SLS Hotels South Beach Branding by Melissa Wehrman

property branding items melissa wehrman design

sls hotels :: may 16, 2012

ÂŠ 2012 melissa wehrman design :: page 1

SOUTH BEACH GUIDELINES: type, logo, and color Headlines are set in HTF Didot M06 Medium and Italic. Body copy should be set in Helvetica Neue Light.

HEADLINE TYPEFACE

BODY COPY TYPEFACE - OPTION 1

DIDOT MEDIUM

Didot Medium

Hoefler & Frere-Jones type foundry version www.typography.com Kerned at 24 points Uppercase

PRIMARY LOGO Confirm ® rather than older TM.

COLOR PALETTE Pantone: Black CMYK: 0/0/0/100 Web: #000000

This is an example of Didot Medium body copy set in 10 points with 13 point leading and 0 kerning.

Hoefler & Frere-Jones type foundry version www.typography.com Kerned at 0 points Upper & lowercase

SECONDARY HEADLINE TYPEFACE

didot medium italic Hoefler & Frere-Jones type foundry version www.typography.com Kerned at 8 points Lowercase HEADLINE EXAMPLE

see life SIDEWAYS

Pantone: White CMYK: 0/0/0/0 Web: #ffffff

BODY COPY TYPEFACE - OPTION 2

Helvetica Neue Light

This is an example of Helvetica Neue Light body copy set in 10 points with 13 point leading and 0 kerning.

Linotype type foundry version www.linotype.com Kerned at 0 points Upper & lowercase

LOGOTYPE ONLY:

Pantone: 707 CMYK: 0/33/10/0 Web: #f7b3c1

ADDRESS TYPEFACE

Helvetica Neue Light

Crest only, cropped and angled 16°:

1701 Collins Avenue Miami Beach, FL 33139 T 305 674 1701 F 305 674 1709 slshotels.com

ON COLLATERAL WHEN POSSIBLE:

sls hotels :: may 16, 2012

Linotype type foundry version www.linotype.com Kerned at 32 points All uppercase Spaces between phone numbers Avenue spelled out when there’s room

Pantone: 430 CMYK: 33/18/13/37 Web: #828a8f

items released AS OF MAY 16, 2012

sls hotels :: may 16, 2012

ÂŠ 2012 melissa wehrman design :: page 3

SLS HOTELS LOGOS: across properties

S O U T H B E A C H | B E V E R LY H I L L S

AT B E V E R LY H I L L S

sls hotels :: may 16, 2012

N E W YO R K

ÂŠ 2012 melissa wehrman design :: page 4

LETTERHEAD FINAL RELEASE: April 11, 2012 VENDOR: Ligature SIZE:

8.5” x 11”

COLORS/INK:

2/0: Black and spot tinted varnish

QUANTITY:

30,500

STOCK: Mohawk Superfine Text Ultra White Smooth 80# RECEIVED ON:

1701 COLLINS AVENUE

sls hotels :: may 16, 2012

MIAMI Beach, FL 33139

305 674 1701

slshotels.com

FOLIO PAPER FINAL RELEASE: File sent on May 3, 2012 to PK Graphics – waiting on proof before approved for production VENDOR: PK Graphics? Ligature? SIZE:

8.5” x 11”

COLORS/INK:

1/0: Cool Gray 1

QUANTITY:

12,500

STOCK:

60# regular paper

RECEIVED ON:

sls hotels :: may 16, 2012

AMENITY NOTECARD FINAL RELEASE: April 11, 2012 VENDOR: Ligature SIZE:

5.5” x 8.5”

COLORS/INK:

1/2: Black over black and overall dull varnish

QUANTITY:

2,000

STOCK: Mohawk Navajo Cover Brilliant White Smooth 130# RECEIVED ON:

1701 COLLINS AVENUE

sls hotels :: may 16, 2012

MIAMI Beach, FL 33139

305 674 1701

slshotels.com

ENVELOPES FINAL RELEASE: April 11, 2012 VENDOR: Ligature SIZE:

9” x 6” (finished)

COLORS/INK:

1/2: Black over black and overall dull varnish

QUANTITY:

6,000

STOCK: Mohawk Navajo Text Brilliant White Smooth 80#

Melissa Householder Melissa Wehrman Design 10738 Brexton Court Whitehouse, Oh 43571

RECEIVED ON:

PHOTOGRAPHED BY: TIM WALKER

1701 COLLINS AVENUE

sls hotels :: may 16, 2012

MIAMI Beach, FL 33139

305 674 1701

slshotels.com

1701 COLLINS AVENUE

MIAMI Beach, FL 33139

305 674 1701

slshotels.com

MAILING LABELS FINAL RELEASE: April 11, 2012 VENDOR: Ligature SIZE:

5-up on 8.5” x 11”

COLORS/INK:

1/0: Black plus kisscut

QUANTITY:

1701 COLLINS AVENUE Miami Beach, FL 33139 305 674 1709 Melissa Householder

slshotels.com

Melissa Wehrman Design

500 sheets (2,500 total labels)

10738 Brexton Court Whitehouse, Oh 43571

STOCK: Strathmore Writing Ultimate White Label Stock 70# RECEIVED ON:

fold line not printed

1701 COLLINS AVENUE Miami Beach, FL 33139 305 674 1709 slshotels.com

1701 COLLINS AVENUE Miami Beach, FL 33139 305 674 1709 1701 COLLINS AVENUE

1701 COLLINS AVENUE

slshotels.com Beach, FL 33139 Miami

Miami Beach, FL 33139 305 674 1709

experience

slshotels.com

Melissa Householder

1701 COLLINS AVENUE

Melissa Wehrman Design

Miami Beach, FL 33139

10738 Brexton Court Whitehouse, Oh 43571

305 674 1709 slshotels.com

Melissa Householder

1701 COLLINS AVENUE Miami Beach, FL 33139

Melissa Wehrman Design 10738 Brexton Court Whitehouse, Oh 43571

305 674 1709 slshotels.com

8.5” x 11”

sls hotels :: may 16, 2012

Wrapping around a standard no. 10 envelope

Wrapping around a standard 12” x 9” envelope

STICKER FINAL RELEASE: March 5, 2012 VENDOR: Ligature SIZE:

1.5” x 1.5” on sticker rolls

COLORS/INK:

2/0: Black and overall varnish

QUANTITY:

5,000

STOCK:

Bright White Satin Label Stock 60#

RECEIVED ON:

sls hotels :: may 16, 2012

SHOE SHINE FORM FINAL RELEASE: March 19, 2012 VENDOR: Ligature SIZE:

3.5” x 4.5”

COLORS/INK:

1/0: Black

QUANTITY:

3,000

STOCK: Mohawk Navajo Cover Brilliant White Smooth 100# RECEIVED ON:

shiny leather SHOES Place your shoes in the bag provided and contact SLS Services for immediate pick-up. Your shoes will be delivered to your room before 7am the following morning. For service at any other time, please contact SLS Services.

Date: Name: Room Number:

sls hotels :: may 16, 2012

BALCONY STICKER FINAL RELEASE: March 19, 2012 VENDOR: Ligature SIZE:

4” x 1.25”

COLORS/INK:

1/0: Black

QUANTITY:

100

STOCK:

Clear Vinyl Decal

RECEIVED ON:

slide locks SECURELY Please secure sliding door lock when retiring or leaving the room. Do not leave children unattended on or near balconies.

sls hotels :: may 16, 2012

HOUSEKEEPING LINENS CARD FINAL RELEASE: April 11, 2012 VENDOR: Ligature SIZE:

4” x 5” flat / 4” x 2.5” folded

COLORS/INK:

2/0: black and PMS 367U

QUANTITY:

3,000

STOCK:

Yupo Cover Bright White 100#

RECEIVED ON: slshoTels.com

spare land’s SUPPLIES Please place this card on the bed in the morning for a fresh set of linens. Indicate your wish to conserve by hanging towels on the rack; otherwise, towels will be replaced. Together we can reduce chlorine and detergent use and save millions of gallons of water.

sls hotels :: may 16, 2012

HOUSEKEEPING INFO CARD FINAL RELEASE: April 11, 2012 VENDOR: Ligature 4” x 7” flat / 4” x 3.5” folded

COLORS/INK:

2/0: black and PMS 428U

QUANTITY:

3,000

STOCK:

Yupo Cover Bright White 100#

slshotels.com

SIZE:

RECEIVED ON:

SMOOTH luminous surfaces mon – Fri service is from 8:30Am – 6Pm sat – sun service is from 9:30Am – 6Pm turndown service is from 5:30Pm – 9:30Pm In order to request housekeeping service, please place the “yes, please” door hanger on the hallway doorknob. should you require service at a specific time or outside of the normal hours, please contact sls services and we would be delighted to honor your request. this is a non-smoking room and, as such, we ask that you refrain from smoking. A $700 charge applies upon check-out to any guest room requiring smoke removal. thank you for your assistance in ensuring the enjoyment and good health of all our guests.

sls hotels :: may 16, 2012

TURNDOWN CARDS FINAL RELEASE: April 11, 2012 VENDOR: Ligature SIZE:

3 sets: 3.5” x 3.5”

COLORS/INK:

5/1: CMYK + overall varnish over black

QUANTITY:

2,000 of each (6,000 total)

g o o d n ig h t

STOCK: Mohawk Navajo Cover Brilliant White Smooth 80#

sparkle like SUNSHINE

RECEIVED ON:

to m o r row wil l b e c l e a r a n d su n n y °F /

°c

slshotels.com

g o o d nig h t

some light SHOWERS

to m o r row wil l b e clo u dy wi t h so m e r a in °F /

°c

slshotels.com

g o o d n ig h t

some light SUN

to m o r row wil l b e pa rt ly c lo u dy °F /

°c

slshotels.com

sls hotels :: may 16, 2012

GUESTROOM SAFE STICKER FINAL RELEASE: April 11, 2012 VENDOR: Ligature SIZE:

6” x 1.875”

COLORS/INK:

1/0: Black

QUANTITY:

200

STOCK:

Clear vinyl decal

RECEIVED ON:

on the use of in-room safes Please do not leave important personal belongings or valuables unsecured in your guestroom. The Hotel has provided an in-room safe for your use and convenience. The in-room safe, however, should not be viewed as a replacement for guest safety deposit boxes maintained by the Hotel and in no way modifies the Hotel’s limitation on liability for the loss of guest property. Please refer to the Innkeeper’s Limitation of Liability Notice posted in the room for further information about the use of such safety deposit boxes and the Hotel’s associated liability limitations.

sls hotels :: may 16, 2012

CRIB CARD FINAL RELEASE: April 11, 2012 VENDOR: Ligature SIZE:

3” x 4.5”

COLORS/INK:

1/1: Black

QUANTITY:

500

STOCK: Mohawk Navajo Cover Brilliant White Smooth 80# RECEIVED ON:

safe little SLEEPER Crib Safety PraCtiCeS · Product should be used for children under 25” in height, weighing less than 30 pounds, and for children who are unable to climb out. · When used as a sleeping crib or play yard, never leave your child unattended or unsupervised. · always keep the unit away from any area containing hazards that have the potential to injure your child. · Keep strings and cords away from your child in order to avoid any strangulation hazards. · Do not place the unit near a window where cords from blinds or drapes can strangle a child.

safe little SLEEPER We are happy to assist with relocation, assembly or disassembly requests. Please contact SLS Services to arrange. this unit is provided for your convenience and SLS Hotel South beach is not liable for any defects, injuries or damages that may be caused during usage of this unit. a full copy of the owner’s manual is available upon request.

· Do not add padding or other objects that will permit your child to climb out from inside the unit.

sls hotels :: may 16, 2012

SOUTH BEACH JOGGING MAP FINAL RELEASE: April 26, 2012 VENDOR: Ligature SIZE:

5.5” x 8.5”

COLORS/INK:

4/4 + Varnish

QUANTITY:

1,000

MIAMI BEACH map

SEE REVERSE SIDE FOR MAINLAND

MIAMI mainland map

SEE REVERSE SIDE FOR ISLAND

STOCK: Mohawk Navajo Cover Brilliant White Smooth 80# RECEIVED ON:

sls hotels :: may 16, 2012

GIFT CARD NOTECARD FINAL RELEASE: April 17, 2012 VENDOR: Ligature 8.5” x 11” flat; 8.5” x 5.5” folded

COLORS/INK:

1/2: black over black and overall varnish

QUANTITY:

500

slshotels.com

SIZE:

STOCK: Mohawk Navajo Cover Brilliant White Smooth 130# RECEIVED ON:

share lovely SENTIMENTS

to: From: Amount:

sls hotels :: may 16, 2012

BUSINESS CARDS FINAL RELEASE: April 11, 2012 VENDOR: Ligature SIZE:

3.5” x 2”

COLORS/INK:

Black on black plus litho 430 and Black

QUANTITY: STOCK:

FiberMark Touche Black and White Duplexed 13pt

RECEIVED ON:

GREGG

karasik

nl y

direCTor oF sales & MarkeTinG

1701 Collins avenue MiaMi BeaCh, Fl 33139 T 786 329 6711 C 786 376 9595 F 305 674 1709 slshoTels.CoM

GreGG.karasik@slshoTels.CoM

sls hotels :: may 16, 2012

PRIVACY/SERVICE: DOOR HANGER FINAL RELEASE: April 16, 2012 VENDOR: Ligature SIZE:

3.5” x 10”

COLORS/INK:

2/2: 707 and varnish plus diecut

QUANTITY:

2,000

STOCK:

Classic Crest DTC Solar White Stipple 130#

RECEIVED ON:

sls hotels :: may 16, 2012

HOUSEKEEPER IN ROOM: DOOR HANGER FINAL RELEASE: April 16, 2012 VENDOR: Ligature SIZE:

3.5” x 10”

COLORS/INK:

2/0: Black and Varnish plus diecut

QUANTITY:

2,000

STOCK:

Classic Crest DTC Solar White Stipple 130#

RECEIVED ON:

sls hotels :: may 16, 2012

PET IN ROOM: DOOR HANGER FINAL RELEASE: March 5, 2012 VENDOR: Ligature SIZE:

3.5” x 10”

COLORS/INK:

3/0: Black, 707 and Varnish plus diecut

QUANTITY:

1,000

STOCK:

Classic Crest DTC Solar White Stipple 130#

RECEIVED ON:

sls hotels :: may 16, 2012

MINI BAR MENU FINAL RELEASE: May 18, 2012 VENDOR: Ligature SIZE:

Flat 8” x 5.5” / Folded 4” x 5.5”

COLORS/INK:

1/1: Black

QUANTITY:

500

STOCK:

Yupo Cover Bright White 100#

RECEIVED ON:

sip LIQUIDS slowly

SINNERS mojito mints australian licorice beef jerky truffle & salt popcorn cherry cotton candy kit kat sls jelly beans sls peanut m&m’sw sls smoky almonds sls chocolate chip cookies “naked” intimacy kit “small little scratch” first aid kit sounds of SLS cd wine corkscrew

4 5 10 6 7 4 7 6 7 7 15 8 18 10

SAINTS

antioximints barbeque popchips goraw live bar gummy pandas pretzels sls dark chocolate almonds sls cinnamon spiced pecans sls berry trail mix sls jumbo cashews sls baseball hat sls t-shirt made in spain: spanish dishes for the american kitchen by josé andrés

4 5 6 6 7 8 7 7 8 25 38 35

coke / diet coke / sprite fever tree club soda/tonic/ginger ale badoit (500mL) evian (500mL / 750mL) orange juice / raaw juice red bull (sugar free and regular) starbucks frappuccino bacardi rum / sailor jerry spiced rum corzo silver tequila bombay sapphire gin beluga vodka stoli elit vodka grey goose vodka grey goose le citron vodka ciroc peach vodka rémy martin vsop jack daniels tennessee whiskey glenfiddich special reserve chivas regal blended scotch whiskey chambord raspberry liqueur lanson brut rose champagne veuve clicquot champagne adelsheim pinot gris argyle reserve pinot noir rock sake junmai ginjo miller lite / heineken hennessy black cognac (375ml) milagro silver tequila (375ml) grey goose vodka (200ml)

5 7 8 8 / 10 7 6 6 9 16 10 12 10 15 15 10 10 10 11 10 15 72 76 42 45 45 6 65 60 45

some light SNACKS

sls hotels :: may 16, 2012

KEY CARD CASES FINAL RELEASE: April 11, 2012 VENDOR: Ligature SIZE:

FLAT: 3.53” x 9.157” / FINISHED: 2.625” x 3.875”

COLORS/INK: 2/1: Black and overall varnish over black Plus blind deboss SLS lettering QUANTITY:

ROOM:

10,000

STOCK: Duplex Cover Epic Black / Slar White 120# RECEIVED ON:

blind embossed SLS ——> RAISED LETTERING (not pushed in)

1701 COLLINS AVENUE MIAMI BEACH, FL 33139 305 674 1701 | SLSHOTELS.COM

diecut for flap ——>

sls hotels :: may 16, 2012

KEY CARDS FINAL RELEASE: April 3. 2012 VENDOR: SIZE:

2.125” x 3.375”

COLORS/INK:

2/2: Black and PMS 707

QUANTITY: RECEIVED ON:

A NEW PARADIGM IN LUXURY HOTELS DESIGN by philippe starck CUISINE by josé andrés KATSUYA by starck NIGHTLIFE by hyde beach 1701 COLLINS AVE MIAMI BEACH, FL 33139 305 674 1701 SLSHOTELS.COM

ALYSSA WESTMEYER june 4–8, 2012

.COM YOUR KEY TO SOUTH BEACH

sls hotels :: may 16, 2012

PENCILS FINAL RELEASE: February 15, 2012 VENDOR: La Bottega SIZE:

4” pencils

COLORS/INK:

2/0: Black and PMS 707

QUANTITY: NOTES: Entire length of pencil = 4” Length of artwork (minus eraser and sharpened end) = 2.75” Width around pencil = 1” Stripe width = 3/16” : 3/16” Eraser color = pink Metal band color = silver/chrome RECEIVED ON: 2.75”

2.75”

FRONT

SILLY little sayings SILLY little sayings

SILLY little sayings SILLY little sayings 1”

FRONT

1”

SLSHOTELS.COM SLSHOTELS.COM

BACK

SLSHOTELS.COM SLSHOTELS.COM

2.75”

1”

sls hotels :: may 16, 2012

1”

- entire pencil length - entire=pencil 4” length = 4” - length of artwork - length (minus of artwork eraser and (minus sharpened eraser and end)sharpened = 2.75“ end) = 2.75“ - width around-pencil width =around 1” pencil = 1” - stripe width =- 3/16” stripe: width 3/16” = 3/16” : 3/16” - 2 ink colors: 707C - 2 ink and colors: Black707C and Black - eraser color: pink - eraser color: pink - metal band color: - metal silver/chrome band color: silver/chrome - quantity/billing - quantity/billing questions: Alyssa questions: Westmeyer Alyssa (alyssaw@sbe.com) Westmeyer (alyssaw@sbe.com) - production/design - production/design questions: Melissa questions: Wehrman Melissa (melissa@melissawehrman.com) Wehrman (melissa@melissawehrman.com)

PENS FINAL RELEASE: February 22, 2012 VENDOR: La Bottega SIZE:

5 1/8” pen

COLORS/INK:

Type printed in foil coat that matches Crown Foil #270

QUANTITY: NOTES:

Type printed .325” from ring at the midpoint of pen Type set @ 7 pt.

RECEIVED ON:

scribble little secrets

SLSHOTELS.com

sls hotels :: may 16, 2012

GUESTROOM NOTEPADS FINAL RELEASE: February 24, 2012 VENDOR: La Bottega SIZE:

3” x 5”

COLORS/INK: 2/1: Black and overall varnish over black Plus blind deboss SLS lettering QUANTITY:

10,000

STOCK: Duplex Cover Epic Black / Slar White 120# RECEIVED ON:

SOUTH BEACH | BEVERLY HILLS slshotels.com

sls hotels :: may 16, 2012

Black and Pantone 707C ink on White Shell

UMBRELLAS FINAL RELEASE: May 2, 2012 VENDOR: La Bottega

OUTSIDE UMBRELLA: White ink on Black Shell

SIZE:

46” diameter, 19” x 23” each individual panel

COLORS/INK:

1/2: Black over black and PMS 707

QUANTITY: RECEIVED ON:

INTERIOR

sls hotels :: march 15, 2012

EXTERIOR sls hotels :: may 16, 2012

BATHING SUIT BAG FINAL RELEASE: March 1, 2012 VENDOR: La Bottega SIZE:

14” x 18”

COLORS/INK:

2/2: Black and PMS Cool Gray 11

QUANTITY:

FRONT

BACK

RECEIVED ON:

sls hotels :: may 16, 2012

RETAIL BAGS FINAL RELEASE: March 15, 2012 VENDOR: La Bottega SIZE: Large = 17” x 15” x 8”; Medium = 14” x 12” x 7”; Small/Book = 12” x 10” x 5” COLORS/INK: 3/2: Cool Gray 4 and Cool Gray 6 with overall varnish over PMS 707 and overall varnish interior PMS 707 Ribbon; Cool Gray 6 Handles QUANTITY: RECEIVED ON:

INTERIOR

SLSHOTELS.COM

sls hotels :: may 16, 2012

MAILING LABELS FINAL RELEASE: February 21, 2012 VENDOR: La Bottega SIZE:

4” diameter

COLORS/INK:

1/1: Black

QUANTITY:

500 sheets (2,500 total labels)

STOCK: Diecut round coaster on White Chipboard, 120 pt. RECEIVED ON:

DESIGN by philippe starck CUISINE by josé andrés K ATSUYA by starck NIGHTLIFE by hyde beach

slshotels.com

sls hotels :: may 16, 2012

SLIPPERS FINAL RELEASE: February 23, 2012 VENDOR: La Bottega SIZE: Slipper is approximately 11” x 3.5” COLORS/INK: White silkscreened on gray slippers QUANTITY: RECEIVED ON:

sls hotels :: may 16, 2012

SHOE MITTS FINAL RELEASE: February 23, 2012 VENDOR: La Bottega SIZE: Approximately 6.5” x 8” COLORS/INK: White silkscreened on gray chamois QUANTITY: STOCK: RECEIVED ON:

sls hotels :: may 16, 2012

LAUNDRY BAGS FINAL RELEASE: February 24, 2012 VENDOR: La Bottega SIZE:

19” x 22.75”

COLORS/INK:

Black embroidery with black printed ribbon drawstring

QUANTITY: STOCK: RECEIVED ON:

swift laundry service

sls hotels :: may 16, 2012

SHOE BAGS FINAL RELEASE: February 24, 2012 VENDOR: La Bottega SIZE:

14.5” x 18.5”

COLORS/INK:

Black embroidery with black printed ribbon drawstring

QUANTITY: STOCK: RECEIVED ON:

shiny leather shoes

sls hotels :: may 16, 2012

IRONING BOARD FINAL RELEASE: January 11, 2012 VENDOR:

Canoe Hospitality

SIZE: Approx. 40” x 13” COLORS/INK:

1-color black

QUANTITY: RECEIVED ON:

sls hotels :: may 16, 2012

METAL RESERVED SIGNAGE FINAL RELEASE: March 15, 2012 VENDOR:

Canoe Hospitality

SIZE:

7” x 2.5”

COLORS/INK:

debossed into folded metal (see inspiration photo top right)

QUANTITY: RECEIVED ON:

SAVED lounge space

SAVED little space

SAVED lounge space

SAVED little space

sls hotels :: may 16, 2012

MATCHBOX FINAL RELEASE: March 20, 2012 VENDOR:

Canoe Hospitality / Maryland Match Company?

SIZE:

25cm x 7cm x 55cm

COLORS/INK:

Two colors: Pantone 429C and 707C

QUANTITY: RECEIVED ON:

STRIKING light show SLSHOTELS.COM 1701 COLLINS AVENUE MIAMI BEACH, FL 33139 305 674 1701

sls hotels :: may 16, 2012

MATCHBOX

FINAL RELEASE: May 2, 2012 VENDOR:

Canoe Hospitality ? SIZE:

12.375” x 2.5” COLORS/INK:

1/0: Black QUANTITY:

RECEIVED ON:

00000 GUEST NAME

ROOM #

checked by

date in

00000

00000 00000

00000

TOTAL BAGS

00000

1701 COLLINS AVE. 305 674 1701

MIAMI Beach, FL 33139 slshotels.com

TOTAL BAGS LOCATION

LUGGAGE CLAIM CHECK The hotel is not liable for loss or damage to the property as a result of fire, flood, theft, ordinary or gross negligence, or otherwise, except for loss or damage caused by intentional misconduct on the part of the hotel or its employees.

00000

store LUGGAGE securely

00000

DRY CLEANING FORM FINAL RELEASE: April 23, 2012 VENDOR: A Cleaner World SIZE:

5.5” x 10”

COLORS/INK:

1/0 Black

QUANTITY:

swift laundry SERVICE Date: Name: Room Number: Guest Count

Valet Count

Dry Cleaning & Pressing

Clean & Press

Suit - 2 Pieces/Dress

25.00

21.00

Suit - 3 Piece

35.00

28.00 10.50

STOCK: RECEIVED ON:

Press Only

Jeans

12.50

Skirt/Slacks

12.50

10.50

Dress Shirt/Blouse

15.00

13.00

Printed T-Shirts/Polo

11.00

9.00

Shorts

11.00

10.00

Sweater

14.00

12.00

Vest

12.00

10.00

Tie

8.50

6.50

Scarf

12.00

10.00

Tuxedo

35.00

33.00

Party Dress

34.00

32.00

Sport Coat

14.00

12.00

Jacket/Dress

14.00

23.00

Overcoat/Raincoat

25.00

23.00

Special Instructions: Guest Count

Valet Count

Laundry Service Dress Shirt/Blouse

13.00

Dress

25.00

Skirt

14.00

Sweater

12.00

Shorts

8.50

Undershirt

5.00

Pair of Socks

4.00

Slip

9.00

Brassiere

6.00

Handkershief

4.00

Pajamas

12.00

Night Gown

12.00

Robe

18.00

Bathing Suit

8.00

Undershorts

5.00

Panties

6.00

T-Shirt

8.00

Polo Shirt

11.00

Special Instructions: Normal Delivery: Pick-up by 9AM. Return by 7PM.

Folded/Box

Overnight Service: Pick-up by 7PM. Returned next day by 10AM. Add 50%.

Starch

On Hangers

Total:

Hotel acts only as agent for the laundry and can assume no responsibility or liability including the return at any specified time. Any claims or adjustments are the individual responsibilty of the guest with the laundry and are not deductible from hotel charges.

sls hotels :: may 16, 2012

PAPER HANGER COVER FINAL RELEASE: April 11, 2012 VENDOR: A Cleaner World SIZE: Approximately 17” x 6.5” COLORS/INK:

1/0 Black

QUANTITY: STOCK: RECEIVED ON:

swift laundry SERVICE sls hotels :: may 16, 2012

DRY CLEANER LOGO STICKER

GUEST INFORMATION STICKER

FINAL RELEASE: April 11, 2012

VENDOR: A Cleaner World

SIZE:

4” X 2” with rounded corners

SIZE:

4” X 1.5” with rounded corners

COLORS/INK:

1/0 Black

COLORS/INK:

1/0 Black

QUANTITY:

STOCK: White sticker/label stock

RECEIVED ON:

Guest Name: Room NumbeR:

sls hotels :: may 16, 2012

SAFE DEPOSIT BOX FORM

AUTHORIZED SIGNATURE

DATE

TIME

SIGNATURE

DATE

CLERK’S INITIALS

FINAL RELEASE: April 11, 2012 VENDOR: PK Graphics SIZE:

8.5” x 5.5”

COLORS/INK:

1/1: Black

QUANTITY:

500 or 1,000

STOCK:

12pt Cardstock

RECEIVED ON:

I hereby surrender my key to Box No. and certify that all property placed or stored therein has been withdrawn therefrom and is now in my full possession. All claims against and liability of the SLS Hotel are therefore waived accordingly.

SAFE DEPOSIT KEY NUMBER

DATE ISSUED

ISSUED BY

AUTHORIZED BY

As a condition on the receipt of such articles deposited by me in this safe-deposit box, I hereby agree that access to this safe-deposit box will be obtainable only through this signature and upon the presentation of this key, in person, and for any failure so to present this key, in person, the SLS Hotel shall not be liable for any loss occasioned by such failure to personally present such key. And I hereby agree that, in the event I should not personally surrender this key and remove the contents of this box within ten (10) days after I shall cease to be a guest of this SLS Hotel, Hotel may force entrance to said safe-deposit box and remove the contents thereof, and while retaining the said contents, the SLS Hotel shall not be liable for any loss occasioned by my failure to remove such contents, and in any such event, or in the event that the key is lost while in my custody, I hereby agree to pay to the SLS Hotel the sum of $450.00 for the cost of opening the safe-deposit box and replacing the key.

SIGNATURE

ROOM NUMBER

HOME ADDRESS

CITY

sls hotels :: may 16, 2012

STATE

ZIP CODE

VENDOR ORDER SHIPMENT FORM

WHITE: Department YELLOW: A/P

FINAL RELEASE: April 11, 2012 VENDOR: PK Graphics SIZE:

8.5” x 11”

COLORS/INK:

1/0: Black

QUANTITY:

2,500 or 5,000

STOCK:

2 Part NCR 24lb reg paper

RECEIVED ON:

MERCHANDISE RETURN FORM

To Return, Include: This form, Original Invoice & Merchandise

Vendor Name: Date: Street Address: Apartment Number: Phone Number: City: State: Zip Code: E-mail: Return Authorization Number:

Original Invoice Number:

Original Invoice Date:

ITEM(S) BEING RETURNED: Item No. Product Number Product Name/Description

Quantity

Unit Price

Total Price

2 3 4 Return Merchandise Total

REASON FOR RETURN: YOU WOULD LIKE US TO:

Item No. Reason 1

Exchange for other merchadise (listed below)

Replace Refund to credit card (fill in below)

Cash refund

Credit memo

REPLACEMENT MERCHANDISE (OPTIONAL):

CREDIT CARD INFO:

Product Replacement Unit Total Quantity Number Product Number Price Price

We can only refund purchases made with a credit card to the credit card used for the purchase. VISA

MasterCard

Discover

American Express

Name: Street: SUBTOTAL

City:

TAX

S & H GRAND TOTAL

1701 Collins Avenue Miami Beach, FL 33139 T 305 674 1701 F 305 674 1709 slshotels.com

sls hotels :: may 16, 2012

DUE BACK VOUCHER FORM FINAL RELEASE: April 11, 2012 VENDOR: PK Graphics SIZE:

4” x 5.5”

COLORS/INK:

1/0: Black

QUANTITY:

2,500 or 5,000

STOCK:

2 Part NCR 24lb reg paper

RECEIVED ON:

DUE BACK

WHITE COPY: Kept by Cashier PINK COPY: Dropped with EOD Reports

Department Date Guest Name

Trans. Code:

Room #

Explanation Amount

Associate Name Guest Signature

Total

1701 Collins Avenue Miami Beach, FL 33139 T 305 674 1701 | F 305 674 1709 | SLSHOTELS.COM

sls hotels :: may 16, 2012

LOST & FOUND REPORTING FORM FINAL RELEASE: April 11, 2012 VENDOR: PK Graphics SIZE:

4.25” x 5.5”

COLORS/INK:

1/0: Black

QUANTITY:

2,500 or 5,000

STOCK:

24lb reg paper

RECEIVED ON:

LOST & FOUND ticket ITEM FOUND Date: Location: By employee: housekeeping engineering F & B

security reception other

Item description:

ITEM RETURNED By employee: Date: Owner name: Owner address: Owner telephone:

sls hotels :: may 16, 2012

LOST & FOUND INQUIRY FORM FINAL RELEASE: April 11, 2012 VENDOR: PK Graphics SIZE:

4.25” x 3.666”

COLORS/INK:

1/0: Black

QUANTITY:

2,500 or 5,000

STOCK:

24lb reg paper

RECEIVED ON:

LOST & FOUND inquiry form Date: Owner name: Owner telephone: Location in which item was lost:

Employee name: housekeeping F & B

sls hotels :: may 16, 2012

security other

reception

MAINTENANCE COMPLETE NOTIFICATION FINAL RELEASE: April 11, 2012 VENDOR: PK Graphics SIZE:

4” X 2.25”

COLORS/INK:

1/0: Black

QUANTITY:

500 or 1,000

STOCK:

24lb reg paper

RECEIVED ON:

skilled little SOLUTION We have completed your request for maintenance on the:

Please do not hesitate to contact SLS Services for any further assistance. Enjoy your stay!

sls hotels :: may 16, 2012

PRIVACY CARD FINAL RELEASE: April 11, 2012 VENDOR:

OK Graphics

SIZE:

4” x 3”

COLORS/INK:

1/0: Black

QUANTITY:

500 or 1,000

STOCK:

24lb reg paper

RECEIVED ON:

secret little SANCTUARY Due to your request for privacy, we were unable to enter your room to provide the service requested: laundry collection package delivery housekeeping service maintenance shoe shine

laundry delivery amenity delivery turndown service replenish minibar other

Please contact SLS Services so that we may return at a time that is convenient for you. Enjoy your stay!

sls hotels :: may 16, 2012

CASHIER PAPERWORK DROP ENVELOPE FINAL RELEASE: April 11, 2012 VENDOR: PK Graphics SIZE:

4.5” x 10.375”

COLORS/INK:

1/0: Black

QUANTITY:

2,500 or 5,000

STOCK:

24lb reg paper

RECEIVED ON:

CASHIER BANK REPORT ENVELOPE (PAPER WORK ONLY)

Day: Date: Cashier: Department: Shift:

A.M. P.M.

To:

A.M. P.M.

End of Day Due Back Change Request Form Other:

1701 Collins Avenue Miami Beach, FL 33139 T 305 674 1701 | F 305 674 1709 | SLSHOTELS.COM

sls hotels :: may 16, 2012

CASH PAID OUT FORM FINAL RELEASE: May 18, 2012 VENDOR: PK Graphics SIZE:

4” x 5.5”

COLORS/INK:

1/0: Black

QUANTITY:

2,500 or 5,000

STOCK:

24lb reg paper

RECEIVED ON:

PAID OUT VOUCHER

Date:

Trans. Code:

Name: Account: Room #:

Total: Prepared by: Approved by: Received by:

sls hotels :: may 16, 2012

MISCELLANEOUS CREDIT VOUCHERS FORM FINAL RELEASE: April 11, 2012 VENDOR: PK Graphics SIZE:

4” x 5.5”

COLORS/INK:

1/0: Black

QUANTITY:

2,500 or 5,000

STOCK:

24lb reg paper

RECEIVED ON:

MISCELLANEOUS CREDIT VOUCHER Date:

Trans. Code:

Name: Account:

Total: Prepared/Posted by: Approved by:

sls hotels :: may 16, 2012

CREDIT CARD REFUND FORM FINAL RELEASE: April 11, 2012 VENDOR: PK Graphics SIZE:

4” x 5.5”

COLORS/INK:

1/0: Black

QUANTITY:

2,500 or 5,000

STOCK:

24lb reg paper

RECEIVED ON:

CREDIT CARD REFUND FORM

Name: Date: Account:

Credit Card Type:

Refund Amount: Reason for Credit:

Refunded by: Authorized by:

sls hotels :: may 16, 2012

MISCELLANEOUS CHARGE FORM FINAL RELEASE: May 18, 2012 VENDOR: PK Graphics SIZE:

4” x 5.5”

COLORS/INK:

1/0: Black

QUANTITY:

2,500 or 5,000

STOCK:

24lb reg paper

RECEIVED ON:

MISCELLANEOUS CHARGE

Date:

Trans. Code:

Name: Account: Room #:

Total: Prepared/Posted by: Approved by:

sls hotels :: may 16, 2012

PETTY CASH REQUEST FORM FINAL RELEASE: April 11, 2012 VENDOR: PK Graphics SIZE:

8.5” x 5.5”

COLORS/INK:

1/0: Black

QUANTITY:

2,500 or 5,000

STOCK:

24lb reg paper

RECEIVED ON:

PETTY CASH

Pay to (Name on Receipt): Amount: $ Amount in words: Detailed explanation of expenses:

GENERAL LEDGER DISTRIBUTION Code Amount

sls hotels :: may 16, 2012

Code Amount

Person Requesting:

Controller:

SIGNATURE Date

Department Head:

Received by:

SIGNATURE Date

ADJUSTMENT VOUCHER FORM FINAL RELEASE: April 11, 2012 VENDOR: PK Graphics SIZE:

4” x 5.5”

COLORS/INK:

1/0: Black

QUANTITY:

2,500 or 5,000

STOCK:

24lb reg paper

RECEIVED ON:

ADJUSTMENT VOUCHER

Date:

Trans. Code:

Name: Account: Room #:

Total: Prepared/Posted by: Approved by:

sls hotels :: may 16, 2012

CHECKS RECEIVED BY MAIL FORM FINAL RELEASE: April 11, 2012 VENDOR: PK Graphics SIZE:

11” x 8.5”

COLORS/INK:

1/0: Black

CHECKS RECIEVED BY MAIL

QUANTITY:

2,500 or 5,000

Check One:

STOCK:

24lb reg paper (numbered 0001-10100)

RECEIVED ON:

Reservation - Individual Guest Deposits Payment on Account/Group Deposit

A - WHITE: Dropped with Checks

Payments Miscellaneous

B - YELLOW: Credit Manager C - PINK: Administrative Assistant

Date:

Check No.

Prepared by:

sls hotels :: may 16, 2012

No. 0001

Originator Name/Function Amount $ In/Out Date Account No. Additional Information

U.S. Dollar Total

Received by:

BEACH TOWEL DUCK GRAPHIC FINAL RELEASE: December 11, 2011 VENDOR: Towel: Approximately 30” x 70” SIZE: Duck Graphic: 8.375” x 8.375” COLORS/INK:

Thread matched to Pantone 432C

QUANTITY: RECEIVED ON:

DESCRIPTION: Duck Bath Towel Embroidery STOCK: Bath Towel COLOR(S): Thread matched to Pantone 432C FINAL TOWEL SIZE: Approx. 30” x 70” FINAL GRAPHIC SIZE OVERALL: 8.375” x 8.375” FINAL DUCK SIZE: 3.375” wide and 3.454” tall FINAL LINE SIZES: Each line = 1.5” long and .083” wide About 1” between lines and duck FILE PREPARED BY: Melissa Wehrman FILE PREPARED ON: December 8, 2011

sls hotels :: may 16, 2012

DESCRIPTION: Duck Bath Towel Embroidery STOCK: Bath Towel COLOR(S): Thread matched to Pantone 432C FILE PREPARED BY: Melissa Wehrman FILE PREPARED ON: December 8, 2011

FINAL TOWEL SIZE: Approx. 30” x 70” FINAL GRAPHIC SIZE OVERALL: 8.375” x 8.375” FINAL DUCK SIZE: 3.375” wide and 3.454” tall FINAL LINE SIZES: Each line = 1.5” long and .083” wide About 1” between lines and duck Duck graphic centered both horizontally and vertically on towel.

TRADESHOW DISPLAY FINAL RELEASE: February 22, 2012 VENDOR: Image Design SIZE:

10’ x 10’

QUANTITY:

RECEIVED ON:

sls hotels :: may 16, 2012

NO SMOKING KEY CASE INSERT FINAL RELEASE: April 11, 2012 VENDOR:

On Site

SIZE:

2” x 3.25”

COLORS/INK:

1/0: black

QUANTITY: STOCK: Mohawk Navajo Cover Brilliant White Smooth 80# RECEIVED ON:

snub lingering SMOKE For the enjoyment and good health of our treasured guests, we regret that smoking is not allowed and that we have a very strict smoking policy. A penalty of $700 applies for smoking in a guest room. Thank you for your assistance in ensuring future guests enjoy their experience as much as you will. Sincerely, SLS Services

sls hotels :: may 16, 2012

PACKAGES RECEIVED LOG FINAL RELEASE: March 29, 2012 VENDOR:

On Site

SIZE:

11” x 8.5”

COLORS/INK:

1/0: black

QUANTITY: STOCK:

PACKAGES RECEIVED LOG

RECEIVED ON:

sls hotels :: may 16, 2012

Date Package Guest Arrival Confirmation Date Guest Date Method of Tracking Received Location Name Date Number Retrieved Signature Returned Return Number

PACKAGES LOG FINAL RELEASE: April 3, 2012 VENDOR:

On Site

SIZE:

17” x 11”

COLORS/INK:

1/0: black

QUANTITY: STOCK: RECEIVED ON:

sls hotels :: may 16, 2012

PACKAGES RECEIVED LOG Date Received

Received By

Package Location

Guest Name

Arrival Date

Confirmation Number

Date Retrieved

Guest Signature

Date Returned

Method of Return

Tracking Number

CHECK STUFFER ADVERTISEMENT

TENT CARD AD

LATEST RELEASE: April 2, 2012

LATEST RELEASE: February 11, 2012

VENDOR:

SIZE:

3.5” x 8”

4” x 6”

where do you HYDE? where do you HYDE?

between the sheets at sLs?

among tHE BAZAAR BY José AnDRés?

wih your eyes closed at KAtsUYA?

between courses at THE BAZAAR?

with your eyes closed at K ATSUYA?

OPENING MAY 2012 1701 COLLINS AVENUE MIAMI BEACH, FL 33139

under the sheets at SLS?

FOr rESErVAtIONS Or MOrE INFOrMAtION VISIt SLSHOtELS.COM Or CALL (305) 674-1701

OPENING MAY 2012 1701 COLLINS AVENUE, MIAMI BEACH, FL 33139 FOR RESERVATIONS OR MORE INFORMATION VISIT SLSHOTELS.COM OR CALL (305) 674-1701

sls hotels :: may 16, 2012

PRINT ADVERTISEMENTS - GUESTROOM / POOL

Something lovely’s starting an

experience

FOR RESERVATIONS PLEASE CONTACT GTA

SOMETHING lovely’s starting 1701 COLLINS AVENUE, SOUTH BEACH, FL 33139

305 674 1701

SLSHOTELS.COM

pool of DREAMS an

experience

SLSHOTELS.COM 465 SOUTH LA CIENEGA BOULEVARD, LOS ANGELES | 310 247 0400 1701 COLLINS AVENUE, MIAMI BEACH | 305 674 1701

SLSLAConfidentialAd_final5.indd 1

GTA HALF PAGE ADVERTISEMENT: DECEMBER 2011

sls hotels :: may 16, 2012

GENERIC 8.5” x 11”: FEBRUARY 2012

12/20/11 9:05:30 PM

LA CONFIDENTIAL: FEBRUARY 2012

PRINT ADVERTISEMENTS - GOLD WOMAN MATTHEW ROLSTON GOLDEN HOURS, BEVERLY HILLS, 2012

MATTHEW ROLSTON GOLDEN HOURS, BEVERLY HILLS, 2012

SOUTH BEACH

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SOUTH BEACH

MATTHEW ROLSTON GOLDEN HOURS, BEVERLY HILLS, 2012

SOUTH BEACH

BEAUTYsleep

FOR HOTEL RESERVATIONS 855.757.7623 THE BAZAAR BY JOSÉ ANDRÉS, KATSUYA BY STARCK AND HYDE BEACH

1701 COLLINS AVENUE, MIAMI BEACH, FL 33139 SLSSOUTHBEACH.COM | 305.674.1701

SLSSB_LAConfidential_Summer_04252012b.indd 1

4/25/12 3:30 PM

GOTHAM - SUMMER 2012

SLSSB_LAConfidential_Summer_04252012b.indd 1

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LA CONFIDENTIAL - SUMMER 2012

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MICHIGAN AVE - SUMMER 2012

1701 COLLINS AVENUE, MIAMI BEACH, FL 33139 SLSSOUTHBEACH.COM | 855.757.7623

SLSSB_LAConfidential_Summer_04252012b.indd 1

4/25/12 3:30 PM

HAMPTONS - MEMORIAL DAY 2012

SLSSB_OceanDriveAd_May/June_2.indd 1

4/17/12 2:32 PM

OCEAN DRIVE - MAY/JUNE 2012

MATTHEW ROLSTON GOLDEN HOURS, BEVERLY HILLS, 2012

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SOUTH BEACH

OPENING may 2012 BEAUTYsleep THE BAZAAR BY JOSÉ ANDRÉS, KATSUYA BY STARCK AND HYDE BEACH 1701 COLLINS AVENUE, MIAMI BEACH, FL 33139 SLSSOUTHBEACH.COM | 855.757.7623

OCEAN DRIVE - APRIL 2012

sls hotels :: may 16, 2012

SOUTH BEACH

OPENING may 2012 BEAUTYsleep

BEAUTYsleep FOR HOTEL RESERVATIONS 855.757.7623 THE BAZAAR BY JOSÉ ANDRÉS, KATSUYA BY STARCK AND HYDE BEACH 1701 COLLINS AVENUE, MIAMI BEACH, FL 33139 SLSSOUTHBEACH.COM | 305.674.1701

SLSSB_BrasilPrintAd_04252012_v3.indd 1

BEAUTYsleep

THE BAZAAR BY JOSÉ ANDRÉS, KATSUYA BY STARCK AND HYDE BEACH

FOR HOTEL RESERVATIONS 855.757.7623 THE BAZAAR BY JOSÉ ANDRÉS, KATSUYA BY STARCK AND HYDE BEACH

1701 COLLINS AVENUE, MIAMI BEACH, FL 33139 SLSSOUTHBEACH.COM | 855.757.7623

FOR HOTEL RESERVATIONS 855.757.7623 THE BAZAAR BY JOSÉ ANDRÉS, KATSUYA BY STARCK AND HYDE BEACH 1701 COLLINS AVENUE, MIAMI BEACH, FL 33139 SLSSOUTHBEACH.COM | 855.757.7623

4/25/12 4:43 PM

CASA VOGUE BRASIL - JUNE 2012 GQ BRASIL - JUNE 2012 VOGUE BRASIL - JUNE 2012

BEAUTYsleep

BMW AD - MARCH 2012

CELEBRATED LIVING AD APRIL 2012

MODERN LUXURY - APRIL 2012

DIGITAL ADVERTISEMENTS

CELEBRATED LIVING BANNER AD: ROTATING GIF - 180 x 150

FLORIDA TRAVEL + LIFE DIGITAL PUB AD: 1024 X 768

sls hotels :: may 16, 2012

FLORIDA TRAVEL + LIFE CUSTOM EBLAST

OCEAN DRIVE DIGITAL AD: 600 X 300

MISCELLANEOUS iPHONE APP SPLASH IMAGES”

sls hotels :: may 16, 2012

SBE.COM BANNER GRAPHICS

SBE.COM MINI ADS

sls hotels :: may 16, 2012

NEWSLETTER ADS: 484 x 150

sls hotels :: may 16, 2012

ÂŠ 2012 melissa wehrman design :: page 82

EBLASTS

MAY 14, 2012

MAY 15, 2012

sls hotels :: may 16, 2012

ÂŠ 2012 melissa wehrman design :: page 83

EBLASTS

OMNICOM - MAY 8, 2012

sls hotels :: may 16, 2012

MAY 4, 2012

ÂŠ 2012 melissa wehrman design :: page 84

EBLASTS

MAY 2, 2012

GTA: APRIL 20, 2012

APRIL 25, 2012

sls hotels :: may 16, 2012

ÂŠ 2012 melissa wehrman design :: page 85

EBLASTS

ALLIED T PRO: APRIL 18, 2012

sls hotels :: may 16, 2012

BONOTEL: APRIL 18, 2012

APRIL 17, 2012

EBLASTS

FEBRUARY 24, 2012

APRIL 17, 2012

sls hotels :: may 16, 2012

ÂŠ 2012 melissa wehrman design :: page 87

CONFIRMATION LETTER BANNER GRAPHIC

FACEBOOK COVER IMAGE - SBE

CONFIRMATION MESSAGE GRAPHIC

FACEBOOK COVER IMAGE - SLS SB

sls hotels :: may 16, 2012

INVITATIONS

Arash Azarbarzin and Gregg Karasik invite you to celebrate the introduction of the new

sbe, SLS Hotel and Casino Las Vegas and J.P. Morgan invite you to an exclusive sneak peek of

monday, the twenty-third of april, two thousand twelve

TUESDAY, FEBRUARY 28, 2012

7 o’clock to 9 o’clock cocktails and hors d’ouerves

1701 COLLINS AVE, AT 17TH STREET MIAMI BEACH, FL 33139

saAm’s DINING room at the bazaar by josé andrés at the sls hotel at beverly hills 465 south la cienega boulevard, los angeles

5:15–6:30pm property tour with drinks and hors d’oeuvres to follow

only 1 block away from Loews Hotel

the favor of your reply is requested by the eighteenth of april 786.329.6711 or somethinglovelystarting@slshotels.com SAM NAZARIAN invites you and a guest to celebrate the introduction of the new

slshotels.com/SOUTHBEACH this invitation is non-transferable

SAM NAZARIAN invites you and a guest to celebrate the introduction of the new

parking pass

From Santa Monica

third st

burton way

N E

sls

clifton way

vd bl te

south la cienega blvd

robertson blvd

n ice

nv sa

entrance

wilshire blvd

465 South La Cienega Blvd at Clifton Way Los Angeles, California 90048 310-247-0400 | slshotels.com

Please note that valet drop off will only be available heading south-bound in the right lane of S. La Cienega Blvd.

sls hotels :: may 16, 2012

north fairfax blvd

Please display visibly on your dash when approaching valet drop off

Head East on I-10 Exit Robertson Blvd./Culver City Merge onto Exposition Blvd. Sharp left at S. Robertson Blvd. Turn right to stay on S. Robertson Blvd. Turn right on Burton Way Continue in right lane onto S. La Cienega Blvd. Enter valet drop off in right lane of S. La Cienega Blvd.

From Downtown

Head West on I-10 Exit Robertson Blvd. Turn right on S. Robertson Blvd. Turn right on Burton Way Continue in right lane onto S. La Cienega Blvd. Enter valet drop off in right lane of S. La Cienega Blvd.

From the Valley

Head South on US-101 Exit Highland Ave. Merge onto Cahuenga Blvd. W Cahuenga Blvd. becomes Highland Ave. Turn right on Melrose Ave. Turn left on N. La Cienega Blvd. Continue to S. La Cienega Blvd. Enter valet drop off in right lane of S. La Cienega Blvd.

From LAX

Head North on I-405 Exit I-10 East Head East on I-10 Exit Robertson Blvd./Culver City Merge onto Exposition Blvd. Sharp left at S. Robertson Blvd. Turn right to stay on S. Robertson Blvd. Turn right on Burton Way Continue in right lane onto S. La Cienega Blvd. Enter valet drop off in right lane of S. La Cienega Blvd.

TUESDAY, the twenty-second of may, two thousand twelve 7 o’clock to 9 o’clock cocktails and hors d’ouerves THURSDAY, the SEVENTEENTH of MAY, or TUESDAY, the twenty-second of may, two thousand twelve 7 o’clock to 9 o’clock cocktails and hors d’ouerves 15 East San Marino Drive Miami beach, FL 33139 valet parking PLEASE LET US KNOW WHICH DATE YOU ARE ABLE TO ATTEND the favor of your reply is requested by the tenth of may somethinglovelystarting@slshotels.com for information 786.393.2486

15 East San Marino Drive Miami beach, FL 33139 valet parking the favor of your reply is requested by the eighteenth of may somethinglovelystarting@slshotels.com for information 786.393.2486

slshotels.com/SOUTHBEACH this invitation is non-transferable

items not released AS OF MAY 16, 2012 LATEST PROOFS

sls hotels :: may 16, 2012

ÂŠ 2012 melissa wehrman design :: page 90

COCKTAIL NAPKINS STATUS: NOT RELEASED LAST PROOF:

February 20, 2012

SIZE:

5” x 5”

COLORS/INK:

1/0: Black

QUANTITY:

SAVOUR life slowly SIP liquors slowly

SEEK light sustenance

sls hotels :: may 16, 2012

SUGARED little snacks

MODEL PASS STATUS: NOT RELEASED LAST PROOF: April 3, 2012 SIZE:

3.375” x 2.126”

COLORS/INK:

2/1: Black with mirror foil over black

QUANTITY:

VIP access pass YOUR KEY TO SOUTH BEACH

1701 COLLINS AVE MIAMI BEACH, FL 33139 SLSHOTELS.COM

sls hotels :: may 16, 2012

LUGGAGE TAG CARD INSERT #8061_100% Actual Size

STATUS: NOT RELEASED LAST PROOF: May 16, 2012 SIZE:

3.25” x 2”

COLORS/INK:

1/1: Black

QUANTITY:

NAME ADDRESS CITY

STATE

ZIP

PHONE EMAIL

special LUGGAGE service

NAME ADDRESS CITY

STATE

ZIP

PHONE EMAIL

sls hotels :: may 16, 2012

TO GO CUPS STATUS: NOT RELEASED LAST PROOF: May 9, 2012 SIZE:

4” tall and 3” mouth

COLORS/INK:

1/0: Black

QUANTITY:

sls hotels :: may 16, 2012

CUP SLEEVES

STATUS: NOT RELEASED LAST PROOF: May 9, 2012 SIZE:

COLORS/INK:

QUANTITY:

OPTION C: OPTION A:

CAUTION! HOT BEVERAGE Custom Printed Sleeves: 1.877.479.7777 www.britevision.com

CAUTION! HOT BEVERAGE

Custom Printed Sleeves: 1.877.479.7777 www.britevision.com

CAUTION! HOT BEVERAGE

SLSHOTELS.COM

Custom Printed Sleeves: 1.877.479.7777 www.britevision.com

CAUTION! HOT BEVERAGE

SLSHOTELS.COM

sip LIQUIDS slowly sip LIQUIDS slowly

SLSHOTELS.COM

COM

SLSHOTELS. Custom Printed Sleeves: 1.877.479.7777 www.britevision.com

OPTION D: OPTION B:

sip LIQUIDS slowly owly sip LIQUIDS sl

GUESTROOM POSTCARDS

BACK:

STATUS: NOT RELEASED LAST PROOF: May 7, 2012 SIZE:

4” x 6.25”

COLORS/INK:

3/1: Black, PMS 707 and overall varnish over black

QUANTITY: 1701 COLLINS AVENUE MIAMI Beach, FL 33139 305 674 1701 slshotels.com

OPTION 1:

sls hotels :: may 16, 2012

OPTION 2:

OPTION 4:

FOUNDERS BOOKLET STATUS: NOT RELEASED LAST PROOF: May 11, 2012 SIZE:

21 pages / Flat = 3.5” x 5.75”

COLORS/INK:

If you misplace your card or

have any questions please contact

sbe VIP Services via email

at vip@sbe.com or

by phone at 323.330.8060

slshotels.com

STOCK: QUANTITY: welcome package

hotels | restaurants | nightlife | EVENTS

t is our pleasure to extend a few special opportunities for you to live the sbe experience, on us. So you can

complimentary one night stay at sls hotel south beach

really see the essence of luxury lifestyle experience we believe in. Explore the following pages for specifics about each of the below offerings:

• A one night complimentary stay at SLS Hotel South Beach

welcome sbe is excited to welcome you as an SLS FOUNDERS

• $100 Food & Beverage credit at SLS Hotel South Beach: The Bazaar, Katsuya or Hyde Beach

• GoSLSHotel.com, a SLS smartphone application for speedy service requests from remote locations

sbe ushers in Philippe Starck’s long-awaited return to South Beach and the highly-anticipated Miami debut of James Beard award-winning chef José

We are extending these special benefits to a select few

17th meets Collins, locals and travelers alike gather

people who we know will truly appreciate and enjoy

to take part in completely novel lounging, dining and

what our venues have to offer. We hope you will take

accommodation experiences.

sbe collection as an extension of your own home.

to help our staff and ambassadors identify you as an SLS FOUNDERS member.

sbe.com/slshotels

beverly hills

465 S. La Cienega Blvd. Los Angeles, CA 90048 310.247.0400 south beach

1701 Collins Ave. Miami Beach, FL 33139 305.674.1701 new york city

Coming 2013 las vegas

Coming 2014

the redbury

1717 Vine St. Los Angeles, CA 90028 323.962.1717 sbe.com/theredbury

four points by sheraton lax 9750 Airport Blvd. Los Angeles, CA 90045 310.645.4600 fourpointslax.com miles aldridge series 01 #46

sls hotels :: may 16, 2012

the bazaar by josé andrés sbe.com/thebazaar beverly hills

465 S. La Cienega Blvd. Los Angeles, CA 90048 310.246.5555 south beach

1701 Collins Ave. Miami Beach, FL 33139 305.674.1701

cleo

1717 Vine St. Los Angeles, CA 90028 323.962.1711 sbe.com/cleo

gladstones

17300 Pacific Coast Hwy. Pacific Palisades, CA 90727 310.454.3474 sbe.com/gladstones

katsuya by starck sbe.com/katsuya

the incomparable artistry of Master Sushi Chef Katsuya Uechi.

• Katsuya by Starck South Beach

houston

2800 Kirby Dr. Houston, TX 77098 713.590.2800 la live

800 W. Olympic Blvd. Los Angeles, CA 90015 213.747.9797

katsuya by starck sbe.com/katsuya

600 F Street San Diego, CA 92101 619.814.2000 1701 Collins Ave. Miami Beach, FL 33139 305.674.1701

papaya king

1645 Wilcox Ave. Los Angeles, CA 90028 323.871.8799 sbe.com/papayaking

tres by josé andrés

465 S. La Cienega Blvd. Los Angeles, CA 90048 310.247.0400 sbe.com/tres

laguna beach

mercato di vetro 9077 Santa Monica Blvd. West Hollywood, CA 90069 310.859.8369 sbe.com/vetro

858 South Coast Hwy. Laguna Beach, CA 92651 949.793.4030 new york city

Coming Soon

• 10% off at sbe nightlife & lounge venues

• Hyde Beach

• VIP reservations throughout sbe collection

• West Terrace

• Use of global services, including dedicated central reservations • Special hotel rates for member, friends and family

south beach

6300 Hollywood Blvd. Los Angeles, CA 90028 323.871.8777

• 10% off at sbe restaurant venues

• Welcome amenities upon check-in

glendale

hollywood

• Access to SLS South Beach hotel pool (for 2 people)

• The Bazaar by José Andrés

SOUTH BEACH

• Complimentary Valet at SLS Hotels (for member only)

Use this certificate to enjoy a one night stay at SLS Hotel South Beach.

san diego

702 Americana Way Glendale, CA 91210 818.244.5900

s an SLS FOUNDERS member we also invite you to enjoy benefits across the entire sbe collection. Present your SLS FOUNDERS card at any of our properties and receive the following:

• In-room iPad

brentwood

11777 San Vicente Blvd. Los Angeles, CA 90049 310.207.8744

culinary brilliance of Chef José Andrés and

Use this certificate in any of the hotel’s food and beverage outlets. Contact sbe VIP Services via email at vip@sbe.com or by phone at 323.330.8060 to assist with your reservations. Please remember to bring this certificate with you when you dine.

Offer valid for one year from issue date and includes a one night complimentary stay at SLS Hotel South Beach. Other charges, and gratuities not included. Reservations limited. Subject to availability and blackout dates. May not be combined with any other offer. one-time use only. No cash value. Not refundable. One offer per SLS FOUNDERS member. Must provide membership number when making reservation. Must provide membership card as checkin. Original offer must be surrendered at check-in. Offer non-transferable. SLS Hotels reserves the right to cancel, suspend, or modify this offer at its sole discretion without prior notice. Subject to all applicable laws and regulations. Member acknowledges no value was given in exchange for this offer.

We invite you to carry your personalized card with you

sls hotels

collection of culinary experiences created

Contact sbe VIP Services via email at vip@sbe.com or by phone at 323.330.8060 to assist with your reservations. Please remember to bring this certificate with you when you redeem your stay.

advantage of these benefits and come to consider the

miles aldridge series 01 #9

e have assembled an unprecedented

exclusively for SLS Hotels by the world-renowned

• MP3 connection to sound system

Andrés at the unrivaled beachfront location, where

member privileges

• World-class concierge services with full access to the city

the encore to the SLS Hotel at Beverly Hills,

hotels, restaurants and nightlife venues first hand.

• 24-hour in-room dining by Chef José Andrés

ith the unveiling of the SLS Hotel South Beach,

member, inviting you to experience our collection of

$100 in food & beverage he best way to experience the hotel is to stay with us. A plush pillow-top bed adorns Philippe Starck’s whimsical furniture and wall covering designs, highlighted by softly-lit, ambient tones to create a chic and serene environment. Accompanied by stunning beach and city views, the hotel’s guest rooms are the ideal setting for those who appreciate the elevation of everyday comforts into works of art. Amenities include:

matthew rolston GOLDEN HOURS, BEVERLY HILLS, 2012

umami burger

Los Feliz Urban La Brea Costa Mesa Hermosa Valli Santa Monica

• Discounts on special events and catering • Invitations to special events and previews

Offer valid for $100 off food and beverage (excluding alcoholic beverages, tax, service or gratuity charges) at The Bazaar at SLS Hotel South Beach, Katsuya South Beach and Hyde Beach. Valid until June 1, 2013. Cannot be combined with any other offer. One-time use only. No cash value. Not refundable. Any remaining balance may not be redeemed. One offer per SLS FOUNDERS member. Must present offer and membership card at time of payment. Original offer must be surrendered at time of payment. Offer non-transferable. SLS reserves the right to cancel, suspend, or modify this offer at its sole discretion without prior notice. Subject to all applicable laws and regulations. Member

the abbey food & bar

692 N. Robertson Blvd. West Hollywood, CA 90069 310.289.8410 sbe.com/abbey

the colony

1743 N. Cahuenga Blvd. Los Angeles, CA 90028 323.525.2450 sbe.com/thecolony

greystone manor 643 N. La Cienega Blvd. Los Angeles, CA 90069 310.652.2012 greystonemanorla.com

the sayers club 1645 Wilcox Ave. Los Angeles, CA 90028 323.871.8233 sbe.com/thesayersclub

hyde lounge sbe.com/hyde

bellagio las vegas

3600 Las Vegas Blvd. South Las Vegas, NV 89109 702.693.8700 hollywood

8029 Sunset Blvd. Los Angeles, CA 90046 323.525.2444 mammoth mountain

6201 Minaret Rd. Mammoth Lakes, CA 93546 760.934.0669 south beach

1701 Collins Ave. Miami Beach, FL 33139 305.674.1701 staples center

1111 S. Figueroa St. Los Angeles, CA 90015 323.330.8018 american airlines arena

601 Biscayne Boulevard Miami, FL 33132 Coming Soon

new york city

Coming Soon

the library

The

LIBRARY @

1717 Vine St. Los Angeles, CA 90028 323.963.5522 sbe.com/thelibrary

eden

1650 Schrader Blvd. Los Angeles, CA 90028 323.525.2452 edenhollywood.com

mystudio 6623 Hollywood Blvd. Los Angeles, CA 90028 323.525.2454 mystudiohollywood.com

crimson

1650 Schrader Blvd. Los Angeles, CA 90028 323.525.2451 crimsonhollywood.com

ciel spa at sls hotel at beverly hills 465 S. La Cienega Blvd. Los Angeles, CA 90048 310.247.0400 cielatsls.com

FOUNDERS VIP CARD CARRIER STATUS: NOT RELEASED LAST PROOF: May 11, 2012 SIZE:

Folded 5.5” x 8.5” / Flat = 5.5” x 4.25”

COLORS/INK:

3 color: black + PMS 872 Metallic + SATIN AQ

STOCK:

Topkote Dull, 100# cover

QUANTITY:

hotels | restaurants | nightlife | EVENTS

sls hotels :: may 16, 2012

iPad GUEST GUIDE STATUS: NOT RELEASED LAST PROOF: May 14, 2012 SIZE:

ePub Document

sls hotels :: may 16, 2012