National Cattlemen October 2018 Convention Insert

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JANUARY 30-FEBRUARY 1, 2019

Ernest N. Morial Convention Center| New Orleans, Louisiana

! y s a e g i b e h t n i s g n i h t E x p ec t big

#Catt lecon19 www.NCBA.org

Schedule at a Glance Tentative schedule

TUESDAY, JANUARY 29 8:00am-5:00pm Pre-Convention Agriculture Tour 7:30am-9:00pm ANCW Meetings 2:30pm-7:30pm Cattlemen’s College & Reception 3:00pm-7:00pm NCBA Executive Committee Meeting WEDNESDAY, JANUARY 30 7:00am-1:30pm Cattlemen’s College 2:00pm-3:30pm Opening General Session 3:30pm-7:30pm NCBA Trade Show Welcome Reception 4:30pm-6:00pm CBB Executive Committee Meeting 7:30pm-9:00pm Environmental Stewardship Award Reception 8:30pm-10:30pm NCBA-PAC Reception & Live Auction THURSDAY, JANUARY 31 6:00am-7:00am BEEFit 5K Fun Run/Walk 7:30am-9:30am General Session II - CattleFax 2019 U.S. Global Protein & Grain Outlook Seminar 9:00am-6:00pm NCBA Trade Show 10:00am-11:00am Regional Meetings 11:00am-12:30pm BQA Producer Forum 11:00am-4:00pm CattleFax Board of Directors Meeting 11:30am-1:30pm CBB Luncheon 12:30pm-2:00pm NCBA D.C. Issues Update 2:00pm-4:00pm Checkoff Programs Update 2:30pm-6:00pm Policy Working Groups & Council Meetings 4:00pm-6:00pm NCBA Trade Show Reception 4:30pm-5:30pm NCBA Federation Forum 5:30pm-8:00pm Various NCBA & Affiliate Receptions 7:00pm-10:00pm Mardi Gras Masquerade 7:30pm-10:00pm CattleFax Board of Directors Reception/Dinner FRIDAY, FEBRUARY 1 7:30am-9:00am Best of Beef Breakfast 9:00am-5:00pm NCBA Trade Show 9:30am-11:00am Closing General Session 11:15am-12:15pm NCBA Sustainability Engagement Forum 12:30pm-5:30pm Checkoff & Policy Committee Meetings 3:00pm-5:00pm NCBA Trade Show Reception 4:30pm-6:30pm CBB Board Meeting 8:00pm-1:00am Cowboy Concert Series & After Party SATURDAY, FEBRUARY 2 7:30am-10:00am NCBA Board of Directors Meeting

GET INVOLVED!

Visit convention.beefusa.org today for all the ways YOU can get involved in the 2019 Cattle Industry Convention and NCBA Trade Show.

REGISTRATION NOW OPEN!

Let’s Geaux!

NEW ORLEANS CALLS CATTLEMEN, WOMEN TO THE 2019 EVENT

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distinctive experience awaits cattlemen and women attending the 2019 Cattle Industry Convention and NCBA Trade Show in New Orleans, La., Jan. 30 – Feb. 1, 2019. Those wishing a unique experience, educational opportunities and a rip-roaring good time will find it during this once-in-alifetime event. Registration for the 2019 convention opened Oct. 1, 2018, and it’s recommended that you reserve your spot early.

The 2019 Cattle Industry Convention and NCBA Trade Show will be among the biggest ever for the cattle industry, with 6 ½ acres of booths and exhibits.

In addition, there will be loads of entertainment, as well as the chance to help establish the direction of America’s beef business during meetings on both checkoff and NCBA policy work.

The convention in New Orleans will also feature the 26th anniversary of Cattlemen’s College. Cattlemen’s College is famous for stimulating and thought-provoking sessions that can help generate high returns for your operation. At Cattlemen’s College, cattlemen and women can benefit from both education and profit-building advice. The event begins on Tuesday afternoon, Jan. 29, with sessions that include Temple Grandin helping conduct a cattle handling presentation in the demonstration arena. It will be followed by a welcome reception and continues with a morning full of educational sessions on Wednesday, Jan. 30.

New this year is the Cattle Feeders Hall of Fame reception and dinner on Tuesday, Jan. 29. This event will take place from 6 p.m. to 10 p.m. that night.

Helping kick off the festivities the next day at the Opening General Session will be four-time Super Bowl champion quarterback Terry Bradshaw, who is also a multi-Emmy and award-winning broadcaster and popular actor – and a Louisiana native. He is also a gospel/country singer, New York Times bestselling author and breeder of championship quarter horses… so Bradshaw’s presentation could cover a broad number of topics! He’s a motivational speaker who is in big demand and always entertains.

Wednesday evening will feature both a welcome reception in the Trade Show and the crowning of the National Environmental Stewardship Award winner. Also, the NCBA Political Action Committee (PAC) will be holding its popular annual auction that night.

Thursday’s activities begin with more education as the CattleFax Outlook Session provides a look at markets and weather. The day will also feature a full schedule of industry meetings, with cattle industry policy and checkoff programs taking the spotlight. The Cattle Industry Convention is an important part of the policy direction-setting element in the beef cattle industry. Leaders of the beef checkoff and other important programs will also set their focus on 2019 priorities during the convention in New Orleans.

The 2019 NCBA Trade Show features more than 300 exhibitors for attendees to visit, as well as practical demonstrations, such as Stockmanship and Stewardship sessions. At the end of Thursday’s work and exploration of the Trade Show, attendees can enjoy the Mardi Gras Masquerade, a fun time for the entire family.

Friday, will feature the Best of Beef Breakfast, where recipients of industry awards throughout the year are honored. The event will be followed by General Session II, featuring John Ondrasik, who uses his life as a musician and working in the family business to deliver a message of creativity, entrepreneurship and collaboration. The “Five for Fighting” entertainer, known for his “Superman (It’s Not Easy)” and “100 Years” hits, will provide attendees plenty to think about as they head into the home stretch of the convention.

Friday night the Cowboy Concert Series will feature the American country music duo Big & Rich, a highly entertaining twosome whose first studio album in 2004 produced four straight Top 40 country hits. They will be followed by the Louisiana Last Call, the event’s after party that will go until the wee hours of the morning.

For cattlemen and women in 2019, the entertainment, fellowship, education and decision-making at the Cattle Industry Convention and NCBA Trade Show in New Orleans, La. Jan. 30-Feb.1 will not be surpassed. It will be a great way to start the year, so Let’s Geaux!

Key OPEN TO ALL WITH FULL REGISTRATION FIRST TIME ATTENDEES ENCOURAGED TO ATTEND

#CATTLECON19 IS THE EVENT FOR ANYONE IN THE CATTLE BUSINESS! The Cattle Industry Convention & NCBA Trade Show is agriculture’s premier event where the industry comes together to get down to business for the beef industry. The 2019 event will be one of the largest on record and will be something that you can’t afford to miss. Over 9,000 cattlemen and women will gather in the Crescent City for 3.5 days of education, fellowship, networking, business and a whole lot of fun! This event is for YOU!

GET JAZZED ABOUT #CATTLECON19 IN NEW ORLEANS!!

WHAT’S IN IT FOR YOU...

FULL REGISTRATION INCLUDES:

) A ticket to the Mardi Gras Masquerade ) A ticket to the Cowboy Concert Series with Big & Rich followed by the Louisiana Last Call After Party ) Opening General Session ) General Session II - CattleFax Outlook Seminar ) Best of Beef Awards Breakfast ) Closing General Session ) Three day admission to the NCBA Trade Show ) Two lunches in the Trade Show ) Three Trade Show receptions (with hors d’oeuvres/beverages) ) Your voice in the business - Access to regional and committee meetings and the DC issues update ) Ticket to the PAC live auction ) Ticket to the ESAP reception ) Discounted Cattlemen’s College registration through the education package

TICKETED EVENT

INVITATION REQUIRED YOUNG BEEF PRODUCERS ENCOURAGED WOMEN IN AG

“The Cattle Industry Convention and NCBA Trade Show is a valuable tool that everyone in the cattle industry should attend.

The information and the resources that are at your disposal is amazing. If you want to know about it, it is there.”

- 2018 Attendee

LAISSEZ LES BONS TEMPS ROULER Let the good times roll!

TRADE SHOW

TRADE SHOW HOURS Wednesday 3:30pm-7:30pm

Thursday 9:00am-6:00pm Friday 9:00am-5:00pm WHAT YOU’LL FIND ON THE TRADE SHOW FLOOR: Animal Health Products Animal Identification Breeders Buildings Chutes Consulting Services Equipment Feed Additives & Accessories Feedlots Finance & Insurance Furniture Government Agencies Hay Equipment & Accessories Herd Management Industry Associations Irrigation Marketers Publications Ranches Real Estate Scales Seed Products Software Trailers Weed/Pest Control Western Apparel & Footwear Western Art And so much more!

BRING YOUR WALKIN’ BOOTS!

6.5 acres of the latest and greatest for the cattle business is what you will find at the NCBA Trade Show in New Orleans. The show floor will have the latest in equipment, trucks, fencing supplies, technology, pharmaceuticals, ear tags, feed supplements and much more! Everything you need for your operation (and then some) is all under one roof!

The NCBA Trade Show is more than just a trade show, it’s an event! You’ll have the opportunity to see live cattle handling demonstrations as well as horse health sessions. Attendees can also take advantage of classroom style education sessions in our learning lounge. In addition to education, the trade show offers lots of fun! We invite you take part in daily receptions and entertainment, so come to New Orleans and find out why the trade show is the premiere show in agriculture!

EDUCATION IN THE NCBA TRADE SHOW LEARNING LOUNGE

NCBA Trade Show presents the Learning Lounge. These 30-minute “lightning fast sessions” will offer busy attendees valuable educational tips. The Learning Lounge is where attendees can stop in and enjoy informal, face-to-face talks and hands-on technology education in a small intimate theater-like setting in the Trade Show.

Sponsored by

Panels sponsored by

This area will feature NCBA’s Beef Quality Assurance program Stockmanship & Stewardship. These sessions will teach handling methods that improve gathering, penning, chute work and hauling on horseback. Much emphasis is placed on ways to increase cattle performance by reducing handling stress. Interactive discussions show how cattlemen can shape consumer’s perception of beef. Other topics include how the principles presented have a significant economic — as well as “quality of life” — benefit when applied in a cattle enterprise. Cattle handling experts Curt Pate and Ron Gill will teach each of these informative sessions.

For a complete exhibitor list and to plan your visit go to convention.beefusa.org.

TRADE SHOW RECEPTIONS Wednesday

3:30PM - 7:30PM

DEMONSTRATION ARENA

t hursday

4:00PM - 6:00PM

Friday 3:00PM - 5:00PM

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Bayou Sponsored by

The official kick-off to the 2019 NCBA Trade Show! Join us for a Bourbon Street Blowout like you’ve never seen before, and check out all that the Trade Show floor has to offer.

Join us on the Trade Show Bayou for beaucoups of vineaux and networking!

Beef Donated by

Bring your Krewe for some icy cold brews on “Bourbon Street” in the trade show.

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WE WANT YOU! TO JOIN THE

Wednesday, January 30 | 8:30pm - 10:30pm NCBA PAC Reception & Live Auction AUCTION ITEMS INCLUDE:  BLACKBEARD’S RANCH - FLORIDA OSCEOLA TURKEY HUNT & CHARLOTTE HARBOR FISHING-

opportunity to harvest two Osceola Gobblers and may also harvest some wild hogs. Spend a day fishing for Snook and Redfish in Beautiful Charlotte Harbor.

 FLORIDA ALLIGATOR HUNT ON A CENTRAL FLORIDA RANCH- 2 day professionally guided hunt.  HAND ENGRAVED RIFLE WITH THE BIDDERS BRAND- Hand engraved Winchester 1873 .357/.38 caliber rifle.

 CATTLEMEN TO CATTLEMEN COMMERCIAL- limited

 SINGLE AXLE HALF TOP GOOSENECK LIVESTOCK TRAILER- 16’ X 6’ Single Axle Half Top Gooseneck Livestock Trailer.

 FLORIDA 2019 OSCEOLA TURKEY SPRING GOBBLER HUNT- opportunity to harvest two Osceola Gobblers on the ranch and may also harvest some wild hogs.

 JW MARRIOTT MARCO ISLAND BEACH RESORT GIFT CERTIFICATE FOR 4-NIGHT STAY WITH BREAKFAST DAILY- The new JW Marriott Marco Island

offers a new dimension in luxury, and more ways than ever to play in Paradise.  AND SO MUCH MORE!

Contributions to NCBA-PAC are not tax deductible for Federal Income Tax purpose. NCBA-PAC may accept only personal checks and credit cards. Federal Law requires that we obtain and report the name, address, occupation and employer for each individual whose contributions aggregate in excess of $200 per calendar year. We do not accept political contributions from foreign nationals. - See more at: http://www.beefusa.org/messagefromthechairman.aspx#sthash.bOUPSfce. dpuf For more than 20 years, the National Cattlemen’s Beef Associations (NCBA) Political Action Committee (PAC) has been the political arm of the largest national trade association representing U.S. cattlemen and women. NCBA-PAC raises funds from personal voluntary contributions from NCBA members and pools those contributions together to support political candidates who support the U.S. beef cattle industry. The PAC gives cattle producers access and visibility the industry needs to have its voice heard on Capitol Hill.

NCBA

commercial production of a 30 second spot and one month (12 airings).

PAC

NCBAPAC

CONNECT. LEARN. INNOVATE. For over 25 years, NCBA’s Cattlemen’s College has brought thought-provoking, stimulating sessions that can help generate high returns for your operation. Do you want to learn how to improve your business, build a better herd or maintain the healthy herd that you already have? These are just some of the cutting-edge topics that will be discussed at the 2019 event in New Orleans.

Register today to find out why year after year this is the #1 resource for education and profit-building advice!

For a full list Cattlemen’s College class descriptions and speaker information please visit convention.beefusa.org.

CATTLEMEN'S COLLEGE SCHEDULE AT A GLANCE TUESDAY, JANUARY 29

2:30pm3:00pm

Kick off and Welcome

3:15pm & 4:30pm 3:15pm & 4:30pm 7:00pm8:00pm

Geaux with the Flow: Practical Facility Design & Cattle Handling

7:00am8:00am

Greater Expectations, Bigger Opportunities with Bill Cordingley, Managing Director, Head of Wholesale Banking at Rabobank North America

Producer Choice Session

Speak Easy in the Big Easy Cattlemen’s College Reception

WEDNESDAY, JANUARY 30

CATTLEMEN’S COLLEGE CLASSES Class Type

Improving Your Business

Maintaining a Healthy Herd

Here’s The Beef

8:15am9:15am

Finding the Right Fit for Your Career or Business

Practical Management to Reduce Disease Challenges

9:30am10:30am

Marketing Your Operation

10:45am11:45am

Farming without the Bank

12:00pm1:30pm

Beef Breeders Toolbox

Grazing & Soil Management

Trending Now

The Evolution of Cattle Nutrition

Building a Better Herd

They Want What?

Fact or Fiction

Grazing Systems for the South

Managing Through a Natural Disaster

Programming Your Cow Herd for Success

Utilizing Reproductive Technologies

Antimicrobial Resistance: Is it everywhere?

The Latest on Meat Substitutes

Managing a Dynamic Crossbreeding: System from A Free Ride Your Soil to the Feedyard

Cattle's Upcycling Super Power

Unraveling Secrets of the Rumen

Keys to a Successful Breeding Program

Herd Health Round Up Covering all the Bases

The Value and Cost of Quality

Show Me the Money!

Conservation Planning Partnership & Programs

International Beef Trade - What's Next?

Changing Traditional Managing for Practices Reproductive to Preserve Success Traditional Values

Chewing the Cud: Session Review & Recap Luncheon - Beef Donated by

To view the full speaker line-up, please visit convention.beefusa.org.

“The only way to get better is through education and continual improvement. Attending the NCBA convention and Cattlemen’s College has been an excellent avenue for our operation to learn new management strategies, stay up-to-date on market influences, and herd health monitoring and traceability. Allowing us to continue to deliver a high-quality beef product to our customers.” - 2018 Attendee

TUESDAY, JANUARY 29

GEAUX WITH THE FLOW:

PRACTICAL FACILITY DESIGN & CATTLE HANDLING

WEDNESDAY, JANUARY 30 | 7:00AM – 8:00AM

CATTLEMEN’S COLLEGE OPENING GENERAL SESSION GREATER EXPECTATIONS, BIGGER OPPORTUNITIES Bill Cordingely, Managing Director, Head of Wholesale Banking at Rabobank North America

Temple Grandin, PhD, Professor, Animal Sciences, Colorado State University Dean Fish, PhD, Ranch Manager, Santa Fe Ranch & NCBA Stockmanship & Stewardship Clinician Join industry experts Temple Grandin and Dean Fish for live cattle handling demonstrations including tips and tricks on how sound facility design can really make an impact on your operation – making life better for you and your cattle.

This is a must-see session!

Global social, economic, political, natural and demographic forces work together to yield a complex demand story for beef. Join this Opening General Session over breakfast to hear what North America’s role can be as global beef dynamics shift among suppliers. Bill Cordingley has served Rabobank in multiple leadership roles on several continents for more than a decade. He will kick off an amazing day of learning by sharing his unique global insights into our business.

GRAB N’GO BREAKFAST

Beef Donated Immediately following the General Session before the classroom sessions.

By

Speak Easy in the Big Easy Reception

Beef Donated by

TUESDAY, JANUARY 29 | 7:00PM-8:00PM

Join your fellow Cattlemen’s College attendees as we kick off this year’s event in New Orleans.

Are you a poet and know it?

POETRY CONTEST HALF PAGE

Sponsored by Prepare now to enter your work in the 2nd Annual NCBA Cowboy Poetry Contest. Winners will have a chance to perform live at the 2019 Cattle Industry Convention in New Orleans, LA!

ACCEPTING SUBMISSIONS THROUGH OCTOBER 19 VISIT CONVENTION.BEEFUSA.ORG TO ENTER.

OPENING GENER AL SESSION

FEATURING TERRY BRADSHAW

Sponsored by

WEDNESDAY, JANUARY 30 2:00PM - 4:00PM

CATTLE FEEDERS HALL OF FAME RECEPTION & DINNER

TUESDAY, JANUARY 29 | 5:30PM- 10:00PM

The opening general session kicks off the convention. You’ll be entertained and inspired by the legendary Terry Bradshaw. With his amazing humor and down-home common sense, Terry, looks at attitude, adversity and relentless competition as to what makes us successful in life.

Over the years, America’s cattle feeders have played a key role in making the United States the world’s most efficient producer of safe, quality beef. The Cattle Feeders Hall of Fame was established in March 2009 to honor exceptional visionary men and women who have made lasting contributions to the cattle-feeding industry.

Join us as we celebrate the rich traditions of the cattle-feeding industry and recognize individuals who have devoted their careers to preserving its mission and improving production practices.

GENER AL SESSION II 2019 CATTLEFAX U.S. GLOBAL PROTEIN & GRAIN OUTLOOK SEMINAR ENVIRONMENTAL STEWARDSHIP AWARD PROGRAM

THURSDAY,JANUARY 31 7:30AM – 9:30AM

It’s a full room each year when the CattleFax Seminar takes place at the convention, and this year will be no exception. During this session, CattleFax will take a look at the factors driving the market such as supplies and protein demand, both domestic and internationally and will present a market forecast for all classes of cattle during 2019 and beyond as well as a grain outlook. Dr. Art Douglas will present his 2019 weather forecast for the United States and the World.

WEDNESDAY, JANUARY 30 7:30PM - 9:00PM

Sponsored by

Sponsored by

Come one and all to help celebrate this prestigious award program. The Environmental Stewardship Awards program recognizes cattle producers across the nation who use innovative practices to protect and enhance natural resources while maintaining or increasing the profitability of their businesses. See video highlights of this year’s cattle ranches voted as the best in their region and help congratulate the 2018 top winner.

CLOSING GENER AL SESSION FEATURING JOHN ONDRASIK BEST OF BEEF BREAKFAST

FRIDAY, FEBRUARY 1 | 9:30AM - 11:00AM WHAT IF? HARNESSING INSPIRATION AND CREATIVITY TO DESIGN THE WORLD THAT YOU WANT Don’t miss grammy-nominated, platinum-selling singer/songwriter John Ondrasik, better known by his stage name Five for Fighting, as he headlines our Closing General Session and entertains the audience with storytelling, humor, and great music. As the vice president of a third-generation familyowned business Precision Wire Products, he has real ties to real business challenges and understands failure, work ethic, relationships, and teamwork.

Plan to attend this motivating session as John explains, “At the end of the day, it really is about doing your part, each one of us. In whatever area we can. What kind of world do you want?”.

FRIDAY, FEBRUARY 1 7:30AM-9:00AM

The Best of Beef Awards Breakfast is our chance to honor the ca lemen and women and ca le industry partners who go above and beyond to put our industry’s best foot forward.

Help us recognize these men and women for their outstanding service, dedication and commitment to beef. The 2018 Best of Beef Breakfast will provide an inspiring start to your morning.

Sponsored by

Beef Donated by

featured events

Sponsored by

Beef donated by

REGISTRATION

Sponsored by

Registration is required to attend educational programs, business meetings, social events and the NCBA Trade Show. Registration includes options to attend the Full 4-Day Convention, One-Day only, multiple days of the NCBA Trade Show Only, or a single day Trade Show Only.

Register early & take advantage of the lowest rates!

HOW TO REGISTER REGISTER ONLINE

Online registration is available at convention.beefusa.org.

REGISTER BY MAIL

(Check Payments Only) Get a printable registration form on our website, convention.beefusa.org or by calling (303) 694-0305.

Education Package

Cattle Industry Member

NonMember

Member Guest

$1,025

$725

$875

$675

$475

NCBA-PAC Auction

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Mardi Gras Party (Thursday)

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Best of Beef Breakfast (Friday)

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Cowboy Concert Series & Louisiana Last Call (Friday)

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NCBA Tradeshow Admission

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Cattlemen's College

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Opening General Session

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General Session II

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Closing General Session

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UPGRADE YOUR CONVENTION REGISTRATION WITH A PRIME PASS!

The Prime Pass is a great way to make your Convention experience even easier. Passes are limited and only available for attendees with Full Convention Registration.

The Prime Pass includes: • Dedicated Trade Show Buffet Line • Dedicated Entry & Reserved Seating at Selected Events • Two Drink Tickets for major events during the Convention • Dedicated Name Badge Pickup Area • Complimentary Post-Event Access to Cattlemen’s College Online Campus • Coffee and beignets each day

PRICE: $350

Students Trade Show Only Pricing Below

Pre-Convention Ag Tour

BE SURE TO VISIT CONVENTION.BEEFUSA.ORG FOR ALL THE LATEST UPDATES AND INFORMATION!

Trade show Welcome Reception (Wednesday)

$75 Member/ $100 NON Member

Single Day (Thursday or Friday) TRADE SHOW ACCESS ONLY

$125 Member/ $150 NON Member

Multiple Days TRADE SHOW ACCESS ONLY

$225 Member/ $275 NON Member

A la carte Student Cattlemen's College

$150

Cattlemen's College

$300

Daily Registration One Day Member Pricing- Wednesday (includes ANCW Meetings)

$325

One Day NON- Member Pricing- Wednesday (includes ANCW Meetings)

$350

One Day Member Pricing- Thursday

$450

One Day NON- Member Pricing- Thursday

$500

One Day Member Pricing- Friday

$475

One Day NON- Member Pricing- Friday

$525

*Includes tickets to events for that day, admission to NCBA Tradeshow & General Session for that day

When you register today at the Non-Member rate, $150.00 of your registration fee will automatically be applied toward a 1-year trial NCBA membership. You’ll receive all of the benefits of NCBA membership just by attending the Annual Convention! On top of enjoying a once-in-a-lifetime experience at the 2019 Cattle Industry Convention & NCBA Trade Show, you’ll also receive these great benefits throughout the year: • 12-month subscription to NCBA’s National Cattlemen Newspaper • Communication from NCBA’s Washington, D.C. staff on the latest policy issues • Coupons up to 50% off on Roper and Stetson boots and apparel • Discounts on Chrysler Group vehicles • Up to a 20% discount on business purchases made at Cabela’s stores • 15% off of Cabela’s gift cards from NCBA for your cattle business • Equipment discounts from New Holland, John Deere and Caterpillar

ADDITIONAL REGISTRATION NOTES SPECIAL REQUESTS

Best Value!

EDUCATION PACKAGE

Combine a full convention registration with Cattlemen’s College for the best CattleCon value!

In compliance with the Americans with Disabilities Act, NCBA will make all reasonable efforts at the Convention to accommodate persons with disabilities. Please call the NCBA Convention & Meetings Team at (303) 694-0305 or email meetings@beef.org with your request. Two weeks advance notice of your request is required.

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ONLINE

Making your hotel reservation online is best, since you can immediately select from available hotels and guarantee your choice of hotel as you make your reservation. Visit our website at convention. beefusa.org. Please follow the instructions carefully (you must use a credit card to guarantee your reservation; however, it will not be charged unless you cancel past the deadline). You may also revisit the site and make any necessary changes or cancellations to your reservation.

MAIL

Get a printable housing reservation form on our website (convention.beefusa.org) or by calling (303) 694-0305. Return the completed form to the address listed on the form.

TRAVEL DISCOUNT INFORMATION

AIRFARE

Book your Convention travel with Southwest Airlines before January 10, 2019 to receive 15% discounts off all Business Select and Anytime fares or 5% discount off of most Wanna Get Away fares. All tickets for Annual Convention will also earn 50% bonus miles! Travel dates must be between January 24, 2019 - February 7, 2019 and must be booked using the link below. USE COMPANY ID: 99531983

RENTAL CARS

The official rental car partners of the Cattle Industry Convention & NCBA Trade Show bring you a 5% discount off rental car fares! Reserve your rental vehicle with Enterprise or National for the 2019 Cattle Industry Convention & NCBA Trade Show now!

UBER & LYFT

The Cattle Industry Convention has linked up with Uber & Lyft!

Whether you need a luxury ride or one to carry the whole family, utilize Uber and Lyft to get you where you need to go! Visit convention.beefusa.org for more details.

AIRPORT PARKING

Attendees can save on airport parking reservations with CheapAirportParking.org! To book online enter code: BEEF20 in the promo code field for 20% off your entire reservation.

NEW ORLEANS AIRPORT SHUTTLE

Discount Ground transportation from Airport Shuttle! Safe, convenient and economical airport shuttle offers a stress free and inexpensive option to make your way from the airport to the downtown hotels in New Orleans. Airport transfers are just $44 per person round trip or $24 per person one way. Visit convention.beefusa.org to book your ride today!

POST-CONVENTION RIVERBOAT CRUISE

Book a post convention getaway February 4th- 11th on the American Duchess Riverboat sailing out of the Port of New Orleans. Visit convention. beefusa.org for more details.

INABILITY TO ATTEND CANCELLATION INSURANCE

The Cattle Industry Convention & NCBA Trade Show now offers an optional insurance policy through Rainprotection Insurance that will refund 100% of your registration fees if you are unable to attend for the low price of $45 per registration. Be sure to select this option during the registration process.

Visit convention.beefusa.org to take advantage of these travel discounts today!

9 1 0 2

NCBA National An t h e

st e t n o C m

d By

Sponsore

BABY RENTAL EQUIPMENT Rockabye Baby Equipment rentals

The Cattle Industry Convention & NCBA Trade Show is the perfect event for the whole family! Save time and money by renting with Rockabye Baby Equipment Rentals for your must-have baby equipment! Use code BEEF to save 15% off your rental. For questions or to place an order by phone, call Toll Free (866) 653-9555.

#CATTLECON19 IS FAMILY FRIENDLY! CAMP CATTLECON

NEW FOR 2019- NO AGE LIMIT!

Are you a singing star? Do you want to win a free trip to the 2019 Cattle Industry Convention and NCBA Trade Show? Let those notes soar as we Geaux to New Orleans!

NCBA’s fifth annual National Anthem Singing Contest is now open to ANY NCBA, ANCW, or CBB member or child. The contest winner will sing the Star Spangled Banner at the Opening General Session and the Friday Night Event - Cowboy Concert Series!

ENTRIES ARE ACCEPTED THROUGH OCTOBER 19.

VISIT CONVENTION.BEEFUSA.ORG TO ENTER.

Want to attend the convention, but don’t want to leave the kids at home? Camp Cattlecon to the rescue! While parents attend meetings or other events Camp Cattlecon will provide CPRcertified, experienced and professional staff who will create safe, nurturing and educational environments on-site. They will provide child care with creative craft projects, special guests and fun zones of activities to capture the attention of children.

From infants to teens, Camp Cattlecon’s professional on-site event and meeting child care programming is geared toward the needs of each age group and offers children the opportunity to meet new friends, learn new skills and play fun games.

For more information and for pricing visit convention.beefusa.org

CATTLEMEN’S BEEF PROMOTION AND RESEARCH BOARD

The Cattlemen’s Beef Promotion and Research Board (CBB) administers the national Beef Checkoff Program, subject to USDA approval and in coordination with the Federation of State Beef Councils and Qualified State Beef Councils nationwide.

During the 2019 winter meeting, Beef Board members will review and evaluate current checkoff-funded promotion, education, research and information programs aimed maintaining strong consumer acceptance of and preference for beef and beef products. Checkoff committees also will begin setting goals for checkoff programs in FY 2019, which begins Oct. 1, 2019.

Beef Board members will elect 2019 officers, including chairman, vice chairman and secretary/treasurer, as well as members of the Beef Board ExecutiveCommittee and the Beef Promotion Operating Committee for the coming year.

The Beef Board welcomes all producers and importers who pay the checkoff to attend CBB and joint checkoff committee meetings at no cost, to observe and participate in the decision-making process for their beef checkoff.

Tentative Schedule of Events as of 9/6/18

WEDNESDAY, JANUARY 30

2:00pm-4:00pm............................................................................................................... Opening General Session 3:30pm-7:30pm....................................................................................... NCBA Trade Show Welcome Reception 3:30pm-7:30pm...............................................................................................CBB Executive Committee Meeting

THURSDAY, JANUARY 31

9:00am-6:00pm............................................................................................................................ NCBA Trade Show 11:30am-1:30pm......................................................................................................................................CBB Luncheon 4:00pm-6:00pm........................................................................................................ NCBA Trade Show Reception 7:00pm-10:00pm................................................................................................................Mardi Gras Masquerade

FRIDAY, FEBRUARY 1

9:00am-5:00pm............................................................................................................................ NCBA Trade Show 9:30am-11:00am..................................................................................................................Closing General Session 4:30pm-6:30pm........................................................................................................................... CBB Board Meeting 8:00pm-1:00am.......................................................................................... Cowboy Concert Series & After Party

AMERICAN NATIONAL CATTLEWOMEN

American National CattleWomen consists of strong, enthusiastic women, willing to stand up for what they believe in. She is equally at home on a ranch, in a meeting, at a social function or a legislative venue. She is not necessarily a farm or ranch woman, but she is someone who strongly supports the cattle industry and America’s agricultural heritage through education and promotion.

MONDAY, JANUARY 28

8:00am........................................................................................................... Officers Welcome and Introductions 8:30am – 9:30am..........................................................................................................................Presidents’ Council 9:30am –10:00am..............................................................................................................Executive Board Meeting 10:15am - 11:15am.......................Speaker Rachanne Lomkin, DMV, U.S. Department of Agriculture Aphis, VET, Service Colorado Area 11:30am................................................................................................................................... Nomination Committee 1:00pm – 9:30pm................................................................................................................................ ANCW Ag Tour

TUESDAY JANUARY 29

8:00am..............................................................................................................................................................Welcome 8:15am....................................................................................................................Legislative & Public Lands Report Colin Woodall, Senior Vice President, Government Affairs, National Cattlemen’s Beef Association 9:15am............................................................................................................................. Public Lands Council Report 10:00am........................................................................................................................................... Member’s Awards 11:00am.......................................................................................................................General Membership Meeting 12:00pm........................................................................................................................... Installation of New Officers 1:00pm.................................................................................................................................Past Presidents Luncheon 3:00pm............................................................................................................................... 2019 Foundation Meeting 4:30pm...................................................................................................................... 2019 Executive Board Meeting 7:30pm...............................................................................................................................ANCW Officers Reception

WEDNESDAY, JANUARY 30

9:00am..............................................................................................................................................................Welcome 9:15am - 11:00am.............................Narisco Perez, Director of Cattle Feeding, Agriculture Consulting LLC

WANT TO KNOW WHAT’S HAPPENING IN YOUR INDUSTRY? THESE MEETINGS ARE FOR YOU!

All convention attendees are invited, and encouraged, to attend these important meetings. These meetings will discuss the issues that directly affect your operation and will give attendees the opportunity to network with other producers working within the committees.

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NCBA D.C. ISSUES UPDATE THURSDAY, JANUARY 31 | 12:30PM - 2:00PM

You’re Invited!

NCBA’s D.C. staff will provide updates on everything happening in Congress and the Administration that impacts your operation – • How the mid-term elections impact NCBA’s policy priorities • Next steps on trade and market access • Regulation and labeling of fake meat • Status of changes to DOT’s Hours of Service for livestock haulers • Results of the new Farm Bill • Issues impacting Public Lands permitees and much more!

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NCBA REGIONAL MEETINGS THURSDAY, JANUARY 31 | 10:00am- 11:00am

Meet cattlemen from your area of the country to discuss important regional issues and how they may impact your operation.

CHECKOFF PROGRAMS UPDATE THURSDAY, JANUARY 31 | 2:00PM - 4:00PM

Convention goers will want to attend this session and learn what drives consumer beef demand and how the checkoff supports those efforts. Checkoff committee members (Federation and CBB) will receive information during this session that supports their committee work. A checkoff program update will be provided.

NCBA FEDERATION FORUM

THURSDAY, JANUARY 31 | 4:30PM - 5:30PM

All are invited to attend this session where discussion will center on the state beef councils that collectively comprise the Federation of State Beef Councils, the checkoff division of NCBA. The Forum will focus on checkoff programming and how state and national organizations work together for efficiency and effectiveness.

CHECKOFF COMMITTEE MEETINGS FRIDAY, FEBRUARY 1 | 12:30PM - 3:30PM

Checkoff committee meetings are open to everyone. Committee members (CBB and Federation) will be seated at tables, guests are invited to join in the gallery. The meeting focus will be producers setting priorities for the next fiscal year and receiving updates on current checkoff- funded programs.

NCBA POLICY COMMITTEE MEETINGS FRIDAY, FEBRUARY 1 | 12:30PM – 5:30PM

Your voice counts! Come participate in the decision-making that shapes the issues affecting your operations.

In seven NCBA Policy Committee meetings you will get the latest on EPA proposals, trade deals, cattle marketing, and Federal Lands issues. You must be a committee member to vote in NCBA Policy Committee meetings. If you are interested in becoming a committee member, contact your state cattlemen’s association.

NCBA BOARD OF DIRECTORS MEETING SATURDAY, FEBRUARY 2 | 7:30AM - 10:00AM

The NCBA Board of Directors will conduct its business during this session.

Typical business includes: • Reports specific to NCBA Policy and Federation Divisions • Discussion of current industry issues • Election of 2018 leadership

To stay in tune with the latest convention happenings text BEEF to 25827, visit convention.beefusa.org or follow us on social media.

thank you to our corporate sPonsors Agribusiness intelligence

American Products and Services for American Cattlemen

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First t ime to New Orleans?

A culture so rich you can eat it with a spoon!

Visit convention.beefusa.org for information on making the most of your trip and to register for various city and agricultural tours.

Introducing

MORAXELLA BOVOCULI BACTERIN

a

company

CONDITIONAL LICENSE

Moraxella Bovoculi control-simplified.

New USDA conditional license Moraxella Bovoculi Bacterin from AgriLabs.

MORE CONVENIENT THAN AUTOGENOUS OPTIONS

EIGHT DIFFERENT ISOLATES OF M. BOVOCULI

Moraxella Bovoculi Bacterin from AgriLabs is a more convenient alternative to autogenous vaccines.

A ready-to-use vaccine proven effective and safe.

Infectious bovine keratoconjunctivitis (IBK) caused by M. Bovoculi has become widespread and now there is a simple and quick approach for control and prevention of pinkeye infections.

Available to veterinarians as a USDA conditional license vaccine. Ask your veterinarian about new Moraxella Bovoculi Bacterin from AgriLabs.

KEY FEATURES & BENEFITS • Ready-to-use, faster and more convenient than autogenous vaccines EXPANDED PREVENTION VACCINE PROTOCOL

• Expands your pinkeye prevention protocol • Formulated with eight (8) different isolates of M. Bovoculi • Proven safe and effective • Excellent syringe-ability, easy to administer

www.AgriLabs.com Refer to product label for full disclosure.

Can’t wait to see you there!

Find us at booth #1717