Lakeridge Health direct mail

Page 1

2017

Your NEW supporter card!

SUPPORTER

(with 2017 calendar on back) 

Mr. John Sample

Supporter #222222 Proud supporter since <Date>

<CnAdrSal_Addressee> <CnAdrPrf_Addrline1> <CnAdrPrf_Addrline2> <CnAdrPrf_City> <CnAdrPrf_Province> <CnAdrPrf_ Postal_Code>

“I thought Lakeridge might be my saving grace, I was very excited.” —former Lakeridge patient Jennifer Vickers

January 27, 2017 Dear <Salutation>,

<sequence>

One of our patients, Jennifer Vickers, had suffered in silence for so long that she had not only lost hope she’d ever recover from a debilitating eating disorder, she had considered taking her own life. “I cried myself to sleep every night asking, ‘Why is this happening to me?’ ” she said. “I was keeping it a secret for years—not telling my parents, not my sister, not anyone. I was extremely discouraged and thought, basically, ‘This is it. This is what my life is going to be like forever.’ ” No one ever wants to hear those words. Not from a friend, a family member, or a child. It breaks my heart to imagine the terrible pain and hopelessness that had pushed such a lovely, accomplished young woman into such a dark place. When Jennifer first came to us, we learned that she had suffered from body-image issues as early as Grade 3—even then, she wanted to remake herself with all the “best body parts” of her friends— but it wasn’t until her second year of university that she developed bulimia. “I had this shameful [burden] on me that I was ugly, worthless, that no one would ever want me,” she said. “I felt I was trying hard to do everything right—be pretty, be kind to others, get honours’ grades—but it never seemed to be enough.” Because of our generous family of Lakeridge Health supporters—a family that includes you—we had the tools and resources we needed to save Jennifer’s life. She was especially grateful to receive treatment in her own community hospital, so close to her loving and supportive parents. The eating disorders program here at Lakeridge is just one example of the many programs your gifts support. With you by our side, we’re committed to supporting quality local health care through our other mental-health programs, cancer care, seniors’ health, dialysis program, and much more. <This is why I’m writing today. You are an important partner in the critical work we do, and I’d like to ask that you support us again today with a gift of <dh1>, <dh2>, or <dh3> to help bring the newest and most innovative health care to Durham Region.> Over please ...

YES! Please use my gift to support innovative health care right here in my own community.

<sequence>

$<DH1>

$<DH2>

$<DH3> or

$__________

I have enclosed my cheque payable to: Lakeridge Health Foundation I prefer to use my credit card: VISA MasterCard Amex ______________________________________________________________________ NAME ON CARD (PLEASE PRINT)

<CnBio_ID> <Appeal Code> <SegmentCode> <DH1>

<CnAdrSal_Addressee> <CnAdrPrf_Addrline1> <CnAdrPrf_Addrline2> <CnAdrPrf_City> <CnAdrPrf_Province> <CnAdrPrf_Postal_Code>

Oshawa Site: 1 Hospital Crt, Oshawa, ON L1G 2B9 Whitby Site: 300 Gordon St, Whitby, ON L1N 5T2 T: 905.433.4339 F: 905.743.5306 W: lakeridgehealthfoundation.com

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CREDIT CARD NUMBER EXPIRATION DATE

( ________ ) _____________________ TELEPHONE

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CARDHOLDER SIGNATURE

______________________________________

EMAIL ADDRESS

Privacy Policy: Visit www.lakeridgehealthfoundation.com All donations received by Lakeridge Health Foundation are greatly appreciated. If you prefer not to be publicly recognized please check here: I wish to remain anonymous Please see over for details on monthly giving ...


Jennifer benefited in many ways from our community-focused approach to health care, and we’re so encouraged to see how far she’s come. Walking into Lakeridge for the first time, she was nervous and uncertain. But having suffered so long, she was grateful to be receiving treatment at last. “I thought Lakeridge might be my saving grace,” she said. “I felt very exposed but I just really wanted to stick with it because this was the first place that seemed to appear at the right time. I was very excited.” Like many serious health conditions, eating disorders are multidimensional and unique to each patient, and that’s why we take the team approach to treatment. Jennifer was grateful for the peace of mind we were able to help her attain. And I know she was especially pleased to have dietitian Meaghan Brule by her side throughout her recovery.

The incredible team

of professionals at the

Lakeridge Health eating

disorders program saved Jennifer’s life.

“This was the first time I felt heard and not alone,” Jennifer says. “Meaghan was particularly amazing. I wouldn’t be here without her. She kept me accountable. Now, I’m excited about the future. I’m applying to do a master’s degree in counselling and psychotherapy. Most importantly, I learned that my life is valuable. “Lakeridge was the most beautiful example of how you can save someone’s life. I’m the product of that.” I’m proud of our team of professionals who played a critical role in Jennifer’s recovery­—and delighted to have your partnership in the work we do every day here in Durham Region. By offering such a wide variety of health care programs, this hospital provides vital community support for everyone who walks through our doors. Thank you for helping us be there for them when they need us most. Please give today, as generously as you can, so that we can keep doing what we do best. Sincerely,

Paul McGary Director, Mental Health and Addictions Lakeridge Health P.S. You never know when you or a loved one will need Lakeridge Health. Please give today using the enclosed reply slip to help ensure everyone in Durham Region benefits from the very best in personalized treatment and care. P.P.S. As a small token of our appreciation for all you do for Lakeridge Health, please find enclosed your 2017 Supporter Card! Lakeridge Health Foundation

T: 905.433.4339 F: 905.743.5306 W: lakeridgehealthfoundation.com OSHAWA SITE: 1 Hospital Crt, Oshawa, ON L1G 2B9 WHITBY SITE: 300 Gordon St, Whitby, ON L1N 5T2 Charitable Registration Number: 11924 9126 RR0001

MONTHLY GIVING PROGRAM The Monthly Giving Program is an easy way for you to make an automatic monthly donation to Lakeridge Health Foundation throughout the year. A specified amount of money authorized by you is automatically deducted from your bank account or credit card.

Each month I would like to contribute:

You will receive a single tax receipt for the total of your monthly donations in February each year. Should you wish to change your donation or cancel it, you can do so at any time by contacting us.

______________________________________________

Please deduct my monthly gift on or around the 1st day of each month. Enclosed is a cheque marked ‘VOID’ for automatic bank withdrawals NAME

Charge the above amount to:

VISA

_________________________________________ SIGNATURE

MasterCard

Amex

_________________________________________________________________________________________ NAME ON CARD (PLEASE PRINT)

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/ _________________ / _________________ / _________________

CREDIT CARD NUMBER

________________ EXPIRATION DATE

/ _________________

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CARDHOLDER SIGNATURE

LHF 004 LTR RD

I understand this agreement may be adjusted or cancelled at any time, subject to 5 business days’ notice prior to the next processing date, by contacting Lakeridge Health Foundation at 905.576.8711 ext 3811. I have the right to receive reimbursement for any debit that is not authorized. To obtain a sample cancellation form, or for more information on my rights to cancel a PAD Agreement, I may contact my financial institution or visit www.cdnpay.ca

$10 (32¢ a day) $15 (48¢ a day) $20 (65¢ a day) Other $ ____________ This donation is made on behalf of: an Individual a Business


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