An unprecedented partnership proposition to drive high value for Telecom Operators
Seizing the IoT Opportunity Abstract Coverage IoT Opportunity Operator Opportunity About BlueSurge
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Seizing the IoT Opportunity An unprecedented partnership proposition to drive high value for Telecom Operators
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abstract This paper highlights an unprecedented opportunity for telecom operators to grow revenues and enhance customer stickiness by partnering with a leading Internet of Things Solution Provider. The rapid growth in wireless networks, the emergence of smarter devices and the pressure for business and governments to gain high productivity, lower operating costs, higher uptimes, and higher customer satisfaction have opened up an unparallel opportunity. IoT Technologies can satisfy these requirements by leveraging sensors, edge gateways, wireless networks, next-generation cloud platforms, and effective business processes. Telecom operators are in an ideal position to rollout IoT programs by leveraging their network assets, client base, and effective technology partnerships. IoT is not a choice for telecom operators but an imperative keeping in view of; continued pressure on average revenues per user (ARPU), eroding prices for core services; need to identify new revenue streams and attractiveness of high-value IoT solutions. All leading global telecom operators, such as Bell Canada, AT & T, Verizon, Vodafone, are actively perusing IoT initiatives. The strategy to focus only on connectivity will not deliver revenue growth for telecom operators. As per estimates of GSMA, mobile operators’ association, connectivity accounts for only 5% of total IoT solutions. Hence, focus on only 5% of the market will not deliver the kind of success operators need to ensure sustainable growth in their businesses.
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Because IoT solutions are very complex and often require multiple players to perform diverse roles, telecom service providers who try to do it alone have a hard time solidifying their place in the IoT arena. It is vitally important that business leaders in telecom under this phenomenon and what they should do right to seize this opportunity. A successful model entails strategic partnership with an IoT industry player that is able to bring the complete suite of technologies as well as business and technology expertise to help achieve successful business models- a player that has a successful track record of creating similar win-win business models. Such a partner can help avoid costlier mistakes while enabling speed to market. BlueSurge is a leading provider of IoT Solutions. The company is pioneering the convergence of information and communication technology in IoT applications to help improve efficiency, reduce costs, improve uptimes, enhance sustainability, and improve business processes. BlueSurge leverages its nextgeneration IoT Platform, “SurgeCloud�, its edge devices, sensors as well as it’s business and technical expertise to create successful IoT business for network operators. We establish long term partnerships that deliver a win-win proposition for both parties. BlueSurge partnership proposition significantly reduces risk of failure, while ensuring speed to market. As an example, Bell Canada leverages BlueSurge Technology under a business partnership arrangement to offer IoT Solutions to many industry verticals.
Bluesurge is pioneering the convergence of information and communication technology in IoT applications to help improve efficiency, reduce costs, improve uptimes, enhance sustainability, and improve business processes.
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The convergence of Advanced Wireless Networks & Smart Connected Devices Deliver Exceptional Value to Stakeholders Our Society is at the cusp of a “perfect storm” of network connectivity. With the rapid growth of wireless networks-from cellular to wifi to sensor networks –connecting new smart devices to the network is poised for rapid growth. The types of devices being connected today extend far beyond the laptops and cell phones we are accustomed to. •
Buildings and facilities are equipped with a digital nervous system that ensures optimum energy consumption, safety, higher equipment uptimes, tenant comfort and ultimately the productivity.
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Enabling Industry 4.0 help to achieve unprecedented productivity, reduced costs, increased revenues, higher agility, enhanced customer experiences, and ultimate innovation – delivering sustainable competitive advantages.
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Heavy machinery, elevators, escalators, generators, HVAC equipment, compressors, mining equipment, earth moving equipment, and vehicles exactly know when and why they will fail and then alert equipment owners and their service organizations before the failure occurs, thereby helping avoid any downtime
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Retailers and Distributors know exactly where every piece of inventory is at any moment, and under what conditions, which help them achieve ultimate efficiency in their supply chain processes
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Equipment manufacturers are not disengaged from their equipment at the point after the sale but stay connected to end customers via a steady stream of information on how the equipment is performing, which ultimately leads them to deliver; enhanced aftermarket services, higher uptimes, better customer experiences and ultimate data-driven innovation for product improvements.
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Through connected vehicles, fleet owners are able to ensure the highest level of employee productivity, optimum fuel efficiency and proactive actions to ensure their vehicles continue to operate
The world’s leading telecommunication companies, such as Bell Canada, Verizon, Vodafone, AT & T, China Mobile, are all actively enhancing their networks for enabling IoT solutions. In many ways, cellular networks have become the network of choice for smart connected devices in a wide array of applications including smart cities, smart buildings, mobile health, connected assets, vehicle telemetries, smart grid, and many more.
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Another joint study by Gartner, World Bank, and United Nations projects that connected devices will reach 125 billion by the year 2030, highlighting the attractiveness of the opportunity.
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Overview of Curriculum
IoT Opportunity Smart connected devices are a phenomenon of unprecedented scale. Soon, any device not connected will rapidly decrease its value, creating even more pressure to be online. A statisa study projects that there will be 75 billion connected devices across the world by 2025 – a 500% growth in 10 years from 15.41 billion connected devices in 2015. This number is 9 times the population of the world by that year.
To further substantiate the attractive of IoT as an opportunity, a study by Forbes can be referred to, which reflects 38.3% growth in IoT related revenues in just one year, from 2019 to 2020. The study further reflects that this market has been continuously growing at a rate of more than 24 percent during the last three years. Smart Cities, Industry 4.0, connected health, smart homes, and connected cars have been the key growth sectors.
As per IDC, Internet of Things (IoT) spending will experience a
compound annual growth rate (CAGR) of 13.6% over the 20172022 forecast period and reach $1.2 trillion in 2022
www.idc.com/getdoc.jsp?containerId=prUS43994118
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IoT Growth Drivers A number of factors are contributing to the accelerated growth of IoT: • Expanding wireless network coverage across the globe • The quality of the network (4G and 5G) and reducing the cost of data • Unprecedented benefits offered to end-users in the form of improved efficiency, increased revenues, reduced costs, higher up-times, better customer experience, enhanced sustainability and many more • Numerous applications; industry 4.0, smart city, smart buildings, connected vehicles, mobile healthcare, proactive and predictive maintenance of equipment • Government mandates for smart grids, reducing carbon footprints, healthcare and security • Enhanced R & D efforts due to available business intelligence
more information at www.bluesurge.com
BlueSurge is a leading provider of IoT Solutions. BlueSurge.com | 11 … White Paper
Opportunity for the Operators The IoT opportunity is too big to be ignored by the operators. Focusing on connectivity alone will not be good enough for operators. GSMA, the global association of mobile operators highlights that:
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Operators Must Look Beyond Connectivity to Increase Share of $1.1 Trillion IoT Revenue Opportunity https://www.gsma.com/newsroom/press-release/new-gsma-study-operators-must-look-beyond-connectivity-to-increase-share/
As per the GSMA, The global Internet of Things (IoT) market1 will be worth $1.1 trillion in revenue by 2025 as market value shifts from connectivity to platforms, applications, and services. By that point, there will be more than 25 billion IoT connections (cellular2 and non-cellular), driven largely by growth in the industrial IoT market.
As per the GSMA,
Connectivity revenue will grow over the period, it will only account for 5 percent of the total IoT revenue opportunity by 2025 This underscores the need for operators to expand their capabilities beyond connectivity in order to capture a greater share of market value. Clearly, Telecom operators who will not embark upon IoT initiative beyond mere connectivity are likely to have a hard time to sustain their businesses. There are many other factors that contribute to creating a strong need for operators to offer such high value-added services.
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click-in Whenever from Anywhere
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Decreasing ARPU Operators are increasingly finding them in a situation,
where declining ARPUs from their traditional services are challenging their revenue models. The voice business
is disappearing due to no-cost options (e.g, WhatsApp,
skype), and data prices are eroding making connectivity a commodity This erosion is forcing operators to come up with new growth concepts and business models by diversifying into related areas.
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Heavy Investments in new Network Technologies In order to remain competitive, operators are forced to invest in new technologies, such as 5G. This entails very heavy investments, which cannot be recovered by simply focusing on connectivity business, which as per GSMA, is only 5% of the total IoT revenue. There is an absolute need to offer high-value services, such as IoT solutions, in order to achieve the right kind of return on investment. 16 | BlueSurge.com White Paper ‌
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About bluesurge BlueSurge has been providing IoT solutions to a very board spectrum of customers in various industry sectors. We have enabled telecommunication companies such as Bell Canada, to offer IoT services to their customers, thereby increasing revenues and enhancing customer experiences. BlueSurge Technologies is at the forefront of the platform, data infrastructure and service delivery innovation for the enterprise and public sectors. BlueSurge is driving the convergence of network computing, large scale data management, real-time machine intelligence and fostering the integration of the physical and virtual worlds. Partnering with leading product OEMs, carriers, service providers, and diversified enterprises, BlueSurge helps leverage smart connected devices, machines, the Internet of Things (IoT) and people. BlueSurge Technologies’ strategy reflects the importance of three critical elements: end-to-end managed solutions delivery; a new generation of real-time machine intelligence platform and large-scale ecosystem collaboration.
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BlueSurge deploys a unique next-generation IoT platform, which can facilitate capturing and analyzing data from virtually any asset to generate actionable business intelligence.
Bluesurge.com
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The following is just an example of industry vertical that BlueSurge has been serving over the last almost one decade.
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Hospitality Government Healthcare Manufatcuring Agriculture Financial Services Data Centres Education Logistics Food Suplly Management
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Land Transport (Road & Railways) Airports Retail Oil and Gas Marine Ports Waste Management Environment Management Energy (Renewable & Non-renewable)
SurgeCloud Platform BlueSurge deploys a unique next-generation IoT platform, which can facilitate capturing and analyzing data from virtually any asset to generate actionable business intelligence. The platform employs Artificial Intelligence and Machine learning, not only to facilitate predictive maintenance but also to help improve business processes. The SurgeCloud Platform is an enterprise IoT Platform delivering digital services for the management of devices in its ecosystem. SurgeCloud IoT Platform enables end-to-end IoT solutions, delivering tools to help customers configure, deploy, and manage connected solutions and products. The SurgeCloud Platform integrates with management information systems to deliver optimization and governance centric data that enables cost reduction and increased operational efficiencies through the presentation of real-time data to the relevant decision-makers in any business ecosystem.
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bluesurge’s Edge Devices
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Bluesurge has also developed edge devices, such as SurgeGateway, through extensive research and development. This device supports many different protocols to integrate assets in order to capture data and transmit to SurgeCloud Platform for further analysis. SurgeGateway also facilitates edge analysis, which is so essential in processes involving high frequency (milliseconds) data in order to ensure optimum critical business processes. SurgeGateway is BlueSurge Technology’s multi-service IoT gateway, hosted with edge analytics capabilities. The product supports a rich set of wired and wireless communication channels and protocols. Various RF technologies, including cellular, Wi-Fi, BT and GPS are used to maximize the availability of communication links. The product also supports BacNet, Modbus TCP & RTU and CANbus, to integrate a wide variety of assets with the objective of capturing machine data. The product connects with cloud platforms over MQTT and HTTPS protocols. SurgeCloud has also been certified for the Microsoft IoT Suite.
For more details visit:
Bluesurge.com
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bluesurge’s Expertise BlueSurge possesses decade long experience in delivering a very broad range of high-value IoT solutions to a broad range of customers. Enhancing life safety of citizen, improving business processes of Original Equipment Manufacturers, enabling smart cities, implementing smart building management, ensuring high performance of mobile as well as stationary assets, and reducing carbon footprints are just a few of those applications. BlueSurge offers this unmatchable technical and business expertise to its partner telecom operators to ensure the success of their IoT initiative.
bluesurge’s proposition to partners The BlueSurge proposition is not to sell the technology and then walk away. We offer a complete package of technology and business skills to our partners in order to significantly increase the chances of success of their IoT initiate. A typical partnership arrangement entails: • • • • • • • • • •
Hosting next-generation SurgeCloud Platform for speed to market Providing SurgeGateway products, with the capability to integrate industrial, buildings systems, automotive assets and a wide variety of sensors to capture and transmit data to SurgeCloud. Introduce additional edge products in order to build more high-value solutions Complete business processes Operations management with eventual passing-on of such operations to local teams, with the ability to seek the third level of support. Business Model that helps leverage data business of partners as well the client base to increase revenue Extensive technical training of staff Transfer of business skills.
We believe our IoT enablement proposition can help telecom partners get into this attractive market with speed, simplicity, and confidence. 24 | BlueSurge.com White Paper …
For more details visit:
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For More Information: BlueSurge Technologies, Inc. 7111 Syntex Drive #328 Mississauga, Ontario L5N 8C3 Canada Partnership@blueSurge.com Tel: +289-290-4434 Fax: +289-290-4301 www.BlueSurge.com