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BRANDED

RESULTS-ORIENTED

Storytelling FROM

BRANDED RESULTS-ORIENTED STORYTELLING Media and marketing have evolved dramatically over the past two years.

But one thing holds true.

THE WORDS, PICTURES, VIDEOS, AND SOCIAL POSTS YOU USE TO DESCRIBE YOUR COMPANY AND YOURSELF CAN LEAVE A LASTING IMPRESSION IN BUYERS’ BRAINS... DRAW THEM TO YOU... AND COMPEL THEM TO TAKE ACTION.

The brand marketing world today is filled with jargon and spew —

BUT...

CAN YOU ANSWER THESE QUESTIONS?

What are you going to Say about your business and yourself?

How are you going to Stand Out from your competitors amidst a deluge of messaging?

What do you Do (in words and actions) that leads to credibility, engagement, consumer trust, respect, and loyalty?

THAT’S WHERE WE COME IN I (Nancy A Shenker)

have award-winning experience in brand creation and marketing (including work on MasterCard’s “Priceless” campaign).

Teaming-up with designers, digital masterminds, writers, trainers, and other professionals, we create the words, images, and marketing plans that answer those 3 questions for you... and lead you toward better results, awareness, and sales.

I’ve done it all — from simple blog content to complex white papers. I’ve worked across 50 industries and turned esoteric and convoluted concepts into messages that make people think, “WOW,” “Hmmm…,” “I never knew that.” And (most important) “I need that — NOW.” Let me turn your concept into words and images and (ultimately) $$.

SOME EXAMPLES OF OUR WORK

NANCY TAKES COMPLEX IDEAS, FEEDS THEM THROUGH THE ‘FUN MACHINE,’ AND TRANSFORMS THEM INTO EFFECTIVE MARKETING. — Delighted SaaS client

A series of easy-to-digest digital white papers (aka green papers) for a sustainability brand, generating more than 5k in new leads Easy-to-read content, including e-books and blogs, for a tech start-up; 15 Pieces of content — more than 12,000 words in total — in less than 2 weeks. (Yup...we’re creative AND fast!)

Comprehensive social media strategy for our own brand, resulting in 50k business fans and ongoing engagement Branding, (including logo, website, and all messaging) for a new type of medical practice, establishing the doctor as a thought-leader and innovator

SOME EXAMPLES OF OUR WORK

Winner of the Finny Killer Content award for a comprehensive content series for a tech company Regular content contributor to Rolling Stone Culture Council, Forbes Agency Council, and Society of Saleswomen websites “White label” and ghostwriting services for a variety of marketing agencies. I write the content. Your client gets the byline!

ABOUT NANCY Nancy A Shenker has been writing as long as she could hold a pencil. She then graduated with epic speed from handwriting to typewriter to digital device.

Her 90 wpm keyboarding, combined with her creativity and pragmatism, enable her to churn out intelligent content that generates awareness, engagement, sales, and loyalty.

Fast, flexible, fluent, and fun to work with, Nancy writes for a wide range of sectors, business types, and media.

She consistently ranks in the 99th percentile on fluency and word use in Grammarly and is as comfortable with SEO keywords as she is with the basic rules of spelling, word count, and accuracy.

From tweets to 3,000-word white papers... from SaaS to spices (for Instacart), she’s done it all — across all media, including infographics, video, websites, e-marketing, social media and presentations. She also brings in subject matter experts and editors as needed to tackle really big or specialized projects.

An English/Psychology major at the University of Michigan Ann Arbor, with credentials in Publishing from NYU, she has won multiple awards and nominations for writing and thought leadership.

nancys@theONswitch.com