Mums SEPT 2012 ISSUE 1 $9.95
in Business MAGAZINE TM
ISS
4 Ing
U w E
1
ith redi ents QU EEN
Top 10 FITNESS TIPS by LORNA JANE EATING YOUR WAY TO SUCCESS How your facebook profile photo affects your business
Rachael Bermingham The secrets to building a multi-million dollar home business!
and how YOU can do it too!
Mums in Business
TM
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Speakers - Education - Suppor t - Motivation
Are you a mum and do you run your own business or are you thinking of starting one?
Mums in Business Australia is here to support, motivate, educate and inspire you no matter what point you are at in your business.
it’s not what you know, but who you know!!
Contents
27
business
8
Promotions for start up’s
10 Business Blogging - Your key to success 13 T.V & radio interviews - Don’t be afraid take on the challenge 14 Being in Business means more than just doing what you love 17 Rachael Bermingham The secrets to building a multi-million dollar home business 21 How does your profile image affect your business
health and fitness 24 Eating your way to Success
27 Lorna Jane - Top 10 Fitness Tips 28 The 5 secret metabolisim boosting tips 31 Top 3 Positive Mindset Tricks to Push You Past Your Workout
transform 32 Fall inlove with your life - Live your passion your life
28
17
35 The best investment in your business is the one that you make in yourself 37 We’re divorcing- 6 tips to ease the pain finance fashion and Beauty
39 Are you powerful over your money or does it have power over you 41 Tips for financing your business 42 Must have items for Spring where to get them and how much 44 3 Secrets of dressing to look slimmer
24
45 Beauty FAQ tech savvy 49 Must have iTunes apps for busy work at home mums 51 Why should I shield my kids from “Adult” Internet Content? travel
56 Travelling with kids we have some great advice for you
extras
58 Whats on your bookself 63 Give-aways 65 A typical day in the life of a mum in business
editor’s letter As a mother I believe that I can have a successful business and be a great mum also. Thanks to technology and social media we are connecting and networking with others all around the world. It allows us to form great friendships, joint ventures and have a great word of mouth referral system. It can be isolating working from home alone and when you only have “bubba” conversation you need some adult interaction to keep your sanity. We are juggling our own personal development, career, business, household, relationships, finance, family, studies, etc. It can be overwhelming. It’s so much easier to keep going when times are tough when you have a support network. Mums in Business is a community for mums around the world to network, inspire and support each other to achieve their ultimate business and dream lifestyle. In this edition Rachael Bermingham , Australia’s top female self published author shares her story of broke to multi-millionaire. Her story is truly inspiring to all of us and those of
She
turned her
can’ts into
cans, dreams and
her into
plans
you who are asking themselves “Am I dreaming too big?” You don’t have to have a massive budget to start out but you do need to plan, research and work on one thing at a time. Also network and work alongside other like minded people to help you achieve your goals. I’d love you to join our commu-
nity on facebook for daily business tips, inspiration, motivation and encouragement from other mums in business. Here’s to your success in life and business!
m o o r G l e M
founder mums in business australia
WE GIVE Listen support connect encourage YOU SUCCEED.
Mums in Business
it’s not what you know, but who you know!!
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Business
Promotions
start up’s for
How to promote your business when you are just getting started is a challenge we all face. Marina McHutchinson shares her tips on some inexpensive and easy ways to promote your new idea.
There are three different types of promotions – Foundation, Branding and my favourite Call to Action. Your foundation promotions won’t change much over time unless your brand, image or contact info does. It serves to give you consistent referrals – so this will be signage on your car, store, business cards, directory listings (like hotfrog.com etc) and communication like 8 Mums in Business - September 2012
your newsletter. Branding is anytime your business is seen without added information, be sure to include two ways to contact you – website and phone – website and FB etc. If you are included in print media or on the internet, for smaller sized ads – be sure to make it simple and bold. Internet banners can be more effective if they are animated, meaning that there will be 2 – 4 images rotating in the same space. Branding promotions main purpose is to keep your business top of mind for consumers. When you are new to business, ensure there is a contact included, so they can easily find you. Call to Action ads are where you direct the reader/ viewer to what you want them to do. Just including images or brand names isn’t enough – it really is surprising how much more effective an ad is with directions in it. Some things to include are • “Sign up for our newsletter”- if you have a data base to send info directly to, half
your work is done. • “Like Us On Facebook / Twitter” etc – choose a couple of forms of social media and excel at it – be consistent and engaging. 80% general info and 20% selling is a good mix for posts. • Things that matter to your consumers – “Money Saving Ideas”, “Pick up A Bargain”, “Don’t Miss Out” , “WIN”, “New Low Price”, “Limited Stock”, “Call Us NOW” etc. Other things to consider are running a giveaway or competition with a print magazine, blog or website. This will cost you little, just a few products – but gain you loads of attention – more than if you were to take out advertising as they are likely to promote the competition/ giveaway through their social media networks. And you should too. Social Media is a terrific way to gain attention. You can start with your friends and build up your numbers from there. Post on other groups pages – NOT blasting your info, just comment and inter-
act and you will grow your liker and follower numbers. Be genuine – many businesses are avoided simply because they pop on and declare ‘Hello from your newest liker’ and never be seen again. Whereas when you build relationships with people – which is what social media is all about – you will build a strong and resourceful following that genuinely like you and are likely to buy from you! By Marina McHutchison mymarketingdiary.com.au
I LOVE untangling things – Christmas lights, the slinky at the bottom of the toy box and your small business promotions. I help mainly mums in business get organised so they can spend more time with their families rather than on their businesses and STILL make profits that make them smile! Over the years, I have run four of my own small businesses with four kids at my feet, or hanging from the back of my chair. My philosophy is that no idea is too big to achieve, it just might take some organising to get there. www.mymarketingdiary.com.au 9 Mums in Business - September 2012
marina mc hutchinson
s a h a n a n s i h t d Life is fun an ! e r a h s o t s e i lots of stor
My tories S Nana Tells
™
Are You Looking For Engaging Stories For Your Child? Sitting and reading a story with your child is a wonderful gift. Writer and forward thinker, Lesley Dewar created Stories My Nana Tells to help parents create the time and space for reading with their children. The story is your ticket to embark on an amazing adventure together all the while strengthening family bonds and igniting your child’s imagination and love of reading. Finding good reading material for your child can be difficult. Looking for engaging stories, of the right length and in a format that allows flexibility for busy lifestyles is a challenge for many parents and grandparents. Stories My Nana Tells is a subscription based membership site that gives parents and children a new story every two weeks. The stories are written
for young readers, 7 – 12 years old, and come with 12 – 20 questions to help your child develop their comprehension skills. If you work away from home or going to be home late you can still enjoy story time with your child, by logging onto Stories My Nana Tells then using Skype and reading the story together. Lesley Dewar will be adopted as your family’s honorary Nana. Her engaging and inspiring stories will be loved by your children and truly become Stories My Nana Tells.
! k o o b e c a F n o We’re Lesley Dewar 0417 915 502 support@storiesmynanatells.com MOBILE
TO suBscrIBE TO sTOrIEs My NaNa TELLs vIsIT
www.storiesmynanatells.com/join
Business
Success
Business Blogging:
your key to
Should you be blogging for your business? The answer is a resounding – YES!
Blogging, which can be so much more than just ‘journalling’, is a great way to connect with and inform your target audience about the solutions your business offers to your Target Audiences problems.... Blogging is an excellent way to help prospects get to “Know You, Like You and Trust You” - and assist them in becoming loyal customers ... what more could you want?
11 Mums in Business - September 2012
When you blog, you are tapping into some awesome Search Engine Optimization (SEO) benefits which will help raise your website in the Search Results – making it easier for your Target Audience to find you
and the solutions you provide..... all by sharing how your business can help solve the problems someone is having... how fantastic is that? Getting Blogging
To start blogging you need to have a blog. A blog is a piece of software that operates on a Web Server and presents the entries (think of them like a diary or a journal entry) to your website visitors. There are several options available for creating a blog and what to choose is the topic for another, much longer, article. Once you have a blog set up, you need to get started and “just do it”... if you’re stuck for what
services shine through in your updates - people want to know that you Solve Problems! really believe in what you Most people who go searching on the Internet share. Remember, you are the sales person for are trying to find the your business, if you’re solution to a problem they are experiencing – not passionate about your so be the solution they business why should anyone else be? are looking for! to share, here are some time tested secrets:
Let your Target Audience know that they are really connecting with a person, or people! Be Passionate
Let your passion for your topic, products and
12 Mums in Business - September 2012
1. STAY AT HOME MUM
Jody Allen created one of Australia’s most popular websites. Helpful hints & tips about saving money and stretching the almighty dollar around the home.
2. THE ORGANISED HOUSEWIFE
Katrina’s blog has inspired thousands of women from around the world to get organised! She provides regular, practical tips to make life more organised.
3. A LITTLE DELIGHTFUL
Bianca is an avid crafter, photographer, baker and blogger and shares it all in the most beautiful, inspiring and empowering format.
Be Human
People connect with other people. So show that you are a human in how you communicate through your blog. Does video suit your style better – then use it on your blog. With today’s technology you can do so much more than just ‘write’ your message.... video doesn’t have to be just a ‘talking head’ either – screen casts & movies are well within your reach.
Blogs we think are getting it right:
4. CRASH TEST MUMMY
Laney has built up a strong community through her honest take on parenting as well as engaged in some great brand partnerships.
5. MY MUMMY DAZE
Charly Leetham Charly Leetham is an author and International award winning business owner. Her goal is to assist small business owners realise the power of the Internet as a channel to market their organisations in an appropriate and cost-effective manner. She helps solopreneurs and small businesses map their business processes and plan their web presence. Charly is familiar with a wide range of web technologies including Wordpress; Wishlist Member to create Membership Sites; Mailchimp and AWeber and a range of Ecommerce solutions. She believes that businesses should use technology to support their business plan and not, necessarily, drive how business is done.
Fiona has done a wonderful job of building up the Mummy Dazzlers community through positivity, honest story-telling and savvy approach to working with brands.
6. TOUSHKA LEE
Toushka is a wonderful storyteller! You can’t help but be moved (mostly to tears of laughter) reading about her life with two little people.
7. THE HOME SHE MADE
Clare’s blog is well known in the craft and mummy blogging circles. Combine her beautiful site design and beautiful personality and you have a winner!
8. BE A FUN MUM
Kelly offers practical tips to “be a fun mum” as well as glimpses of the real and less fun moments of parenting.
9. PICKLEBUMS
Kate Pickle’s easy nature and honest, encouraging approach to parenting her four children makes it a great source of crafting tips and encouragement.
10. MUMMY SMILES
The pure positivity of Natalie Birt’s blog combined with her passion for sharing the products she loves has set her on the course to success!
By Louisa Claire brandmeetsblog.com
Business
TV & Radio Interviews
Don't be afraid take on the challenge! I know it’s a daunting thought... being interviewed on TV, or on radio. All those people hearing or seeing you... What will they think? Will you make a blunder? by Claire McFee
Creator Organize Your Life
SAY YES!
producer whether they will mention your contact details Firstly, never knock back the during the interview. It sounds opportunity if it arises. Even though you may not feel quite more credible coming from them, but if they forget, you ready for it, what have you just need to grab the bull by got to lose!? Something that the horns and do it yourself ! worked well for me when I However ABC Radio are not first started my business was having my first radio interview allowed to ‘plug’ products/ services. on a local Community Radio Station. This was great SAY THANK YOU ‘practice’ before the bigger gigs Be sure to thank the host and later on. This is a great way to producer either personally ease yourself into the medium or via email soon afterwards. with much lower stress levels. Apart from good manners you will be more likely to come to INTERVIEW BY PHONE mind if a topic comes up in the This is a great way to get future that you are suitable for. started, as it just feels like having a friendly chat on the TELEVISION INTERVIEWS phone, and helps you forget You obviously cannot hide you’re on air! You will usually behind the phone or the speak to the show’s producer radio booth for this type of beforehand to get a feel for the interview, but it’s not as hard as questions. They won’t usually you think. Interviewers often give you specific questions ask the same question in a as they want the response to different way, to get a different sounds natural not rehearsed. ‘grab’ but don’t let this throw Try to keep it fairly light, not you. If you think of a different too serious. way to answer it on the spot CHECK IN WITH THE PRODUCER then do so or just say “As I said before…’ and they will move Double check with the 13 Mums in Business - September 2012
on. All the interviews I’ve done have been very professionally done and I’ve been made to feel very comfortable. If what you are promoting has integrity and you are genuinely trying to help people that goes a long way. DRESS TO IMPRESS
The way you look is obviously important, so if you are not a confident dresser, it may help to enlist an image consultant, as well as getting your hair and makeup done too. PRACTICE MAKES PERFECT
It definitely helps to practice before the big day in front of a camera. Rehearse some Q&A’s, then review the footage and try again. Remember to cut out ‘umms’ and replace them with a deep breath. Even though the camera is pretty close to your face avoid looking at the camera. Above all remember to smile. So visualize everything going well and you will be more than half way there!
www.organizeyourlife.com.au
Business
e v o L
Being in business means more than just
Doing what you
People often start a business with a technical skill in a product or service, or a passion for what they love. (personally I like the second reason, but that’s just me).
Where does sales fit in? If you are clear on all six areas of business. Your business will sell its self. Now that’s something to smile about in anyone’s language.
Now that’s a great place to start....However being in business is about more than just doing what you love... And being in business is about more than what you do.
So let’s look at all six areas one at a time.
Business can actually be broken up into 6 key areas 1. Product/Service 2. Distribution 3. Marketing 4. Team 5. Finance 6. Demand and they all flow together 14 Mums in Business - September 2012
product / Service
What is your product or what does your service do? Who is your product or service for? And What value does it add? What problem does it solve? distribution
Distribution is anything or anyone who assists you to provide your product or service to the end user as it intended to be use. Think of everything involved in getting a hot pizza delivered
to your door in 30mins. (everything from the IT to the uniform the delivery man is wearing) and don’t forget the suppliers.
marketing
Marketing comes down to your ability to communicate to your target market what your product and service can do for them.
Marketing is not to be confused with brand awareness. I like to say if there is no call to action it is not marketing. You also need to know the lead time it takes to get a customer and the cost. team
This is the ability for your business to create, market and deliver your product
or service. This is where a lot of business fall over,no business can operate successfully with one person. Even Batman has Robin.
music. Ever notice that they practically give away printers, that is then creating demand for ink.
Your business is worth its lowest common denominator, Finance therefore it is important to When it comes to finance. I believe you should always look at all the areas of your business to see which areas have a good accountant. Make sure that business and are needing attention. personal finances are kept In business we all need a hand, no successful business separate. The only way for a business to bring money in is run by one person. Graham King is to get a loan or sell their I can guarantee that you International Business & Lifestyle product or service. And this have never been employed by Coach is where we need to know anyone where you were the Executive Director of the Australian exactly what our business Coaching Institue only one there. and inspirer @ Facebook.com/ does and who it’s for. It is ilovelife.com.au very hard to sell something So get a Business Coach, Join a Business Mentoring if we are not crystal clear what it is or does. The cost Program or ask for help, I personally wish you the stick with your skill levels. of a product of service is very best in whatever the total of all six areas of LEARN and GROW. venture you are taking. business. Most importantly... If I can assist you in any way. Feel free to demand Enjoy your business contact me Demand is created many and always remember why coaching@rexov.com.au ways today let’s look at you are doing the iPad. The iPad creates what you are doing... a demand for apps that accelerate change we purchase same as the iPod create demand to buy
“
15 Mums in Business - September 2012
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Feature Interview
The secrets to building a dollar home business!
multi-million
Rachael Bermingham’s talent for business shone early on when she succeeded in opening her first business at the tender age of 19!
17 Mums in Business - September 2012
RACHAEL BERMINGHAM Rachael’s passion for helping others to succeed and transform their goals into achievements eventually evolved in the form of authoring books, speaking, and mentoring women in six different countries.
QA
achieved more; in the past five years alone she has written six best-selling books. As successful as Bermingham may now be, she like many other Even through the phone Rachael Bermingham’s smile is entrepreneurs has had her fair infectious. The chirpy mother share of downfalls. Rewind a of three has a lot to be happy decade ago and she was about about with numerous business to declare bankruptcy. The ventures making her one of the now successful businesswoman most successful entrepreneurs flashes back to one of the in Australia. Bermingham is toughest times in her life. “There were many times when of closed earlier but I didn’t best known as the co-author of I couldn’t afford bread let alone want to let my employees the best selling 4 ingredients food.” In 2001 three months down.” But essentially in the book series. However there prior to 9/11 Bermingham end she says it was her family is a lot more to the woman opened her own travel agency; who she let down the most “I who says she once built a a business venture that would had a business debt of 183k business up from a 0 turn over become her most challenging. that arose from staying in an to 2.5 million dollars in a “Nobody wanted to get on a industry a year and a half mere 5 weeks. So what’s her secret? “For me life is one big bus let alone a plane.” Recalls after I should have pulled out.” On the brink of declaring adventure and I like to see what Bermingham. With Ansett I can do and how I can do it.” going into administration in the bankruptcy Bermingham same year it was a difficult time recalls an epiphany that And a big adventure it has for everyone in the travel sector. would turn it all around. “I been, one that began at the “I was paying staff wages heard marketing was 80% tender age of 19 when out of my own pocket and my of business…I figured I Bermingham opened her own savings were dwindling fast.” better learn fast.” She says. hair salon. “I had 6 months says Bermingham. Bermingham had no degree or to go in my apprenticeship In hindsight she says there are any experience in marketing but but I wanted more.” She she was a motivated individual many things she would have recalls. Two decades on and who surfed the Internet, read done differently. “I should Bermingham has indeed
18 Mums in Business - September 2012
books and consumed as much information as she could about marketing. With no money to back her Bermingham focused on ‘free’ marketing ploys. The marketing worked as Bermingham’s agency reached surplus and became the only agency from Mackay to Brisbane to survive 9/11, the Bali Bombings and the collapse of Ansett. When asked to share the free market ploys with the readers of Mums in Business Bermingham’s voice alters slightly her tone filled with passion as she says “You have to get on the phone not everyone will want what you have to market but its all about building relationships.” She then proceeds to say, “No only means no today, not tomorrow.” The strategy has worked for this self-taught marketing guru who has established a name for herself in the business world. Her latest business venture being Bermingham Books an education and distribution company that aims to assist up and coming authors. When asked what motivated her to launch her own company yet again she simply replied “I like the adrenaline of going after what I need to make sure I am bringing the income I need
19 Mums in Business - September 2012
in an interview and looking to survive.” So for a woman after her children, she giggles who has herself struggled then pauses momentarily as if financially I ask her what in deep thought before saying, advice can she give to those who are hesitant about going “ When you birth your child you birth mother guilt. You try into business. Speaking from experience she says, “Don’t go to do everything to your best overboard try to utilize what but you don’t meet your ideal.” you have remember to keep your When I ask how she manages over heads as low as possible.” this guilt she merely says. Continuing on I ask how can “Every person’s world is going mothers maintain a sustainable to look different you just have to figure out what works for you.” income when first starting For someone who seems to have a business? Bermingham expresses that those just getting it all worked out I ask her what started have to be realistic. “Get works for you? Bermingham a clear plan how much income replies “I book all the family you need to pull in to make it stuff in first and then I see what business I can fit into that work? How many hours can you work? And plan how to do world.” it.” Story by Tanika Robertson Speaking to me from her home office on the sunshine coast I Rachael Bermingham’s book hear faint voices of children Savvy is available from her and I am again reminded about website where people can learn the other role that Bermingham more about her marketing plays. “Thankyou darling.” She strategies. says. A term of endearment that I am sure is directed at one of her young children. She Rachael also urges anyone wishing to get in contact with apologizes profusely for the interruption and I ask her how her to reach out to her via facebook RachaelBermingham. do you manage being both a mother and an entrepreneur? live or on Twitter @ Rachaelbermingham Bermingham replies, “It’s [about] trying to get that balance, I think everyone struggles.” It seems trivial as I acknowledge her ability to multitask between participating
Feature Article
how does your profile image affect your business?
I have read many times that first impressions are made within the first 30 seconds of meeting someone and thanks to the World Wide Web that is rarely done face 21 Mums in Business - September 2012
to face anymore. Thanks to technology and the Internet you can now be making first impressions while you are tucked up in bed at night fast asleep.
particularly a service provider, that convinces them to buy.
With social media platforms like Facebook and Linkedin making business networking much easier and more accessible than the traditional networking meeting, your business headshot is now at the forefront of your business and you know what they say “you don’t get a second chance to make a first impression!”
Sometimes, we buy from certain people because they are like us, understand us, or we have aspirations to be their type of customer. So when potential clients see your profile, do you look like the kind of person they can work with, get to know and trust?
When you visit a networking website, the chances are that the profile picture of the individual you are looking at jumps out at you before you read any text. In that fraction of a second you decide whether or not this is the kind of person you want to connect with – almost regardless of what their profile actually reveals. Being in business you would understand that, up to a certain level, buying decisions are influenced by the quality and cost of service or products on offer. Above that, it’s the reputation and experience a person has with a company,
Office: (07) 3040 13 40
With a great profile image you can quickly grab the attention of viewers and readers because your photo looks superior to your competitors, they are then more likely to read on about you and your business.
Whatever line of work you are in, if you are promoting yourself, you need a great headshot as your profile image. More than just a good photograph, a great headshot is a powerful tool for making people remember you. This is because facial recognition is wired deeply inside every human mind. It is very much to your advantage to provide a profile image that people can identify with and remember you by. By Beverly Cassidy
profile image do’s & don’ts Don’t
Do
Use an out-dated photo
Use a clear image
Use a full length photo
Use a headshot
Pout or squint
Change it reguarly
Take it in front of a mirror
Smile and have fun!
BEVERLY CASSIDY
22 Mums in Business - September 2012
“the business womens headshot photographer”
click here to go to website
your
Health and Fitness
eating way to success Time is a premium in today’s busy world and if you are like most busy people you may take short cuts. Unfortunately taking short cuts with eating will mean less energy, less efficiency and poorer health. So if you want to have great energy levels, fantastic concentration, restorative sleep and wonderful health, then apply the 3P approach: Plan, Prepare and Perform (roll out your plan) and EAT YOUR WAY TO SUCCESS!
Plan Look at your week in advance and work out where you will be over the week. You may have meetings, need to work late or find yourself in different venues. For all of these occaisons (including work and social) you will find some forward planning will pay huge dividends. a. Plan your week in advance or plan a few days ahead. b. Shopping lists Once you have planned your meals, you will be able to work out what foods to buy and the quantities. Ideally you can do this at a market and butcher. This saves money, time and gives you the best produce (which will last longer and taste better). 23 Mums in Business - September 2012
Do you find that you are so busy that you eat on the run or even forget to eat?
My preference is to plan the week in advance and it might look something like this: MON
TUES
SNACK
SNACK
DINNER
SNACK
THUR
FRI
SAT
SUN
LEFTOVERS
BBQ
MEATBALLS OR SAVORY MINCE
BREAKY
LUNCH
WED
NUTS, APPLES AND FIGS CASSEROLE LEFTOVERS
LEFTOVERS
STEAK SALAD
CHICKEN SPAG SALAD BOG
RICE CAKES AND HOMMUS STIR-FRY FISH & SALAD
CHICK’ N SPAG VEGIES BOG
CHICKEN BBQ CURRY MARINATED STEAK
BLUE BERRIES
CHICKEN CASSEROLE
c. Consider having your own vegetable patch. Having your own garden is very exciting indeed! It means fresh supply of vegetables whenever you like. It is a great way to destress and get “back to nature” which will help you excel in the workplace too! Prepare Preparing food can take a long time. Interestingly large amounts of time can be saved by preparing vegetables, salads and meats in advance. What may take 30-60 minutes each night will often only take 1.5-2 hours for the whole week’s preparing when done in one sitting. Save time, stop yourself from being tempted to eat junk food and turn the preparation time into a GREEN light activity. Turn up the music, have a dance, relax and enjoy preparing your food in advance. Make salads up and put into separate bowls, or cut vegetables and leave in containers to be mixed up at a later date and add marinades to meats and put in the freezer until the day they are needed. Perform Planning and preparing are wonderful steps to improve your eating and success but you need to actually stick to the plan. On the night you have planned fish and salad, make sure you go to your fridge and eat it (ie don’t get lazy and eat toast or order
24 Mums in Business - September 2012
take away). Routine suits some people and having a ritual of getting the night’s dinner out before you leave for work each day is a great idea. Refer to your plan (stick it on the fridge) and make sure you roll out the plan! Sticking to these 3 principles will ensure you eat your way to success. Some other hot tips: 1. Match carbohydrate foods with protein foods 2. Drink 2 litres of water a day 3. Eat regularly – every 2-3 hours 4. Eat fresh, vibrant food not deep fried, nutrient poor take aways 5. Keep nuts in your top draw as a perfect snack 6. Don’t eat infront of your computer or while doing work as your gastric juices will be switched off 7. Avoid high sugar foods and adding sugar to drinks 8. Avoid energy drinks, more than 1 coffee/tea a day and fruit juice For more tips and nutritional advice, follow The Health Queen on Face Book or her website: www.healthqueen.com.au
Sam Beau Patrick
Sam Beau Patrick, is Australia’s Health Queen.She is a tertiary trained naturopath and nurse. Sam has an extensive clinical back ground in health, including nursing for 24 years in critical care areas (Emergency Department, Intensive Care and Coronary Care) and 8 years running her own busy naturopathic clinic. At least 40% of Sam’s clients are referred to her by doctors and other health professionals. She has amazing results in her clinic and in audiences, transforming and inspiring people to desire HEALTH AND HAPPINESS and raise their own bench marks in all aspects of life. READ MORE
25 Mums in Business - September 2012
Health and Fitness
ten top
add these to your routine to improve your performance & increase your energy
fi tn es s tip s By LORNA JANE CLARKSON
1
Whether you are looking out the door before losing motivation. to improve your fitness, increase your energy or just Organise a weekly brisk feel more alive, make a goal walk with a friend. It’s the that you want to achieve and perfect opportunity to catchwork towards it. up on all of the latest gossip Find something that you while getting your heart rate really enjoy. Trust me, if up at the same time. you don’t enjoy what you’re To reap the benefits doing, you probably won’t of your hard work, stick with it. nourishing your body from the inside out is so Establish the best time for you to work out each important. Eat plenty of day. It will be difficult at first, fresh fruit and vegetables but it will quickly become a and have ‘smart’ snacks throughout the day. habit.
2 3
Lorna Jane Clarkson is the founder and Chief Creative Officer of Australia’s leading activewear label, Lorna Jane. With 22 years of experience in fashion and functionality, the brand inspires women to be the very best version of themselves through Lorna’s personal philosophy of Move, Nourish, Believe. Lorna shares her top 10 tips on how to stay motivated to move your body everyday. 26 Mums in Business - September 2012
7 8
4
9
5
10
Get the right gear. Your Take the stairs! Make workout clothes should be every step count by functional and comfortable sneaking in movement without compromising on wherever you can. style. Adopt the right mindset. Stop thinking Get your friends and family on board with your about working out as a health and fitness goals, that daily chore but as a way of treating yourself to a bit of way you are less likely to ‘you time’. give up.
6
Lay out your workout clothes the night before to ensure you can get up and
LORNAJANE.COM
27 Mums in Business - Spring Issue 2012
5
Health and Fitness
The
Secret
Metabolism Boosting Tips for the Unbelievers by Sabrina Muller
Many people are familiar with this rule of thumb: the slower the metabolism, the easier the weight packs on. Simply put if you don’t boost your metabolism during the day, it may be the reason why its taking you even longer to work towards your ideal body shape. Improving your metabolism does require a bit of effort, planning and confidence in yourself to eat the right way. Try this:
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Eat heaviest in the morn ing, moderately at lunchtime, and lightest at dinner. If you don’t want your carbs to affect your waistline, reserve them for the earlier part of your day which will give your body more time to burn them off. For lunch, go a bit lighter (lean cuts of beef or chicken on a salad) and make dinner a great opportunity to eat a satisfying meal without feeling stuffed
3
Exercise a minimum of Eat a healthy breakfast three times a week. Your within one hour of wakbody will begin changing when ing up. Pair your breakfast you add exercise into your rouwith high protein and fiber, tine. Remember, you are not such as scrambled eggs, yoghurt your past. Focus on your end & fruit or a piece of toast goal and visualizing your with peanut butter or sliced dream body, move three times a avocado & tomato’s. week, with at least thirty minutes in each session.
28 Mums in Business - September 2012
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Make your drinks calorie free and your meals small but frequent. Stick to water (add lemon, frozen berries or other fresh herbs) and other calorie “free” drinks such as Tea and Coffee, no soft drinks or juices. Focus on small meals but therefore do eat more regularly, every 3-4 hours, keeping your metabolism revving. This also means that you will never allow your body to go in ‘starvation mode’ which is ultimately what happens when you skip meals.
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Cut 100 calories a day. Eat half of a turkey sandwich instead of the entirety; skip that second helping of chips, leave the baked potato and opt for another helping of steamed vegetables instead. Even better, make your own snacks. Not only are the pre-packed snacks laden with saturated fats and loads of
29 Mums in Business - Spring Issue 2012
sugar,but you get to control the ingredients that go into your snacks by adding more nutrient dense options.
Be good to yourself, and start by what goes inside, in order to feel more amazing on the outside.
Sabrina Muller is an Inner Goddess Transformation Expert. As a health and fitness enthusiast and with a background as a Personal Trainer, she’s very passionate about the body & mind connection. Her mission is to transform women from aspire to inspire! Her business, the Wellness Institute created a unique program called “Unleash Your Inner Goddess” a revolutionary new
Feed a family of four
0 0 . with leftovers! 5
for less than
$
Shop for the fresh ingrediants or simply use your leftovers from the night before with this super simple recipie from the Stay at Home Mum you can’t go wrong!
Old Fashioned Pastie Slabs ingredients
t s i l g n i p p o h s s e o t a t o p s t o n carr o i n o n w o r b e g a b cab e s e e t a ch e m e g a s u sa y r t s a p f f u p eggs salt r e p p pe
www.stayathomemum.net.au 30 Mums in Business - September 2012
2 potatoes, peeled and cubed 2 carrots, peeled and cubed 1 brown onion diced finely 1 cup thinly sliced cabbage 1 cup grated cheese 500 grams sausage meat 2 sheets puff pastry 1 egg salt and pepper
method Now I cheat and cook my vegies in the microwave – but you can do them in a saucepan if you like. In a microwave dish cook the potatoes, carrots, onion and cabbage together for about 10 minutes or until the potato is tender but not falling apart. In a separate bowl, mince the sausace meat, then add the cooked vegies and the cup of cheese and mix together well. In a shallow baking tray, overlap the two pieces of pastry, then pour in the filling, and cover with the pastry joining in the middle (fold it like an envelope). Brush with the egg, and cook in a medium oven until golden brown all over! Serve with tomato sauce and a fork! For something a bit tastier add a teaspoon of curry powder!
Top 3 Positive Mindset Tricks to Push You Past Your Workout The truth is, when you want to change your body, you must first change your mind. By Sabrina Muller
W
hat has prevented you from achieving fitness success in the past? Was it negative thoughts that creep into your head every time you train? Do you keep fixating on your past and ‘failures’ experienced when you tried to lose weight before? Treat those ‘failures’ as learning ground, an opportunity to rise up into a stronger version of yourself. The stronger you are inside, the fitter you’ll be on the outside. Apply these positive strategies to become your best, healthy self for the present and the future. 1. Establishing a ‘Glass is Half Full’ Workout
A positive mindset is the key to achieving the body of your dreams, but it isn’t always so easy to find. Negativity is everywhere, from traffic preventing us from getting to work on time to a stranger that rudely comment31 Mums in Business - September 2012
ed for you to “hurry up!” in line at the grocery store. The trick is, constantly looking for opportunities to redirect negative feelings, thoughts and opinions and transforming them into something positive. This goes double for your workout. 2. Create a Grateful State of Mind
One of the quickest and easiest ways to develop a stronger mindset is through the art of being grateful for what you have. Do you have two working legs, eyes, arms and a body that functions, for the most part, effortlessly? Then you have a whole lot to be grateful for! Just by training your mind to give thanks not only for the ability to exercise, but to be grateful for those things you want (a flat stomach, to be able to run a marathon, etc.) you’re training yourself – through the practice of
positive thinking to receive those very things you’re thankful of now. 3. Allow Yourself to Stay in the Moment
Your work life is a busy one. Think ahead of the hour a day you spend running, jumping and squatting as your time. It’s your time to strengthen your body (and let’s face it, it’s the only body you’ve got!), and to destress, When you stay in the moment and do something nurturing and wholesome for yourself, you work out harder and have more motivation than ever before. If you want to achieve that dream body, you first need to develop an ideal mindset. Believe in yourself. You are unique, gifted, talented, athletic and best of all, motivated to be your best. All because of you – amazing, inspirational, limitless you.
Transform Your Life
Fall in Love with n o i s your life your pas e v li
Many people are walking the earth unfulfilled because they are not living in accordance with their true path or their true purpose. Are you existing, but not living? Living without passion slows down your energy vibration making you lethargic and despondent. You end up living your life simply going
32 Mums in Business - Spring Issue 2012
through the motions day after day. You may not be living your passion for a number of reasons. You don’t believe it’s possible for you in your current situation to make significant changes in your life. You feel overwhelmed with the thought of change and the ‘overwhelm’
By Coach Bobbi
creates what feels like an insurmountable hill for you to climb. You are unable to ‘see’ how to break free from your current life and step on to a path following your passion. Living with passion can be as life changing as altering your career or more subtle by way of practicing a
hobby or merely doing something momentarily in your day that makes your heart smile. It is your life, this is your passion. The key is to search for, know and practice something that will bring you regularly to a place of joy. Change can come slowly and can come within your means. You don’t need to tell your boss you quit, then have the Universe hand you your new career as you walk out the front door. You can make gradual changes to get to where you want to be. In my case, when I started following my passion I was working part time and building my own business part-time. My need for security was still being met, but I was allowing myself to experience my passion Self Empowerment. You may be coming from a place of distrust that
you can be successful following your passion. The paradox here is that once you actually start living or working with passion, things come to you more effortlessly and easily than they do living unfulfilled. When passion enters your life through your work or hobby, you are joyous and excited. You live with anticipation as to what you are going to experience each day.
Having trust in the Universe ignites the Law of Attraction to vibrate at the right energy level to attract your desires. When you step forward and take Action, the Universe
Coach Bobbi is a Self Empowerment, Life Transition & Relationship Expert assisting women to find their sense of self, direction and purpose. As a life coach, newspaper columnist, radio presenter, speaker and author of the awakening woman’s handbook, 12 Steps to Self Empowerment, Bobbi teaches how anyone can reclaim their greatness. Join Coach Bobbi and her 25,000 empowered followers on her 12 Steps to Self Empowerment Facebook page for daily inspiration and motivation, or check out www.askcoachbobbi.com to find out about her six month individual Fall In Love With Your Life programs, available worldwide.
33 Mums in Business - Spring Issue 2012
will follow. When you follow your passion and feel consistent joy and anticipation in your world, you are truly connected to Source energy. You feel you are living with purpose, your purpose. A direct channel to Source opens up and you find that there is little turnaround time between what you are wishing, thinking and feeling, and what you attract into your life. A clear road is paved for you to continue your authentic journey. © Ask Coach Bobbi
Bobbi Chegwyn
34 Mums in Business - Spring Issue 2012
Transform Your Life
yourself
ADD The best investment in your business
is the one that you make in
Have you been struggling in your business and you’re not sure why? Are you not making the money you know you could be? Are you frustrated with your results?
35 Mums in Business - Spring Issue 2012
Have you been struggling in your business and you’re not sure why? Are you frustrated with your results? Are you not making the money you know you could be? Do me a favor. Step in front of the mirror. I know you’ve invested in your business, taken all the right marketing classes, learned how to master social media, and engage with your target market on a regular basis. So what are you doing wrong? My guess is the only thing standing in your way of success is yourself.
How are you taking care of you? What are you doing to show yourself some love? In fact, do you even love yourself ? Or are you constantly nit picking at all your so-called flaws? Here’s the cold, hard truth. If you don’t work on yourself and find ways to accept and love who you are and start treating yourself with the respect you deserve, your business is going to suffer. How can you truly help anyone else when you are running on empty? How can you motivate someone else when you’re feeling lousy?
Most women entrepreneurs Isn’t that what you’ve been do not consider this. looking for? If you’re suffering from body You cannot afford to skip image hang-ups, have little this step. Practicing selfto no confidence in yourself, love is critical to your allow your inner to get the business. When you begin to best of you, it’s no wonder show yourself the love and you can’t keep or sign up new respect you deserve, you will clients. automatically show a deeper You do not have the energy to love and respect for your take them on because you’re business, your relationships, not providing yourself with the people you work with, and your clients. the sustainable energy you need to thrive. So, what are you waiting for? Make that investment. The So if you are feeling stuck in your business, take a look one in YOU and watch your at your life because they are business transform. Never forget, you are worth it! completely connected. It’s time you stopped sabotaging your life, both personally and professionally. Stop investing in just your business. Invest in yourself. Discover what it takes to fully love YOU. Because when you love yourself, fear lessens, anxiety disappears, confidence increases, relationships thrive, and your business soars!
36 Mums in Business - Spring Issue 2012
kimberly riggins
Kimberly Riggins is a body image & self-love expert. She is the CEO of Kimberly Riggins International, the author of the inspirational book, Love Your Naked Ass and the creator of the upcoming program, The Ravishing Renegade where she helps women slash through the jungle to DISCOVER self-love. She is also currently working on a philanthropy mission called “The Watch Her Thrive Project,” where she will publish a collaborative book and hold a wine + chocolate soiree in honor of Women for Women International. If you are need of a selflove boost, take The Love Your Naked Ass Dare…it’s free!
6tips Transform Your Life
WE’RE DIVORCING
TO EASE THE PAIN
A relationship breakdown can be a very emotional and stressful time, and considering the future becomes overwhelming. Our thoughts may not be logical or rational, so it is not a time for spur of the moment decisions. If there are issues of financial urgency, or violence issues relating to children then seeking initial legal advice is vital. Otherwise it is wise to try to take one day at a time and work yourself through the process.
These are some tips to help you lawyer the better your lawyer cope with the separation, and will assist in you receiving the prepare for the divorce process: most helpful advice. 1. Don’t take advice from friends 5. Keep a note of
– those who have gone through divorce will want to give helpful advice. Each divorce and property settlement is different, your situation cannot be compared with others. Incorrect information may cause you to have unrealistic expectations or cause you unnecessary concern. 2. Don’t
involve your children – they are the innocent bystanders, and often blame themselves for their parents’ separation. Exclude them from the trauma by not involving them in any discussions, just reassure them that they are safe and secure, that they have the love of their parents and will spend time with both of them. 3. Look
after yourself – if you are feeling overwhelmed and depressed you must seek help. Professional counselling is available for you, and if necessary your children, to help you cope with your situation.
your separation date, which is the date you decided your relationship had finally ended. This date is important in relation to your property settlement, and also when you can apply for a divorce (one year and one day after separation).
6. Make
notes for the property settlement process including: a. a list of your current assets and their value, and details of your debts; b. the assets and liabilities you brought into the relationship; c. any lump sum financial contributions you have made including termination/redundancy payments, personal injury claims, inheritances etc and the dates of those contributions; d. any non-financial contributions including role of homemaker, parent, renovation and maintenance of real estate etc e. current superannuation entitlements.
Following these tips will help to 4. Seek legal advice – most le- ease pain, and put you in control gal firms offer a low-cost or free of a difficult time in your life. first consultation by phone or in online-divorce-lawyer.com.au person. The more detailed instructions you can give to your
37 Mums in Business - Spring Issue 2012
lyn lucas Lyn Lucas is an experienced, compassionate and expert Family Lawyer. Lyn is focused on providing simple solutions for difficult divorces, resulting in a saving of thousands of dollars in legal fees. Her efficient services assist her clients to experience an amicable divorce, give certainty in the time it takes for their property settlement to be resolved, for a negotiated fixed fee, and lessen the grief and trauma of a separation and divorce. Lyn’s blog contains advice about the divorce process, children’s and parenting issues and general relationship topics. An eBook “A Guide to Saving Money with a Divorce Property Settlement” can be downloaded from her website and you can arrange a free 15 minute chat with her. lyn@onlinedivorcelawyer.com.au Business phone : +61 2 9016 4690 Mobile : 0419 209 092
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Finance
Are YOU
powerful over or does your moneyit have Do you know, with absolute clarity and conviction, that you are not spending more than you earn in your business AND your household?
As a Personal Finance Expert and Business Coach what I find most common is that women in business are truly doing “it all”! I am a business owner, household finance manager and super mum to 3 beautiful children. I know from personal experience how important it is to stay on top of the business and household finances.
When you have your own business you need to keep everything separate from your household, for 2 reasons: 1. You need to know at all times that your household costs are on track and you are not spending more than you have 2. You need to know that your business is profitable and providing you with an income and that it too is not spending more than it has
Often I will be working with a client on their business and the discussion of paying yourself will The easiest and most efficient way to manage this is to have a budget come up and that is where the and a cash flow for both entities. lines get a bit blurry. There is a big difference between these two documents; Have you ever found yourself at the cash register and realised you • A budget is a projection. I prefer haven’t transferred money to your to call it a plan. A budget makes me personal account? And then you think I’m on a diet! use your business account for the • A cash flow is reality. It is a “living” document that is adjusted weekly. purchase? Promising that you’ll do a transfer when you get home Some of you reading this may be and then never get around to it? thinking I don’t have time to do It’s just messy and messy gets budgets and cash flows, I have complicated. Trust me, I used hair to cut, books to write etc... to do this. I now have a proven If you are not on top of your method that works for me and the money management, you won’t businesses and families that have a business. If you are truly I work with to stay on track. passionate about your business and the gift that you are sharing
39 Mums in Business - Spring Issue 2012
power over you?
with the world, this is your responsibility. Remember, we are
all in business to earn a living and make a profit!
Your business and your household are two separate entities and must be kept that way. Take some time out to get your budget at home and in your business sorted.
Top 10 tips to Having More Money In Your Pocket could change your life! Imagine having money in your pocket to pay your bills, live comfortably and share the wealth. Start your life changing journey today with this e-book free from michellehouse.com. au.
Claim
your
FREE
gift t CLIC
oday
K HE
RE
!
Finance
financing tips for
your business
By Renee Ferguson
If you are thinking about borrowing money for your business, here are some points to help make it easier for you to make the right decision or have the right conversation with your financial institution. Deciding what sort of finance you need to grow your business is a big decision for small businesses. Taking the time to research options is a challenge for busy mums in business. The good news is that financial institutions are there to help you get the right solution for your business. Interest rates are relatively low at the moment. The rate is important and you should shop around. Make sure you look at the total cost of borrowing, including account fees and charges. A traditional loan is not the only way to finance
your business. Commercial finance can be a fast, flexible way to get immediate use of equipment such as cars, plant or computers. To simply free up some short term cash, a business line of credit or overdraft are options. Business credit cards are also a safe, secure and easy way to finance purchases. They are usually cheaper and more widely accepted than cheques and can give you interest free access to money for a certain period, provided you pay the balance of the monthly bill in full. Importantly, they can help you build up a business credit rating. When choosing a business finance provider you should also consider service and the other products they can offer such as business accounts, insurance, payroll and personal banking. This
40 Mums in Business - Spring Issue 2012
includes the quality and experience of the financial organisations’ business bankers and other staff. Make sure you can access your money in the way that suits your business, whether that be by internet, phone and mobile banking or its branch opening hours.
RENEE FERGUSON
Renee is the Greater Building Society’s Pacific Pines Branch Manager. The Greater offers a full suite of financial services including business banking. The Greater’s blog also has a range of business banking tips. blog.greater.com.au
Spring
Fashion & Beauty
Spectacular
Must have items for Spring, where to get them and how much!
$329
$69.95
“Take me out to Dinner “ Spring into colour by choosing evening wear that is not black! Shoes and handbag can also be used for day wear. Match them up with white, black, pink or nude and add some brightness to your day.
Myer by JNicola Finetti
BUSINESs DRESSING Feminine, Powerful and Classic are the words best used to describe the Sheath Dress currently making a comeback statement. So gloriously simple in style, it can be worn for many seasons to come. Re-create it each time with stunning accessories. Veronika Maine
CASUAL WEAR Gelato coloured cropped chinos, t-shirt and flats - an eternally chic ensemble having you always looking fresh and confident. A favorite for celebrities especially when travelling and is BIG in Europe right now. Country Road can do it all for you!
$125.95
$139.95 $99.00 $179.95 Nine West Wittner
$99.00
42 Mums in Business - September 2012
$99.95
$69.95
$279
MUST HAVE ITEM #6 A lace dress. No longer seen as old-fashioned, lace is making a strong comeback. The beauty of a classically styled lace dress is that it can be worn often, created new each time with the clever use of accessories.
MUST HAVE ITEM #5 Scarves are back in a BIG way. Use them to keep warm, add color to your outfit or simply as an accessory for fun. Florals, geometric patterns, tribal influences, stripes are all gracing the necks of stylish trendsetters. Long is best.
David Lawrence
MUST HAVE ITEM #4 Coloured Trench Coat. Spring can still mean cool nights and grabbing a classic trench is a great way to keep warm . With colours like orange, red, pink, green and yellow - grab one before they go all beige on us again!
$48.80
$29.95
$89.95 Sussan
MUST HAVE ITEM #7 Metallic - heels that bring glitter and sexy back; clutch evening bags; glamorous carryalls; accessories. Wear it day or night; with denim or lace – your choice. Any metal – gold, silver, bronze - is sure to make you shine on any spring day. 43 Mums in Business - September 2012
$140.00
MUST HAVE ITEM #9 Tribal inspired accessories reflect designer’s homage to all things nature. This necklace creates a relaxed yet interesting look with a casual dress or t-shirt and jeans. Easy to throw on and adds pizzazz as you rush out the door!
melissa
Oroton
$695.00
MUST HAVE ITEM #8 I smiled when I saw that wedges were back. A great way to add height, make your legs look long and lean and be comforted by the support. No balancing act on the heel of a 5 cent piece required here.
$207.00
Chan Luu
$39.95
T$180 P$240
MUST HAVE ITEM #2 Spring is not only in the air but also on our pants suits! If you’re looking for something that’s more girly and feminine, then printed floral is your answer. Wearing your flowers means they will last more than a week.
MUST HAVE ITEM #3 Animal print shoes. Your choice of height – flat, medium or high heel. Snake, Zebra, leopard spot – which animal are you? I personally love an animal print as its classic, timeless and looks good any season, any time and on anyone!
Myer Bardot
MUST HAVE ITEM #1 Anything in a NEON colour will have your looking on-trend. Handbag, scarf, shoes, t-shirt, dress – you name it, you can buy it! Green, Pink, Orange or Lemon will all add a ‘pop’ of colour to an otherwise neutral oufit.
3
Fashion & Beauty
Secrets
of dressing to look
slimmer
1
how to use fashion to flatter your figure
NOT TOO LOOSE best to accentuate the thinner Wear clothing that skims areas and draw the attention your body. Women who want there. to appear thinner often make For example: if you are a the mistake of choosing to pear shape then your waist wear loose, baggy silhouettes. and upper body will be Wearing loose clothing slimmer than your lower makes you look larger. body so wear dresses that Wearing fitted clothing will are fitted on the top half and have a flowing or draped help you to look slimmer. skirt on the bottom half. NOT TOO TIGHT If you are classic hourglass Another mistake is shape, then you can wear a wearing tight, body hugging fitted dress. fabrics and styles. This can A well dressed lady keeps accentuate every bulge and her bust inside her dress, also make a woman appear cleavage is great when heavier instead of slimmer. just enough is shown… sometimes you really can FLAUNT WHAT have too much of a good YOU’VE GOT! Most women have areas of thing! their body that are thinner than others. Therefore, it’s
2 3
44 Mums in Business - September 2012
dina bonke Dina Bonke is an image and style expert. As the owner of Fashion Whisperer and with more than two decades in senior roles in events, management and coaching, Dina possesses a unique blend of fashion savvy, mentoring skills and an insight into the demands placed on working women today. Dina works with women who lack confidence and currently feel at a loss on how to make a Unique Impact in their business and personal lives. We all form opinions of each other within the first 3-7 seconds. Dina KNOWS how what we wear can attract or repel. Be the person who attract and contact Dina now on dina@fashionwhisperer.com or call 0418 723008.
Beauty Fashion & Beauty
FAQ
When you’ve got a beauty issue that needs attention, it pays to be proactive. With our comprehensive FAQ’s, learn the ins and outs of skincare & makeup, to keep your skin looking healthy and radient all year round. the face, blend out to the sides then with a very small amount of foundation apply over the eye lid area and underneath the eyes carefully Your eye area has no blending so as not to leave sebaceous glands and is prone product sitting in lines. to dehydration i.e. lack of moisture, so it is important Always apply concealer after to keep the moisture in this foundation, as you may not delicate area at all times. need it if you have blended properly, only if needed Most moisturisers are use the smallest amount of formulated for the face only concealer and blend well. so that is why it is far better to invest in a good eye care For best results after applying product. any foundation ensure you use a powder to set, as this Always use a small amount will hold and create a perfect and apply around the whole finish and bendable canvas for eye area not just the crows all your eye shadows, blushes, feet area. and of course best of all with this technique, lipsticks stay When applying makeup in place far better. the most common mistake people make is using too NB: you may look pasty at much foundation or concealer first but it will settle within around the eye area. 20-30mins depending on your To avoid this apply foundation oil flow starting at the forehead moving down the centre of When I apply Make Up, Why does my eye area look like I have more wrinkles than normal?
45 Mums in Business - September 2012
Why do I need to wear sunscreen on my face?...
It makes my face feel oily & my foundation has SPF in it already.
so important to remove it correctly.
A big myth to avoid is using make up removal wipes before cleansing, this is only okay if This is the most common you have had a big night out misconception I hear all the and need a quick fix before bed time! otherwise avoid them! They contain alcohol and other Firstly always use a separate chemicals that dry out your sunscreen because if you only skin and unbalance it causing rely on the one that is in your more harm than good. foundation you will never apply enough to give yourself The correct way to clear your the maximum protection. I skin of make up is to double recommend PAYOT 30spf cleanse. as it doubles as a anti aging cream it is my number 1 seller The first cleanse is to remove as it absorbs into the skin and the makeup but the second cleanse is to clean the skin. is not greasy. If you notice your make up is How to use sunscreen in your still not completely removed daily skin care routine... simply cleanse again or invest in a creamier cleanser as this Apply your moisturiser and will remove it more effectively. allow it to absorb into the skin, then apply, your face only, Some cleanser products come sunscreen. with the complementing toner/lotion this is only to Never use a body sunscreen act as the next phase of the as they are always too heavy cleansing program to balance in texture and generally very the skin not to remove any greasy. other make up residue you have missed. I cleanse my skin to remove my make up but why can I still see it on the cotton pad when I am using my toner?
Ask Jacquie your skin questions on the Chedi facebook page.
One of golden rules all of us must remember, when you are wearing makeup it’s
jacqueline moulden Jacqueline is a consummate professional who has dedicated her career to the advancement of skin management therapies. Throughout her extensive career, which has included working within the entertainment industry along with celebrities, models and actors creating the perfect look for them. She worked with one of the leading Plastic surgery practices then on to managing day spa then working in an education role as Lecturer at one of Queensland’s leading Beauty therapy collages. Having had the privilege to attend and meet Dr Peter Puglise one of her mentors she decided that day that it was time to follow her dream and open her own boutique style skin clinic. To date since opening in November 2007 she has been awarded various business awards and strives to bring to the clinic only the best products and next generation information to her clientele.
coming soon...
Medical grade
IPL/Laser Hair Removal
Chedi Skin Management Shop 3 86 City Road Beenleigh, QLD
Skin Rejuvenation Capillary Removal
Book your appointment or consultation now so you don’t miss out! info@chediskin.com.au
46 Mums in Business - Spring Issue
Tech Savvy
must have
iTunes app’s
for busy work at home mums
By Amanda Powell, The iMums
Dropbox is a very convenient cloud storage service that allows you to take all of your important documents, photos and videos with you anywhere you go. Your letters, spreadsheets, databases, in fact any file you save to your Dropbox are all accessible from any computer with internet access or through the easyto-use iPhone and iPad apps. You’re granted 2GB of storage space with the free service but additional space is available for a fee if required.
Evernote, designed for notetaking and archiving, Evernote is great for improving your productivity and helps you to remember things by creating text notes or to-do lists, capturing photos with tags, storing webpages, recording voice reminders and more. Evernote also synchronises this data across all of your devices and is accessible via the iPad or iPhone app or from any computer with internet access. This is easily my most used app for helping to keep me organised and is completely free (with some in-app purchases).
Invoice2Go is a simple alternative to not being able to send an invoice from the PayPal app. Available for the iPhone and iPad (lite version is free, paid version is AU$10.49), you can create professional looking invoices, quotes and more from a standard template or design your own and the ability to preview everything before you send is great to ensure you’ve got it right the first time. Invoice2Go integrates well with PayPal and customers can pay direct from the invoice without having to log into PayPal.
PayPal - If you offer PayPal as a payment option for your products or services, this free iPhone-only app will come in handy for keeping track of your account balance, adding or withdrawing funds, viewing previous transactions and requesting money from customers all from the palm of your hand. It doesn’t have all the functionality of the PayPal website, for example you can’t send invoices, but it does offer enough that you may not need to log into PayPal.com every time you need to complete a transaction.
WordPress - I am a strong advocate for WordPress. For the past seven years, every website I’ve created was based on WordPress for it’s ease of use and flexibility and the fact that you don’t need a degree in programming to run a WordPress site. With the WordPress app, you can’t modify your theme or plugins like you can from the Dashboard but you can create and edit new pages or posts and respond to comments while on the go.
QuickOffice - It’s pretty much a given that to run a business, you’ll need some form of word processing software. Quickoffice, valued at AU$10.49, is a solution to creating and editing Microsoft® Word, Excel and PowerPoint documents on the go from your iPhone or iPad. The built-in File Manager also allows you to synchronise your documents through Evernote, Dropbox, Google Docs and more for access on other devices or on a computer.
49 Mums in Business - September 2012
Mailchinp - My mailing lists are a very important part of the business and to help me keep track of new subscribers, manage different lists and view reports from previously sent campaigns, I use the free MailChimp app for iPhone. You can’t send emails from within the app but you can monitor their progress at a glance without having to log into the MailChimp website.
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Tech Savvy
Why should I shield my kids from “Adult” Internet Content?
Some people passionately believe that the freedom to make your own mind up about what you can see and do is a fundamental human right, while others equally fervently argue that it’s vital to have someone who evaluates everything and makes those decisions for you. I’m certainly not inclined to tell other adults what they should or shouldn’t do – I’m way too busy trying to keep myself on the straight and narrow. But when it comes to children, I’m not quite so libertarian. Particularly with my own kids, I’m very conscious of my responsibility to introduce them as gently and gradually as I can to the unwholesome and scary realities of life in the 21st Century. You and I might disagree about what constitutes pornography, or the age at which a person should be considered an adult. But not everything is shades of grey. I don’t believe you need a PhD in Psychology to know that there are some things in this world that a seven year old mind simply isn’t ready to cope with. Does anyone really think it’s OK for a little boy or girl to accidentally or deliberately stumble across an Inter-
net site that shows them frighteningly explicit, violent pornography? Or a graphic video of terrorists beheading a fearful and pleading victim? I don’t. In case you didn’t know, that kind of material is out there on the Internet in abundance. With very few exceptions, there are no effective strategies in place on adult content sites to keep children out. Unless you have a filter on your end of the Internet connection to protect them, a simple typo in a web address or Google search can have your kids stumbling on to sites that might either terrify them, or worse still, change them forever. For us, it’s always been a no-brainer. My husband’s work as a computer technician meant that he had the skills and tools to proactively supervise Internet access for our kids, so we’ve always done that. To be completely honest we probably nailed things down a little too tightly at first, but as a busy working mum, it’s been such a comfort to know that we have a “safety fence” to protect my kids from the nasty stuff on the Net while they do their school work or connect with their friends on Facebook.
webshepherd www.webshepherd.com.au Toll-Free: 1300 769 068
easy internet supervision
lea petett
Lea Pettett is a former Associate Lecturer and Tutor in the Education Faculty of Griffith University, on Queensland’s Gold Coast. She has a Master of Education, and a Post Graduate Certificate in Behaviour Management, and is married to Rowan, a former policeman with 17 years of computer support experience. They have raised four happy and well balanced children, and recently launched WebShepherd.com.au, a specialised Internet Supervision product supplier and support provider. Their mission is to help busy parents with few to no technical skills keep tabs on their adventurous, tech-savvy children.
You set the boundaries. We'll build the fences.
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WE GIVE INSPIRE MOTIVATE FACILITATE ENCOURAGE YOU SUCCEED. Advertising opportunities available. Deadline for next issue is 15th October 2012.
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... your family travel gurus BYOkids specialise in family holidays worldwide. BYOkids travel gurus are located all over Australia, they are all parents experienced at travelling with kids in tow. Whether you are looking for a kids club, family adventure tour, cruise, weekend getaway, skiing or safari holiday BYOkids can arrange everything for you. There are over 1000 pages online at www.byokids.com.au so log on now and start planning your next great family escape. Here’s just a taste of the destinations BYOkids sell. Discover Paradise… Turquoise waters, solitary atolls, palm fringed coastlines, lazy hammocks in the sun; all encased by the warmth of friendly locals makes the South Pacific is the perfect destination for fun filled family holidays. Destinations such as Fiji, Vanuatu & the Cook Islands all offer great value family deals, many of which allow kids to stay play & eat for free which then allows Mum & Dad to spend some time lazing by the pool with cocktail in hand. Many South Pacific resorts also offer all inclusive packages which include meals and alcohol for the ultimate in stress free holidays. Many resorts offer kids club where the littlies days are filled up with fun activities from art & craft lessons to island excursions and they’ll return to you at the end of the day ready for dinner and bed. Allowing you to spend some time dining together at many of the top quality restaurants on offer. BYOkids have a range of great family holidays to the South Pacific. Families in Africa On our family safaris parents are able to see and enjoy their children’s wild experiences first hand … imagine being part the excitement of seeing the long necked giraffe or the creepy feeling of a dung beetle crawling over ones hand. “Jungle Drives” are provided during the day for children and adults. Expect your little ones to be shown some fun survival skills as well as revelling in the feeling of the wind blowing through their hair whilst on the open game drive vehicle! For an authentic and relaxing family the BYOkids team can put together the perfect holiday to Africa that every member of the family will love! Experience Disney in the USA There is not a more magical place to take the kids than on a Disney holiday. Whether you want to go to Walt Disney World Resort in Florida or Disneyland Resort in California there is plenty for every member of the family. A range of family resorts located near the Theme Parks makes sure you maximize your Disney adventure. BYOkids can arrange your Disney holiday of a lifetime in America. While you’re in America why not cruise the Carribean ask your BYOkids consultant about our kids cruise free in the Carribean deals Beautiful Bali… It’s still one of the friendliest destinations for families and you are sure to have a relaxing family holiday. The Balinese love kids and many hotels and resorts cater especially for children. There are free kids’ club activity programs, large family rooms with toys, discounted interconnecting rooms and free or discounted children’s meals. Babysitters are readily available and are excellent value, costing just a few dollars an hour. Just about every attraction on the island is children “friendly” - which makes Bali an ideal destination for parents as well. Family attractions in Bali vary from surf, sand and beach activities; cultural activities such as dancing, temple visits, and traditional Balinese life style experiences; adventure activities such as rafting, cycling, and elephant rides; and theme parks such as Bali Bird Park, Waterbom, Butterfly park, there is something for everyone.
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Travel
Travelling...
with kids? Leah has some great advice for you!
shop, for the school fair or on the P&C. There never seems to be enough hours in a day or time for yourself. Don’t forget it’s really important for you and the family to take time out once in a while. You need to spend We are zooming through time together as a family the second half of 2012 and get some well-deserved and most people are wonrest and relaxation. Taking dering where the days and a holiday is not just good for months have gone! As you physically but mentally busy parents it’s easy to get too and there’s some truth caught on the treadmill of to that old saying ‘the family life, shuttling kids to sport, that plays together stays toworking hard to pay the gether’. bills, volunteering at tuck55 Mums in Business - September 2012
Be realistic with your budget and holiday destination
If you are on a budget consider a resort or holiday park within driving distance to save on transport costs or airfares. If you want to head overseas some destinations are cheaper than others for eating, entertainment and sightseeing. In Asian countries you’ll get away with less spending money than say Europe or America. Being realistic with your budget will ensure you have enough spending money to
experience the culture, cui- be flexible with your sine and sights of your des- travel dates tination. This is often difficult for Put your credit card families as most parents to work prefer not to take their kids out of school. However you Link your credit card to a can sometimes save up to reward program that can 30% on your holiday cost be converted to free airline by travelling outside school seats or even gift vouchers holidays. Also if you can to buy the holiday essenbe flexible with your travel tials. Do your research to dates you can pick up stay find the best card to maxipay deals where you get free mise the points you receive nights or discounted packfor your spending. Even ages. your grocery shopping or
tion. Packaging up a holiday is not only cheaper but a whole lot less stressful. All the work is done, much of the holiday is prepaid so you can just relax and unwind.
Our travel guru is Leah Squire owner of Australia’s largest specialist family travel service www.byokids. com.au …your family travel gurus. BYOkids has qualified travel consultants Australia wide, all parents, and all experienced at travelling with kids in tow. Visit Accommodation in the alcohol purchases can now their website www.byokids. right location accumulate frequent flyer com.au to find over 1000 points. Staying in a resort that is in pages of information on rea great location can someBe an early bird sorts, destinations, articles times cost a little more but Book well in advance it’s and ideas on family travthe benefit of being able hard to get good last minel. Enquire online or phone to walk to restaurants, atute deals for families. Gen1300296543 and you’ll be tractions, beaches, sightseeerally the earlier you book assigned your own BYOkids ing can save you a fortune the cheaper the airline seats. travel guru to assist with in taxis and transfers and Family accommodation is your holiday booking. makes for a more relaxed not as readily available as and enjoyable holiday. rooms for couples or singles so booking early will ensure Package it up and save you get the right accommo- Look for packages that indation at the right price. clude flights, transfers, Avoid high season and
breakfast and accommoda-
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58 Mums in Business - September 2012
ISSUE: We tend to treat our young home tribe members in our family (particularly in the 0-6 years age group) as if they are blank canvases by which grown-ups like us (especially being responsible parents) need to fill the foundation pages with every brush-stroke. Let me propose that perhaps they (like all of us) are born with wisdom that just needs to be remembered and unleashed. So any way we can (as responsible grown-ups, parents and human beings) to draw forth this genius through collaborative learning partnerships is key.
STORY & KEY LEARNING: Life is about remembering what we know but have forgotten. Our children are great mirrors for us. I have learnt much from my children, Jett and Xian. I remember when Jett and Xian were 4 and 2 years of age. They used to constantly argue between them in front of me - but not ever with their father or grandparents or any other carer. So the next time they erupted into another tirade of shouting, I stepped in and loudly retorted: "Enough! Jett into your room. Xian you too. Time out!" To which they obeyed. I went into Xian's room and demanded to know: "Why do you both squabble loudly like a flock of cockatoos when I am around and never with Dad or Grandma?" To which came the reply: "You never seem to mind, Mum." "What makes you think I don't mind?" I was now curious. "Dad and Grandma tells us loud and clear when we start getting a bit too noisy. So we know they mind, and so we stop." Interesting. I wandered into Jett's room and asked the same question. Without collusion, I extracted a similar reply. Very interesting. So I gathered my two children together, thanked them for their insight, and told them that I did mind when they made a racquet. I just did not show it in the manner their father and grandmother did. They both assured me that they did not like me upset and promised to do better. They asked me to let them know as soon as I was getting upset in order to learn when they were crossing the line. They hugged me and said they were glad of the conversation. I kissed them and promised to give them immediate feedback should it happen again. After a few more reminders, my flock of cockatoos disappeared to be replaced by the angels that they are.
59 Mums in Business - September 2012
The 7Rs of Parenting: What I learnt from them can be summarised in The 7Rs of Parenting: 1. Role modelling - others who observe intelligently (like they did) will model the behaviour that works in different situations to get the outcome they want 2. Respect - based on #1 above, they modified their behaviours to respect the people and the context 3. Rules - how seamlessly did they adjust to the rules in different contexts 4. Routine - they are flexible and adaptable 5. Review and reflect - they are open to have an honest discussion when things weren't working 6. Reorganize - they simple adapted to new behaviour with feedback for a win-win result 7. Response-able - they showed me how they moved comfortably into a new routine
PRACTICAL ACTIVITIES: ♦
Create opportunities to understand your children’s world or point of view e.g. ask them about what bugs them and partner with them to consider new ways to make it better.
♦
Notice your own model of the world - is there something that bugs you that you can partner with your children to get their perspective of new ways to make it better?
♦
Challenge alleged negative behaviour you observe from your children by reframing the way you look at it. For example, replace “They are naughty for overstepping the boundaries” with “I have not set the boundaries clear enough of what I expect of them - let me work with them to get that clearer”.
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@Dr Yvonne Sum CSP YvonneSum 60 Mums in Business - September 2012
www.dryvonnesum.com
Creating gift hampers for all occasions Here at “A Baskets Delight”, we create quality Gourmet Hampers filled with Gourmet Food and Wine. Not only that, we also have a range of Pamper Hampers to choose from. All of our gift hampers are of exceptional quality and style. We take pride in helping you create unique, beautiful gifts. Ideal for corporate and personal gift giving. Each hamper is beautifully presented, containing quality
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Our boutique size means we offer distinctive & exclusive gifts Choose from our online selection or create your own Our selection includes:-
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Delivery can be arranged throughout the Sydney Metropolitan area and across Australia. Should you not be able to find what you are looking for simply call us and discuss your idea with one of our sales team we will come up with the perfect solution. Phone MARIA on 02 9897 6184 or 0417682763 today to discuss how we can help you create the perfect gift.
Christmas is just around the corner To avoid disappointment get your orders in early.
61 Mums in Business - September 2012
Creating gift hampers for all occasions
Case studies No. 1 Mary B, one of our clients, called us but she wasn't sure if we could help them. They were looking for a gift to be sent to their daughter on behalf of their grandchildren because Daddy forgot to buy a birthday present for Mummy from the children. The instructions we were given, I want something for the adults and something for the children but it needs to be healthy.
Solution We came up with the perfect solution for Adults and children alike. We created a gift basket that included a bottle of wine, Brie cheese, water crackers and a selection of fresh fruit which was great because the whole family could share in the goodies that were sent.
No.2 Bill called us and wanted to send something for his girlfriend, for no particular reason just to let her know she was being thought of.
Solution We sent, on his behalf, a gift voucher to a day spa to have a Full Facial and Pedicure. We put this in a gift box along with a Bottle of Moet and Pink Lady cream centred chocolates. The perfect gift to spoil someone you love.
In both cases Mary and Bill were very happy with the gift ideas we came up with and their loved ones were very excited to receive their gifts as they were unexpected and a great surprise.
It is the element of surprise that makes a great gift. We would be delighted to assist you with your special gift. Simply phone MARIA on 02 9897 6184 or 0417 682 763 today to discuss how she can help you create the perfect gift.
PO Box 1138, MEADOWBANK,NSW 2114 Ph. 02 9879 6184 Mobile: 0417 682 763 Fax No. 02 9802 1620 Email: sales@abasketsdelight.com.au 62 Mums in Business - September 2012
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A typical day in the life of a mum in business
Angela Johnson Angela shares with us a little about her business and what it’s like to be a mum and a successful business woman.
QA
Tell us about your business
My business, TheJoyHut, was established to empower & encourage people to live a life of their highest potential by assisting them to take charge of their PHYSICAL, EMOTIONAL, PSYCHOLOGICAL, ENERGETIC & SPIRITUAL states & wellbeing. It’s simple really...I believe strongly that the body has the ability to heal itself, and we use the best of the best science and alternative therapies to assist client’s to become congruent with what they really want, to breakthrough Conscious and Unconscious barriers to success and heal and balance their life. Personal Breakthrough Coaching & Counselling is delivered by 1-on-1 face to face, phone &/ or via Skype, or within a groupbased workshop scenario. We take a very holistic approach and use NLP (Neurolinguistic Programming), EFT (Emotional Freedom Technique), Ericksonian Hypnosis, Cognitive Re-Imprinting, Energy Medicine & Intuitive Healing and Health & Lifestyle Consulting tools and therapies. TheJoyHut specialises in issues relating to self-esteem/self-confidence, relationships/communication strategies, creating goals & discovering passions, health & lifestyle fulfilment (including weight-loss), performance enhancement, behavioural change & imbalance, Women’s issues,
65 Mums in Business - September 2012
motivation, addiction (such as smoking cessation), emotional healing, pain management, fears/phobias, depression, stress & anxiety, and post-traumatic stress Regular Mindful Mums & Women’s Workshops are run teaching mindful parenting & communication, self-care, how to build harmonious relationships and leave the legacy you truly desire. When attending such events, you have the opportunity to strengthen your mind, open your heart, free your soul and ease your body. The difference with TheJoyHut is that we bring the best of the best in science and complimentary therapies to assist you to take charge and ‘own’ your life. Everything is your responsibility, not yours or anyone else’s fault. We must be the ones to direct our focus toward what we want and learn how to get to where we want to be. This is where TheJoyHut can help Angela’s Qualifications: Bachelor of Health Science, Remedial Massage Therapy, Diploma of Spiritual Healing, Master NLP & Hypnosis Practitioner, Performance & Results Coach & Subconscious Reprogramming How do you start your day?
Typically, my day starts early to the sounds of my 14month old son. I ask myself what it is that I am grateful for today before my feet hit the floor, get up and after attending to my son, have a glass of lemon water to alkaline
my system, open up the house to let the freshness of the day flow, and stretch/exercise (usually using my son as weights as he loves to join in!). Breakfast is usually shared while feeding my boy, dress both of us, and play, then some domestic work begins. Finally when my boy is going down for his morning nap, my business work day begins! This is usually around 9am. What hours/ days do your work?
Sometimes it feels like I do 24hours as a mum’s work is a juggling act. I set an intention of at least doing most of my business work between 9am -6pm, although depending on my son’s needs, this varies. I mainly stick to keeping the weekends for catching up with family and friends. I find it extremely important to keep a balanced life as much as possible, even if it takes a little longer to complete projects and asking for some assistance from loved ones. Do you have a designated area you work in your house?
Since having a baby, it’s incredible how he appears to take up a lot of space for such a little thing! So, where we are for now, we have
a shared office and I like to take my work out in the sunshine on lovely days. My son loves to run around while I sit and work at the outdoor setting too! Do you have a routine you stick to for work?
I have a rough routine, however have learnt that I need to be flexible when it comes to being a mum and working at the same time, I have set days that I go to network meetings and I consult in my room at Robina on Wednesday mornings. I made a decision to never do work just before I go to bed, unless it is simply organising what I need for the following day if I am running a workshop or consulting. This is so my mind can prepare itself for quality sleep; otherwise, I would not shutdown! Do you have help with your kids/ business or are you doing everything on your own?
My partner helps with my child when he gets home from work and my parents have been absolutely fabulous in watching him when I need to focus completely on the tasks for work! Thank you so much for your help! And I would love to take the opportunity here to thank Mums In Business Members and Melissa Groom for being so understanding when I have had to bring my boy to our meetings! He does love seeing you all . What motivates you to keep going?
What I teach others , and my baby. The insights I have gained and that I am still learning, coupled with my natural urge to assist others in their own growth and challenges, motivates me. The fact that I now have a family who looks up to me for guidance I’m asking myself constantly...”are you living in accordance with the
66 Mums in Business - September 2012
legacy you want to leave?”. I find that my values as a mother and a woman have such a profound motivational quality. A mother is the very first person that teaches their children how to ‘BE’ in this world and that is all the motivation needed! Who’s your biggest role model in business?
Learning that it’s ok to ask for help and take some time out for me! Being a mum is so demanding at times and I feel that it’s so important to keep practicing balance in your life, especially as a mother. We all have these different ‘hats’ that we put on throughout our lives that represent different ‘roles’ that we play. We are chefs, bankers, mediators, partners, mothers, cleaners, gardeners, managers and teachers (just to name a few). The thing is to always remember to keep in touch with the amazing woman you are underneath each of those hats and even whilst these hats are interchangeable, you are the same heart and beautiful soul at the core. Never be too afraid or proud to ask for help when needed. The consequences of expecting to do it all on your own is much worse than speaking up!
As far as a ‘Mum in Business’, I would have to say, Kiwi born-Aussie mum, Terriane Palmer. Her personal purpose in life is very similar to mine, which is to inspire and motivate people to live up to their true potential and achieve excellence in all areas of their life. She is a mother, wife, business owner (BMS Fusion), International Speaker and Trainer, Image Consultant, Master Coach & Entrepreneur. I have learnt so much from Terriane and have worked with her, so can appreci- What did you do for work beate, first hand, how passionate she fore you became a mum in busiis about helping people get more ness? out of life, love and work. I am inspired by her heart, energy and I was involved in the health inher ability to grow and balance her dustry and worked as a Circuit Trainer in a fitness centre, while personal and professional lives. studying many modalities to add What’s something exciting to my business ideas, which have that’s happened to you in your been floating around in my head business? for some time. Prior to this I was a I have run a MINDFUL MUMS Massage Therapist, so the health AND WOMEN’S WORKSHOP and wellbeing industry is where SERIES for some time now and I much of my passion exists. am so excited to have a platform Best tip for other mums in busito share with others and build re- ness? lationships with some amazing women! The relationships that you Always do what you love, set spedevelop with fellow business peo- cific measurable goals, be who you ple, clients, colleagues and to be truly are, and build fabulous relaaround those who are like-mind- tionships....then, the rest will foled is just so heart-warming. I’m low. also very excited to have had the Your website address opportunity to be featured in var- www.thejoyhut.weebly.com ious magazines this year! One of my goals is to become an expert www.facebook.com/TheJoyHut author so I am well on my way! www.thejoyhut.com.au What’s your biggest challenge of being a mum in business?
A typical day in the life of a mum in business
andrea pelikan Mums in Business founding member Andrea Pelikan shares with us what it is like to be a mum and run her business Priceless Exchange
QA Tell us about your business
Priceless Exchange is a demi-pair and au-pair agency . we place international language students with English speaking families to improve their enlish. In exchange for full board, demi-pairs help the families around the house with housework and childcare for 20 hours per week.
break; then the rest in the evening. I pick up the demi-pairs from the airport as well and place them with their families, so depending on when the families are home and the flight schedule, my work needs me to be very flexible. Do you have help with your kids/business or are you doing everything on your own?
No I do have help. I have an awesome lady (mel Groom) helping me with pick-ups if needed, I have a lady (Chelsea McLean doing my marketing and social media, my mum and Demi-pair helping with the kids and housework, and What did you do for work How do you start your day? my sister (Barbara bauer) helping before you became a mum in A big breakfast with my kids. As a with the admin. I aslo have a lady business? homeschooling mum I don’t have (Rachael Wrad) in Sydney looking after my girls and Families down I am an architectural draftsperson to rush in the morning! by trade. there. What hours/ days do your work?
I work every day from lunchtime on until very often late at night, most times 7 days a week. It is people business, so I get many phonecalls after hours! Do you have a designated area you work in your house?
What motivates you to keep going?
I love helping families getting some Go for it, and trust your gut feelmuch needed help and time back ing….always…. into their lives. And I love seeing the memories and relationships be- Your website address ing created between families and www.PricelessExchange.com demi-pairs. Who’s your biggest role model in business?
I have a desk in the bedroom, but like to plunk my laptop in the livingroom with the tv going in the Dr John Demartini and all the amazing mums in business I have background at night! the honour meeting. Do you have a routine you stick to for work?
What’s your biggest challenge of being a mum in business?
Yes, I check my emails in the morning on the phone! Then do import- Wearing all the different hats long ant emails during the kids lunch enough to make everyone happy!
67 Mums in Business - September 2012
Best tip for other mums in business?
For your chance t o be inte rviewed
Please em a portrait wit il us a high resolutio h or withou n jpeg description t of what yo kids and a brief u do. Email to: melissa@g Subject: room2success.com {a typical d ay of a mum in business }
Get what you want in 365 days. YEAH RIGHT.... AS IF! We change the channel on our TV at the flick of a button.... and That change can change our whole emotional state. And it can happen in a spilt second. LIFE is the same as that. And that is why we believe you can create the life you want in 365 days. Quite simple really......Repeat after me “I have created the life that I live...... Therefore I can create the life that I want”.... DON’T BELIEVE IT, SAY IT AGAIN! “I HAVE created the life that I live...... Therefore I CAN create the life that I want” We are about to embark on our own personal journey to get what we want in 365 days and you’re invited... And because by coming with us on the journey you are helping us....we are going to return the favor, We are offering a select few people to 12 months of support for less than what we normally charge for six months of business or lifestyle coaching. So if you have something you want to achieve in the next 365 days then. TODAY IS YOUR LUCKY DAY. Don’t take our word for it check out what others are saying... “If you have a serious goal to Get What you Want in 356 Days, then this program is a must. I have been coached by Graham at Rexov for a little over 365 days, and my life has shifted. Not just a little but seismic shifts, and more than I thought was possible. This time last year I lived between my car and my parents house, was in a dead end relationship, up to my eyeballs in debt and with no path for the future- and I was sick of ‘potential’, ‘intelligence’ and ‘working hard’. Partnering with Graham to set goals- ones that make you smile- has been transformational- because in twelve months I have achieved them- sometimes in spite of myself! I now have a small business, a partnership and a company- but more importantly the professional satisfaction that I’ve never felt before, I am on top of my previous money problems, I love where I live and I am excited about building on that progress in the next twelve months of coaching. Even if you don’t know what you want, using the Rexov system you’ll find it, take action and make it yours in 365 days” Lissanthea Taylor The Equestrian Physiotherapist Rise Health Care Group
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