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Part I: The Taboon Concept

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Playbook

Playbook

Healthful nutrition is a key component of any senior community, but what’s often harder to find is food that tastes delicious and draws in diners with a theatrical flair. But when it comes to the culinary culture of the Taboon concept, eating well is actually engaging and entertaining, too!

Our Taboon venue is centered on the hearth oven serving a freshly prepared menu of soups, salads, appetizers, sandwiches, light lunch items, entrees, and desserts. We invite residents and guests to sit at the kitchen display counter and interact with our chefs as they watch the dining experience unfold.

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Placing the oven out front provides eye-catching drama while imparting subtle, smoky flavors to one’s favorite foods.

The Taboon oven:

• Adds flavor enhancement.

• Bakes - roasts - sautés - smokes – sears

• Diverse menu possibilities: o Frittatas o Cedar plank roasted salmon. o Proteins for salads ….. shrimp, chicken, beef o Kebabs o Vegetables for vegetarian soups (great flavor without bacon) o Individual cast iron skillet dishes

• Provides limitless opportunities for menu impact.

• Employs the timeless methodology of wood-fired cooking.

• Imparts incredible flavor.

Description of the Concept Clarity

A concept clarity statement serves as a restaurant’s “true north.” The origin story it embodies is the animating principle against which all decisions from food to design to service should be measured. Successful restaurants, those which become beloved by their guests, are the ones that are continually checking in to ensure they are staying faithful to the concept clarity that inspired the restaurant.

The Concept Clarity – Taboon

Steeped in sunshine and surrounded by the sea, Mediterranean cuisines have always been firmly planted at the intersection of good health and great flavor. Taboon seeks to embody those ideals in every aspect of the restaurant, from the enticing healthy food to the captivating décor to the welcoming service. Named for the blazing open-hearth bread oven, that is the centerpiece of the space, Taboon reignites the cooking technique in a fresh way, focusing on Mediterranean and Middle Eastern flavors that pay tribute to the oven’s origins. The result is a combined cuisine that’s as healthful as is delicious — from signature entrees such as whole Branzino, to locally sourced beef, lamb, chicken, and vegetable dishes — all roasted or finished to sizzling perfection in the fire-fueled oven. Lighter items include a prize-worthy selection of well-spiced soups, savory flat breads, side and entree-sized salads. A vast selection of mezze, a mainstay of Greek dining, which continues the tradition of healthy eating for a long life well lived. Even desserts and breakfast dishes are prepared in the fire-burning oven we’re sure you’ll agree that the signature skillet cookie is well worth saving room for! A carefully curated offering of regional wines rounds out the culinary celebration of warmth and welcome inherent in the Mediterranean lifestyle.

The Concept Clarity – Taboon (short version)

Mediterranean cuisines have always been firmly planted at the intersection of good health and great flavor. Our signature restaurant, Taboon, seeks to embody those ideals in every way from enticing, healthy dining, to a captivating décor, to welcoming service. Named for the blazing, open-hearth bread oven that is the centerpiece of the space, Taboon reignites the ancient cooking technique in a fresh way, focusing on Mediterranean and Middle Eastern flavors that pay tribute to the oven’s origins. From savory entrees to mouth-watering desserts, our chef’s skills at the oven are on display every day at Taboon.

Map of the Mediterranean

Below are the 22 countries that make up the Mediterranean.

Gibraltar

Spain

France

Monaco

Italy

Malta

Slovenia

Croatia

Montenegro

Albania

Turkey

Republic of Cyprus

Syria

Lebanon

State of Israel

Palestine

Egypt

Libya

Tunisia

Algeria

Greece

Morocco

Menu Template

The sample menus shown below are optimized with the appropriate selection level for independent living communities of 51-100 members. Recommendations for smaller or larger communities are included later in this document. While the menu category headers (Starters, Entrees, etc.) would stay the same, the number of options within each category is dependent on the member population level. Please note that the main menu is intended to be a two-sided document; the coffee and dessert options though would be presented on a separate 5”x7” menu.

Lunch / Dinner Menu Specifications

Menu printing available with Classic Linen

Size: 8 ½ x 11 in lbs: 84lb Color: Gold Pearl

Size: 8 ½ x 14 in lbs: 84lb Color: Gold Pearl iMenuPro Publishing Software contains the Taboon template. Please refer to that section.

Dessert / Coffee Menu Specifications

Size: 5 x 7 in lbs: 84lb Color: Gold Pearl iMenuPro Publishing Software contains the Taboon template. Please refer to that section.

Menu Features

These menus have been specially designed with the target audience in mind. Note the larger font sizes, simple and easily readable descriptions, and the prominently displayed, craveable signature offerings and popular trend items that are easy to find and order.

Logo Usage

The logo can be found in iMenuPro/Taboon.

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