Business Standard Twitter launches subscriptionbased feature 'super follows' for iOS users
Twitter Inc launched a "super follows" feature on its social media platform on Wednesday, which would allow creators to generate monthly revenue by sharing subscriber-only content with their followers. People in the U.S. and Canada using iOS can super follow a select group of people within the United States, the company said, adding that it would roll the feature out to people using iOS globally in the next few weeks. In February, the company had outlined plans, which included tipping and paid subscriptions to "super follow" some accounts, to attain at least $7.5 billion in annual revenue and 315 million monetizable daily active users (mDAU) by the end of 2023.