Magento

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Magento Magento is an open-source content management system for e-commerce web sites. It is the most flexible ECommerce software & platform used by world’s leading brands to power their businesses. There are two types of Magento service packages namely Magento Community Edition and Magento Enterprise Edition. Magento Enterprise Edition offers more features than Community Edition. Following are the key features of Magento : Easy to edit content : WYSIWYG editor facilitates shop owners (owners of online store) to build content rich and multiple versions of a web page. Control over user access : Online store owner using Magento has granular access control to assign a particular level of permission to users. Customization : Additional modules can be installed for customizing a virtual store. Multiple payment options : Magento has the ability to incorporate multiple payment options on the online store being powered by it. It facilitates the ease of payment for each and every visitor based on their preferred payment gateway, ranging from credit card to cash on delivery. Mobile friendly : Magento is Mobile friendly as the apps allow store integration across multiple devices to work efficiently on smartphones, tablet, Notebook, etc. Advanced SEO features : Magento offers advanced SEO features that can enhance organic traffic and reduce digital marketing costs. Secure and stable online infrastructure : An online store has to protect the user information which includes crucial data like address and credit card numbers. Hence, Magento provides a robust infrastructure for the security of online store. Ensuring a server running on a separate system, Magento protects the information of your online store, records of customers and products. All orders and transactions are completely private, with no third party access. In case you wish for a third party access to your data, it would be solely your discretion. Admin interface : Magento really has a user-friendly admin interface. It features the best of a hosted SaaS platform. Hosted solutions usually do not customize to your needs. However, with Magento, you get the benefit of a much more customer friendly interface, along with the power of having your own flexible solution. Benefits of Magento: Open Source : Not only Magento is free to download, but you are free to build upon it for your specific business needs. However, Magento Enterprise Edition is not free. Helpful extensions : Being an open-source, Magento yields an expansive library of custom extensions developed by worldwide community of Magento developers. Users can help each other with their extensions. Developing a Magento site is actually much harder than other platforms before it. Magento is properly architected to be able to extend its functionality in an elegant and stable way. The extensions offered with Magento, keep it secure and stable. Advanced SEO : The platform was built with SEO efficiency in mind. It gives your products a better chance to appear on Google, Yahoo and other search engines. There is also plenty of room for custom SEO implementations for those who have the knowledge and skills to do so. Magento is spacious :


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