Implementing Transformational Change

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Your leaders have defined the strategy; now they need people who can implement it.



And they’re counting on you to prepare them. Fast.

Your organization’s executive team is confident in its strategic plan. But these leaders also know it will take a lot of work to make it successful. And the stakes are higher now—customer confidence, shareholder expectations, and public scrutiny have converged to create an unprecedented demand for results. Your leaders know there’s no room for failure; what they’re looking for is flawless execution. They’ve turned to you for help. They want it yesterday— organization-wide capability to execute key change initiatives, starting with the projects that are currently on the plate.

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Existing approaches aren’t enough.

In today’s demanding world, building enterprise-wide change execution capability is a challenge for three reasons: • Change management only addresses part of the execution process. • Traditional training doesn’t build strong execution performance. • Flawless execution calls for more than skill. BEYOND CHANGE MANAGEMENT

Although the ability to address the “people” side of change is critical, it needs to be integrated with other disciplines—intent alignment and program management—to provide the needed support. BEYOND TRAINING

Execution skills benefit from a rich learning environment—applied experiences, practical mentoring, just-in-time assistance—but that’s not enough. They also need to be supported with structured, disciplined methods and well-constructed, time-tested tools. BEYOND SKILL

There’s more to executing strategy than having the right skills and tools. Strategy execution practitioners need strength of character as well—to talk candidly and directly with leaders about what it will take to achieve particular goals, and to face tough situations and choices with clarity and commitment. This work is not for everyone, but it is challenging and offers the promise of truly helping the organization succeed.

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Who can help you deliver what they’re asking for?

SOMEONE WHO UNDERSTANDS HOW TO TRANSFER EXECUTION CAPABILITY AND HAS A PROVEN TRACK RECORD OF MAKING IT WORK. INTRODUCING CONNER PARTNERS®

We have created an integrated approach to strategy execution. Building on thought leadership in change management from ODR® and its founder, Daryl Conner, we’ve incorporated expertise in intent alignment and program management to create the most effective framework for successful execution in the market today. We refer to this approach as our Execution Engineering™ framework; it is supported by tools, methods, and training programs, and represents the premier roadmap for organizations undertaking significant strategic change. It integrates three major components of successful execution: INTENT

Ensuring that everyone is aligned around a clear vision of the end result, and that its integrity is maintained as the project unfolds. PEOPLE

Managing “human landscape” risks to ensure that people successfully adopt the new behaviors and mindsets required to achieve realization. DELIVERY

Applying the best project and program management techniques to ensure that resources are optimized, problems are resolved, and that the promised results are realized. We have significant experience in teaching others how to use our approaches. For over 30 years, thousands of individuals, including consultants in several major firms, have been trained or certified in ODR’s Managing Organizational Change® methodology, which is the predecessor to Conner Partners’ initiative level Change Execution Methodology and our Execution Engineering framework. We are ready to help your organization learn how to execute change more effectively.

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“There’s no question that there’s been a major impact from our work with Conner Partners. We’ve improved customer satisfaction—for example, it used to take us an hour to register a patient. Now we’re down to minutes. Complaint letters have gone down and positive letters have gone up.” MICHAEL BERMAN, EXECUTIVE VP, NEW YORK PRESBYTERIAN HOSPITAL

Here’s how Conner Partners can assist you and your organization.

THERE ARE FIVE WAYS WE WORK TO PREPARE YOUR PEOPLE TO ACHIEVE REALIZATION NOW AND IN THE FUTURE: BUILDING AWARENESS

We help leaders shift their thinking and deepen their understanding of both the importance and challenges of effective execution. And we create a common language for successful execution that makes communication fast and precise. INCREASING SKILL

By design, our engagements incorporate effective, just-in-time approaches to transferring knowledge and building execution skills. TRANSFERRING METHODOLOGY

We provide a wide range of tools and expertise to help you execute change more effectively. CREATING SYSTEMS

We assist you in setting up internal execution support processes and teams. BUILDING EXECUTION CAPABILITY

We help further develop skills into capability through guided application in support of your business imperatives. We assist you in learning to apply our Change Execution Methodology, specializing in key change roles, and becoming a strategy execution advisor.

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“Hiring outside help is useful for two reasons: First, others have done it, and we have not, and therefore we can use the expertise; second, we need to focus on customers and beating the competition.” DIRECTOR, FINANCIAL SERVICES COMPANY

With our help you will:

GENERATE MOMENTUM

Ensure awareness of the importance of sound execution among leaders, and cascade it throughout the organization. DELIVER SPEED AND IMPACT

Provide support for current initiatives, giving people tools they can use immediately. CREATE LEVERAGE

Reduce the need for external assistance by developing internal resources. BUILD COMPETITIVE ADVANTAGE

Develop a core of deep expertise and a standard tool kit that will enable your organization to achieve results every time. PREPARE FOR THE FUTURE

Enable broad-based readiness for change by increasing knowledge and resilience throughout the organization.

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FOCUSED EXPERTISE INDEPENDENCE SHARED RISK STRENGTH OF CHARACTER


“What’s the value Conner Partners provides? Results. Quantifiable results. My take is that they have a robust methodology and approach that provides practical tools, and they have a long history of specializing in this area.” C.J. MARR, CEO, ALEGENT HEALTH

What can you expect when you work with Conner Partners?

We’re like no other consulting firm you’ve worked with. We have fashioned a unique mix of value propositions for our clients, operating standards for our company, and personal characteristics of our staff that will not be found anywhere else: FOCUSED EXPERTISE

For over 30 years, strategy execution has been our only business. And we deliver with seasoned professionals: our typical consultant has 15 years of experience in one or more aspects of executing strategic initiatives. Being focused means we are just as emphatic about what we don’t do. We don’t formulate strategies, we don’t integrate systems, and we don’t offer corporate pep rallies. We deliver results through strategy execution and decline the rest. INDEPENDENCE

For us, independence means we have no financial stake in the particular initiative, strategy, or vendor you choose. Our job is to make sure you have the information you need to make good decisions on what it will take to execute, and then to help you get results. We offer guidance that is candid, direct, and uncompromised. We tell the truth no matter how hard it is to hear. SHARED RISK

Our focus on your success is unparalleled in the consulting industry. To make this tangible, we enter into a Promise Partnership relationship with our clients. For each 90-day period of our work together, we mutually define installation and realization goals. Twenty percent of our fees are contingent on your acknowledgement that the realization goals have been met. STRENGTH OF CHARACTER

The relationships we have with our clients reflect not only “what we do” but also “who we are.” The strength of character we bring to each situation—the quality of our interactions, the demeanor we exhibit, and our clarity of intent, ability to listen, commitment to honesty, devotion to providing value, and passion for our work—adds to our difference and our value to you.

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Our Experience

Conner Partners has over 30 years of experience helping organizations successfully navigate large-scale transformations and critical strategic initiatives. We have worked with numerous U.S. and international governing bodies as well as one-third of the Fortune 100 in industries such as: BANKING AND FINANCIAL CHEMICAL AND PHARMACEUTICALS CONSUMER PRODUCTS HEALTHCARE INSURANCE TECHNOLOGY ENERGY

We work closely with our clients to help them successfully execute their most critical, transformational strategies, assisting in the execution of mergers and acquisitions, global reorganizations, enterprise-wide technology initiatives, and other strategic imperatives. We value tremendously the trust and confidence our clients place in us and we put the utmost importance on our obligation to serve. Because our work focuses on our clients’ most strategic, mission-critical work, we commit to them to keep that work confidential. If you would like to speak with any of our clients regarding their experience with Conner Partners, please contact us and we will be happy to provide an introduction.

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“The ability to successfully execute your strategies is the greatest source of competitive advantage today.”— DARYL CONNER

About Conner Partners

Conner Partners, formerly known as ODR, is an Atlanta-based consulting firm that specializes in strategy execution. Founded in 1974 by Daryl Conner, Conner Partners has worked with one-third of the Fortune 100 companies, as well as numerous U.S. and international governing bodies, to help them successfully navigate large-scale transformations and critical strategic initiatives. Highly regarded for its research and standard-setting methodologies, Conner Partners works with a select group of clients each year, helping them out-maneuver competition, increase profitability, and reduce risk. For more information, please visit www.connerpartners.com.

©2007

Conner Partners®. All rights reserved.

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“We spent $42 million on CRM, but sales and service teams still don’t cooperate. We don’t cross-sell any more products than we did two years ago, and our market share has slipped.” “Business leaders are often told that they can save as much as 40–50% of certain costs by off-shoring. But there are so many things that can go wrong… people move too fast, or the wrong type of capability is off-shored. Then it has to be pulled back, and the costs are tremendous. No one talks about that.” “One of the biggest challenges in executing a strategy is trying to change the people. Change the mentality. Change the culture. More so than implementing new technology… the human part of the organization.”


Strategy executed….results realized

TEL

404.564.4800

FAX

404.564.4850 www.connerpartners.com

Research and experience from ODR

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