HONEYCOMB SUNDAE FLAVOURED SWIRLS AND CURLS COATED IN CADBURY DAIRY MILK MILK CHOCOLATE TRY THIS! THE COLOUR PURPLE IS A TRADE MARK USED UNDER LICENCE.
NEW FLAVOURS PLAY A DUAL ROLE IN ENGAGING BOTH NEW & EXISTING ENERGY DRINK CONSUMERS BY OVERCOMING THE BARRIER OF TASTE & PROMOTING REPERTOIRE1
OVER 1 IN 3 ENERGY DRINKS PURCHASED ARE FLAVOURED2
RED BULL FLAVOURS ARE GROWING +44% VS YA, DRIVING SHOPPER ENGAGEMENT WITH 53% OF SALES COMING FROM NEW/LAPSED SHOPPERS3
OUR VISIBILITY TOOLS
FOR BEST RESULTS
Leverage our disruptive displays and point-of-sale assets to engage shopper in path to purchase
Prioritise cold availability to address the need for immediate consumption
THE NEW SUMMER EDITION
CHERRY JUNEBERRY RED FRUITS SLIGHTLY FLORAL RED BERRIES RED GRAPE
SUPPORT
FLAVOUR PROFILE
MARKETING
Paid Social Media Advertising Influencer Seeding In-store Point-of-Sale Product Sampling Out-ofhome BVOD NEW
120 RHOMBUS DISPLAY COUNTER MAT SHELF BARKER TIERED CONNECTOR THEATRE ITEM DESCRIPTION SKU PACK EAN/TUN RB SUMMER JUNEBERRY ANZ ALU CAN 12X250ML RB241173 CAN 90454431 CASE 9002490264338 RB SUMMER JUNEBERRY ANZ ALU CAN 24X250ML 4P RB241174 CAN 9002490263454 CASE 9002490264345 Source information: 1.Red Bull T&A Study Wave 1, 2023. 2. IRI AU Grocery Convenience Scan Data, Energy Drink Dollars, MAT to 09/04/23. 3. IRI AU Grocery Convenience Scan Data, Energy Drink Dollars, MAT to 18/06/23. Convenience shopper loyalty data, Red Bull Summer edition source of volume 26 weeks to 14/03/23.
& Cinnamon Donut
E OUR GRAPE FLAVOUR
Filled soft candy! APPEAL! RAINBOW RAINBOW AINBOW FLAVOUR HAS JUMBO JUMBO • Fills them up! • Perfect snacking solution! SWEET TEEN APPROVED Spain’s# Candymaker sales@ctcaustralia.com 02 9743 8631 ORDER THE BAR NOW!
New Lines Giant Rainbow Lollipop TNT SOUR Chew BALLS bag 1kg (02) 9939 7488 sales@aitraders.com.au Code: SB49 Code: JJ47
500ML AUSTRALIA’S 1 RAINBOW FLAVOURED MILK*
AVAILABLE
UHT * Source : IRI Scan $000 National Grocery & Convenience MAT to 25/12/22
IS NOW
IN
For our full range visit us at www.parmalatprofessional.com.au Free Call Phone Number: 1800 649 706 | Free Fax Phone Number: 1800 335 188 Email Address: foodservicequeries@parmalat.com.au BEVERAGE SALES FM IS THE LARGEST BEVERAGE CATEGORY* AND CAN PROVIDE INCREMENTAL BEVERAGE SALES BRAND STRENGTH USING MARKET LEADING BRANDS LEVERAGES THEIR EQUITY, INVESTMENT AND CONSUMER LOYALTY FLAVOURED MILK BRANDSARE ADESTINATION PURCHASE EASE OF HANDLING AMBIENT STORAGE WITH UP TO 180 DAYS SHELF LIFE. NO REQUIREMENT TO HOLD IN A CHILLED ENVIRONMENT LESS WASTE AMBIENT STORAGE AND SUBSTANTIAL DATE CODE SIGNIFICANTLY REDUCES THE POTENTIAL FOR PRODUCT SPOILAGE IN MARKET MORNING DAY PART SKEW TO MORNING DAY PART AS STOMACH FILLER OR ACCOMPANIMENT TO A MEAL. A KEY DIFFERENCE TO SOFT DRINK TO DRIVE INCREMENTAL SALES INTRODUCING AN EXCITING NEW FORMAT FROM AUSTRALIA’S #1 RAINBOW FLAVOURED MILK 500 ML UHT CORE CATEGORY FLAVOURS CHOCOLATE, ICED COFFEE & STRAWBERRY UHT PROCESSED ENABLING AMBIENT DISTRIBUTION 180 DAYS SHELF LIFE ON MANUFACTURE ✓ ✓ ✓ KEY BENEFITS TO YOUR BUSINESS 500ML * Source : IRI Scan $000 National Grocery & Convenience MAT to 25/12/22 500ML
AVAILABLE FROM SELECTED WHOLESALERS CONTACT UNIVERSAL CANDY (02) 9457 0511 extra 12% off! Available 1st August to 31st August
extra 12% off! CONTACT UNIVERSAL CANDY (02) 9457 0511 AVAILABLE FROM SELECTED WHOLESALERS CONTACT UNIVERSAL CANDY (02) 9457 0511 available 1st August to 31st August
AVAILABLE FROM SELECTED WHOLESALERS CONTACT UNIVERSAL CANDY (02) 9457 0511 what’s new ? RRP $1.25
AVAILABLE FROM SELECTED WHOLESALERS CONTACT UNIVERSAL CANDY (02) 9457 0511 what’s new ? 30g x 24 Embossed Surprise Egg RRP $2.25 Choc Coins 30g RRP $2.25 COMING AUGUST
AVAILABLE FROM SELECTED WHOLESALERS CONTACT UNIVERSAL CANDY (02) 9457 0511 what’s new ? Embossed Surprise Egg 10g Coming August Mobile Water Game 10g coming August Projector Pop 14g coming August Pop Pals 8g Coming September RRP $3.00 RRP $2.75 RRP $2.75 RRP $2.25 COMING SEPTEMBER
AVAILABLE FROM SELECTED WHOLESALERS CONTACT UNIVERSAL CANDY (02) 9457 0511 what’s new ? Marshmallow pops $2.50 COMING AUGUST
AVAILABLE FROM SELECTED WHOLESALERS CONTACT UNIVERSAL CANDY (02) 9457 0511 Approx. cost to retailer $105 FREE132 HOLE BUBBLE GUN Available 1st August to 31st August or while stocks last 1 outer Cry Baby Dip n Lick 1 outer Mini Gumball Machine 1 outer 1 x Tornado Pop 1 outer Triple Dipper 1 x Push Pop
AVAILABLE FROM SELECTED WHOLESALERS CONTACT UNIVERSAL CANDY (02) 9457 0511 Approx. cost to retailer $110 FREE132 HOLE BUBBLE GUN Available 1st August to 31st August or while stocks last Purchase: 1 outer Sweetworld Pop Jar 1 outer Pop Rocks any 1 outer Dino Egg Tube 1 outer Warheads Mini’s
ONLY STOCKSWHILELAST! Purchase 3 Outers Zappo Any 1 Outer Mini Gumball Machine 1 Outer Alien Ring Pop 1 Outer Licenced Embossed Egg Any 1 Outer Push Pop 1 Outer Crazy Candy Slime 1 Outer Warheads Hard Candy Jar 1 Outer Trolli Mini Burger 1 Outer Trolli Pizza 15.5g 1 Outer Fairy Floss 15g Any 1 Outer Quad Bike 1 Outer Sour Potty Pop Approx cost to Retailer $318 FREE Remote Control Car (2225) Available 1st August to 31st August FREE AVAILABLE FROM SELECTED WHOLESALERS CONTACT UNIVERSAL CANDY (02) 9457 0511
ONLY WHILE Purchase 2 Outers Zappo Any 1 Outer Ring Pop 1 Outer Gold Nugget Bubblegum 1 Outer Warheads Sour Pop 1 Outer Warheads Mini’s 2 Outers Projector Pop Any 2 Outers Licenced Embossed Eggs Any Approx cost to Retailer $309 FREE Remote Control Car (2214) Available 1st August to 31st August FREE AVAILABLE FROM SELECTED WHOLESALERS CONTACT UNIVERSAL CANDY (02) 9457 0511
FREE Drone S105 Available 1st August to 31st August AVAILABLE FROM SELECTED WHOLESALERS CONTACT UNIVERSAL CANDY (02) 9457 0511 Purchase: 3 Outers Fizzers Any 2 Outers Chika Puka B/gum Any 2 Outers Bpop Any 1 Outer Cry Baby Dip N Lick 2 Outers Projector Pop Any 2 Outers Pop Rocks Any 2 Outer Trolli Gecko 1 Outer Trolli Mega Burger 2 Outers Warheads Mini’s 1 Outer Warheads Sour Spray 1 Outer Warheads Double Drops 6 Outers Zappo 26g Any 1 Outer X-treme Rollz Rainbow 1 Outer Monster Jawbreaker 240g Display 1 Outer Tornado Pop 1 Outer Milk Choc Coins 65g 1 Outer Warheads Pop Pals 2 Outers Brain Licker 1 Outer Lickedy Lips 3 Outers Zombie Chews Any FREE ONLY STOCKSWHILELAST! Approx. cost to retailer $1000