Data Mining The opportunity lies with Data!
DATA Data: The most elementary descriptions of things
Information: Organized data generating value for users
Abundance of Data Enormous amount of Data being collected and warehoused (web data, ecommerce purchases, bank details etc.)
Competitive advantage (better Customer relation, customized services)
We are drowning in Data but starving for Knowledge
The solution is :
Data Mining Process of digging into the data to find the relevant information
Discovering interesting facts from the sea of data
Used for material benefit
Convergence of Multiple Disciplines Artificial Intelligence
Database
Machine Language
Statistics
Data Mining
Information Science
Visualization
Why Data Mining?
Data Everywhere! Still unable to • Find relevant data • Use the data • Understand the data
Application Industry • • • • •
Bank Insurance Transport Consumer Goods Scientific Research
Application • • • • •
Credit Card Analysis Fraud Detection Logistics Management Requirement Analysis Development of new products for consumer utility
Online Training Courses
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