digital Media Kit 2024

For Artwork Included (Max 2 client corrections)

No Charge

Additional Changes

120/hour

Advertorial (200 words)

120

Advertorial (400 words)

200

Advertorial (400 words)

360

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Electronic Digital Marketing EDM Package includes: 1x EDM blast to 11,000+ education industry professionals throughout Australia, panel banner 300x250 on SchoolNews website and newsletter for 4 weeks. Included in the package is the design of the EDM blast and also the panel banner for the website/newsletter.

Plus: Off-network impressions to google partner sites (300x250 banner)

Total Package $5,000 excl. GST EDM Only $2,500 excl. GST Average EDM Open Rates: 18% Average EDM CTR (% of opens): 4.47%

School News Australia, Print & Digital Media Kit 2024

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Website Take Over New product to launch? B A

C

D

E

An important announcement to make? Why not takeover our website with this high impact takeover. Takeover package includes: HomePage Skins A

B

C

(Left, right & above the masthead) - 2 Weeks

728x90 Title Banner D (Also appearing on the newsletter) - 1 Month

300x250 Panel Banner E (Also appearing on the newsletter) - 1 Month

Package Cost: $4,000 ex GST (Valued at $6,700 ex GST) School News Australia, Print & Digital Media Kit 2024

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Product & Supplier Profiles Get the edge with our platform... Showcasing your products and services in our “Supplier News” section of the website, has never been easier and offers advertisers the platform to promote their products or services to an ever increasing base of site visitors. From the simplest of products to the most complex services on offer, this integrated content solution facilitates the advertising with ease.

Product & Supplier Profiles Includes advertorial page in our Supplier News section (Website and Newsletter) Supplier/Product Profile + Weekly Newsletter

School News Australia, Print & Digital Media Kit 2024

x1

x2

x3

x6

x12

900

885

810

720

630

13


Off Network Advertising How does off network marketing work? School News, uses advanced pixel technology to track unique users that visit our website on a monthly basis to allow retargeting of these users on high reach Google partner websites outside of our own network. These ads specifically target these users and influence this highly sought after B2B audience through display ads in prominent positions on high reach Google partner websites. Remarketing is a very powerful advertising tool as it builds reach & frequency and in turn qualified leads for your business.

What is included? A 1 x month campaign with 25,000 impressions included. Readers will be served with a 300x250 or a 728x90 banner.

Package Cost: $1,500 ex GST

School News Australia, Print & Digital Media Kit 2024

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The essential industry guide

Issue 84 | Winter 2023 | AUD $16.50 incl GST | accomnews.com.au

Registered by Australia Post Print Post No. 100023799

Registered by Aust. Post Print Post No. 100024635

Other Associated Titles Issue 324 | August 2023 | $13.75 inc. GST

The Monthly Magazine for Accommodation Industry Professionals

www.accomnews.com.au

Person of Interest

The essential industry guide

Issue 63 | Term 4, 2023 | NZD $12 incl GST | schoolnews.co.nz

SPECIAL REPORT

Reservations made easy with Steel focus

Civics education in Aotearoa

Profile Northwind Beachfront Apartments

1834 Hotels gains momentum

profiles • spotlights • special report • body corporate matters management • industry news • legal • finance and accounting

SPECIALISTS IN ACCOMMODATION FURNITURE FF&E AND JOINERY

Essential Reading for Principals • Department Heads • Teachers • Professionals

SPECIALISTS IN ACCOMMODATION FURNITURE FF&E AND JOINERY

Custom made furniture including packages & finance solutions.

Custom made furniture including packages

CALL NOW TO LEARN MORE

Dennis Clark MDIA | 0421 384 212 www.hotelinteriors.com.au | info@hotelinteriors.com.au | 1300 876 055

PROFILE

Te Kura: not just a correspondence school

CEO, Dennis Clark

www.hotelinteriors.com.au info@hotelinteriors.com.au | 1300 876 055

AccomNews - Australia & NZ

Resort News

School News - New Zealand

AccomNews has solidified its position as the premier product and service guide for the Australian accommodation industry. With a distribution of over 14,500 print and digital copies, the quarterly publication provides invaluable insights into the latest industry trends and best practices for a diverse range of properties including hotels, motels, resorts, apartments, and tourist parks.

Resort News is the Accommodation Industry journal read by 2,000+ owners and managers throughout Queensland and northern New South Wales monthly. This includes all the major industry groups and associations, with additional copies distributed to professionals, associates, and educational institutions from across the industry. Resort News is our longest running title and is often regarded as the bible for the management rights/strata industry.

The print and digital edition of School News is delivered to over 8,500 education industry professionals at primary and secondary schools throughout New Zealand. The reader demographic is principals, head of departments, property managers, purchasing officers & student advisors (the decision makers!)

 www.accomnews.com.au School News Australia, Print & Digital Media Kit 2024

 www.schoolnews.co.nz

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