N 2014
Nantucket Magazine
MEDIA KIT Rates & Schedule
THE LOCAL MAGAZINE READ WORLDWIDE
2014 N Magazine MEDIA KIT
INTRODUCTION N Magazine is Nantucket’s leading lifestyle publication. This award-winning magazine is known throughout the island for its compelling content, stunning photography and exquisite printing. For this reason, N Magazine literally flies off the shelf and becomes a collectible in the homes of Nantucket’s summer and year-round residents. Because of N Magazine’s quality and size, it has exceptional retention value and a shelf life longer than any other publication on Nantucket. This makes N the most effective advertising vehicle on the island as ads may be seen repeatedly for months or more. Simply put, from an advertising perspective, N Magazine delivers.
WHO’S READING NANTUCKET MAGAZINE
N MAGAZINE ONLINE
Our readers and their households spend the following
N Magazine e-newsletter now reaches well over 25,000 recipients on Nantucket, in the New England area and beyond. The newsletter is sent out monthly from April to November, drawing thousands of readers to our virtual magazine, social media and website www.N-Magazine.com. Opportunities to advertise on the e-newsletter, social media and N-Magazine.com are now available.
amounts in a 12-month period:
$26,370,000 - Wine, Spirits and Liquor $28,470,000 - Electronics & Photo Equipment $25,623,000 - Jewelry & Watches $65,781,000 - Apparel, Men, Women and Children $52,020,000 - Fine Art & Antiques $101,088,000 - Home Furnishings
Contact Editor@N-Magazine.com for rates and more details.
Nine out of ten readers own their primary residence, and three out of four (75%) own additional real estate. 49% of our readers own a boat. 72% of our readers are club members. Readers spend an average of 42 minutes reading an issue and passed along readership in excess of 50,000 per issue. Retention time of N Magazine is in excess of 5 months per issue.
“As far as I’m concerned, N Magazine is the most effective advertising available targeting the high-end of the Nantucket summer residents and vacationers.” — Gary Winn Maury People Sotheby’s
CIRCULATION: 50,000 READER RESEARCH HIGHLIGHTS 52% female 48% male $2.9 million average Nantucket home value $3 million average investment portfolio $7.5 million average total real estate value $968,000 average annual income DATA COMPILED BY MENDELSOHN MEDIA RESEARCH, INC
“We’ve worked with N Magazine for nearly ten years and I can’t say enough wonderful things about our experience. When I look at our annual marketing budget nationwide, our placement in N is the most effective media buy we make without question.” — Lindsey Worster, Vice President, Brand Communications of Vineyard Vines
NANTUCKET MAGAZINE · 508.228.1515 · n-magazine.com
2014 N Magazine MEDIA KIT
CALENDAR ISSUE
RELEASED
AD ARTWORK DUE
1 MAY - WINE FESTIVAL
DAFFODIL WEEKEND
MARCH 14
2 JUNE - ARTS & ENTERTAINMENT
MEMORIAL DAY WEEKEND
APRIL 11
3 JULY - HOME & GARDEN
JULY 4TH WEEKEND
MAY 16
4 AUGUST - SUMMER
AUGUST 1ST
JUNE 20
5 SEPTEMBER - FALL
LABOR DAY WEEKEND
JULY 19
6 NOVEMBER - HOLIDAY
THANKSGIVING WEEKEND
OCTOBER 17
Premium Rates apply to ads in June, July and August issues
COLOR RATES
RATES LOCAL RATES AD SIZES
MAY, SEPT, NOV
JUNE, JULY, AUG
Spread
$6,350
$6,900
Full page
$3,300
$3,650
2⁄ 3 page 1⁄ 2 Page
$2,750
$3,100
$2,100
$2,320
1⁄ 3 Page 1⁄ 4 Page
$1,650
$1,820
$1,300
$1,450
1⁄ 6 Page
$890
$990
PREMIUM PLACEMENT RATES FOR FULL PAGE ADS Back Cover First Right Hand Page Inside Front Cover Inside Back Cover Right Hand Page before Editor’s Letter
$8,000 $5,800 $5,500 $4,500 $4,000
NANTUCKET MAGAZINE · 508.228.1515 · n-magazine.com
2014 N Magazine MEDIA KIT
AD SPECS AD SIZES
INCHES
FILE INFORMATION
Double Page Spread Double Page Spread Bleed Full Page Full Page Bleed 2/3 Page Vertical 2/3 Page Horizontal 1/2 Page Vertical 1/2 Page Horizontal 1/3 Page Vertical 1/3 Page Square 1/3 Page Horizontal 1/4 Page Square 1/6 Page Vertical 1/6 Page Horizontal
19” w x 13” h 19.5” w x 13.5” h* 9.5” w x 13” h 10” w x 13.5” h* 5.4375” w x 11.75” h 8.25” w x 7.75” h 5.4375” w x 8.75” h 8.25” w x 5.75” h 2.625” w x 11.75” h 5.4375” w x 5.75” h 8.25” w x 3.75” h 4” w x 5.75” h” 2.625” w x 5.75” h 5.4375” w x 2.75” h
When using bleed ads: Keep ALL essential copy 5/8” from trim edge. Book Trim size: 9 1/2” w x 13” h
ACCEPTABLE FILE FORMATS All ads should be saved as high resolution (300 dpi) PDF, accompanied by hard copy color proof. All files and images must be CMYK or Grayscale. All high-resolution images, artwork and fonts must be included when file is saved as PDF; all spot colors must be converted to CMYK.
ACCEPTABLE MEDIA CD-ROM and hard copy proof labeled with client and publication date should be mailed to Fifi Greenberg, N Magazine, 17 North Beach Street, Nantucket, MA 02554. Emailed ads may be sent to fifinantucket@comcast.net but MUST be followed by a hard copy proof to insure against file errors.
* Bleed ads: Keep all essential copy 5/8” from trim edge. Book Trim size: 9 1/2” w x 13” h
1/3 Square
1/2 Horiz
1/6 Horiz 1/6 Vert
1/2 Vert
1/4 Square
1/3 Vert
2/3 Vert
1/3 Horiz
Nantucket Magazine cannot be held responsible for faithful match if proper proof is not supplied. We cannot guarantee color unless provided a hard copy color proof. We do not return cds and discard all advertising material one year from insertion date.
PRODUCTION CHARGES 2/3 Horiz
“N Magazine has been the single most effective media vehicle we have used, period. It has produced more immediate results than magazines ten times its size.”
Nantucket Magazine does not create ads. Any work performed to make ad materials or to correct, update or otherwise prepare disks for output will result in a production charge. Ads requiring production services are due prior to our deadline date.
— Steve Kitchin, Partner, GKFO
NANTUCKET MAGAZINE · 508.228.1515 · n-magazine.com
2014 N Magazine MEDIA KIT
ADVERTISING CONTRACT PUBLICATION ISSUES:
q #1
LISTING INFORMATION
q #2
q #3
q #6
Payment information is needed to reserve ad space; please select check or fill in credit card, expiration and signature.
PHONE
CONTACT NAME
q #5
PAYMENT INFORMATION
DATE:
COMPANY NAME
q #4
q CHECK
q AMEX q VISA q MASTERCARD (Make check payable to Nantucket Magazine)
BILLING ADDRESS STREET OR P.O. BOX
CREDIT CARD # CITY
STATE
ZIP
EXP. _______________ CODE:______________ SIGNATURE______________________________
GRAPHIC DESIGNER
PHONE
# OF ISSUES __________
AD PRICE PER ISSUE __________ SIGNATURE (Required to hold ad space)
TOTAL __________
DATE
DEPOSIT __________
AD SIZES
BALANCE DUE __________
AD MATERIALS
q SPREAD q FULL PAGE q 2⁄3 PAGE VERTICAL
q 2⁄3 PAGE HORIZONTAL q 1⁄2 PAGE VERTICAL q 1⁄2 PAGE HORIZONTAL
Please submit ad materials to your ad representative: FIFI GREENBERG 508-685-1685 . fifinantucket@comcast.net AUDREY WAGNER 508-332-0673 . audreywagner5@gmail.com 17 North Beach Street Nantucket, MA 02554 Office: 508-228-1515 Fax: 508-228-8012
q 1⁄3 PAGE VERTICAL q 1⁄3 PAGE SQUARE
CONDITIONS
q 1⁄3 PAGE HORIZONTAL
The publishers reserve the right to reject any advertising at any time and are not liable for any cost or damages if, for any reason, they fail to publish an ad. The publishers cannot guarantee that any advertisement will appear on a specific page or at a specific location on a page without preferred placement fees. Advertisers are liable for any claims made against N Magazine as a result of their ad content. Our liability is limited to the cost of your ad. Payment is due upon placing your ad and will be assessed late charges after 30 days.
q 1⁄4 PAGE SQUARE q 1⁄6 PAGE VERTICAL q 1⁄6 PAGE HORIZONTAL
NANTUCKET MAGAZINE · 508.228.1515 · n-magazine.com
2014 N Magazine MEDIA KIT
CONTENTS INTERVIEWS
DESIGN NQUIRY
NHOME
David Rubenstein is the cofounder of The Carlyle Group, one of the largest private equity firms in the world. A former domestic policy advisor to President Jimmy Carter, Rubenstein is considered one of the most savvy and influential business leaders in the country. He has generated significant attention for his purchase of historical documents
Down Business INTERVIEW BY BRUCE A. PERCELAY
color me beautiful PHOTOGRAPHY BY TOM OLCOTT
Behind many gray shingles on Nantucket, local designers, architects and homeowners are exploring creative and colorful design for island homes. Whether it’s a lacquered, lime green study, or a stained teak shower stall, or a stenciled yellow vanity, the options for brightening up a space have never been more enlightening.
PHOTOGRAPHY BY KIT NOBLE
with David Rubenstein
most notably the Magna Carta and Emancipation Proclamation, and for signing the Giving Pledge, a commitment to donate more than half of his considerable wealth to philanthropic causes and charities. A longtime Nantucket summer resident, Rubenstein is a featured speaker at the Nantucket Project, and recently met with N Magazine for an
WASH ASHORE
N magazine
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FASHION
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BLACK HALTER SWIMSUIT – LISA MARIE FERNANDEZ @ GYPSY WHITE SKIRT – ALAIA @ GYPSY SHOES - ALAIA @ GYPSY
BLACK NEOPRENE WETSUIT – LISA MARIE FERNANDEZ @ GYPSY SHOES - ALAIA @ GYPSY
FOGGY SHEET
FEATURES NDEPTH
Beauty and the Beach Fashion Show Benefiting Nantucket New School
FOGGYSHEET nantucket
FROM THE DEEP PHOTOGRAPHY BY TONY WU
On July 8th, award-winning underwater photographer Tony Wu will present “My Life with Whales” at the Nantucket Whaling Museum. As a preview to his presentation, Wu gave N Magazine an exclusive look at a selection of his most stunning photographs and shared
N magazine
some of his stories and lessons learned from swimming with the world’s largest mammals.
N magazine
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Holly Finigan & David Handy
Sarah Fraunfelder
Matt Liddle
Frances Hickey
Jennifer Shalley
Jessica Mayerjack
Monika Rudniska
Alyson Lanagan & Tyler Herick
N magazine
TAILS
Amy & Peter England
162
Gene Mahon, Kit Noble & Scott Capizzo
To see actual magazine go to: n-magazine.com
NANTUCKET MAGAZINE · 508.228.1515 · n-magazine.com
PHOTOS BY BRIAN SAGER
N magazine
N magazine
FOOD
Located off the mudroom in a historic renovation in town by Cheney Brothers Builders, this shower emulates the look and feel of an outdoor shower, and is mainly used to rinse off the salt and sand after a day at the beach. “It provides a utilitarian contrast to the more neo-classical elements in the house,” explains Matthew MacEachern of the architecture firm Emeritus Development 133 Ltd. N magazine
N magazine
exclusive interview at his home on the island.
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