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There’s endless value in your $525 Full Registration Fee for Members. It includes:
Three-day admission to the NCBA Trade Show Four trade show receptions (including beverages and finger foods) – Sweet Ole Tennessee Welcome Reception (Tuesday) – Sizzling San Antonio Break (Wednesday) – Fiddles, Vittles and Vino (Wednesday) – Beef, Beer & Bourbon (Thursday) CattleFax Outlook Seminar A ticket to the Cattlemen’s Night at the Opry and Red Solo Cup After-Party Admission to the Viva NashVegas Party Opening General Session General Session II Best of Beef Awards Breakfast Refreshment Breaks Industry Business and Committee Meetings Discounts on Cattlemen’s College Many opportunities to visit with old friends and meet new ones Access to Nashville’s vast entertainment and cultural venues And much, much more!
Here’s part of what you can expect from your inclusive full registration…
• World-Class Education, with Cattlemen’s College helping you innovate, connect and learn. • Valuable Information, with CattleFax Experts providing insight into profit opportunities. • Increased Product Knowledge, from more than 260 exhibitors at the NCBA Trade Show. • Camaradarie, connecting with friends old and new at events like the NashVegas Party. • Business, helping the industry develop strategies for the difficult issues it faces. • Fun, throughout the Convention and at celebrations such as 2014 Cowboy’s Night at the Opry II.
2014 Registration Brochure
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Whats Inside CBB and ANCW Events ...........................................................................................................4-5 Schedule of Events ..................................................................................................................6-8 Trade Show ...........................................................................................................................10-11 Education ..............................................................................................................................12-14 Evening Events ......................................................................................................................15-18 Business ..................................................................................................................................19-20 Sponsors .....................................................................................................................................21 Getting You There ................................................................................................................22-23 Tennessee Tours .........................................................................................................................24 Registration ...........................................................................................................................25-27 Music Valley ...............................................................................................................................28 Hotel Information .................................................................................................................29-31
New for 2014 Hands on Training
1:00pm – 2:30 pm
BQA Certification: Stockmanship and Stewardship.
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Sponsored by Boehringer Ingelheim Vetmedica, Inc.
With a specific focus on one area of BQA education, identifying producer practices that influence the safety, wholesomeness and quality of beef and beef products (BQA certification provided), with Curt Pate, Dr. Ron Gill and Justin Reinhardt.
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3:15 pm – 5:00 pm
Bovine Emergency Response Seminar. Improving knowledge and skills for response to cattle transportation accidents involving semi tractortrailers and stock trailers, with Lisa Pederson, Jerry Yates, and David Workman.
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Registration Brochure
2014
Cattlemen’s Beef Promotion and Research Board The Cattlemen’s Beef Promotion and Research Board (CBB) administers the national Beef Checkoff Program, subject to USDA approval and in coordination with the Federation of State Beef Councils and Qualified State Beef Councils nationwide. During the 2014 winter meeting, Beef Board members will review and evaluate current checkoff-funded promotion, education, research and information programs aimed maintaining strong consumer acceptance of and preference for beef and beef products. Checkoff committees also will begin setting goals for checkoff programs in FY 2015, which begins October 1, 2014. Beef Board members will elect 2014 officers, including chairman, vice chairman and secretary/ treasurer, as well as members of the Beef Board Executive Committee and the Beef Promotion Operating Committee for the coming year. The Beef Board welcomes all producers and importers who pay the checkoff to attend CBB and joint checkoff committee meetings at no cost, to observe and participate in the decision-making process for their beef checkoff.
American National CattleWomen, Inc. ANCW Opening Session Monday, February 3 8:00 am - 9:00 am Sponsored by Z Tags
CattleWomen meetings kick-off on Monday, with multiple committee meetings, exciting focus sessions and guest speakers, plus much more! Join us at the opening session to welcome old and new friends to Nashville and to explore the jam-packed convention meeting schedule.
Moms, Millennials and More Workshop Monday, February 3 11:00 am - 1:00 pm
Twitter parties, blogging, campus events, retail demonstrations, Mom’s Day on the Farm and more! The Moms, Millennials and More program (M3), funded by the Beef Checkoff and managed by the American National CattleWomen, Inc., offers ways for CattleWomen to engage in beef story experiences. This workshop will offer training and development opportunities for those who will join the M3 team.
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2014 Registration Brochure
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ANCW President’s Council Tuesday, February 4 10:15 am - 11:15 am
Join CattleWomen state presidents and other CattleWomen members in robust conversations about important beef community issues during the ANCW Region Caucus, then celebrate vital beef promotion and education results during the state sharing dialogue, all during the President’s Council.
ANCW General Membership Meeting Wednesday, February 5 1:00 pm - 3:00 pm
Celebrations, recognition, voting, and ANCW news you need to know will make up the ANCW general membership meeting. This is a mustattend meeting for all CattleWomen! Members will discuss important organizational news and will vote for the 2014 Executive Officer team and other important ANCW business requiring a vote of general membership.
ANCW Collegiate Leadership Roundtable Thursday, February 6 11:00 am - 12:00 pm “What would you do if…? What’s your best advice for…? What do I need to do to prepare for YOUR job?”
Are you a future leader of the beef community? Join college students and industry leaders from across the U.S. for a special roundtable experience where key insights about leadership will be explored. This unique hour of dialogue can influence your leadership legacy.
ANCW Collegiate Career Fair Thursday, February 6 1:00 pm - 3:00 pm
ANCW Collegiate CattleWomen are hosting a no-cost Career Fair for all college students. Meet industry representatives, learn about their companies and how to apply for positions, and network with representatives and other collegians.
ANCW Sponsors
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Registration Brochure
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Schedule of Events
(Tentative-Subject to Change) Registration, all meetings and the NCBA Trade Show will take place at the Gaylord Opryland Resort & Convention Center, 2800 Opryland Drive, Nashville, Tennessee. All meetings are open to registered attendees, some events require the purchase of tickets to attend.
Monday, February 3 6:30 am - 6:00 pm........................................................NCBA Federation & Policy Nominating Committee 8:00 am - 9:00 am......................................................... ANCW Opening Session and First Timers Welcome 9:15 am -10:45 am.............................................................................ANCW Focus Session - Beef Promotion 11:00 am -1:00 pm............................................... ANCW Training Workshop: Moms, Millennials and More 12:00 pm - 5:00 pm................................................................Masters of Beef Advocacy Commencement 2:00 pm - 5:00 pm............................................. NCBA Allied Industry Council & Product Council Meeting 2:30 pm - 3:30 pm..................................................................... ANCW Focus Session - Youth Development 3:30 pm - 5:00 pm.......................................................................... NCBA Federation Executive Committee 3:45 pm - 4:45 pm............................................... ANCW National Beef Ambassador Program Committee 3:45 pm - 4:45 pm........................................................... ANCW Beef Education & Curriculum Committee 3:45 pm - 4:45 pm............................................................................................... ANCW Foundation Meeting 4:00 pm - 7:30 pm...............................................Cattlemen’s College Hands-On Sessions and Reception 7:00 pm - 8:00 pm........................................................................................ ANCW Membership Committee 7:00 pm - 8:00 pm.................................................. ANCW Consumer Promotion & Education Committee 7:00 pm - 8:00 pm..................................................................... ANCW National Beef Cook-Off Committee 7:00 pm - 8:00 pm...........................................ANCW Budget & Funding Development Joint Committees 8:00 pm - 9:00 pm................................................................................ ANCW Communications Committee
Tuesday, February 4 7:00 am - 12:00 pm............................................................................................ NCBA Executive Committee 7:00 am - 2:30 pm............................................................... NCBA Cattlemen’s College Programs & Lunch 8:00 am - 8:45 am...................................................................................... ANCW Focus Session - Legislation 9:00 am - 10:00 am............................................................................ ANCW Animal Well-Being Committee 9:00 am - 10:00 am....................................................... ANCW Legislation & Issues Awareness Committee 9:00 am - 10:00 am............................... ANCW By-Laws, Policies & Procedures & Resolutions Committee 10:15 am - 11:15 am..............................................................................................ANCW President’s Council 11:00 am - 12:30 pm.......................................................Joint Market Research-Consumer Insights 2014Session 12:30 pm - 3:00 pm........................................................................................... ANCW Executive Committee
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1:00 pm - 2:30 pm......................NCBA-PAC Affiliate Chairmen/Executive Officers & Presidents Meeting 2:00 pm - 2:45 pm...................................................................NCBA New Member & First Timer Orientation 3:00 pm - 5:00 pm................................................................................................... Opening General Session 5:00 pm - 8:00 pm...........................................................................NCBA Trade Show Welcome Reception 8:00 pm - 9:00 pm.............................................................................NCBA Young Producers Council Social 8:00 pm - 10:00 pm...................................................................... NCBA-PAC VIP Reception & Live Auction
Wednesday, February 5 8:00 am - 9:00 am....................................................................................................ANCW Board of Directors 8:00 am - 10:00 am................................................................................. CattleFax Annual Outlook Seminar 10:00 am - 11:00 am................................................................................ NCBA Trade Show Breakfast Break 10:00 am - 12:30 pm........................................ NCBA Emerging Health & Research Issues Working Group 10:00 am - 5:00 pm...................................................................................................NCBA Trade Show Open 10:30 am - 11:30 am........................................................................ Building Beef Demand Outlook Session 10:30 am - 11:30 am.......................................................................................................... NCBA Policy Forum 11:00 am - 4:00 pm............................................................................................ CattleFax Board of Directors 11:30 am - 1:00 pm............................ANCW 2014 Committee Chairperson & Region Director Workshop 12:00 pm - 1:30 pm.................................................................................................................... CBB Luncheon 1:00 pm - 3:00 pm............................................................... ANCW General Membership Business Meeting 2:00 pm - 3:00 pm..................................................................................................... NCBA Federation Forum 2:00 pm - 3:30 pm......................................................................................................... CBB Audit Committee 2:00 pm - 5:00 pm.................................................... NCBA Beef Cattle Herd Security/BVD Working Group 2:00 pm - 5:00 pm................................................................................... NCBA Livestock Marketing Council 2:00 pm - 5:00 pm........................................................................................ NCBA Young Producers Council 3:00 pm - 4:30 pm.............................................................................................CATL Fund Board of Directors 3:00 pm - 5:00 pm.............................................................................................NCBA Trade Show Reception 3:30 pm - 6:00 pm............................................................................... Joint Evaluation Advisory Committee 5:00 pm - 6:30 pm..................................................................................... NCBA Regional Caucus Meetings 5:30 pm - 7:00 pm......................................................................................................NCBA Media Reception 5:30 pm - 8:30 pm........................................................... CattleFax Board of Directors Reception & Dinner 6:00 pm - 7:30 pm.......................................................... NCBA Beef Quality Assurance Awards Reception 6:30 pm - 7:30 pm.................................................................................... ANCW 2014 President’s Reception 7:00 pm - 10:00 pm................................................................................................... Viva NashVegasTM Party!
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Registration Brochure
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Thursday, February 6
7:00 am - 9:00 am............................................................................................ Best of Beef Awards Breakfast 8:00 am - 9:00 am.................................................................................... ANCW 2014 Executive Committee 9:30 am - 11:00 am............................................................................................................... General Session II 10:00 am - 5:00 pm...................................................................................................NCBA Trade Show Open 11:00 am - 12:00 pm...................................................................ANCW Collegiate Leadership Roundtable 11:15 am - 12:15 pm......................................................................................................NCF Board of Trustees 12:00 pm-6:00 pm .............Joint Program & NCBA Policy Subcommittee & Committee Meetings 12:00 pm-2:00 pm..............NCBA Cattle Marketing & International Trade Committee 12:00 pm-2:00 pm
NCBA Federal Lands and Property Rights & Environmental
Management Joint Committees
12:00 pm-3:00 pm..............NCBA Cattle Health & Well-Being Committee 2:00 pm-5:00 pm................NCBA Federal Lands Committee 2:00 pm-5:00 pm................NCBA Property Rights & Environmental Management Committee 3:00 pm-5:00 pm................NCBA Agriculture & Food Policy Committee 3:00 pm-5:00 pm................NCBA Membership Committee 3:00 pm-5:00 pm................NCBA Tax and Credit Committee 12:00 pm-4:00 pm..............Joint Convenience Subcommittee 12:00 pm-4:00 pm..............Joint Safety Subcommittee 12:00 pm-4:00 pm..............Joint Value Subcommittee 12:00 pm-4:00 pm..............Joint Nutrition & Health Subcommittee 12:00 pm-4:00 pm..............Joint Taste Subcommittee 12:00 pm-4:00 pm..............Joint Global Growth Committee 12:00 pm-4:00 pm..............Joint Beef’s Image Committee 12:00 pm-4:00 pm..............Joint Freedom to Operate Committee 4:00 pm-6:00 pm................NCBA Resolutions Committee 4:15 pm-5:15 pm................Joint Domestic Consumer Preference Committee 1:00 pm - 3:00 pm............................................................................................ ANCW Collegiate Career Fair 3:00 pm - 5:00 pm............................................................................... NCBA Trade Show Beef & Beer Crawl 5:30 pm - 7:30 pm..................................................................................................CBB Executive Committee 8:00 pm -12:00 am....................... Cowboy’s Night at the Grand Ole Opry II & Red Solo Cup After-Party
Friday, February 7
7:30 am - 8:15 am............................................................Joint CBB & NCBA Federation Board 2014 of Directors 8:30 am - 11:00 am....................................................................................................Cattlemen’s Beef Board 8:30 am - 11:00 am.................................................................................................. NCBA Board of Directors
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at the Opry II Join your fellow cattlemen for a night of great country music! Trace Adkins Diamond Rio Riders in the Sky John Conlee Sarah Darling & Comedian Gary Muledeer
LeT's have a Party Party the night away at the
Sponsored by
Thursday, February 6 Doors Open at 7:00 pm
If your business is cattle, this is by far the largest, most energy-filled and entertaining trade show you will ever attend! The NCBA Trade Show is your opportunity to see the latest products and services to improve your operation and increase your profitability.
Exhibiting companies will feature: • Animal Health Products • Animal Identification • Breeders • Buildings • Chutes • Consulting Services • Equipment • Feed Additives & Accessories • Feedlots
• Finance & Insurance • Furniture • Government Agencies • Hay Equipment Accessories • Herd Management • Industry Associations • Irrigation • Marketers • Publications
• Ranches • Real Estate • Scales • Seed Products • Software • Trailers • Veterinary Services • Weed/Pest Control • Western Art
For a complete list of exhibitors and to plan your trade show schedule, visit www.BeefUSA.org.
Show hours
Tuesday, February 4...................5:00 pm - 8:00 pm Wednesday, February 5......... 10:00 am - 5:00 pm 2014 Thursday, February 6................10:00 am - 5:00 pm
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Education on the Show Floor
This year there are two education areas on the show floor, a demonstration arena with live animals and a learning lounge with classroomstyle learning. Learning Lounge - NCBA Trade Show introduces the NCBA Learning Lounge. These 30-minute “lightning sessions” will offer busy attendees valuable educational tips. The Learning Lounge is where attendees can stop in and enjoy informal, face-to-face talks and handson technology education in a small intimate theater like setting right on the trade show floor. Demonstration Arena - This area will feature NCBA’s Beef Quality Assurance program Stockmanship & Stewardship. These sessions will teach handling methods that improve gathering, penning, chute work, and hauling. Much emphasis is placed on ways to increase cattle performance by reducing handling stress, and interactive discussions show how cattlemen can actually shape consumer’s perception of beef. Other topics include how the principles presented actually have a significant economic — as well as “quality of life” — benefit when applied in a cattle enterprise. Cattle handling experts Cute Pate and Ron Gill will teach each of these informative sessions.
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fun, fun, fun!
Sponsored by Rabio Agri Fiance
Lunch and live music provided every day of the Trade Show in the Chuck Wagon Café. That’s not all…
Sweet Ole Tennessee Welcome Reception Tuesday, February 4 5:00 pm – 8:00 pm
Sponsored by MICRO, co-sponsored by New Holland, John Deere, RFD-TV and Certified Angus Beef
Kick off the 2014 NCBA Trade Show Tennessee style. Great food, great music and great fun.
an MWI Company
Fiddles, Vittles & Vino Reception Wednesday, February 5 3:00 pm – 5:00 pm Sponsored by Merial
Sample some great Tennessee wines.
Beef, Beer and Bourbon Reception Thursday, February 6 3:00 pm – 5:00 pm Sponsored by Alltech
Enjoy an icy cold local brew and sample some great Tennessee bourbons.
Registration Brochure
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WORLD CLASS EDUCATION
Innovate. Connect. Learn. 21st Annual Cattlemen’s College
Heads Up. Here come stimulating and thought-provoking sessions that can help generate high returns for your operation. Join us to find out why year after year, Cattlemen’s College is the cattleman’s number one resource for education and profit-building advice.
Ticket Prices
Cattlemen’s College - $175.00 Student Cattlemen’s College - $70.00
Sponsored by Zoetis and Beef entrée sponsored by Certified Angus Beef
Prices include Monday sessions and reception, Tuesday sessions and lunch. To attend Cattlemen’s College you must purchase a full 4-day registration or a 1 day Tuesday
Monday, February 3 4:00 pm – 6:30 pm
It’s a hands-on forum utilizing live cattle that includes… Manners Matter: Keeping You and Your Cattle Alive and Well. - The “do’s and don’ts” for processing cattle through a chute, with Dr. Arn Anderson Selection of Replacement Heifers for Fertile Longevity - The visual, genetic and DNA evaluation to forecast performance, with Dr. Jerry Lipsey Selection of Replacement Bulls for Fertility - The next step in EPDs using genomic enhancement and visual enhancement traits, with Dr. Kent Andersen
Kick-off Reception Cattlemen’s College attendees will be treated to some great southern hospitality as we kick off the 21st annual event with our partner, Zoetis Animal Health. Following the cattle handling sessions, attendees will have a chance to visit with fellow cattlemen and several of the presenters for the event and enjoy some good food and live music. * You must be registered for Cattlemen’s College to attend. Please RSVP on the registration form if you plan to attend Monday’s sessions * Cattlemen’s College Reception immediately following educational sessions.
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2014 Registration Brochure
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General Session Tuesday, February 4 7:00 am – 8:00 am
Keynote Speaker Bob Langert, Corporate Vice President Corporate Social Responsibility and Sustainability at McDonald’s Corporation Sustainability and the Future of Beef - What does the Bob Langert largest buyer of U.S. beef – a company that serves 69 million global consumers a day – see ahead for the sustainability of our industry Bob Langert, who heads the global approach in this area for the McDonald’s Corporation, will share his company’s sustainable supply chain vision and how beef fits.
Breakout Sessions Tuesday, February 4 8:15 am – 9:15 am
Ranch Sustainability and Beef Sales. Driving the productivity loop by reducing cost, increasing product quality and finding supply chain efficiency. Speaker TBD.
Dr. Arn Andersone
Vaccinations: The Tip of the Iceberg - Vaccination programs as part of a complete herd health plan, with Dr. Arn Anderson .
What are Consumers Saying About Beef? - The industry’s response to consumer demands, with Dr. Molly McAdams.
Dr. Molly McAdams
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The Ecology and Economics of Drought - Management. Recognizing drought conditions and implementing effective mitigation strategies, with Drs. Rod Heitschmidt and Richard Connor.
Rod Heitschmidt
U.S. Beef and the Global Marketplace - With China emerging as the world’s largest meat importer and Brazil continuing to expand beef production, what will be the new competitive environment for U.S. beef?, with CattleFax Staff.
9:30 am – 10:30 am
Stop the Fighting on the Way to the Funeral Home! - “This insightful and fun-filled presentation highlights the stupid things families do that break up their business. From conversations needed to contracts, assumptions to clarification, complaints to celebrations, we will open eyes Jolene Brown and, hopefully, save a family fight.” with Jolene Brown. Beef Cattle Welfare: Importance, Issues and Progress. - The impact of animal welfare on well-being, production and marketing, as well as responsible sourcing and how it’s done, with Dr. Karen Schwartzkopf-Genswein and Dean Danilson (Tyson). The 5th Dimension: How the Actions of the Individual Producer Affect the Larger Beef Community - Moving beyond traditional financial accounting to help shape success and sustainable cattle operations, with Mike Nichol and Robin Faulkner. Market Scenarios and Dynamics. - Gobal markets, commodity prices, and their impact on profitability, with Dr. Michael Swanson.
Registration Brochure
2014
9:30 am - 11:45 pm
New Beef Cuts and Methods of Preparing Beef (Session I) - Focus on carcass evaluation, with Phil Bass (Certified Angus Beef). New Beef Cuts and Methods of Preparing Bridget Wasser Beef (Session II). - Focus on carcass utilization, with Bridget Wasser and Steve Wald (NCBA).
10:45 am – 11:45 am
What Were the Smartest Things Our Families Did to Maintain Ranch Profitability, Sustainability and Family Values? (Panel Discussion). - Passing on the legacy and heritage of ranches, with Rooter Brite, Jonny Harris and Jim Hagenbarth. Feed Efficiency: Opportunities and Challenges. - Improving feed efficiency in ranch production practices, with Dr. Larry Berger and Cody Jorgenson. Maintaining Profitability with Stockers (Panel Discussion). - Post-weaning, pre-feedlot factors that are important to attaining profitability, with Dr. Dale Blasi, Brad Ethridge and Brian Celsor.
What is the Latest in Beltway Gossip? - Congress plans and legislative changes that may affect your operation, with Roger Bernard.
1:30 pm – 2:30 pm
BQA Training Session: Stockmanship and Stewardship. - This hands-on session, held at the Events Center, will be conducted by Curt Pate and Dr. Ron Gill and with speaker Justin Reinhardt.
Cattlemen’s College Ranch House Lunch Sponsored by Zoetis and Beef entrée sponsored by Certified Angus Beef
Lunch is included with your Cattlemen’s College Registration. Attendees will have the chance to grab lunch and enjoy a round table discussion with the speakers from earlier in the day, in their classroom.
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Opening General Session Tuesday, February 4 3:00 pm – 5:00 pm
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Sponsored by Boehringer Ingelheim Vetmedica Inc.
“Steering Your Ship Through Rough Waters: Lessons on Leadership” Kicking off the 2014 Cattle Industry Annual Convention is the Opening General Session, featuring captivating speakers and important introductory remarks. Always a meeting favorite, the Opening General Session provides a motivating and inspirational foundation for discussions and presentations to follow. Captain Phillips
Keynoting the session is Captain Richard Phillips, the inspiration for the movie Captain Phillips, starring Tom Hanks. The movie is based on Phillips’s book A Captain’s Duty: Somali Pirates, Navy Seals and Dangerous Days at Sea, a fascinating and suspenseful recounting of the first hijacking of a U.S. ship in more than 200 years.
It’s the incredible story of a regular man who found the courage to lead his ship and save his crew while besieged by Somali pirates for five days. Phillips not only shares his compelling story as a “floating CEO” in charge of the day-to-day operations of a multi-million dollar ship and its crew, he also draws lessons from the dramatic events that can help you survive and thrive. He will discuss the vital importance of leadership and teamwork, combined with a belief in the power and potential of yourself and your team, as seen through the eyes of an unassuming hero who conquered one of the world’s most extraordinary challenges.
General Session II Thursday, February 6 9:30 am – 11:00 am
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Sponsored by Bayer Animal Health
“Leadership Lessons I’ve Learned as a Player, a Businessman, and a Father”
Archie Manning
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This promises to be an inspiring and thoughtprovoking session. Keynote speaker is all-American and NFL quarterback Archie
Manning, who transcends his athletic achievements. People far and wide have been inspired by his warm personality, his drive and sense of humor. Recognized as a 14-year veteran quarterback and father of two Super Bowl champion quarterbacks, Peyton and Eli, Manning believes the greatest rewards don’t come from winning the game— they come from playing the game. His other principles for success are leadership, depending on others and being flexible. Manning takes these lessons, along with countless others, to inspire audiences to achieve greatness in their journey for personal and professional success.
Registration Brochure
2014
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2014 CattleFax U.S. & Global Protein & Grain Outlook Seminar Wednesday, February 5 8:00 am – 10:00 am
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Sponsored by Purina Animal Nutrition LLC and Zoetis
New – this session is now included with your 4-day registration It’s becoming a global marketplace for beef. With China emerging as the world’s largest meat importer, Brazil continuing to expand beef production and India taking a larger role in the beef trade globally, the U.S. is part of a world beef market that is increasingly volatile. International forces are only one piece of the picture for U.S. cattle producers, however.
Corn supplies have increased, yet prices remain volatile. The effects of a widespread drought are also having an impact. So are changing U.S. consumers and their Randy Blach evolving demands. Energy prices and industry contraction are factors. Add to that an economy struggling to come out of a slump and large investor positions in the futures market, and you’re beginning to get the idea. We’re a complex industry. Always one of the Convention’s most popular sessions, this CattleFax seminar will explore the factors that influence the profitability of your operation, and provide a look forward to what cattle, beef and feed prices might look like in the future. To top it off, Art Douglas, Ph.D., of Creighton University will provide a long-term weather outlook. For cattlemen, it’s a program that’s always informative, and increasingly valuable.
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Viva NashVegasTM Party Wednesday, February 5 7:00 pm – 10:00 pm
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Sponsored by Central Life Sciences
Ticket Price: $55 per person Admission included for all Exhibitors, 4-day registrants and Wednesday 1-day registrants.
NASHVEGAS
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OPRY LAND
Elvis is in the building! Celebrating the best of Las Vegas and Nashville, our Viva NashVegasTM Party will feature an exciting, action-packed collection of activities and entertainment, from casino games, craps, blackjack and roulette to a country band for dancing and toe-tapping. Food, drinks, friends and fun! Everyone is invited to enjoy the festivities and try to distinguish the real Elvis from his impersonators. VIVA NASHVEGAS™ and NASHVEGAS™ are Trademarks of VivaNashVegas.com – All Rights Reserved
Best of Beef Breakfast Thursday, February 6 7:00 am – 9:00 am
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Sponsored by Rabo AgriFinance
Ticket Price: $40 per person One ticket will be given to every 4-day registrant and Thursday 1-day registrant. The Best of Beef Awards Breakfast is our chance to honor the cattlemen and women and cattle industry partners who go above and beyond to put our industry’s best foot forward. Help us recognize these men and women for their outstanding service, dedication and commitment to beef industry. The awards ceremony will be emceed again this year by Russell Nemetz, a National Association of Farm Broadcasting award winner. Russell takes great pride in being one of agriculture’s biggest advocates. His radio broadcasts are heard across Montana, Wyoming, and North and Russell Nemetz South Dakota, and his televisions broadcasts are seen statewide on CBS affiliates in Montana and NBC affiliates in Wyoming.
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Registration Brochure
2014
Cowboy’s Night at the Opry II Thursday, February 6 8:00 pm – 10:00 pm Sponsored by Bayer Animal Health
Ticket Price: $90 per person One ticket will be given to every 4-day registrant and Thursday 1-day registrant Back by popular demand! Enjoy a night of great music and entertainment where country music became famous. It’s an EXCLUSIVE Grand Ole Opry performance with some of country music’s top artists.
Red Solo Cup After Party Thursday, February 6 10:00 pm - Real Late! After the Cowboy’s Night at the Opry II, you can “proceed to party” at the Red Solo Cup After Party. Dance to the tunes from Paul Bogart, play giant beer pong and corn hole.“Red Cup, I fill you up, so let’s have a party.” Bring your family and join your friends! It’s an evening of stars that will be the source of lasting memories.
At the Grand Ole Opry House featuring...
Diamond Rio
Trace Adkins
Comedian Gary Muledeer
Riders in the Sky
John Conlee Sarah Darling
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Building Beef Demand Outlook Session Wednesday, February 5 10:30 am – 11:30 am “Until a consumer spends a dollar on beef, nobody makes any money.”
Summer Conference July 30 – August 2, 2014 Denver Colorado
Annual Convention February 4 -7, 2015 San Antonio, Texas January 27 – 30, 2016 San Diego, California February 1-4, 2017 Nashville, Tennessee January 31 - February 3, 2018 Phoenix, Arizona January 30 – February 2, 2019 New Orleans, Louisiana
Spring Legislative Conference & Public Lands Council Conference April 8 – 10, 2014, Washington, DC
NCBA New Member & First Timer Orientation Tuesday, February 4 2:00 pm - 2:45 pm
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Open to all NCBA New Members and First Time Convention Attendees. Plan to attend this session where you’ll meet NCBA Officers as well as NCBA Top Hand Club Members who will share the who, what, when and where’s of being a new member to NCBA as well as how to get the most benefit from attending your first convention. Don’t miss this informative session!
NCBA Policy Forum Wednesday, February 5 10:30 am – 11:30 am
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Join us as we discuss how government decisions are affecting the cattle business. Among the topics we will discuss are the status of the farm bill, trade, intrusion from the EPA, and issues impacting Public Lands.
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The beef industry invests a lot of resources to make sure two important things come together at the meat case and at the restaurant: a variety of quality beef products and consumers who are motivated to purchase them. The Demand Outlook session will explore the interrelationship of domestic consumer preferences (convenience, safety, value, nutrition and health, and taste) with issues that impact our industry image and our freedom to operate, while also understanding the impact of global growth opportunities on the domestic market. All convention attendees are invited to this session but the Demand Outlook session will provide a foundation for creating the 2014 checkoff plan of work and is essential for checkoff committee members.
NCBA Federation Forum Wednesday, February 5 2:00 pm - 3:00 pm
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The Federation represents the 45 Qualified State Beef Councils that collect the $1 per-head checkoff, and their individual board members. SBCs voluntarily invest in the Federation and through this partnership; checkoff dollars from the state level are combined and invested to enhance national demand-building programs. Attend this forum to learn more about the Federation structure and gain insight into the demand-building initiatives undertaken through the state/national partnership.
Registration Brochure
2014
NCBA Regional Caucus Meetings Wednesday, February 5 5:00 pm - 6:30 pm
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Joint Checkoff Committees Thursday, February 6 12:00 pm - 6:00 pm
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NCBA Policy Committee Meetings Thursday, February 6 12:00 pm - 6:00 pm
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Here is your chance to meet cattlemen from your region of the country to discuss important regional issues and how they may impact your operation.
The 2014 Cattle Industry Annual Convention will introduce an exciting new era in checkoff planning. As approved by beef producers in 2013, checkoff committees are now based on Industry Long Range Plan core strategies and domestic beef demand drivers. This change reflects a desire for beef producers to be more knowledgeable about all checkoff programs and to insure strong cross-functional programming efforts by checkoff contractors. Specific scheduling will be included in the convention program.
Your voice counts! Those in the beef cattle industry are strongly encouraged and welcome to attend and participate in the decisionmaking that shapes the issues affecting operations. You must be a committee member to vote in NCBA Policy Committee meetings. If you are interested in becoming a committee member, contact your state cattlemen’s or cattlewomen’s association or state beef council. Committee and subcommittee meetings will be held Thursday. Specific scheduling will be included in the convention program.
2014 Registration Brochure
Industry Board of Directors Meetings Friday, February 7
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• 7:30 am – 8:15 am Joint CBB & NCBA Federation Board of Directors Meeting • 8:30 am - 11:00 am Cattlemen’s Beef Board Meeting • 8:30 am - 11:00 am NCBA Board of Directors Meeting
Sponsored by Caterpillar
The CBB and NCBA’s board of directors will conduct their respective business during these sessions. The meeting allows CBB members and NCBA directors to hear and participate in discussions of all industry issues, yet ensure each organization acts separately on its own business. Typical business includes: • Reports specific to each organization – Joint committee priorities – Election of 2014 leadership
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Thank You to Our Sponsors Please help us extend our appreciation to all the 2014 Cattle Industry Annual Convention & Trade Show sponsors. Without their generous support, these events would not be possible.
American Products and Services for American Cattlemen
Tan is 7505c Red is Pantone 188c Joplin Regional is Knomen Stockyards is Playbill Tagline is BaskertonSW-Italic
BEEF TODAY
an MWI Company
NCBA Technology Center & Charging Stations Sponsored by Micro
Need to stay connected while in Nashville? We’ll have plenty of workstations with access to high-speed internet and wireless for you to check your e-mail, keep an eye on market prices and work and print documents. In addition, there will be charging stations available to give you the power you need to get through the day. Not only will you have access to computers and charging stations in the Delta Lobby, but WIFI MICRO sites will be located in the registration foyer, NCBA Booth and MICRO Booth. WIFI iwill also be available in the meeting space, will also be compliments of MICRO. You will surely stay connected! an MWI Company
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Registration Brochure
2014
Nashville and Tennessee
Tennessee offers natural beauty, Southern hospitality, serene weather, and something for everyone. It’s also within a day’s drive from 65 percent of the U.S. population. Tennessee welcomes you to explore everything it has to offer. As for Nashville, you’ll find world-class entertainment, dining, relaxation and more! Resting on the banks of the Cumberland River, the Gaylord Hotels® fabulous Gaylord Opryland® Resort & Convention Center is the organization flagship property. Located just 10 minutes from Nashville International Airport and easily accessible to all of Music City’s legendary attractions, including the Grand Ole Opry®, Ryman Auditorium®, Wildhorse Saloon® and the General Jackson® Showboat and Opry mills shopping senter.
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2014 Registration Brochure
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Nashville and Tennessee Airline Discounts
Corporate Travel Management (CTM) is the official travel agency for NCBA and United Airlines is the official carrier offering discounted rates to Nashville. Take advantage of up to a 10% discount off the lowest applicable fares! Discounted fares are available up to 3 days before and 3 days after the conference dates. These airline discounts are available through Corporate Travel Management, directly with United Airlines, or through your own travel agency! • Call Corporate Travel Management toll free at 1-877-627-0043 and refer to the National Cattlemen’s Annual Convention. Reservation Center hours are from 7:30am5:30pm Monday through Friday (Mountain Time). There will be a $29 service fee collected, per ticket booked. • Call United Airlines at 1-800-426-1122 and refer to Z Code: ZQNW and Agreement Code 975071. Reservation Center hours are from 7:00am-9:00pm Monday through Friday and 8:00am-6:00pm Saturday and Sunday (Central Time). There will be a $25 service fee collected, per ticket, for all tickets issued through United Meetings Reservations. This fee is subject to change without notice. • Purchase your ticket online at www.united. com, there are no fees for booking online and you can receive an additional 3% discount off published fares! Enter your origin and destination, travel dates and in the Offer Code Box enter both the Z Code and Agreement Code (without a space) Z Code: ZQNW, Agreement Code 975071, available flights will then be displayed. • Or you may call your own Travel Agency using Z Code ZQNW and Agreement Code 975071.
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We encourage everyone to make their airline reservations early-call today! Airport Ground Transportation and Hotel Parking information can be found as part of your convention registration confirmation or online at www.BeefUSA.org.
Car Rental Discounts
Enterprise Rent A Car and National Car Rental is our official car rental companies offering discounted rates up to 10% off available one week before and after the convention dates with FREE UNLIMITED MILEAGE. To reserve a car with National, visit www.nationalcar.com and enter XZ12733 into the Contract ID field (under Optional Rate Information). To reserve a car with Enterprise, visit www.enterprise.com, enter XZ12733 in the Coupon or Corporate field; when prompted for a PIN, enter NAT.
Registration Brochure
2014
Visitor Tours
All visitor tours must be booked online at www.destinationnashville.com/tours/NCBA_02-14.html
On Presidential Ground Tuesday, February 4 Departs at 9:00am-3.5 hour tour
Ticket Price: $62.50 per person-Minimum of 35 people Take a tour of The Hemitage, former home of Andrew Jackson and one of the most popular presidential homes in the nation. The Hermitage is a National Historic Landmark .
Exploring Nashville’s History Wednesday, February 5 Departs at 1:00pm-4 hour tour
Ticket Price: $43.50 per person-Minimum of 35 people Begin the afternoon with a driving tour through the downtown area, Including Fort Nashboro, Riverfront Park, and The District. Stops include the Tennessee State Museum, Bicentennial Capitol Mall State Park, and Centennial Park with a tour of The Parthenon.
A musical Journey Through Nashville Thursday, February 6 Departs at 12:45pm-4.75 hour tour
Ticket Price: $86.50 per person-Minimum of 35 people Begin with a driving tour of Nashville where such sights as Music Row, 2nd Avenue, Broadway, and the Tennessee State Capitol may be seen. Then you will stop at the Ryman Auditorium and the Country Music Hall of Fame where you can tour and get an in depth look at the people, places and instruments that have contributed to the development of country music.
2014 Registration Brochure
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Registration
Sponsored by Merck Animal Health
Registration is required to attend educational programs, business meetings, social events and the NCBA Trade Show. NCBA has customized the registration process to meet your convention needs. Registration includes options to attend the entire 4-day convention, one day only, or a daily NCBA Trade Show Only registration. Registration Deadline: January 10, 2014
Confirmation
NCBA will email your confirmation within 10 -14 days of receipt of your registration. If you require a mailed confirmation, please make the appropriate indication on your registration. Your confirmation will serve as your receipt. Please check your confirmation carefully. If you do not receive your confirmation within 14 days or have questions, call NCBA at (303) 694-0305 or e-mail meetings@beef.org. If you have corrections or additions, you may fax your changes to NCBA at (301)-694-5124.
Questions How To Register
We encourage you to register early. On-Line On-line registration is available at www.BeefUSA.org. By Fax (Credit Card Payments Only) Complete the enclosed registration form. Due to the volume of registration forms faxed to NCBA, we request that you not call to confirm receipt of your fax. Fax to (301)-694-5124 xxxx xxxx xxxx xxxx xxxx xx/xx Jihn Smith
By Mail Complete the enclosed registration form and mail to: NCBA 9110 East Nichols Avenue, STE 300 Centennial, CO 80112
Children
Children under the age of 12 are not required to register for the convention, but they must be accompanied by an adult at all times.
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Although registrations will not be accepted by telephone, we encourage you to call us if you have questions. Just contact the NCBA Convention Department at (303) 694-0305, Monday through Friday, 8:00 am to 5:00 pm, Mountain Time or e-mail meetings@beef.org.
Cancellations/Refunds
Substitutions are not allowed. If someone is attending in your place, that person must submit his/her own registration form. Refunds will be issued only for registrations cancelled prior to January 10, 2014. A $75.00 service charge will be assessed on all cancelled registrations. No refunds will be issued for cancellations received after this date or for failure to attend. NO refunds will be issued on-site. Under special circumstances and only when requested in writing, a credit (excluding the service charge, ticketed and/ or meal events), may be issued to be applied toward pre-registration for the 2015 Annual Convention and Trade Show. All cancellation requests must be submitted in writing, accompanied by your confirmation form, sent to the NCBA Convention Department and received no later than February 28, 2014. All refunds and credits will be issued following the convention.
Registration Brochure
2014
Special Requests
In compliance with the Americans with Disabilities Act, NCBA will make all reasonable efforts at the Convention to accommodate persons with disabilities. Please call the Convention Department at (303) 694-0305 with your request. Two weeks advance notice of your requests is required.
Not an NCBA Member and Want to Join?
Enjoy all the benefits of an NCBA membership while supporting your industry! Call NCBA toll free at (866) BEEFUSA to speak to a membership representative and receive your membership packet. Turn your non-member registration fee into a full-service NCBA membership and start receiving the benefits of your national association today! Individuals who are not members of NCBA are charged an additional $100.00 non-member registration fee when attending the Annual Convention. Again this year we are extending a special offer to nonmembers. We will apply your $100.00 non-member registration fee toward a one year NCBA membership. If you would like to take advantage of this special offer, please complete the registration form, submit your nonmember registration fee and check the box stating that you want your nonmember fee applied towards an NCBA membership‌it’s just that easy!
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2014 Registration Brochure
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Registration Type
Online Price
Mail/Fax Price
On-Site Price
Cattle Industry Member
$525.00
$540.00
$625.00
ANCW Member
$485.00
$500.00
$550.00
Guest and/or Spouse
$485.00
$500.00
$550.00
Non-Member
$625.00
$640.00
$725.00
Student
$335.00
$350.00
$375.00
Full Four-Day Registration
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Includes all convention events and the NCBA Trade Show. Additional Events listed below must be purchased separately. Daily Registration One Day Tue-Fri (Member)
$275.00
$290.00
$325.00
One Day Tue-Fri (Non-Member)
$325.00
$340.00
$375.00
Includes all convention events and the NCBA Trade Show on the specified day. Additional Events listed below must be purchased separately. Trade Show Only2 Tuesday Reception only (Member)
$25.00
Tuesday Reception only (Non-Member)
$30.00
Single Day (Member)
$55.00
Single Day (Non-Member)
$65.00
Multi-Day (Member)
$90.00
Multi-Day (Non-Member)
$110.00
Additional Events (must be purchased with a registration) Cattlemen's College3 Student Cattlemen’s College
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$175.00
$175.00
$185.00
$70.00
$70.00
$70.00
$120.00
$120.00
$130.00
Youth/Student Limited Student 1, 5 Exhibitor Each exhibiting company is entitled to four complimentary registrations for each 10’x10’ booth space purchased. See Exhibitor Kit for details.
Exhibitor
1 Must have valid student ID. 2 Allows admittance to NCBA Trade Show & all non-ticketed events. 3 To attend Cattlemen’s College you must purchase a minimum of a Tuesday registration. 4 Must purchase a student registration. 5 Allows admittance to NCBA Trade Show & all non-ticketed events.
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Registration Brochure
2014
BRILE
Y
PA R K W
1 GAYLORD OPRYLAND
AY
Gaylord Opyrland Resort & Convention Center
The Inn at Opryland, A Gaylord Hotel
$220.00 - $237.00
$135.00
Pool I = Indoor O= Outdoor
I, O
I
Restaurant B = Breakfast L = Lunch D = Dinner
B,L,D
B,L,D
Bar/Lounge Onsite
X
X
Room Service
X
X
High-Speed Internet (fees may apply)
X
X
Fitness Facility
X
X
Business Center
Hotels
2 INN AT OPRY
Price for Single/ Double Occupancy
MUS
3 OPRY MILLS MALL
ALL IC V RIV EY D
C U M B E R L A N D
usic City
E Circle
M
E R R I V
2 M
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G AV O
Gaylord Opryland Resort & Convention Center
CK
PIKE
1
BRILE
Y
PA R K W
AY
Opry Mills
PA R K W
3
X
On Property
Across Street
Complimentary Shuttle to/from Convention Center
On Property
X
Fee Required
Fee Required
V,S
F
Shuttle to/from Airport Parking V=valet S=self F=Free
Y
Opry
BRILE
Gran d Ole
X
Distance to Convention Center
1 GAYLORD OPRYLAND
AY
2 INN AT OPRY MUS
3 OPRY MILLS MALL
AL IC V LEY DRI usic City
VE M
C U M B E R L A N D
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2014 Registration Brochure R I
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Hotels
Gaylord Opryland Resort and Convention Center
Experience the energy and excitement of Music City at Gaylord Opryland. This landmark hotel is just minutes from Nashville International Airport and a short drive or riverboat cruise from downtown Nashville. Underneath the facility’s climate-controlled signature glass atriums, lies an extraordinary selection of dining, shopping and recreation options that provide the perfect destination to further enhance your experience. Unwind and enjoy Gaylord Opryland’s luxurious accommodations, enticing amenities and superior service.
The Inn at Opryland
The Inn at Opryland brings you all the excitement of Music City while offering a comfortable, inviting place to recharge. This Nashville hotel welcomes guests with warm hospitality and modern amenities in a vibrant, music-inspired atmosphere, making our hotel perfect for vacations, events and meetings alike. Our ideal location next to Gaylord Opryland Resort & Convention Center allows easy access to Nashville’s worldfamous attractions.
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Hotel Reservation Information
Reservation Deadline: January 10, 2014
Why Use the NCBA/Nashville Housing Bureau? Using the NCBA/Nashville Housing Bureau will save you money and time. NCBA has negotiated a special room rate and room block the host hotel to house convention attendees. NCBA is financially contracted to this hotel for housing all convention attendees. If you book a room outside of NCBA’s official hotel, you lose these exclusive benefits: • Special discounted room rates & rate assurance; • No hassle, easy-to-make hotel reservation process with no prepayment required through NCBA/Nashville Housing Bureau; • Networking opportunities by staying in same hotel with other convention attendees; • Discounts on dining and shopping; • Protection from hotel relocation; • Online housing system for making reservations, changes and cancellations; • Supporting your NCBA organization.
Room Blocks
Blocks of ten or more rooms may be reserved initially under one company name. A complete and final list of names must be submitted to the NCBA/Nashville Housing Bureau on or before December 13, 2013, or the room block will be released (no reminders will be sent). Any company/organization reserving a block of ten or more rooms will also be required to sign an attrition agreement with NCBA. This agreement makes the company financially responsible to NCBA in case of cancellation of these rooms after the January 10, 2014 cut-off date.
Hospitality Suites
All requests for hospitality suites must be approved in advance by NCBA. Please call the NCBA Convention Department (open Monday through Friday, 8:00 am - 5:00 pm Mountain Time) at (303) 694-0305 for suite types and rates.
Registration Brochure
2014
Housing Assistance
If you have questions, please call the NCBA/ Nashville Housing Bureau at (800) 974-3084 anytime 24-hours a day, seven days a week. If ADA (Americans with Disabilities Act) special assistance is required, please indicate this on the hotel reservation form or notify the hotel holding your reservation. If you have other special requests (i.e. floor location, or close to elevators) please use the “Special Needs or Other Requests” area on the reservation form or include a note to the housing bureau stating your needs. Special requests cannot be guaranteed; however, hotels will do their best to honor all requests. Hotels will assign specific room types upon check-in, based on availability.
Confirmations
The NCBA/Nashville Housing Bureau will send an acknowledgement of your reservation by email (immediately, if email address provided) or by fax (within five business day if fax number given and received Monday-Friday). Please check it for accuracy. If you do not receive an acknowledgement within 14 days, please contact the NCBA/Nashville Housing Bureau immediately.
Changes
If you made your original hotel reservation using the on-line housing system, you may revisit the on-line system to make and necessary changes or contact the NCBA/Nashville Housing Bureau by mail at the address below, by phone at (800) 974-3084 or by fax at (301) 694-5124 to change your reservation until January 15, 5:00 pm, Mountain Time. NCBA/Nashville Housing Bureau Attn: Reservations PO Box 4088 Frederick, MD 21705
2014 Registration Brochure
Cancellations
Your cancellation frees up a room for another attendee, so please cancel your reservation early if you will not be using it! There is no penalty for cancellations received by the NCBA/Nashville Housing Bureau on or prior to January 10, 2014. All cancellations received by the NCBA/Nashville Housing Bureau after January 10 will be assessed a one night’s room and tax charge as a cancellation penalty regardless of when the reservation was received. Cancellations must be received by the NCBA/Nashville Housing Bureau by January 10. The NCBA/Nashville Housing Bureau will continue to process all cancellations up to January 15, 5:00 pm Mountain Time, however please note that any cancellations after January 10 will be charged one night’s room and tax as a cancellation penalty. In addition, the hotel will charge an early departure fee for guests departing earlier than their stated departure date. To avoid this fee, be sure you give your correct departure date when you check in at your confirmed hotel.
After the Cut-Off Date
The NCBA/Nashville Housing Bureau will continue to accept hotel reservations through January 15, 5:00 pm Mountain Time based on availability. After January 15, NCBA encourages you to call the official convention hotel, as the hotel will honor our special discounted rates and may have rooms available. To receive the hotel’s and telephone number, contact NCBA at (303) 694-0305 Monday through Friday between 8:00 am - 5:00 pm Mountain Time, or check our website at www.BeefUSA.org.
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Housing Problems
Please call the NCBA Convention staff at (303) 694-0305 if you have any problems with the housing process. If you encounter any problems once you arrive in Nashville, see the Convention staff in the Headquarters Office at the Gaylord Opryland Resort and Convention Center. We will be happy to assist in the resolution of your problem with one of our official convention hotels.
How to Make Your Hotel Reservation Important Instructions Make your hotel reservation prior to the January 10 deadline online, by fax, or mail! Rooms are assigned on a first-come, first-served basis by the NCBA/Nashville Housing Bureau. If all are sold out, a hotel will be assigned based on a referral system determined by NCBA.
Special Notes:
• All room rates are plus applicable room taxes, currently 9.25% State Tax, 6% Occupancy Tax, and $2.50 per room per night city tax (subject to change). • Convention room rates are in effect for attendees arriving up to 3 days prior (January 26) and remaining up to 3 days after (February 11). • Additional charges will apply for rooms with 3-4 adult occupants unless otherwise noted. • Rooms will be available at the hotel’s check-in time. Guests arriving earlier will be asked to check their baggage until sleeping rooms are ready. • All hotel room rates include a $15.00 resort fee as well as a NCBA rebate.
Phone (800) 974-3084 Online Making your hotel reservation online is the best way, since you can immediately select from available hotels and guarantee your choice of hotel as you make your reservation. Visit our website at www.BeefUSA.org, and you will find a link to the online housing request system (this is not an NCBA website). Please follow the instructions carefully. (You must use a credit card to guarantee your reservation.) You may also revisit the site and make any necessary changes or cancellations to your reservation. Fax Complete the Hotel Reservation Form and fax to (301)-694-5124. xxxx xxxx xxxx xxxx xxxx xx/xx Jihn Smith
Mail Complete the Hotel Reservation Form and mail to: NCBA Housing Bureau 9110 East Nichols Avenue, Suite 300 Centennial, CO 80112
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Registration Brochure
2014