510HF Coffee Table Book V1

Page 1




—the brookings institution

the net worth Of a typic


10x

cal white family is nearly

greater than that Of a black family


“GAPS IN WEALTH BETWEEN BLACK AND WHITE HOUSEHOLDS REVEAL THE EFFECTS OF ACCUMULATED INEQUALITY AND DISCRIMINATION, AS WELL AS DIFFERENCES IN POWER AND OPPORTUNITY THAT CAN BE TRACED BACK TO THIS NATION’S INCEPTION.” —the brookings institution



we need BUT THE BLACK AMERICAN CHALLENGE IS PSYCHOLOGICAL AND CULTURAL AS MUCH AS IT IS ECONOMIC.


d hOpe



wOrk in action We build solutions that not only address the gap in Black income, but the efficacy of those solutions to impact Black culture, and community well-being. We can be a catalyst for a pipeline of businesses and ideas that can improve economic mobility of Black families, communities, and individuals.


We address these gaps with an integrated approach that combines proven models of design thinking, decision science, and market creation, combined with trauma healing practices, to fully support black entrepreneurs and creatives.



the 510media hOpe foundation was founded to address the resource gaps in Black entrepreneurial and creative endeavors. Black culture is full of powerful yet untapped resources, and we are committed

to helping facilitate solutions that address Black economic challenges. These solutions not only address the gap in Black income, but the efficacy of those solutions to impact Black culture, and community well-being.

We can be a catalyst for a pipeline of businesses and ideas that can improve economic mobility of Black families, communities, and individuals. By investing in structural support systems, we are setting out to reframe

the belief systems that negatively impact Black economic growth and culture. And in reframing these belief systems, we are setting out to nurture and amplify prosperity in our communities.






the 510media hOpe foundation is at a key strategic & operational inflection point. We have used our own capital and experience to bootstrap and beta test the 510media HOPE Foundation thesis and offering over the last 5 years. As practitioners of branding and behavioral marketing, 510media cofounders Nana Kofi Nti and Mashama Thompson bring over 35 years of

combined experience and insights to building organizations, teams, and crafting brands. All of which has been poured into HOPE with the single goal of generating cultural and economic growth in the Black community, that is sustainable and scalable via an earned income model.

in short we have built the engine, and now need mOre fuel. With the key goal of scaling impact in mind, we are looking for partnership in the form of capital infusions to leverage and continue to scale programming and expand

our reach. Funding our integrated approach will accelerate the sharing of these proven models that leverage behavioral science, design thinking, and market creation, combined with trauma healing methods, in order to totally support Black entrepreneurs, innovators and creatives.






1.5 trilli clOsing the racial wealth gap would add up to


liOn to the u.s. ecOnomy by 2028

— mckinsey & cOmpany




we believe that entrepreneUrs and creatives are


black wealth, cUltural well-being, innOvation and growth.


grO


Ow

your

mind


change


e

your

thinking



change

the

game


innovation is the key

Innovation that creates new opportunities for families and community is the nucleus of any healthy culture. It also breaks through the rigid invisible walls that linger behind the curtain of poverty. Innovation has generated prosperity for overlooked and underserved markets faster and more reliably than racial diversity and equity models.




“WE CAN CONTINUE TO BEG FOR CHANGE OR WE CAN CHANGE OURSELVES; WE CAN GROW THE QUALITY OF OUR THINKING AND BUILD FORWARD-THINKING SOLUTIONS FOR OUR COLLECTIVE FUTURE...WE CAN SAVE US.” — nana kOfi nti


—the brookings institution

“ALL OF THIS MATTERS BECAUSE WEALTH CONFERS BENEFITS THAT GO BEYOND THOSE THAT COME WITH FAMILY INCOME. WEALTH AFFORDS PEOPLE OPPORTUNITIES TO BE ENTREPRENEURS AND INVENTORS.”


we can

live big!


wealth creates mOre wealth.


wealth creates




freedOm begins with


hOpe.


created in Oakland, for Oakland, by Oakland natives


C R E AT I V E D I R E C T I O N BY DANIELLE ALLEN

PHOTOGRAPHY BY D E M O N D R E WA R D, KEVIN ALLEN, SCOTT HOAG & KO L A S H O B O

5 1 0 M E D I A H O P E F O U N DAT I O N 7 3 7 2 N D S T R E E T, S U I T E # 1 0 1 OAKLAND, CA 94607 TA X I D # 8 3 - 1 5 1 6 2 5 1



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