Copywriter Graphic Designer Art Director Illustrator A ‘quick look through’ portfolio Hemant Anant Jain
The Reader’s Alphabet 2007. Done as a graphic design project for my client Midland Bookshop, the poster was well liked by the readers. We reprinted it twice to meet the demands. In 2008 it is living a second life after Notcot featured it. Copywriter Graphic Designer Art Director Illustrator Awards One Show AAAI Gold Design Yatra
Once upon a time in Barcelona. Once upon a time in Barcelona a story was told on a wall. The story of two kings. The king of grass and the king of clay. It is said they had absolute dominion over their kingdoms. No one could defeat them, let alone challenge them. And this made them lazy and fat and most of all sad. After all, what's life without challenges? Then one day they came face to face with each other. So they started to fight. And game after game they made each other faster, stronger and better, ever after. (Translated from Spanish). Sure enough this wall is doing healthy rounds of the blogosphere. My guess is, people like it. Copywriter Graphic Designer Art Director Illustrator
For a detailed look: http://www.munnaontherun.com/2008/10/once-upon-time-in-barcelona.html
DNA We launched DNA, an English daily for Mumbai without any press or TV. We had the outdoors to convince Mumbai to embrace the newspaper before it was launched. We ended up having 350,000 subscribers by the time we reached the second phase of the campaign. Here’s a snapshot from the second phase of the campaign which got Mumbai talking, discussing, cursing.
Copywriter Graphic Designer Art Director Illustrator
Subscribe to common sense. An ongoing campaign for Down to Earth, the leading Science and Environment fortnightly in India. The campaign has done well for the magazine and there’s more to come. Copywriter Graphic Designer Art Director Illustrator Awards One Show Design Yatra: Gold
Which book are you reading? Here is an excerpt from the newspaper, Indian Express, dated August 12, 2006. The Little Red Book Sumana Mukherjee New Delhi, August 12: Best-sellers are the Baigs’ business. But even they seem bewildered by the popularity of the newest books to hit their in-demand lists. Four inches square and 12 pages long, the miniature tomes titled after three pathbreaking works of the previous century are rapidly emerging as Delhi’s most sought-after collectibles. ‘‘I’m sorry, I have two, not the third,’’ Mirza Afsar Baig tucks in an apology in between handling at least four customers, directing one lackey to look for Meera Uberoi’s book on gardening, referring another to a particular corner to dig out Ginsberg for a touseled-haired youth and organising the gift-wrapping for a child’s choice for a birthday gift. ‘‘Actually, we never realised these would be so much in demand.’’
Copywriter Graphic Designer Art Director Illustrator Awards Cannes Gold Cannes Silver Communication Arts 2 D&AD Silver Nominations for Writing and Graphic Design D&AD In the book 7 One Show Merits including a Bronze AAAI 3 Golds for Copywriting, Art Direction and Illustration AAAI several silvers and bronzes Y&R Blank Paper Awards WPP Book Feature
See the online editions of these books: http://www.munnaontherun.com/2008/07/hero-with-thousand-faces.html
See the online editions of these books: http://www.munnaontherun.com/2008/07/hero-with-thousand-faces.html
See the online editions of these books: http://www.munnaontherun.com/2008/07/hero-with-thousand-faces.html
See the online edition of this book: http://www.munnaontherun.com/2008/08/on-road.html
See the online edition of this book: http://www.munnaontherun.com/2008/07/hero-with-thousand-faces.html
See the online edition of this book: http://www.munnaontherun.com/2008/08/pocket-war-against-prejudice.html
Which book are you reading? Campaign years: 2006, 2007 Online: August 2008 The campaign has now gone international and run up more than 30,000 hits in about 4 months.
Center for Science and Environment Some published articles and pieces that raised questions and got the readers involved. A water harvesting poster that became iconic. Some cartoon strips designed for the children’s supplement ‘Gobar Times’. Copywriter Graphic Designer Art Director Illustrator
Climate Camp, Kingsnorth, 2008 An involvement I feel proud of. Turned around with the map in 2 days. Copywriter Graphic Designer Art Director Illustrator
Let’s never get lost again. The first Nokia navigator campaign from WK London. We did this for the Indian market. Copywriter Graphic Designer Art Director Illustrator
http://www.youtube.com/watch?v=g5jqzodryqk
Roland Garros 2007 The poster was supposed to hit Paris on the day of the final when Federer clashed with Rafa. One of those ones where things don’t work out in the end. Copywriter Graphic Designer Art Director Illustrator
Don’t stop dreaming One of the most successful Nokia campaigns done by WK London. This film was special as we used real installations and got people to interact with them. Copywriter Graphic Designer Art Director Illustrator
http://www.youtube.com/watch?v=ubq_kyow9yg
No artificial colours Rajasthan wasn’t just a tourism campaign. It was a campaign for my home state. Actually two campaigns. One using iconic pictures. And the other taking on the storytelling traditions of Rajasthan and weaving some stories. Copywriter Graphic Designer Art Director Illustrator
Royal Enfield Bullet Cowboys, horses, bikes, Tell Sackett, anger. And some good old writing. Copywriter Graphic Designer Art Director Illustrator
Read. It helps. We really got our hands dirty for this one. This campaign is now living it’s second life on the blogosphere where, after being picked by Notcot, it has become immensely popular. See more executions at: www.munnaontherun.com Copywriter Graphic Designer Art Director Illustrator
World year of Physics This started it all. A project where I experimented with typography, illustration, design, art, for the very first time in my life. That was 2005. This poster has found a second life in the blogosphere after being featured in Notcot. Copywriter Graphic Designer Art Director Illustrator
I hate wasting a good idea When I was looking for a job in London, Fallon asked me to write some radio spots for Bravia. I wrote some and sent them. Fallon never got in touch after that. Well, I loved what I wrote and I converted them into a shoe campaign for an agency in Germany. Got a Clio for it. Copywriter Graphic Designer Art Director Illustrator
Recycling works. This was done way back in 2000. I still love this. More for the fact that it started a long lasting relationship with the Center for Science and Environment. Copywriter Graphic Designer Art Director Illustrator
Fashion solutions only. A campaign for Spykar. Like it. Maybe you will too. Copywriter Graphic Designer Art Director Illustrator
AWARDS 2007 D&AD Silver Writing for Design (This was the only Silver Nomination awarded in the category) 4 One Show Merit Awards (for 4 different pieces of work) Copywriter and Art Director of the Year at AAAI 2007 4 Golds, 3 silvers and 2 bronzes at AAAI (India's Premier advertising award Show) Including Gold in copywriting and Gold in art Direction WPPD Cream (Best of WPP) Communication Arts 2 entries Clio Finalist Design Yatra (Neville Brody adjudged The Common Sense Campaign as the best poster campaign in the country) Kyoorius Design Excellence. The Work 07 (Best of Asia+Australia) 4 entries including Copywriting and Illustration 2006 Cannes Gold (Outdoor) Cannes Silver (Direct Mail) D&AD Silver Nomination Graphic Design D&AD In the Book (Writing for Design) One Show Bronze (Direct Mail Campaign) One Show Merit Award (Graphic Design SIngle) One Show Merit Award (Direct Mail SIngle) One Show Merit Award (Company Literature SIngle) Communication Arts Design Annual (Graphic Design Campaign) 3 Nominations at The London International Awards. Bronze at The Y&R Blank Paper Awards 4 entries in the WPP Book AAAI (National): Silver and Bronze
Work Experience:
2005
Current Work Profile:
WPP Book (Center for Science and Environment)
Writer, Wieden+Kennedy, London
Y&R Book (Center for Science and Environment) 2004
2007 Wieden+Kennedy, Amsterdam
Ad Club Bombay Silver (Sony Xplod) Ad Club Bombay Gold (Center for Science and Environment)
2005 - 2007 Rediffusion DY&R, Mumbai, India
2003 One Show (Midland Bookshop) Media Asia (India Tourism)
2003 - 2005 Publicis Group, India
The Work (Center for Science and Environment) OBIE (Center for Science and Environment) OBIE (Satyam Cinemas)
2000 - 2003
Ad Club Bombay Gold (Center for Science and Environment)
Ogilvy & Mather, Delhi, India 2002 Ad Club Bombay Gold (Wildlife Trust of India)
1998 - 2000 Leo Burnett, Delhi
2001
AWARDS
Ad Club Bombay Gold (Electrolux)
There’s a lot more work here: http://www.munnaontherun.com/ And a lot more to show over a beer.