FOM
FASHION OBSERVER MAGAZINE ISSUE 16, 2018
BLOGGER THIS IS
How
Love
WE DO
INTO THE
WOODS
Welcome to our sixteenth issue of FASHION OBSERVER MAGAZINE!
The platform is open for inspection! ULTIMATELY fashion is one of my greatest loves and curiosity’s; it’s complexity my constant bewilderment. Fashion’s landscape is as wondrous as it is large and it is these inherit qualities that can simultaneously both capture and terrify the creative artist. We are living in an age where the industry is facing one of it’s greatest challenges as the once tight knit circle of influence is being forced wide open to make room for diversity of expression and inclusion to a degree previously unseen. It could be said, that fashion is facing it’s very own identity crisis; And while the industry considers it’s position, navigating it’s way around the new rules, demands and expectations in a season where a call to change has gone way beyond token measures, for the creatives in the industry, all of a sudden the ceiling of limitation has been well and truly lifted. The platform is open for inspection. There is no denying this is an incredibly positive outcome, yet this wide-open space is as noisy as it is crowded and ironically the challenge for creatives remains exactly as it was when the doors were still closed…. How do I legitimately get my foot in the door? This is where publications like FOM become your best friend and why I wholeheartedly jumped at the opportunity to be guest Editor for this issue. Fashion Observer Magazine has been created FOR YOU. It’s a space for the creative who needs a launching pad, a place to demonstrate unique expression and on opportunity amongst the noise and clutter to showcase your talents. Whether you are a model, photographer, hair or make up artist, a fashion stylist, videographer, or intern, whatever your specialty (or creative genre as I like to call it), FOM are passionate about supporting, connecting and celebrating new and emerging talent across the fashion industry and this space has been carved out with you in mind. Issue sixteen has been inspired by the raw art of beauty and is packed with inspirational content; from the stunning front cover show casing the beautiful work of Nikola Gerstner to an ethereal convergence of form, texture & colour by fashion the pages to transport you to another world… As the FOM Team say,
“While nothing is sure, everything is possible”. Jenni xo Editor p. 39
ISSUE 16
CONTENTS 39
Into the Woods
Photographed by Andrea Sartore, modeled by Tijana Bakaj, makeup by marinaa, designed by Pietro Barbieri p. 04
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RETRO0318
Photographed by John Pryke, modelled by Ellie Drenth, Emily Lane, and styled by Mary Hecker
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This is How We Do
Styled by Tennessee Perkins, photographed by James Geer, designed by Lea Lionheart, Rebecca Crawford, Isabella Charles, Moreno Marco, Zenith Streetwear and Hilde Helm
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Hannah and the Late Night Thrift
Interview with Hannah Klose. Written by Tennessee Perkins
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The FitKit
Featuring Converse, Lorna Jane, Ryderwear, Pretty Little Thing and more...
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Blogger Love
Featuring one of a kind bloggers - Watermelon Crush, Op Shop to Runway and The Only Way is Op
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She Loves Me Not, She Loves Me
Styled by Tennessee Perkins, photographed by Emily Beardmore, videographer Briana Goodchild, makeup by Reanin Glah, clothing by Studio Thrifty 4 and modelled by Madi Roberts and Benjamin Hodge.
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Tech Style
Featuring the latest trends in technology - FitBit, Dyson, Blackeye and more.....
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Valley
Photography by John Pryke, styled by Mary Hecker, modelled by Tayla Michelle from Que Models, MUA by Naomi Jenkins
p. 16
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Madagascar Hope Fashion Fundraiser
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Sharka Bosakova Photographed by John Pryke, designed and styled by Sharka Bosakova, and modelled by Louise
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Jurassic World Launch - Fallen Kingdom
Featuring Lunar Sand, Leah Da Gloria, Keegan and Sarah Joseph Couture.
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RAW Natural Born Artists
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Mercedes Benz Fashion Week Australia
Featuring Camilla, Acler, Raffles International, FDS: The Innovators, and Sit Still Studio
p. 98
RETRO0318 Photographer: John Pryke Model: Ellie Drenth Mystique Management
Makeup: Emily Lane Stylist: Mary Hecker
THIS IS HOW WE DO Styled by Tennessee Perkins Photography by James Geer
STYLIST Tennessee Perkins
PHOTOGRAPHER
James Geer
VIDEOGRAPHER Lucie Manzano
MAKEUP ARTISTS Rianna Schuh Sophya González
MODELS
Jade Garland from Tamblyn Models Jessica Sullavan from Vivien’s Models Lucie Manzano Tennessee Perkins
DESIGNERS
Lea Lionheart Rebecca Crawford Isabella Charles Moreno Marcos Zenith Streetwear Hilde Heim
HANNAH AND THE LATE NIGHT THRIFT By Tennessee Perkins Last month I got to catch up with Hannah Klose, the expert thrifter behind Never Every Pay Retail. Whilst waiting for the camera crew to arrive, we dotted ourselves around the café of my dreams, Little Red Providore, to squeeze in a myriad of photos (Instagram spam surely followed!). Once assured we got the shot, I asked Hannah how Never Ever Pay Retail all began. Since childhood, Hannah has been an avid thrifter. Although her passion for op-shopping began because of the financial benefit, she soon found several other good reasons to get behind it. Hannah informed me that in Australia alone, 6000 kilograms of textiles are sent to landfill every ten minutes. (Can you imagine!) By choosing to op-shop, we can divert what would have become textile waste and expand the lifetime of the clothing. Thrifting also supports charities. As many opshops don’t have a marketing budget, Hannah likes to use her platform to promote her local thrift stores and encourage others to participate in what she calls “retail therapy with no regrets”. In fact, not only do we have no regrets about an op-shop purchase, but we feel good knowing we have donated to a worthy cause. And just to add to the list, choosing secondhand over fast-fashion drives down demand for unethically and unsustainably produced goods. According to Hannah, the fast-fashion industry is responsible for 30 million people working in slave-like conditions. As she rightly says, “People are dying to make our clothes, it’s crazy!” With all this in mind, Hannah created Never Ever Pay Retail in 2014. With an aim to remove the stigma around second-hand clothing and show people there’s a sustainable way to be stylish without “breaking the bank”, a multipurpose platform was born. Not only does Hannah have an online op-shop and share her snaps of great thrifted finds, she also provides how-to guides for anyone new to thrifting. Complete with op-shop guides on all the capital cities, op-shops can be found across
Australia, perfect for those travelling interstate. What’s more, her blog has an op-shop locator so followers can pinpoint thrift stores within a 20-kilometre radius of their location. How fab is that! Never Ever Pay Retail bean purely for the love of thrifting and all the benefits it holds. With no intention to make money or set strategic goals for future growth, Hannah is happy to let the blog grow organically as it always has. Naturally it has brought exciting opportunities for her along the way, like featuring on countless news channels including Channel Nine and 7 News, but essentially her blog is “a passion project.” Hannah does hope, however, to make thrifting more main-stream. That’s when I asked her about the collaboration with Albion op-shop StudioThrifty4. Hannah discovered StudioThrifty4 co-founder, Michael, through an Instagram hashtag thread. The shop had only recently opened, and Michael was brainstorming ways to get the store exposure. This sparked Hannah’s longawaited dream of having an op-shop party. “It is my ultimate fantasy!” she says. She shared her idea of hosting a Late Night Thrift on a Thursday night, providing an alternative to late night shopping at the local mall. Michael agreed, and together they held their first Late Night Thrift event, attracting 400 people and raising $3500$4000. An obvious hit, they soon held a second event, this time with a fashion show well known as the recycled runway. With the event having doubled in size, attracting over a thousand people, there was a bit of a frenzy as the crowd raced to purchase what was modelled on the catwalk. As StudioThrifty4 receives much of their stock from West End’s Swop shop, they have a range of good quality vintage and ontrend pieces that people adore. Plus everything they sell is priced at five dollars or less! Their third and most recent event was equally as popular, raising over $5000. With such success, I wondered if the event would inspire other opshops to follow suit.
Over the years, Hannah has been mentioning the idea of having late night shopping to her local thrift stores. As most op-shops rely on volunteers, they operate at obscure hours which makes it hard for the average person to visit them outside work hours. Fortunately, Windsor Road Thrift Shop hold a monthly Thursday late night thrift, and Suited to Success recently held their first late night event. With thrift stores growing in popularity and embracing new ways to shop, Hannah predicts that one day soon, thrift stores may be the only way for people to shop in real life. Did anyone else notice major retail store Forever 21 stores closing down worldwide? Or the talk of TopShop and Gap leaving the Australian market? This, in combination with the growing number of online stores, could mean that op-shops will be the only bricks and mortar stores left. For those still not convinced of the whole thrift-shopping thing, Hannah says, “You don’t know until you try!” The quality of thrifted clothing can be surprising. Take a pair of Kenzo jeans I found for five dollars at StudioThrifty4, for example. What a find! The costbenefit draws us in first. Then maybe we start to value how no one else will be wearing what we have bought. And after some time we see how we are saving the planet from an unsustainably large amount of textile waste, as well as lowering demand for products whose production causes harm to many people. Plus we get to donate to charity and have that ‘feel-good’ shopping experience. As Hannah says, “Just dip your toe in the water and have a try!”
WATCH THE INTERVIEW Tennessee Perkins interviews Hannah Turner about her late night thrift.
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Into The Woods Photographer: Nikola Gerstner @nikolagerstner_photography
Hair and Makeup: Hayley Braggs @hayleybraggshairmakeup
Model:
Gabrielle from Que Models @quemodels
WATERMELON CRUSH watermeloncrush.com
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VISIT BLOG
WATERMELON CRUSH Steph Sparks, Lifestyle Blogger & Creative Originally from Stockholm, Sweden, Steph is now based in Sydney, Australia where she has run her blog and creative “agency” watermeloncrush. com for almost 13 years. Hobby photographer, graphic designer and keen traveller, Steph originally started her blog as a way to keep in touch with friends and family back in Sweden when she made the move to Australia. The personal creative outlet soon grew and organic and engaged following, which resulted in becoming a full time job 5 years in. Whilst blogging and engaging in freelance graphic design and creative work, she is also creative director at “healthy fast food brand”, THR1VE, started by her now husband Josh Sparks in 2012.
OP SHOP TO RUNWAY opshoptorunway.com
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OP SHOP TO RUNWAY Meet the woman behind Op Shop to Runway, eco stylist Alex van Os. Since childhood, Alex has been “op shop obsessed” and has grown her passion for both sustainable living and fashion into an eco-style platform. Working as a stylist in television and fashion has shown her the copious amount of textile waste produced by both industries and individuals. Shedding a light on the severity of this problem also means addressing the stigma around buying preloved goods. Alex uses her platform to inspire, educate and empower people to change their perceptions about fashion and to help them understand that killer style doesn’t have to cost the earth or the people on it. She demonstrates that we can look fabulous and on-trend by embracing second-hand fashion. One glance at her posts, and it’s really not hard to believe! To help us get started, Alex offers a multitude of services, including assistance with a ‘Wardrobe Edit’, a ‘Wardrobe Cleanse’, and providing tips, tricks and hot spots in a ‘Group Op Shopping Tour’. As she wisely says, “…by changing a few shopping habits and thinking creatively, you are making this world a more green and harmonious environment.... All while wearing a kickass outfit, of course!” So if you love being on-trend and looking glam, but don’t know how to avoid adding to the fast-fashion problem, Op Shop to Runway is the blog to follow.
THE ONLY WAY IS OP theonlywayisop.com
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THE ONLY WAY IS OP Say hello to 29-year-old Sydneyite Ellen, the colourful founder of The Only Way is Op. She’s a self-confessed lover of life, pattern-clash enthusiast and rescuer of discarded clothing. Since childhood, Ellen has been a thrift store fan, volunteering with her grandmother at their local Salvation Army store. Having a preference for unique style and never wanting to look like anybody else is what started Ellen’s op-shop obsession. As she says, “Shopping in a thrift store feels like searching for buried treasure: it’s hard work, but often the one-ofa-kind pieces that you find make the whole experience worth it.” However, it is not only the thrill of finding unique pieces that inspires Ellen to thrift. Learning more about both the ethical and environmental implications of fast fashion has left her feeling further compelled to support second-hand. Using her blog and social media platforms enables Ellen to not only share her bright and quirky daily outfits, but to discuss sustainability. Having spoken at several conferences and community events in Sydney, Ellen aims to reduce the stigma of secondhand clothing, create positive push for change in the fashion industry and empower people to make better clothing choices. Follow Ellen at The Only Way is Op for fun and inspiring ways to embrace thrifted fashion and support sustainability.
SHE LOVES ME NOT SHE LOVES ME
STYLIST: Tennessee Perkins PHOTOGRAPHER: Emily Beardmore
PHOTOGRAPHY ASSISTANT: James Geer VIDEOGRAPHER: Briana Goodchild
MAKEUP ARTIST: Reanin Glah CLOTHING Studio Thrifty 4
MODELS: Madi Roberts Benjamin Hodge
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TECH STYLE
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FITBIT FLYER Hear what moves you with powerful audio, a comfortable fit and a durable design that you can count on. RRP $199.95
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Valley Photographer:
John Pryke @JohnPrykePhoto
Stylist: Mary Hecker
Model:
Tayla Michelle from Mystique Models Makeup: Naomi Jenkins
Madagascar Hope Fashion Fundraiser
SHARKA BOSAKOVA SELF-TITLED LABEL www.sharkabosakova.com
PHOTOGRAPHER John Pryke Instagram: @JohnPrykePhoto Website: www.johnpryke.com Facebook: www.facebook.com/JohnPrykePhoto DESIGNER AND STYLIST Sharka Bosakova Website: www.sharkabosakova.com Instagram: @sharkabosakova Facebook: www.facebook.com/sharkabosakova MODEL Louise Instagram: @lunafugg
BRAND IDENTITY Sharka Bosakova’s self-titled label is an expression of sophisticated and relaxed luxury for contemporary women, translating the art of movement into garments that are easy to wear. Collaborating with different artists, movers, makers, artisans and visionaries in a fusion of diverse art forms, the label creates pure products of strengths combined in a synergy in exclusively limited editions. The label embodies European elegance and functional design. Garments and jewelry are stocked at boutiques and galleries both in Australia and in Prague. Sharka has been active in the Industry as a designer for over 15 years, having studied fashion and set design in Czech Republic and creative industries in Australia, working on projects and productions including ballet, contemporary dance, new music, opera, play and film.
HIGHLIGHTS Madagascar Hope Fashion Fundraiser 2018 / fashion event, Brisbane Madagascar 2017 / establishing TSOTRA – Advanced Simplicity textile group Fashion Live Bratislava 2016 / solo show Runner up AUSTRALIA – KOREA FOUNDATION EMERGING DESIGNER EXCHANGE PROGRAM for 2017 / 2018 Alumni Honour Roll 2015 Outstanding Graduate in a Creative Industries (CI) QUT Mercedes Benz Fashion Week Prague 2013 / solo show Logan Art Gallery - Fashion + Photography / exhibition Artisan - Doves with Me / exhibition Fashion Incubator / selected member 2011 - 2012 Sofitel Melbourne Cup / fashion show Fashion Exposed Melbourne / finalist in DEBUT 2011 Mercedes Benz Fashion Festival Brisbane / fashion show Mercedes Benz Fashion Festival Brisbane 2010 – Shadows of Your Garden / public installation
Mercedes-Benz Fashion Week Camilla
Mercedes-Benz Fashion Week Australia Acler
Mercedes-Benz Fashion Week Australia FDS: The Innovators
Mercedes-Benz Fashion Week Australia Sit Still Studio
Mercedes-Benz Fashion Week Australia Raffles International
JURASSIC WORLD LAUN On 11 April 2018, Universal Brand Development executed a sensational Australian fashion industry coup. In collaboration with Jade Cosgrove of Label Ministry, the entertainment giant staged the first ever film-fashion runway event to take place in Australia. It was a meeting of, Well ... dinosaurs really ... life size ones at that; and the biggest movie studio in the world collaborating with seven incredible Australian designers. Yeah. That’s all. The story goes like this ... The glamorous invitation-only event was a night to remember, as “Jurassic World Fallen Kingdom” came alive on the runway at Australian Technology Park, showcasing seven of Australia’s most talented designers who unleashed their Jurassic inspired collections. “It was so exciting to see our partnership with these incredibly talented Australian designers come to life down the runway last night. These inspired collections embody and celebrate the upcoming theatrical release of Jurassic World: Fallen Kingdom, providing Australian fashionistas a deeper connection to the beloved franchise”, said Jo Pascoe, Country Director, Universal Consumer Products, Universal Brand Development. Sarah Joseph Couture showed pristine and precise construction employing
the use of British tailoring techniques. Highly coveted bespoke pieces, with laces tailored in a modern and forwardthinking style are sought after the world over. Dramatically blended laces, leather, bead work and flowing chiffons made a stand-out statement to celebrate the 25th Anniversary of Jurassic Park. ‘We. Can. Save. Them.’ by A.BCH, a label founded by Courtney Holm, bases itself on the responsible principles of Create, Care, Circulate. A radical disruptor of the current fashion industry standard of Take, Make, Dispose, A.BCH showcased a collection that represented this activism artfully connected to the Jurassic theme by drawing from the mission of the Dinosaur Protection Group. Presenting ‘Scientists’ and ‘Activists’ on the runway A.BCH connected the audience to the deeper plot line of survival, revealing not only humanity’s tendency to dominate, but more importantly their unique ability to drive change and selflessly contribute to the greater good. EWOL., the epitome of fantasy and scifi, is the brain child of Angela Lowe, and Jurassic World proved the perfect alignment and inspiration for this up and coming label. Focusing on the more specific attributes of dinosaurs, EWOL explored fully the artistic license through teeth, scale, eyes, claws and skin tones. Angela endeavoured to create an immersive dinosaur experience, through her own choice of colours, shapes and prints, to send the audience on a journey, and at the same time, paying homage to the Jurassic World franchise.
NCH - FALLEN KINGDOM A child of the 90s,Keegan Hunt, of Keegan, a Melbourne label, grew up on movies like Jurassic Park. “My collaboration for the Jurassic World Runway led to the development of a range of garments, featuring minimalist handdrawn dinosaurs and skulls”, said Keegan. To complement the apparel, Keegan made use of the ‘amber’ from the very first release in 1993 for inspiration, to create nostalgic, yet modern, statement earrings. Leah Da Gloria’s capsule collection was inspired by the combined textural and colour palette of the natural environment, the dinosaurs, and habitat from the movie itself. Sleek silhouettes jux taposed with earthy tones and prints, organic textured and custom made beaded hardware complemented the natural fibres of silk and leather. A glorious merging of gracefulness and fluidity hit the runway in epic Jurassic glory. Vincent Li took the deepest part of our psyche to synthesise the two conceptual parts into complex storylines- ‘Disguise’ and ‘Reborn’. Silhouettes contrasted by different textures, panels, layers, disguising bodies in a monochrome colour palette took the audience on the most special of Jurassic journeys. To close, Lunar Sand, the swim label renowned for its unique and edgy aesthetic by Ruby Licciardi, exhibited the power of a collection hinging on the use of the iconic cult imagery. Pieces showed clever and significant use of jungle prints, punctuated by prehistoric dinosaur skeletons, abstract dinosaur skins and the famous Jurassic World logo. The collection
incorporated women’s swim, children’s swim and athletic wear. Silhouettes were clean and sophisticated, retro, yet contemporary, with an influence of street. Colour ways were deep, luxurious, and subtle, yet understated. Neutral nudes, shades of khaki, and bottle green featured boldly. Black and white graphics were strongly emphasised but softened by desaturations of magenta and violet. The runway roared that night. The Jurassic World Runway has to be the perfect, organic alliance of fashion and film. As Australia’s fashion talent paid tribute to Universal’s cinematic pre-eminence, Universal Brand Development returned the compliment to Australian fashion, unleashing its mighty public relations vehicle for the benefit of the industry. And what an alchemy it was. Never before has Australian fashion enjoyed the might of an illustrious brand such as Universal. There is so much more to share about this event ... so keep checking back f or updates about red carpet pies, and backstage insider pies ... Meet the designers: Sarah Joseph Couture A. BCH EWOL Keegan Leah Da Gloria Vincent Li Lunar Sand Until next time, Jade xx
Lunar Sand
Leah Da Gloria
Keegan
Sarah Joseph Couture
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