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Celebration:of An Historic 45 Years Rhee’s Jhoon the U.S. Congress Teaching
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A Legend Wood: Andrew Mind! in His Own in the industry, of
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mission.” In the ..... insights in the Toby Milroy . . . . . . . . . . . . . . . . 34 industry. “unstoppable the most successunique from their FEATURES 45 Years . . . . . . . . . 13 The evening’s ...... online! Lee Milteer of was a Rhee’s . . . . . . . Oliver Jhoon Rhee celerates his next with some of lessons to differStephen more columnists highlight Jhoon burthday. and at Action U.S. Congress and worked exposure Presents demonstration his 80th arts NAPMA Arts Magazine. . . . . . . . . 16 ent industries who his martial Ron Brown ...... leaders Martial to congresveritable Honors to the Jeff Smith skills and a Hall of . . . 19 miunderstandthe of Gratitude… members, Tracy ...... Rhee of didn’t sional ...... Ambassador An Attitude artists. Korean Later You or Toby Milroy the meaning COO 41 Years the Korean of martial after the in the Limiting. . . . . . . . 20 NAPMA Oliver “limitation.” Vision who ... Stephen CEO word about country of schools You?. Is Your who’s NAPMA Smith more to this Jackie Wells Read new EmpoweringSelling: Understanding grated built a chain Union. on page 13 NAPMA MAB Writer Why of Gary Smith, the excitingand vision Biological How and . . . . . . . . . 25 , beginning Director War and former Soviet Creative see Rhee ..... Mark Graden the What, direction school and U.S. and you succeed! Ken your Your Customer 30 ..... to help MechlenburgBryan 20 and how ...... works Bob Dunne Services on page COLUMNISTS . . . . . . . . . . . . . . . 31 Member of experts .. , beginning for NAPMA will benefit. team Toby Milroy . . . . . . . . . . . . . . . . 34 see VISION in NAPMA’s ...... your future online! Lee Milteer Oliver visionaries Stephen more columnists business this knowland STD PRSRT US POSTAGE
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An Historic Celebration:of 45 Years Jhoon Rhee’s U.S. Congress Teaching the By Keith Yates CONTRIBUTOR
Father Jhoon Rhee, we randmaster In this article, Do in America to our members.of vision plaguing the of Tae Kwon visionlack martial art discuss the many years, and a true industry for to energize martial arts ary, celebrated about plans speaking out new generation of vihis 80th birthday a to in and empower who are ready at a gala given to the sionary entrepreneurs take the industry his honor at of growth. of new levels Caucus Room We bring the the U.S. Capitol. and unique insights erThe evening’s diff a lessons from and highlight was of celerates ent industries Jhoon Rhee demonstration who arts their leaders his 80th burthday. his martial didn’t understand skills to congresof the the meaning sional members, and a veritable Ambassador miword “limitation.” the Korean artists. Rhee about of martial Read more the Korean who’s who new country after the exciting grated to this chain of schools in the succeed! vision a direction and and War and built Soviet Union. school on page 13 U.S. and former See Rhee, beginning and how your for NAPMA t. will benefi beginning on page 20 your future
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A Legend Andrew Wood: in His Own Mind!
in the industry, of true visionary world fascinating who discover the the pioneer Andrew Wood, with his groundbreaking or More changed lives to Make $100,000 In just seven book, How Martial Arts. 150 martial Teaching the of built a chain over 275 with years, Wood and mentored Legendarts schools coaching company, his business Author of five books, ary Marketing. of the first sucthe publisher magazine. Wood was arts business cessful martial his success, he transof and did At the height to the golf industry interview of ferred over this insightful it again! Read by Stephen Oliver. on page 26 Andrew Wood , beginning See WOOD
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FEATURES The Truth about Middle-of-thePack Pricing: A Business Model for Mediocrity. . . . . . . . . . . . . . . . 17 How to Get the Unfair Advantage Over Your Competition. . . . . . . 18 Goal-Getter Series: How to Develop a Belief in Your Vision. . . 20 Mandatory Business Systems for Martial Arts Schools . . . . . . . . . . 25 An Attitude of Gratitude for Nick Cokinos. . . . . . . . . . . . . . . . . 26 Financial Power Summit Highlights . . . . . . . . . . . . . . . . . . . 29
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COLUMNISTS Terry Bryan. . . . . . . . . . . . . . . . . 30 Lee Milteer. . . . . . . . . . . . . . . . . . . 31 Brian Tracy . . . . . . . . . . . . . . . . . 34 and more columnists online!
Martial Arts Professional.com
2011 Financial Power Summit: Learn the Secrets of Success Used by the Top Performers
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he first of the five Summits was held in Dallas with the some of the most committed school owners determined to face the new emerging economy and build their businesses. The top performers in The the industry presented Financial cutting edge techniques On How to Enroll Power More Students with Summit in this powerful, one-day program. Prepare yourself to be part of the next generation of super-performers by attending the Newark • Chicago Washington D.C. • Los Angeles
next summit. Whether your vision is to increase your student population or expand to multiple locations, this is the one workshop you don’t want to miss to learn the lastest and most innovative ways to succeed. Story begins on page 29
An Attitude of Gratitude for Nick Cokinos, Founder of EFC
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ne of the true pioneers in the industry, Nick Cokinos was one of the innovators who established the most successful business model for martial arts schools. A personal mentor of Stephen Oliver, Cokinos took Educational Funding Company from an in-house department for Jhoon Rhee Institute to a multi-million dollar business serving schools all over the country.
NAPMA Partners with World Vision to Support Japan’s Disaster Relief
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APMA has partnered with World Vision to provide support to Japan’s disaster relief efforts. As many people are barely surviving on a daily ration of water and rice, NAPMA gears up to raise money and provide school owners with a opportunity to gain positive media attention for their businesses. Learn about how to create a win-win situation for your business with proven success strategies used by the most successful schools in the country. Support our fellow martial artists and your school.
Story begins on page 11
Story begins on page 26
The Truth about Middle-of-the-Pack Pricing: A Business Model for Mediocrity
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et the straight story from the guy who knows, NAPMA CEO, Stephen Oliver. What works and what doesn’t when you set the price point for your business. Exactly how do you decide what the market in your area will support? You
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Don’t Miss a MultiMillion Dollar Media Opportunity for School Growth When Kung Fu Panda 2 Hits Theatres Story begins on page 11