Spotify plans to take on TikTok with vertical feed of music videos

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Business Standard Spotify plans to take on TikTok with vertical feed of music videos

Swedish music streaming giant Spotify is testing a new feature in its mobile app that basically adds a vertical feed of music videos like TikTok that users can scroll through to find something they like. Several apps like Instagram and YouTube are replicating the TikTok style with a vertical short video feed. The feature was spotted in the beta version of Spotify for iOS, which is available on TestFlight. A new icon in the tab bar of the app takes users to a new vertical video experience where they can swipe up or down to watch short video clips, reports 9To5Google.


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