Final Recommendations For Book People proďŹ ling pages to be added at the end of the book. See e.g. on next page 10 People proďŹ ling pages, connecting the owner to the style of house/colours.
More Lighter, Lesser Medium & Least Rich Combinations to be included in the book
Beautiful homes- Colours Used,Better quality images, Full view, information on homeowner .
Roof Tile Colour Options to be available
Revised Prototype
Real photo (Beautiful homes)
Larger variation in colour combinations facing each other
Roof tile colour
Colours (same as UBC)
same house type facing each other (same as UBC)
Body Colours categorized as Light/ medium/rich (same as UBC)
Example for People profiling- information required “I like spending my days reading newspaper, taking a walk around and meeting my friends over a cup
Mr. K.U.Nair 66 years Retired Scientist
things about Kerala include the festival
tea. My favourite Onam, which brings
all my family and friends together ......................................”
Currently lives in Kochi with his wife, their daughter often visits them from Bombay accompanied with grandchildren. Traditional Pookkalam made on the festival of onam
Kaikottikkali
8705 Rose Plum
White
8101 Milan Red
Example for People profiling- information required
“I like spending my days reading newspaper, taking a walk around and meeting my friends over a cup things about Kerala include the festival
tea. My favourite Onam, which brings
all my family and friends together ......................................”
Mr. K.U.Nair 66 years Retired Scientist Currently lives in Kochi with his wife, their daughter often visits them from Bombay accompanied with grandchildren.
Kaikottikkali
Traditional Pookkalam made on the festival of onam
8642 BRICK CLAY
L124 PURE IVORY
BODY
TRIM
Colours shown here are indica ve only. Use Asian Paints Color Spectra Fandeck for exact colour reference
ROOF TILES
Apex Tileguard 0578/Volcano
For Colour InitiativeFor the DealersKerala version of UBC- Updated with Kerala style houses / People profile pages Few selected combinations from UBC to be termed as ‘Colours of Kerala’ Painted tiles of approx-1’x2’ to be given to participant dealers to display - This will enable quick selection of colours, as the homeowners will be able to see these colours painted on a bigger area than spectra/shade card. - Easier to compare, as the colours will be placed next to each other making a combination, unlike in spectra. Promotions can be kept for homeowners who get their house painted with ‘Colours of Kerala’. For eg- discount/ getting featured in the newspaper with their pictures/to enter a contest for winning a gift Dealers/Contractors, who get most houses painted with this scheme will get additional benefits. Combination cards with ready combinations & roof tile options/ Colour Disk set to be given which can be distributed to contractors Visualiser will be updated with more no. of house styles and linked with UBC combinations, for quicker results.
For the ContractorsTo give a tool which has ready combinations to give to the homeowner
Colour Disk- 144+144+144 =432 combinations -
To choose Body colour according to color family Pick the disk relevant eg. warm/cool/neutrals Can give numerous combinations of 2-3 colours Ready combinations
- Will have a tool which will enable exibility of making combinations and being sure that whatever the homeowner stops at will be a ready combination - Will not have to make the homeowner imagine how these colours will together, as they are placed side by side
Combination Card- 30-40 combinations -
Will give ready combinations of 2-3 colours Roof Tile Colour options available Colours placed next to each other enables quick selection, as colors are put according to the proportion in which they are to be painted.
Training the contractors how to use UBC, combination card, colour disk to suggest combinations to the homeowners.
For the HomeownersColour Disk & Combination Card- to choose and make combinations at home making the colour selection process easier Kerala version of UBC- Kerala house styles & colours - People profiling pages- being able to see pictures of actual homes ‘Colours of Kerala’ - Being exposed to big tiles painted in select combinations - To enter a contest if choosing these combinations Web PromotionVisualizerFor homeowners logging in from Kerala, Will have access to a simpler visualizer where many no. of houses will be added relevant to Kerala. Along with making the interface and steps simpler. And linking combinations from UBC to visualizer, to see quick outcomes. This will also promote use of UBC, as will be seen as combinations and not only individual colours.
Thank You
Presented ByNazuk Keshan Guided ByJoshua Karhtik Shaifali Kumar