Benefits of business intelligence to marketing and media

Benefits of Business Intelligence to Marketing and Media

 Marketing functions have become analytical due to availability of performance data.  With Business Intelligence solutions, marketing and media managers can easily  use this data to set best practices, take decisions that are in sync with the company  strategy, and improve the reporting of huge marketing data. Hence, marketing  companies of all sizes have begun depending on Business Intelligence tools to  survive and succeed.

Solutions ďƒ˜ Understanding the customers : Marketing companies require both speed and precision in decision making for attracting new customers. It is essential to manage customer relations to become a successful organization. Using marketing business intelligence makes a company customer centric, wherein they respond to customer needs quickly while exceeding their expectations. ďƒ˜ Tracking the Marketing Metrics : Marketing managers require driving business operations in such a way that they align with the strategic goals. Business Intelligence Solutions help companies measure predefined marketing metrics and track the performance of the company against the targets.

ďƒ˜ Advanced Data Reporting Companies can visualize the marketing data through BI Reporting tools like pivot tables, charts, etc. The tools help companies to integrate the data on mobile devices, which offers instant access to marketing intelligence, irrespective of the location. ďƒ˜ Enhanced Collaboration With business intelligence reporting, it is easy for marketing organizations to collaborate the results, projects, and reports in real time. They can share them with others by using different communication tools. Managers can track the project history and easily dispatch the generated reports.

Leo TechnoSoft  Leo TechnoSoft’s Business Intelligence software helps media and marketing companies to cut costs, allocate resources, set and achieve targets, etc.  With this, it has become easy for managers to determine the best marketing campaign and use them for predictive analysis.  Using bi for marketing has made it easy to take goal aligned decision, set growth objectives and develop such strategies that assure long term success of the company.  Leo TechnoSof offers a complete life cycle for Business Intelligence. Our comprehensive reporting and analytic solutions provide a intuitive front end where as expertise in ETL, Data mining tools and consolidation of data makes us commendable in Data Warehouse implementation.

About Leo TechnoSoft 

Leo TechnoSof is Outsourced Sofware Product Development Company with innovation centers in LA, Chicago and India.

 The Company expertise covers BI, SaaS based applications, Cloud Computing,  Migration, Integration, Cross Platform, Testing, Mobility, Big Data, Product  Development, SharePoint, SaaS Tenant and IoT Integrations.  To know more about Leo TechnoSof, contact us at enquiry@leosys.net or call us at 407-965-5509.

Leo TechnoSoft Snapshot Overview - Global partner product development provider with delivery centers in Los Angeles, Chicago and India (Offshore).

- Specializes in Cloud, SaaS and Enterprise Product Engineering for Startups, Entrepreneurs, ISV(SME).

Value offering

Industries      

Technology Healthcare/Life Sciences Finance Retail Manufacturing Real Estate

 Partnered Product Development  Technical, Operation and Sales Management  Expertise SaaS & Cloud solutions  Customer Relationship Management  Sales and Marketing  VC Connections and relationships www.leotechnosof.net

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OUR PRESENCE

 Adequate infrastructure to scale up at the drop of a hat  Backend Data Center / Infrastructure set up  Global Offices to support 24x7 Client Operations

For more information enquiry@leosys.net.

email us at www.leotechnosof.net

THANK YOU

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