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Nursery & Landscapenotes
Published by
North Carolina Nursery & Landscape Association, Inc.
968 Trinity Road, Raleigh, NC 27607
NCNLA Staff
Richard Lawhun Executive Vice President
Katie Oskey Director of Events & Education
Kathryn Stansbury Director of Business Development
Wendi Doak Director of Marketing & Communications
Rayna Bailey Operations & Certification Manager
Nursery & Landscape Notes is published quarterly by the North Carolina Nursery & Landscape Association, Inc. (NCNLA), covering news, research, education and business in the nursery and landscape industries. The publication is distributed to approximately 825 horticulture producers, landscape professionals and industry suppliers.
Nursery & Landscape Notes is provided as a member service.
2024 NCNLA Board of Directors
Officers
Ariel Montañez President Pender Nursery Garner, NC
Dana Massey Vice President, Secretary/Treasurer Plantworks Nursery Rougemont, NC
Tim Johnson, II Past President
Tim Johnson Landscaping Statesville, NC
Directors
Hunter Casey Casey Nursery Inc. Goldsboro, NC
Michael Gossett Gossett’s Landscape Nursery Inc. High Point, NC
Todd Lange Gregory Poole Equipment Company Raleigh, NC
Jonathan Schwarz Pender Pines Garden Center Hampstead, NC
Ed Snyder Greenleaf Services Linville, NC
Jason Tebben Savatree/ Arborscapes Pineville, NC
Educational Advisors
Jason Davis University of Mount Olive Mount Olive, NC Caleb Fox Alamance Community College Graham, NC
Jodi Songer Driedger NC State University Raleigh, NC
Advertising
For advertising inquiries and publication schedule, please contact Wendi Doak at wdoak@ncnla.com or 919-819-9119, ext. 1002.
The inclusion of products or brand names in this publication is not an endorsement by the North Carolina Nursery & Landscape Association.
Mission: To provide essential value to our members through education, marketing and advocacy.
Vision: To promote and protect the interests of North Carolina’s green industry.
Tax Deductible Dues Contributions or gifts to NCNLA are not tax deductible as charitable contributions. However, they may be tax deductible as ordinary business expenses. A portion of your dues is not deductible as an ordinary business expense to the extent that NCNLA engages in lobbying. The estimated non-deductible portion of your dues assessment is 20%.
Green & Growin’ 25
January 13-17, 2025 Greensboro, NC www.greenandgrowin.com
Certified Plant Professional Exam
January 14, 2025 Green & Growin’ 25 Greensboro, NC www.ncnla.com/CPP
Carolina Nursery Summit
June 3, 2025
North Carolina State University McKimmon Center Raleigh, NC www.ncnla.com/CNS
Robert Cagle Memorial Golf Tournament
June 23, 2025 Lochmere Golf Club Cary, NC www.ncnla.com/golf
INDUSTRY EVENTS
Mid-Atlantic Nursery Trade Show (MANTS) January 8-10, 2025
Wild Wilson’s Nursery LLC Kinston, NC
S&J Landscape Raleigh, NC
Blooming Blades Raleigh, NC
Ashley Grubb NC State Extension Raeford, NC
GREENSBORO, NC www.greenandgrowin.com January 13-17, 2025
Planting the Seeds for Growth in 2025
When I sat down to write this letter, it was well before Hurricane Helene struck, leaving a path of destruction across the western part of our state. In the aftermath, I would be remiss not to acknowledge the devastation the storm has caused to both communities and our industry — as well as the incredible strength and compassion displayed by members, families and friends in stepping up to help those affected.
The outpouring of support has been truly inspiring, but the impact of such a disaster extends far beyond its immediate aftermath. Hurricane Helene will have long-term effects on our industry, and we recognize that the road to recovery will be a long one. NCNLA, alongside its members, will continue to support those in need — not just today, but in the weeks, months and years ahead. Together, we will rebuild and strengthen the communities and businesses that have been hit the hardest.
Ariel Montañez Pender Nursery Garner, NC
Fall is for planting! Now that summer is over, football is back, leaves are turning colors and dropping, and it’s that time of year again for pumpkins, mums, and preparing for Thanksgiving. Summer sure packed a punch, but thankfully it seems we all pulled through, and the fall selling season is now upon us. The demand for plants remains strong, as construction and migration into our state continue to thrive. Let’s make the most of it and sell, sell, sell!
This season is an opportunity for me to reflect on the events of the past year and start planning and setting goals for 2025. Hopefully by the time you are reading this, we will have the election — and the uncertainty that comes with it — behind us. Based on the conversations I have had with my fellow nursery friends, it seems that the supply of plants going into the next year has stabilized. Hopefully that will give our friends on the landscape side some reassurance that they will have the plants they need.
As we look ahead, let’s also talk about Green & Growin’ 25! I hope you have it marked on your calendar — but if not, the G&G 25 is scheduled for January 13-17, 2025. Between the educational opportunities and networking experiences, you won’t find a better place to spend your time. Don’t miss out — registration opens on November 13. In preparation, I would like to cover a few “housekeeping” notes with everyone:
1. Please remember that all NCNLA staff and volunteers at G&G will be there to make sure you have the best possible experience, so please be kind and patient with them. And please keep in mind that many volunteers are students from local colleges who will be experiencing our industry for the first time. There is no excuse for rude or abusive behavior.
2. This next point is something close to my heart, as I’ve had the privilege of helping with move-in/move-out for several years now. Please remember that every volunteer on the move-in/move-out crew is a potential customer, and many of them are owners and senior managers. We are all doing our best to make the move-in/move-out process as efficient as possible.
3. The show is closing at 2:00 PM this year! Everyone will be ready to go on Friday and will be trying to beat the traffic, but please — pretty please — don’t start to break down before 2:00 PM.
By now, many of you may have heard through the grapevine that Rick Lawhun has resigned, but he is currently staying on to help us find his replacement. Rick joined us during an incredibly challenging time. Shortly after taking over, he was faced with leading us through the pandemic, and I believe we had the right person at the helm to guide us through that difficult period. I want to publicly thank him for his time and service to our association. Please join me in wishing him and his wife, Ping, Godspeed as they prepare for a new and exciting chapter in their lives — I’m sure there will be many concerts in their future!
Discover What’s New at Green & Growin’ 25
It’s that time of year again — time to make plans for Green & Growin’ 25, the largest green industry trade show in the Southeast, January 13-17, 2025, in Greensboro. Early-bird registration opens Wednesday, November 13, 2024. Visit www.greenandgrowin.com to register and take advantage of the educational program, marketplace and social activities included with registration.
General Education
The educational tracks on Tuesday and Wednesday focus on timely and significant topics within the industry. Tuesday offers four tracks: Business Operations; Landscape Operations; Tree Care; and Pests, Weeds and Diseases. The four Wednesday tracks cover Business Operations, Landscape Operations, Irrigation and Turf Management. Select from 48 sessions offering continuing education credits (CEUs) in a variety of license areas, including landscape contractor, irrigation contractor, pesticide applicator, landscape architect, arborist and more.
Richard “Rick” Lawhun NCNLA Executive Vice President
This year’s keynote speakers are well known to the nursery and landscape communities. On Tuesday, January 14, Bill Arman and Ed Laflamme of The Harvest Group will give the lunchtime keynote, “Lessons from the Garden: Sharing Five Key Insights Learned from 100 Years of Landscaping.” On Wednesday, January 15, Dr. Charlie Hall of Texas A&M University will give the lunchtime keynote, “Competing in the Current and Projected Green Industry Economic Landscape.” Lunch will be provided on a first-come, first-served basis before each presentation begins. If you prefer to have lunch on your own, you can still attend the presentations and earn CEUs — just make certain you are scanned into the ballroom.
Specialty Classes and Certifications
This year’s offerings include:
• North Carolina Pesticide Safety Course — This 1½ day class will be offered on Monday and Tuesday, January 13-14. The pesticide applicator’s
licensing exam will be offered by the North Carolina Department of Agriculture & Consumer Services on Tuesday afternoon.
• Fundamentals of Landscape Design Graphics
— One of your favorite instructors, Richard Ludwig, returns with a course for landscape professionals who wish to improve their design marketing abilities and drawing skills. This eight-hour workshop on Monday, January 13, offers participants bold yet efficient strategies to communicate design concepts.
• Mastering Landscape Lighting and Irrigation: Techniques for Sustainable and Stunning Outdoor Spaces — Join SiteOne for this hands-on workshop, which offers practical knowledge and tools to ensure that your landscapes thrive — day and night — in every season. Learn how to create stunning visual effects with advanced lighting solutions, while optimizing water usage with innovative irrigation techniques.
• Hardscape Mastery: Techniques for Durable Patios and Retaining Walls — Presented by SiteOne, this workshop focuses on the essentials of patio installation, including effective compaction techniques, as well as the common pitfalls that lead to retaining wall failures. Gain the expertise needed to build durable, lasting hardscapes that stand the test of time.
• Chainsaw Training, Safety and Maintenance — Presented by STIHL, this four-hour workshop reviews the basic daily chainsaw checklist, maintenance skills to keep everyone working efficiently, personal protective equipment (PPE) for operation and simple cutting procedures to stay diligent in the field. Topics of discussion include the maintenance of gas and battery chainsaws, bars and chains, fuel systems, proper PPE, safe cutting techniques, and much more.
• Landscaper School — Join STIHL for a four-hour workshop that addresses small-engine equipment maintenance, basic small-engine mechanics, small-engine quick checks, battery and air-cooled engine maintenance on zero-turn mowers, zero-turn quick checks, battery units in handheld outdoor power equipment, and tools and parts for the job. Learn how to safely use this equipment, as well as proper maintenance techniques to help keep equipment in good working order.
• North Carolina Certified Plant Professional (CPP) Review Course — Join Danny Lauderdale and a few of his Extension colleagues for this 1½ day
course, which will provide that final study push you may need prior to the exam on Tuesday. The review will focus on plant identification using images and answer any questions you may have related to the CPP study manual. Show your customers and colleagues you have the expertise, skills and talents needed to succeed in the green industry by earning the CPP designation.
Happy Hour
When you finish your educational sessions on Wednesday afternoon, join Flatlands Jessup Insurance Group at 4:00 PM for happy hour at the Sheraton Greensboro. Drop in to unwind, relax and enjoy a cold beverage with your colleagues. Our friends at Flatlands assure me that you will have a good time!
Marketplace
The 150,000-square-foot trade show floor will be open Thursday from 9:00 AM-5:00 PM and Friday from 9:00 AM-2:00 PM. Visit 350 exhibitors who provide so many of the innovative products and services you need to run a successful business. Hands-on demonstrations will be offered on Thursday and Friday, hosted by Stihl and SiteOne Landscape Supply, in the demonstration areas. Take a short break from walking the show floor to learn new skills. A complimentary lunch will be provided on Thursday and Friday next to the demonstration areas — no need to scatter in search of food trucks or offsite restaurants! Stay engaged with your colleagues and customers on the trade show floor and enjoy lunch on us.
President’s Reception
Join us Thursday evening at 8:00 PM for the President’s Reception, hosted by Caterpillar. Network with your friends and colleagues as we recognize the incoming NCNLA president. There will be food, drink and Corn Madness ’25, the most prestigious cornhole tournament in the green industry. Party all night — or until 11:00 PM, whichever comes first!
Green & Growin’ 25 has something for everyone, so make plans to join us January 13-17, 2025, in Greensboro.
As always, stay well and stay passionate about the industry you love!
NCNLA Stands With WNC
Thank you to our members, family, and friends for standing with those impacted by Hurricane Helene. The support continues!
Lochmere Golf Club Cary, NC
Monday, June 23, 2025 9:00 AM Shotgun Start
Golfers of all skill levels are invited to participate in the 2025 Robert Cagle Memorial Golf Tournament on June 23. The day will include a round of golf, lunch, and an awards ceremony. Whether you’re a seasoned golfer or just starting out, there’s something for everyone at the Robert Cagle Memorial Golf Tournament.
details and sponsorship
NCNLA MEMBER SPOTLIGHT »
Cam Too Camellia Nursery Inc.
Greensboro, NC
Owner Ray Watson In business Since 1982
Number of employees 21
Member of NCNLA Since 1982
Five Minutes with Ray Watson, Cam Too Camellia Nursery
Favorite offerings from NCNLA I enjoy the industry news NCNLA provides, as well as opportunities to network with others.
How did you get into the business?
It was a hobby that got out of hand. My love for camellias evolved into a business that allows me to share them with others.
What is a typical day like for you and your staff?
Each day I meet with my nursery manager to review and prioritize the day’s activities. It’s a busy place most days — trucks are being loaded, customers are picking up orders, the potting machine is going and the phones are always ringing (and we are very thankful for that).
What has been the most rewarding part of your career?
Being able to do what I love. When your hobby becomes your business, it becomes a joy to go to work. Educating others about camellias is also something I enjoy. When I see others getting excited, it reminds me of how I felt when I was first introduced to camellias.
What is your company best known for? Camellias
What issues are you concerned about as a company in the green industry?
We are always watching our overhead, especially our material and labor costs.
What have you gained from your involvement in NCNLA?
The ability to promote my business, collaborate with other industry professionals and get updates on the industry.
Certified Plant Professional Update
Are you up for renewal? Check your NCNLA profile to confirm your renewal date.
NCNLA would like to thank Annie Sanders of Pike Nursery in Charlotte and Caleb Fox of Alamance Community College for hosting Certified Plant Professional (CPP) exams on September 17 and September 23. Their support has allowed NCNLA to continue offering CPP exams in various parts of the state, making testing more accessible to the industry as a whole.
Congratulations to the following individuals who have earned their CPP accreditations:
Karen Barbiero, city of Salisbury
Cindy Bello, Pike Nursery
Samantha DeBolt, Pike Nursery
Joseph Fournier, Pike Nursery
Nancy Hoover, Central Piedmont Community College
Parker Hurst, Pike Nursery
Rosa “Julia” Mallette, Pike Nursery
Christopher Morris, Pike Nursery
Devang Oza, Pike Nursery
Shane Privette, Pike Nursery
Justin Repine, Biltmore Estate
Kristi Ritch, Pike Nursery
Michael Stavres, Pike Nursery
Douglas Thomas, Great Gardens Nursery and Landscape
Lao Tran, Pike Nursery
NCNLA would also like to recognize the following professionals who recently renewed their CPP certifications (as of September 23, 2024):
Chris Mitchell, Agape Lawn Company
Cheryl Talkington All 2025 CPP exam dates will be announced by the end of 2024 — stay tuned to your NCNLA eNews for more details. For more information about the CPP program, to renew your CPP certification or to register for an upcoming exam, visit www.ncnla.com or email cpp@ncnla.com.
Legislative Update
Article
submitted
by
the North Carolina Department of Commerce — Agricultural Services and Foreign Labor Unit
The H-2A visa program allows U.S. agricultural employers to hire foreign national workers for temporary or seasonal labor when there is insufficient availability of domestic workers. North Carolina’s agricultural industry — and in fact, the entire country — relies heavily on the H-2A program to support farming activities for labor-intensive crops, including tobacco, sweet potatoes, blueberries and blackberries, as well as Christmas trees and nursery products. H-2A workers are never meant to replace or displace any domestic workers; rather, the program’s objective is to supplement growers’ needs for workers to help meet labor demands during peak seasons, ensuring that crops are harvested and farms remain productive.
The H-2A program has undergone multiple rule changes over the past few years, including the latest Worker Protection Rule (2024) and the 2022 H-2A Final Rule. Such changes include revisions to the methodology for Adverse Effect Wage Rates (AEWR) for Standard Occupational Classification (SOC) codes outside of the six most common farm jobs (also known as the “Big Six” codes). Example occupations of this type of SOC code include heavy truck driver, box truck driver, mechanic and supervisor. For these workers, employers will need to set a wage rate using either wage data from the U.S. Bureau of Labor Statistics or the AEWR, whichever is higher. Other rule changes include enhanced housing and transportation standards, as well as a streamlined application process.
To help verify compliance with program requirements, address potential
abuses and ensure fair treatment of workers, oversight and enforcement have been stepped up recently, including more frequent inspections and audits. State workforce agencies across the country are tasked with much of this oversight, and we at the North Carolina Department of Commerce are in a unique position to help employers understand the rules and regulations of this complex program. If you see our staff conducting a postcertification visit on your farm, please understand that we are not involved in enforcement — instead, we are acting as a resource to help you navigate the H-2A program.
The Foreign Labor unit at the North Carolina Department of Commerce, Division of Workforce Solutions, plays a pivotal role in ensuring that agricultural businesses and their foreign workers have productive and safe working environments. We understand how important this program is to our state’s agricultural industry and to the workers who rely on it to feed their families. Our team processes and reviews every H-2A application in North Carolina and can help you better navigate the system. We are committed to fostering a robust and fair agricultural sector.
If your agribusiness is currently using or considering the H-2A program, the North Carolina Department of Commerce is here to assist you. Whether you have questions or concerns, or simply want to learn more about how the H-2A program can benefit your operations, please don’t hesitate to reach out by e-mail at h2a.joborders@ commerce.nc.gov. We are happy to provide the support you need.
NCNLA Legislative Committee Members
Gary Whitehurst, Chair Worthington Farms Greenville, NC
David Hoffman Hoffman Nursery Rougemont, NC
Ashley Thomas NC Farm Bureau Raleigh, NC
Tim Johnson
Tim Johnson Landscaping Statesville, NC
Ariel Montañez Pender Nursery Garner, NC
Nate Negrin SouthernEEZ Landscaping Charlotte, NC
James Powers
Beauty Lawn Inc. and Lawn Scenarios Cary, NC
Ed Snyder
Greenleaf Services Linville, NC
Mark Yelanich Metrolina Greenhouses Huntersville, NC
Mark Metzler Jericho Farms Pikeville, NC
Mitch Smith Smith’s Nursery Benson, NC
Dylan Gragg North 40 Nursery Morganton, NC
Dana Massey Plantworks Nursery Rougemont, NC
Anna Scott Marsh, Lobbyist
Michael Best Strategies Raleigh, NC
Kathryn Stansbury, Staff Liaison NCNLA
Rick Lawhun, Ad Hoc Member
NCNLA
NCNLAPAC
The NCNLA Political Action Committee (PAC) represents the interests of the nursery and landscape industry at the state capitol in Raleigh, NC.
NCNLA-PAC 2024 Contribution Form
Complete and return this form with payment. Contributions are for the 2024 calendar year. Contributions must be made by personal check (no company checks), personal credit card or personal bank draft. PAC funds are used to support candidates for state elective office who share NCNLA’s policy goals and understand the importance of maintaining a positive legislative environment for the green industry. Thank you for your contribution!
Legacy Society
Annually ($6,400)
Advocate Club
Annually ($500)
Capitol Society
Annually ($4,500)
Bicentennial Club
Annually ($200)
President’s Circle
Annually ($2,500)
Century Club
Annually ($100)
My payment is by: Personal check (payable to “NCNLA-PAC”) Amount: $ Personal credit card/bank draft Amount: $
Please provide the following information:
Name:
Address:
Employer/Company Name:
Phone:
Email:
City, State Zip:
Job Title:
Other $ Champion’s Circle
Annually ($1,000)
All contributions must be from a personal account. We cannot accept company/corporate checks or credit cards. If you are contributing using your credit card or bank draft, you will be invoiced electronically at the email address you provided. If contributing by check, please make personal checks payable to NCNLA-PAC and mail to: NCNLA-PAC, 968 Trinity Road, Raleigh, NC 27607. If submitting this form electronically, please email it to kstansbury@ncnla.com.
North Carolina law requires political action committees to report the name, mailing address, job title and name of employer for each individual whose contributions total in excess of $50.00 in an election (defined as the period beginning the day after the general election up to and including the primary and the period beginning the day after the primary up to and including the general election). Contributors may not give more than $6,400 per election. Contributions are not tax deductible for federal or state income tax purposes.
A Day of Learning and Hands-On Experience at
CATERPILLAR
On Thursday, August 15, 2024, members of the NCNLA community gathered for an exciting and informative experience at the NCNLA Day at Caterpillar event. Held at Caterpillar’s facility in Clayton, NC, the event provided a unique opportunity to get an exclusive look at the company’s operations while connecting with fellow horticultural professionals.
The day began at 9:30 AM with a full schedule of engaging activities, starting with a safety briefing and then a series of informative demonstrations led by skilled professionals from Caterpillar and SiteOne. These sessions covered essential green industry topics such as irrigation, drainage, financing and grading. Attendees had the opportunity to learn directly from
Students and Faculty from UMO: Center: Tyler Faircloth; Left to Right: Gerald Barlowe, UMO Ag Mechanics Instructor; Riley Sellars; Cameron Woodard; Sarah Holloman; Dr. Jason Davis, UMO Assistant Dean; Brady Hopper
experts, gaining practical knowledge they could immediately apply to their own businesses.
Between educational sessions, participants were treated to a delicious lunch, provided generously by Caterpillar. The lunch break offered the perfect setting for industry professionals to relax, exchange experiences and make valuable connections with others in the green industry community.
To conclude the day, participants could either take a guided tour of Caterpillar’s small wheel loader factory, gaining insights into the manufacturing
process, or operate Caterpillar equipment for hands-on experience. Both options provided unique opportunities to understand the machinery and engineering excellence behind Caterpillar’s world-class products.
In addition to learning and networking, the event also provided something special for Certified Plant Professionals. Attendance at NCNLA Day at Caterpillar counted as one renewal continuing education unit, helping professionals maintain their certifications while participating in the day’s activities.
With a registration fee of just $10 per person, NCNLA Day at Caterpillar also supported a greater cause: the NCNLA Scholarship Fund, which empowers and encourages the next generation of green industry leaders.
NCNLA Day at Caterpillar was more than just an event — it was an opportunity to build new skills, connect with colleagues and support the future of the industry. On behalf of our board, staff and members, we extend our heartfelt thanks to Caterpillar for the company’s generous hospitality, making the day truly memorable and impactful.
The Inspiring Journeys of the 2024 NCNLA Scholarship Recipients
Each year, NCNLA is honored to support the next generation of green industry professionals through its scholarship program. In 2024, we proudly awarded four NCNLA Scholarships of $1,000 each, as well as the Robert E. Cagle Memorial Scholarship of $2,000.
These scholarships recognize outstanding students who are passionately pursuing degrees in horticulture, landscape design and other green industry fields across North Carolina. Recently we had the privilege of hearing from this year’s scholarship recipients, who shared their inspiring journeys into horticulture, their goals for the future and their unwavering dedication to our industry.
Congratulations to all of our 2024 scholarship recipients! Your enthusiasm and commitment are shaping the future of our industry in North Carolina, and we can’t wait to see the incredible impact you’ll have on the green industry.
Celene Locke was awarded an NCNLA Scholarship of $1,000. She is currently a student at Cape Fear Community College, pursuing an associate’s degree in horticulture science.
NCNLA: How did you first become interested in the nursery and landscape industry?
Locke: My interest in the green industry came to me entirely on a whim. Coming from a big city that emphasizes white-collar jobs, I couldn’t name three trees before deciding to study horticulture. One day I happened to watch a TV show called “Around the World in 80 Gardens,” hosted by Monty Don. I was hooked from that moment on, and the rest is history.
NCNLA: What have been your most valuable experiences, in school or through other industry exposure, and why?
Locke: My most valuable industry experience has been my current job working for a commercial landscaper. Even though I plan to pursue more specialized work in the future, I feel fortunate to have had the opportunity to work with and become proficient in the tools, machinery and plant materials that bring a landscape together.
NCNLA: What have been your favorite college classes so far, and why?
Locke: My favorite college classes have definitely been the plant identification courses. Learning about different plants, their roles in ecosystems and their functionality in ornamental landscapes has been my passion from the start.
NCNLA: What are your plans for after graduation?
Locke: After graduation, my plan is to become a landscape designer. I’m excited to help people create a truly personal garden — something that reflects their personality, much like a hairstyle or outfit choice. I want to see more rare plant cultivars, grafted trees with multiple types of fruit or flowers, and hedges shaped in abstract forms!
Susan Mortensen was awarded an NCNLA Scholarship of $1,000. She is currently a student at Fayetteville Technical Community College, pursuing an associate’s degree in horticulture.
NCNLA: How did you first become interested in the nursery and landscape industry?
Mortensen: When I moved to North Carolina, I began volunteering for a nonprofit called Gardening for God. They grew produce on a five-acre farm and donated it to food pantries throughout Harnett County. The farmer eventually bought a greenhouse, and I immediately fell in love with working there. That’s when I decided to pursue an education in the industry and applied to Fayetteville Technical Community College.
NCNLA: What have been your most valuable experiences, in school or through other industry exposure, and why?
Mortensen: My most valuable experiences in school have been learning about and understanding the importance of soil in plant growth. According to one of my professors, “there’s a difference between dirt and soil,” and after taking her class and seeing all the tiny living organisms in soil, I understand why she says that and why taking care of our soil is so important. Another valuable
Congratulations to
all of
our 2024 scholarship recipients!
experience has been learning how to propagate plants. Not all plants grow using the same propagation methods, which was something I hadn’t really considered before. Currently I am in the work-study program, working in our greenhouses and nursery. I find this experience valuable because it will help me better understand how to work in a nursery and greenhouse when I begin my career in the industry.
NCNLA: What have been your favorite college classes so far, and why?
Mortensen: My favorite college courses so far have been Soil Science and Plant Materials. The amount of life in just a few specks of soil is amazing to me. Learning how all the living organisms work in symbiosis to help plants grow was mind-blowing. I knew healthy soil was important, but Soil Science explained why it’s important. Plant Materials, my second-favorite course, taught me how to identify plants based on leaf shape, plant habit and other characteristics, ultimately helping me understand how to best care for each plant.
NCNLA: What are your plans after graduation?
Mortensen: After I graduate, my goal is to work with the Extension Department and hopefully work within communities at a community garden, or at a teaching greenhouse or nursery at a botanical garden. I also want to transfer to a university to earn my Bachelor of Science degree in agricultural education on the professional side. With everything I’m learning at Fayetteville Tech, along with support from organizations like NCNLA, I believe I can achieve these goals and make a meaningful contribution to my community.
Lane Powell was awarded an NCNLA Scholarship of $1,000. He is currently a student at Guilford Technical Community College, pursuing an associate’s degree in turfgrass management.
NCNLA: How did you first become interested in the nursery and landscape industry?
Powell: I first became interested in the landscape industry when I was about 5 years old while mowing my yard. Since then I have always loved being outside and making lawns look beautiful.
NCNLA: What have been your most valuable experiences, in school or through other industry exposure, and why?
Powell: My most valuable experiences in school involve spending time with friends and working on equipment when needed. I cherish these moments because you never know when you will have the chance to enjoy such good times again.
NCNLA: What have been your favorite college classes so far, and why?
Powell: My favorite classes are those related to turfgrass management because they teach essential skills for becoming a good landscaper. I have taken a horticulture class as well, and I really enjoyed learning about different plants.
NCNLA: What are your plans after graduation?
Powell: My future plans include getting a job immediately after school, so I can start my own business and be successful. I would love to work on a golf course, or possibly at a ballpark or similar venue.
Cameron Woodard was awarded an NCNLA Scholarship of $1,000. He is currently a student at the University of Mount Olive, pursuing a Bachelor of Science degree in agricultural education.
NCNLA: How did you first become interested in the nursery and landscape industry?
Woodard: When I first started high school, I developed a passion for this industry through my agricultural teacher, Mr. Capps. He inspired me to learn more about this field and encouraged me to use my skills to teach others in the classroom, just as he has done for many years.
NCNLA: What have been your most valuable experiences, in school or through other industry exposure, and why?
Woodard: My most valuable experience in this industry has been working with my college professors, Dr. Davis, Dr. Bradley and Dr. Tilley. Each of them has dedicated time to providing me with hands-on experience through the labs I have taken at the University of Mount Olive.
NCNLA: What have been your favorite college classes so far, and why?
Woodard: My favorite college class so far has been my horticulture class with Dr. Bradley. In that class I learned about various propagation techniques and had the opportunity to apply them by growing my own plants, which I now keep at home. That experience has inspired me to share similar knowledge with my future students, so they can learn about plant propagation as well.
NCNLA: What are your plans after graduation?
Woodard: After graduation I plan to become a high school teacher. In that role I can help inspire incoming students to pursue careers in agriculture, educate them about the industry and provide them with real experiences they can carry into the future.
currently a student at North Carolina State University, pursuing an associate’s degree in turfgrass management, as well as ornamentals and landscape technology.
NCNLA: How did you first become interested in the nursery and landscape industry?
Black: I first became interested in the landscape industry at age 12, when my dad put me on a zero-turn mower and allowed me to come to work with him. During that summer, I fell in love with the landscape industry and have worked with him ever since.
NCNLA: What have been your most valuable experiences, in school or through other industry exposure, and why?
Black: A highly valuable experience for me has been serving as part of the HortPack, NC State’s horticulture competition team, and competing in National Collegiate Landscape Competitions at Mississippi State University and Brigham Young University. Those experiences taught me about the value this industry holds and introduced me to different
industry professionals, as well as other landscapers my age.
NCNLA: What have been your favorite college classes so far, and why?
Black: One of my favorite college classes has been Landscape Construction, taught by Jodi Songer Driedger. As part of that class we worked on a large offcampus landscape project that involved the installation of plants, hardscapes and irrigation. I also enjoyed my plant identification class in freshman year, during which I was introduced to several plants I had never seen before. I will be able to apply my knowledge of these plants and their characteristics as I move into the next stage of my life.
NCNLA:: What are your plans after graduation?
Black: After I graduate, I plan to take over my dad’s landscape business and bring it to the next level. My dad has worked hard his entire life, so I want to make him proud and show my appreciation for his having instilled a strong work ethic in me.
Grayson Black was awarded the Cagle Memorial Scholarship of $2,000. He is
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STUDENT SPOTLIGHT »
Joshua Wisniewski
Nursery & Landscape Notes
is introducing you to the next generation of green industry professionals by featuring current and recent college students with plans to pursue careers in the field.
Student Profile
Name: Joshua Wisniewski
Hometown: Elizabeth City, NC
College: University of Mount Olive
Graduation date: December 2014
Major/area of study: Agribusiness
Horticulture-related places you have worked/interned:
• Jericho Farms
• Bennett’s Creek Nursery
• Coastal Landscapes & Nursery
How did you discover horticulture?
I discovered horticulture in high school through vocational-technical courses and my school’s Future Farmers of America (FFA) chapter. I participated in many FFA and National Junior Horticulture Association competitions during high school and college.
What were your most valuable experiences, either in school or from other exposure to the industry, and why?
In terms of career development, participating in the NCNLA Green & Growin’ show was probably the most impactful experience. It allowed me to get in front of nursery owners and managers and get to know them on a first-name basis, which made for an effortless transition from college into employment.
What
were your favorite college classes, and why?
My favorite college class was our plant identification course, which prepared us for the Certified Plant Professional test. The whole semester consisted of going to different JoCo nurseries to study live plant material — which, again, put me on a first-name basis with
many nursery owners/employees and allowed me to see many different nursery setups.
What are your plans after graduation?
After graduation I worked at Bennett’s Creek Nursery, a wholesale grower in Eastern Virginia. I managed their landscape distribution center in Virginia Beach and then moved into being a grower/area manager at their main growing farm in Smithfield, VA. I am currently working for a large landscape design and install company in Virginia Beach called Coastal Landscapes & Nursery, which also has a 20-acre retail/wholesale nursery that specializes in growing large, landscape-ready trees and shrubs.
What advice would you give to a student interested in the field?
Participate in as many extracurricular activities as you can. Go to the different shows and events put on by local associations. Help with setup and breakdowns at events,
stay for socials and afterparties, and meet as many people as you can. Always treat those events as job interviews — you never know who your future employers or colleagues might be, and the impression you leave on people can have a big impact on your future in so many ways.
What is your favorite plant, and why?
From an agronomy standpoint, it would have to be a grain (corn or wheat), for the obvious reason that grains feed the world. From a business standpoint, I would probably have to go with ‘Chindo’ viburnum — it’s an easy plant to grow, grows very quickly and is a wonderful screening plant. It’s a high-volume, high-profit plant for us, alone accounting for more than 10% of our sales, which is quite impressive for a single item. From a hobbyist/houseplant standpoint, I love my black raven ZZ plant, just because it’s a cool, unique plant and is relatively easy to grow.
North Carolina Collegiate Corner
Growth Continues at ACC
Horticulture Technology Program Thrives
By Caleb Fox, Lead Horticulture Instructor
During the fall 2024 semester, Alamance Community College (ACC) celebrated its most significant enrollment growth in a decade, with student numbers increasing by an impressive 13.7% compared to the previous year. A key contributor to this growth is the record number of high school students participating in the free Career College Promise program. These students earn college credits while working toward their high school diplomas, highlighting the strong interest in higher education within our community.
ACC’s success can be attributed to the dedicated efforts of our faculty and staff, whose commitment to student achievement and the provision of accessible, highquality education have made a lasting impact, attracting
diverse groups of students who are passionate to further their education.
In alignment with ACC’s overall growth, the Horticulture Technology program has also seen positive developments. This fall, enrollment in the program rose by 4.6% over last year, reflecting the dedication and hard work of our faculty and staff, as well as the strength of the program’s curriculum.
Over the past year, the Horticulture Technology program has welcomed two new key members to the team. Cody Byrd, a recent program alumnus who joined us in October 2023 as the horticulture lab manager, brings a unique skill set that enhances both the program and the student experience. He oversees our extensive horticulture facilities, including three greenhouses, our outdoor lab spaces, a landscape area, and our 47-acre educational farm, while also supervising our student workers.
Catherine Moore, who became part of our faculty in August after initially joining us as an adjunct instructor in January, has a decade of experience as a high school agriculture educator at Fuquay-Varina High School. She teaches a diverse range of subjects, including plant propagation, plant and soil science, and pest management, further enriching our program.
We are excited about the growth and changes within the ACC Horticulture Technology program and look forward to continuing our commitment to student success. If you have questions about the program or curriculum, please contact Caleb Fox, lead horticulture instructor, at caleb.fox@alamancecc.edu or 336-506-4192.
Cody Byrd
2025 Green & Growin’ Conference: What’s in It for Educators and Students? North Carolina School Update
As educators in the green industry, we’re always looking for ways to enhance our knowledge, provide valuable experiences for our students and stay on top of industry trends. Thankfully, Green & Growin’ 25 is the perfect place to achieve all of those goals. With a wide range of educational sessions, networking opportunities, and exclusive programs for both educators and students, Green & Growin’ 25 offers something for everyone. Here’s why attending this year’s event is a must for you and your students.
The Green & Growin’ educational conference offers a variety of breakout sessions covering current trends and issues in the green industry. In addition to keeping you updated on industry standards, needs and perspectives, these sessions will also offer continuing education unit (CEU) credits for your commercial pesticide and contractor licenses. If you’re unsure about your current CEU status, you will be able to check it easily at the North Carolina Department of Agriculture Pesticide Division booth.
In addition to expanding your knowledge, the conference provides numerous opportunities to help you grow your professional network. Breaks and meals, for instance, are great occasions to reconnect with old friends and establish new relationships with others in the industry.
New This Year
Are You a Certified Plant Professional?
The Certified Plant Professional (CPP) program is a significant opportunity for educators — an industry-recognized credential for master craftsmen. If you haven’t earned your CPP credential yet, you can both attend a CPP preparation program and take the CPP exam at the conference. And if you’re already certified, this is a great time to work on recertifying. CPP certification not only acknowledges your expertise in the industry, but also equips you to train your high school students to obtain the Future
By Dr. Jason Davis, Assistant Dean, University of Mount
Plant Professional credential. In addition, CPP-certified attendees are invited to an exclusive annual breakfast before the Green & Growin’ Marketplace opens.
Are You an Educator or Student?
The Green & Growin’ Marketplace will be free to students and advisors on Friday, January 17, and even includes a meal at no charge. Focused entirely on the green industry, this unique expo showcases everything from bulbs and containers to equipment and hardscape supplies. For students who have a genuine interest in the green industry, the Marketplace is an invaluable opportunity to explore internships, connect with potential future employers, attend educational workshops, learn about entrepreneurship and explore their own potential in the industry.
Green & Growin’ 25 is more than just a professional development event — it’s an investment in yourself and your program. Take advantage of this incredible opportunity and encourage your students to participate, too, and learn more about the green industry!
Green & Growin’ 24 student volunteers from University of Mount Olive and Pitt Community College
Olive
JC Raulston Arboretum Hosts Green Collar Career Day for High School Students North Carolina School Update
A group effort between the JC Raulston Arboretum (JCRA) and North Carolina State University’s Horticultural Science and Agricultural Institute recently brought together area high school students to provide them with access to different aspects of the horticultural world and green industry.
JCRA hosted the event, which also offered tours of the arboretum, and invited participation from numerous industry companies, including SiteOne, Terra Green, Currin Outdoor Living, Bland Landscaping, Myatt Landscaping and Construction, Bartlett Tree Experts, Plantworks Nursery, Ruppert Landscapes, NC State’s Plant Science Initiative, and the Cooperative Extension’s Therapeutic Horticulture and Apple programs.
Representatives from the NC State College of Agriculture and Life Sciences
By Issac Lewis, Undergraduate Program Specialist, North Carolina State University Department of Horticultural Science
(CALS) Agricultural Institute were in attendance as well, sharing information with prospective students about its academic programs, which offer an associate’s degree in multiple majors and concentrations.
The NC State Department of Horticultural Science was also there to represent its own program, which boasts four concentrations that can serve a passion in almost any area pertaining to plants and food, as well as a minor for students who might wish to pursue a different major but still have a zeal for horticulture. The Horticultural Science program also offers an associate’s degree with concentrations in ornamentals and landscape technology or small-scale farming.
The department’s director of undergraduate programs, Jodi Songer Driedger, loves being able to host and participate in events like the Green Collar Career Day to spread the word about the NC State Horticulture Department. Driedger, never fails to take an opportunity to serve as an energetic bridge between students and industry representatives.
“At events like this, Jodi never slows down,” says Issac Lewis, horticultural science undergraduate program specialist, of Driedger. “She excels at understanding the need to make real and lasting connections — not only to serve students and companies, but also to support the horticulture industry at large.”
Students hoping to explore a degree in horticulture are encouraged to participate in the CALS Spend-aDay at State Program, which allows high school students to learn more about CALS and NC State in general.
More importantly, students can spend time in the Horticultural Science Department talking to faculty, staff and students, as well as touring the program’s greenhouses.
Organizers hope to host a Green Collar Career Day event again in 2025. Teachers and parents who might be interested in having their students attend should keep an eye on the JC Raulston events calendar for details and information about additional opportunities.
Gifting Like You Mean It
Make The Right Type Of Connection With Your Clients
Another landscape company owner mentions to you that he just sent one of his good customers a fairly pricey bottle of 21-year-old Glenfiddich single malt whiskey.
Do you think he’s making a good business move? Or wasting his money?
On one level, sending gifts to your customers might seem illogical, since there’s no obvious return on your investment. After all, they’re already using your products or services.
In reality, though, people do enjoy being appreciated, and your customers are no different. And the happier your customers are, the more successful your business likely will be.
Still, gift-giving can be tricky, and there are some important points to consider when gifting to clients.
Providing Relational Value
The value you provide to your cus tomers has two elements: transactional and relational.
• Transactional value means trading one thing for another. For instance, your customer gives you money, and you provide them with landscape management, snow removal, a backyard drainage solution, a new patio or another service.
Rafael Mael, Maelstrom Marketing
You wait for a bit, give them the information they ask for, pay the fees and receive your updated license. Transactional value? Check.
But how about the relational value in that exchange? If it’s a typical license-renewal experience, the relational value is probably low — maybe very low. For instance, perhaps the DMV employees didn’t go out of their way to make you feel like a valued customer. If this were a competitive business situation in which customers had alternatives, the DMV might not retain many customers.
Relational Value and Client Gifting
When it comes to your own customers, both commercial and residential, make sure you’re providing both types of value — transactional and relational. Sure, you should always be looking for ways to improve your company’s transactional value in the form of well-trained employees, streamlined processes, attentive customer service and so on. But as a business owner, you should also focus on building relationships with your customers that go beyond simple transactions.
That’s where gift-giving comes in.
• Relational value means building a connection with your customer, which is deeper and more meaningful than any transaction.
Remember that providing the transactional value is the bare minimum — if you don’t deliver a good outcome with good customer service, the customer won’t be happy. If you think that most of your customer relationships are mostly transactional, you would probably be wrong, as there is much more to each client interaction than meets the eye.
Imagine for a moment that you need to visit the Department of Motor Vehicles (DMV) to renew your driver’s license.
You can and should thank your clients for their business. But after a while, “thank you for doing business with us” can become trite and meaningless. Gifting to your clients shows that you see them as vital parts of your business and demonstrates a level of appreciation that can help make them more loyal, more forgiving of any mistakes and more likely to refer new business to you.
A gift should create an emotional connection between you and your customer and show that you are willing to invest time, effort and money into the relationship. And if you can tailor gifts to a customer’s specific likes, even better!
Gifting Dos and Don’ts
Not all gifts are created equal. Here are some important things to keep in mind.
DON’T be boring and predictable. What you give matters — a lot. How many pens or mugs have you gotten from companies? Did they make you feel warm and fuzzy? Boring gifts are expected, unexciting and forgettable. Instead, pick a thoughtful gift and send it when feelings are warm: perhaps at the end of a season, or right after you’ve completed a project for the customer.
DO make it personal. Think about what your customers would want, not about what you would want. Are they sports fans? Think about sports gear or game tickets. If they’re into outdoor living, consider giving plants. One of my landscaping clients, for instance, would send a gift box with scented candles upon completing a project.
DO include a thank-you note. The note is as important as the gift and should be personal. If possible, hand-write a card. At a minimum, have it signed by the people your customer interacts with.
DON’T give cash. Money is not a gift — it’s a kickback. Gift cards feel like cash, so stay away from giving them as well.
DON’T be overly extravagant. While generosity is key to gift-giving, presenting the recipient with anything too excessive is tacky and can backfire by making your customer feel uncomfortable. At the same time, however …
DON’T be too pragmatic. Yes, groceries are useful, but they don’t necessarily help build the emotional connection you’re aiming for. A good gift is a “small splurge,” something recipients probably wouldn’t buy for themselves. That doesn’t mean you have to spend a fortune, however — a small splurge just means upgrading the item beyond “normal.” For example, if you want to get a client a coffee gift, make it nice by upgrading the contents. If a typical bag of ground coffee runs $8, a small splurge might be gifting a $16 bag of gourmet coffee.
DO budget time for planning. It’s worth spending the time to find and source the perfect gifts for your customers. You might need several choices for different types of customers: (e.g., commercial accounts, residential landscaping customers and special projects). In general, try to think of gift-giving as a short-term investment of your time that can pay off big dividends in the long run.
Rafael Mael is a business consultant and coach who directs business owners to boost sales and improve productivity. His experience includes landscape/hardscape, turf care, deck/patio and outdoor living. He is an accomplished professional speaker who will be presenting at Green & Growin’ 25. Find out more at www.getmaelstrom.com.
Anew invasive plant disease that can negatively impact native forests is inching closer to North Carolina. Beech leaf disease (BLD), caused by the foliar nematode Litylenchus crenatae ssp. mcannii, first discovered in Ohio in 2012, has now been identified in 15 U.S. states and in Canada (Figure 1). Alarmingly, BLD was reported as close as Northern Virginia in 2022. Beech leaf disease can kill beech trees of all ages, and evidence suggests that younger trees succumb to the disease more quickly. Prior to BLD, no foliar nematode had ever been known to cause a forest disease that results in mortality (Carta et al. 2020).
American beech (Fagus grandifolia) is native to eastern North America, with a geographic range that extends to Nova Scotia, southern Quebec and Ontario to the north; Wisconsin, Missouri and eastern Texas to the west; and northern Florida to the south. In native forests, BLD has been found primarily on American beech (Fagus grandifolia) but also has been reported on European beech (F. sylvatica) and Oriental beech (F. orientalis) in nurseries.
When infected with the disease, mature forest trees exhibit thinned crowns and branch dieback. Upon closer inspection, diseased leaves appear as dark green, with
Figure 1. Current distribution of beech leaf disease as documented by the U.S. Forest Service Northern Research Station (https://research.fs.usda.gov/nrs/products/dataandtools/interactivemaps/alien-forest-pest-explorer).
Steve Troxler, Commissioner
interveinal foliar banding patterns on the lower canopy (Figure 2). Other symptoms include cupping, curling and distortion of foliage (Figure 3). Later symptoms include solidly darkened leaves that are shrunken and crinkled, as well as premature leaf shedding (Figure 4). Symptoms appear to progress through the buds, as affected buds are eventually aborted and no new leaves are produced.
Studies are being conducted to understand how BLD spreads in the natural environment. Since birds and insects are known to be primary BLD vectors, management aimed at limiting disease spread is not feasible. General tree stress issues, such as drought, compacted soils, injury, fungal cankers and insect pests all contribute to the accelerated decline of BLDinfected trees.
If you notice symptoms on beech trees in North Carolina landscapes, forests or nurseries, please contact Dr. HT Tseng, plant pathologist with the North Carolina Department of Agriculture & Consumer Services, at HT.Tseng@ncagr.gov.
Carta L.K., Handoo Z.A., Li S., et al. 2020. Beech leaf disease symptoms caused by newly recognized nematode subspecies Litylenchus crenatae mccannii (Anguinata) described from Fagus grandifolia in North America. Forest Pathology, 50: e12580. Cowles, R., Faubert, H., and Marra R. 2023. BLD: Management options. The Connecticut Agricultural Experiment Station Publications.
Figure 2. Symptom of beech leaf disease: interveinal banding pattern on lower canopy foliage.
Photo credit: Matthew Borden, Bartlett Tree Experts, Bugwood.org
Figure 3. Symptom of beech leaf disease: curling and distortion of foliage.
Photo credit: Matthew Borden, Bartlett Tree Experts, Bugwood.org
Figure 4. Symptom of beech leaf disease: discolored leaves that are shrunken and crinkled Photo credit: Matthew Borden, Bartlett Tree Experts, Bugwood.org
The Future of Hemlocks
Dr. Thomas G. Ranney, JC Raulston Distinguished Professor, Department of Horticultural Science, North Carolina State University
Stumbling upon mature Eastern hemlocks (Tsuga canadensis) in the wilds of Western North Carolina can be a profound experience. Often nestled in deep coves along pristine streams and among massive boulders, these venerable trees evoke a sense of grandeur, grace and reverence. In landscapes, hemlocks can be shapeshifters, appearing as towering specimens, hedges, screens and unique dwarf cultivars. At one end of the spectrum, the U.S. national champion Eastern hemlock, located in Highlands, NC, exceeds 175 feet in height. At the other extreme, T canadensis ‘Sargentii’ is considered by many to be the “GOAT” of dwarf conifers, forming a “vernal fountain of perpetual joy” (Jenkins, 1946 — see Del Tredici, 2020, for a fascinating history of this cultivar).
Despite their magnificence, all is not well with our hemlocks. A pest known as hemlock woolly adelgid (HWA), Adelges tsugae, was first reported in the eastern U.S. in 1951 and eventually made its way to North Carolina. Although nearly microscopic, HWA is largely responsible for the precipitous decline of Eastern hemlocks.
Considerable work has been done on understanding the biology of HWA, as well as host plant resistance and chemical and biological controls (Frank et al., 2019; Jackson, 2021). Dr. Steve Frank (professor, entomology and plant pathology, NC State) and Ben Smith (research scholar, NC State) continue to do research on chemical control of HWA and another pest, elongate hemlock scale, and to look for sources of resistance within Eastern hemlocks and other interspecific hybrids. The Hemlock Restoration Initiative, a WNC Communities program sponsored by the North Carolina Department of Agriculture & Consumer Services and the U.S. Department of Agriculture (USDA) Forest Service Forest Health Protection Program, is helping to coordinate numerous efforts to conserve our native hemlocks, serving as a great source of information (https:// savehemlocksnc.org/). The U.S. National Arboretum has recently released two hybrids of Chinese hemlock (T. chinensis) × Carolina hemlock (T. caroliniana) (Bentz et al., 2023). ‘Traveler’ (USPP 32,784) has pendulous branches and a pyramidal habit, reaching 30 feet high and 18 feet wide in 15 years. ‘Crossroad’ (not patented) also has a pyramidal habit, with ascending branches reaching 36 feet high and 19 feet wide in 17 years. Both are resistant to HWA. For information on the availability of licenses or cuttings, contact Dr. Margaret Pooler (research leader, U.S. National Arboretum, Margaret.Pooler@usda.gov).
As HWA became more of a problem in Western North Carolina, Dr. Anthony LeBude (associate professor and nursery extension specialist, NC State) and I set out to collect and evaluate different clones and species of hemlocks that might have resistance to HWA, as well as suitable forms for landscape plantings. With the cooperation of many individuals and public gardens (see acknowledgments, below), in a replicated experiment in 2008 we propagated and planted 40 selections, including Carolina hemlock, Eastern hemlock, Himalayan hemlock (T. dumosa), Japanese hemlock (T. sieboldii), Chinese hemlock and Northern Japanese hemlock (T. diversifolia). We have collaborated with colleagues at the University of Tennessee to study plant/pest interactions and document variation in host plant resistance among these species (Dove et al., 2020; LeBude and Ranney, 2009; Rogers et al., 2018). We found both Chinese and Himalayan hemlocks were highly resistant to HWA (Leppanen, et al., 2019). After 16 years of evaluation, we have selected and named two clones that were chosen for desirable forms, resistance to HWA and good rootability from cuttings.
New introductions of HWA-resistant hemlocks
Tsuga chinensis ‘Ernest H. Wilson’ Chinese hemlock is native to central and western China. These trees are typically found in mixed mesic forests at elevations from 2,000-10,000 feet and can exceed 100 feet in height. The history behind this cultivar is rather fascinating. In fall 2023, John Nix (research specialist, NC State) and I surveyed all the trees in our then15-year-old hemlock plot and flagged what we thought were the most desirable forms with good horticultural characteristics. 94-096*R consistently looked great in all the replicates and was highly resistant to HWA. With expert detective
help from Dr. Michael Dosmann (keeper of the living collections, Arnold Arboretum), Lisa Person (head of the library and archives, Arnold Arboretum), Pamela Anne Morris Olshefski (plant records and living collections manager, Morris Arboretum), and Tony Aiello (associate director of collections, Longwood Gardens), we were able to trace back the origin of this tree. We received cuttings of this clone from the Morris Arboretum in about 2006. Their records indicated that it was a cutting from 1948-883*A, also at the Morris. Records there further documented that 1948-883* was a “Plant rec’d from Mr. Charles Jenkins, Germantown, PA, 9/1948. Original scion from W.H. Judd of the Arnold Arboretum,
grafted by Edward Sauerbrey of Towson Nurseries, 2/32.” Charles F. Jenkins had a particular fondness for hemlocks (Jenkins, 1946), to the extent that he founded The Hemlock Arboretum at Far Country, in the Germantown (now Mt. Airy) neighborhood of Philadelphia and published The Hemlock Arboretum Bulletin. Digging back through old issues, Pam found a report from Charles (The Hemlock Arboretum Bulletin No. 1, July 1, 1932) in which he reported “… through the courtesy of the Arnold Arboretum specimens of Tsuga chinensis are being grown for me from scions supplied by them.” In Bulletin No. 2, Jan. 2, 1933, he states his Tsuga chinensis was “From the specimen in the Arnold Arboretum. Planted August, 1932.” Going back to distribution records from the Arnold Arboretum, it is documented that W.H. Judd, who was the propagator at the Arnold Arboretum from 1916-1946, provided scions of AA# 17569 to Towson Nurseries. So where did AA# 17569 come from? It turns out that one seedling was grown from seeds collected by none other than the famous E.H. Wilson (Fig. 1) on Sept. 15, 1910, from the Hubei Province, Fang Xian, 7,500-9,800 feet elevation, with the Wilson collection number of 4453. It’s pretty amazing that this plant has garnered attention, including repeated selection and propagation, by a series of notable horticulturalists/institutions, starting with E.H. Wilson, over a period of 114 years.
Tsuga chinensis ‘Ernest H. Wilson’ has dense branching and a broad pyramidal habit with ascending branches (Fig. 2). Mature trees were 17-18 feet tall and 11 feet wide after 16 years. Needles vary from 1/4-3/4 inches in length and
Figure 1. Ernest Henry Wilson, 1920, provided by the Arnold Arboretum. Photographer unknown.
1/16-2/16 inches in width. The upper, adaxial needle surface is olive green (RHS 137B) and somewhat glossy. The abaxial surface generally lacks visible, white stomatal bands, or they are very faint. Cones are typically 5/8 inches long and 7/16 inches wide. This cultivar has demonstrated a high level of resistance to HWA compared to Eastern hemlock, and is hardy from USDA Zone 6a (maybe colder) to USDA Zone 8 (maybe warmer). Hardwood cuttings treated with 7,500 ppm liquid auxin (33% KNAA and 66% KIBA) for 5 seconds rooted 85-100% over different years. This cultivar is named in honor of Ernest H. Wilson to recognize his vast contributions to horticulture, as well as his role and the role of public institutions in collecting, sharing and conserving plants throughout the globe.
Tsuga aff. dumosa (yunnanensis)
‘Clifford R. Parks’ Himalayan hemlock has a native range spanning India, northern Burma (now Myanmar), Vietnam, Tibet and China. Mature trees can exceed 120 feet in height with a cedar-like habit. Plants from some provenances can be tender. Often found in association with rhododendron and fir species above 5,000 feet in elevation.
Tsuga aff. dumosa ‘Clifford R. Parks’ has dense branching and a broad pyramidal habit with ascending branches (Fig. 3).
Mature trees were 22-23 feet tall and 15 feet wide after 16 years. Needles vary from 1/4-3/4 inches in length and 1/16-2/16 inches in width. The upper, adaxial needle surface is emerald green (RHS 139B) and glossy, while the abaxial surface has two, sometimes faint, white stomatal bands. No cones have been observed. This tree was originally received from Dr. Clifford Parks, who was a professor of botany at the University of North Carolina at Chapel Hill. The exact origin of this tree is unknown. We originally received this tree as Tsuga yunnanesis, which is no longer an accepted specific epithet but suggests it may be of Chinese origin. Since we have not seen cones on our trees, we have been unable to definitively confirm the species designation of this tree and are currently including the “aff.” designation to indicate its affinity to T. dumosa. This cultivar is highly resistant to HWA compared to Eastern hemlock and is hardy from USDA Zone 6b (maybe
colder) to USDA Zone 8 (maybe warmer). Hardwood cuttings treated with 7,500 ppm liquid auxin (33% KNAA and 66% KIBA) for 5 seconds rooted 75-100% over different years. This cultivar is named in honor of Dr. Clifford R. Parks (Fig. 4) to recognize his contributions as an educator, scientist, plantsman, co-founder of Camellia Forest Nursery, and plant breeder who was generous in sharing plants, including this one.
Availability
Stock plants of both cultivars are available from the NC State Department of Horticultural Science at the Mountain Horticultural Crops Research and Extension Center in Mills River, NC. Contact Tom Ranney, tom_ranney@ncsu.edu, if interested.
So, what is the future of hemlocks in North Carolina? We know we have effective chemical controls for HWA
that can be used to protect important native hemlocks (NCACM, 2024) in both natural areas and managed landscapes. There are some indications that biological controls may be having an impact, and the Hemlock Restoration Initiative, the North Carolina Forest Service and others continue to release and study the effectiveness of these predators. The hope is that predators will eventually keep the HWA in check and be a long-term solution (savehemlocksnc.org). The search is also on for sources of resistance in native species. In the meantime, we do want to chemically protect selected native trees to maintain broad genetic diversity going forward. We are also excited to share these newly named cultivars of two Asian hemlock species, Tsuga chinensis ‘Ernest H. Wilson’ and Tsuga aff. dumosa ‘Clifford R. Parks’, which are well adapted to North Carolina, are resistant to HWA, and have desirable habits and production traits.
Figure 2. Tsuga chinensis ‘Ernest H. Wilson’ growing at the Morris Arboretum, Philadelphia, PA, 2024. Photo taken by Pamela Anne Morris Olshefski.
References
Bentz, S., F. Gouker, R. Olsen, and M. Pooler. 2023. Tsuga ‘Traveler’ and ‘Crossroad’ — The first aldegid-resistant interspecific hemlock hybrids. HortScience 53(3):289-290.
Del Tredici, P. 2020. Closing the book on Sargent’s weeping hemlock. Arnoldia 72(2). https://arboretum.harvard.edu/ stories/closing-the-book-on-sargentsweeping-hemlock/.
Dove, N.C., T.J. Rogers, C. Leppanen, D. Simberloff, J.A. Fordyce, V.A. Brown, A. LeBude, T.G. Ranney and M.A. Cregger. 2020. Microbiome variation across two hemlock species with hemlock wooly adelgid infestation. Front. Microbiol. 11:1528. https://doi.org/ 10.3389/fmicb.2020.01528.
Frank, S., J. Baker, S. Bambara, and R. Baldwin. 2019. Hemlock woolly adelgid. NC State Entomology Insect Notes.
Jenkins, C.F. 1946. Hemlock — The queen of conifers. Arnoldia 6:49-60. https://www.biodiversitylibrary. org/item/217551#page/59/mode/1up.
LeBude, A.V. and T.G. Ranney. 2009. Evaluating landscape adaptability of hemlock species (Tsuga spp.) in Western North Carolina. Confer Quarterly 26(2):28-30.
Leppanen, C., J.A. Fordyce, A.V. LeBude, T.G. Ranney, and D. Simberloff. 2019. Variable colonization by the hemlock woolly adelgid suggests infestation is associated with hemlock host species. Biol. Invasions. 21:28912906. https://link.springer.com/article/ 10.1007/s10530-019-02020-x.
North Carolina Agricultural Chemicals Manual. 2004. https://content.ces.ncsu. edu/north-carolina-agriculturalchemicals-manual.
Rogers, T. J., C. Leppanen, V. Brown, J. A. Fordyce, A. LeBude, T. Ranney, D. Simberloff, and M. A. Cregger. 2018. Exploring variation in phyllosphere microbial communities across four hemlock species. Ecosphere 9(12): e02524. https://doi.org/10.1002/ ecs2.2524.
Acknowledgments
Thanks to the following organizations for providing plant material for this study: Lorax Farms, Warrington, PA; The Holden Arboretum, Kirtland, OH; Camellia Forest Nursery, Chapel Hill, NC; JC Raulston Arboretum, Raleigh, NC; Morton Arboretum, Lisle, IL; Yew Dell Gardens, Crestwood, KY; Chicago Botanical Garden, Chicago, IL; U.S. National Arboretum, Washington, DC; Longwood Gardens, Kennett Square, PA; The Morris Arboretum, Philadelphia, PA; and the Washington Park Arboretum, Seattle, WA.
Thanks also to our team, including Dr. Anthony LeBude, Nathan Lynch, Tom Eaker, Andra Nus, Irene Palmer, John Nix, and the staff at the Mountain Horticultural Crops Research and Extension Center, for their help and support in acquiring, growing and maintaining these plants.
Figure 4. Dr. Clifford R. Parks. Photo provided by the North Carolina Botanical Garden.
Figure 3. Tsuga aff. dumosa ‘Clifford R. Parks’ growing at the Mountain Horticultural Crops Research and Extension Center, Mills River, NC, 2024. Photo taken by Thomas G. Ranney.
Education: January 13-15 at the Sheraton Greensboro at Four Seasons
Marketplace: January 16-17 at the Greensboro Coliseum Special Events Center
Buckle up for Green & Growin’ 25! Thousands of horticulture and landscape pros are coming together for the ultimate green industry event in the Southeast. Dive into an education program that is packed with continuing education units (CEUs) and designed to keep you on the cutting edge of new developments. Wander through the bustling trade show marketplace, which will be overflowing with the best products and services from every corner of the industry. And let’s not forget the connections! Get ready to meet industry leaders, spark new ideas and build relationships that will elevate your business. Whether you’re here to learn, grow or make connections that last, Green & Growin’ 25 is the place where inspiration meets opportunity, creating an experience you won’t forget!
The Green & Growin’ 25 Education Conference, January 13-15, offers a dynamic lineup of specialized workshops, certification courses and general education sessions. This year’s program is designed to deliver abundant CEU opportunities, empowering green industry professionals to deepen their expertise and earn credits toward maintaining licenses and certifications. All sessions will be hosted at the Sheraton Greensboro at Four Seasons.
And get ready for an incredible experience at the Green & Growin’ 25 Marketplace, January 16-17! This is your exclusive opportunity to explore diverse products and plant materials from hundreds of industry-leading producers and suppliers, engage in insightful discussions with peers, and secure orders for the upcoming year. With more than 325 exhibitors, Green & Growin’ has earned its spot as one of the most anticipated events in the green
Keynote Speakers
Green & Growin’ 25 keynote speakers will present from 12:00-12:50 PM. Lunch will be provided on a first-come, firstserved basis beginning at 11:30 AM.
New for 2025! Reserve your lunch table to ensure your entire team can sit together during the Tuesday and/or Wednesday keynote. Please call 919-816-9119 for more information.
Tuesday:
Lessons from the Garden: Sharing 5 Key Insights Learned from 100 Years of Landscaping
Bill Arman and Ed Laflamme, The Harvest Group
industry. Join us at the Greensboro Coliseum Special Events Center and see why this Marketplace is a can’t-miss event!
North Carolina’s green industry thrives on a powerful sense of community and collaboration, bringing together everyone from small, family-run operations to large-scale businesses. Green & Growin’ is the perfect platform for celebrating this spirit, offering opportunities throughout the week to connect and cultivate meaningful relationships with fellow industry professionals. Be sure not to miss the show’s signature event, the President’s Reception, on Thursday, January 16, at 8:00 PM. Hosted by Dana Massey, NCNLA’s 2025 president, this event invites all Education and Marketplace attendees to join in an evening of sweet treats, a cash bar, and the highly anticipated third annual cornhole tournament. Make sure it’s on your calendar — it’s going to be a night to remember!
Competing in the Current and Projected Green Industry Economic Landscape
Dr. Charlie Hall, Texas A&M University
Education & Marketplace
Our generous sponsors make it possible for us to provide you with complimentary food and beverage, so you can spend more time meeting new people, sharing ideas, and having fun! (Available daily, while supplies last.)
coffee • lunch afternoon snacks amenities
SCHEDULE AT A Glance
EDUCATION: January 13-15, 2025
Sheraton Greensboro at Four Seasons
Monday, January 13
8:30 AM-5:00 PM Specialty Workshops
Tuesday, January 14
7:30-8:30 AM Check-in & Coffee
8:30 AM-3:50 PM Education Sessions
11:30 AM-12:50 PM Lunch & Keynote Address: Bill Arman & Ed Laflamme
Wednesday, January 15
7:30-8:30 AM Check-in & Coffee
8:30 AM-3:50 PM Education Sessions
11:30 AM-12:50 PM Lunch & Keynote Address: Dr. Charlie Hall
Schedule is subject to change.
MONDAY, JANUARY 13, 2025
8:30 AM - 5:00 PM CPP Review Danny Lauderdale, Cyndi Lauderdale, Colby Griffin, Matt Jones, NCSU
8:30 AM - 5:00 PM NC Commercial Pesticide Applicator Training School Dr. Wayne Buhler, NCSU
8:30 AM - 5:00 PM Fundamentals of Landscape Design Graphics Richard Ludwig
8:30 - 11:30 AM
8:30 AM - 12:30 PM
1:00 - 4:00 PM
1:00 - 5:00 PM
MARKETPLACE: January 16-17, 2025
Greensboro Coliseum Special Events Center
Thursday, January 16
9:00 AM-5:00 PM Green & Growin’ Marketplace
Friday, January 17
9:00 AM-2:00 PM Green & Growin’ Marketplace
MEETINGS & EVENTS
Wednesday, January 15
7:30 - 8:15 AM Certified Plant Professional Breakfast, by invitation only. Email cpp@ncnla.com if you are a CPP and did not receive an invitation.
Sheraton
4:30 - 6:00 PM NC State University Horticulture Science Alumni & Friends Reception Sheraton
Thursday, January 16
7:30-9:00 AM NCNLA Membership Breakfast & Annual Meeting Coliseum
8:00 PM President’s Reception Sheraton — Victoria Ballroom
Friday, January 17
11:30 AM-12:30 PM Women in the Green Industry Meeting Coliseum
Education
TUESDAY, JANUARY 14, 2025
8:30 - 11:30 AM CPP Review
Danny Lauderdale, Cyndi Lauderdale, Colby Griffin, Matt Jones, NCSU
8:30 - 11:30 AM NC Commercial Pesticide Applicator Training School
Dr. Wayne Buhler, NCSU
Mastering Landscape Lighting and Irrigation: Techniques for Sustainable and Stunning Outdoor Spaces Lee Barnwell & JB Liefert, SiteOne
Chainsaw Training, Safety, and Maintenance Class Will Parker, Mark Harrison, Jamie Pettinato, David Sluder, STIHL
Hardscape Mastery: Techniques for Durable Patios and Retaining Walls Nick Pintauro, SiteOne
Landscaper School Will Parker, Mark Harrison, Jamie Pettinato, David Sluder, STIHL
NCNLA applies for continuing education units from various state and national entities. For CEU status updates, please visit www.greenandgrowin.com.
CEU Opportunities The NCNLA applies for continuing education credits from the following entities:
■ LCB Landscape Contractor License (NC) — Business CEU
● LA Landscape Architect License (NC)
● IC Irrigation Contractor License (NC) — Technical Irrigation CEU
■ ICB Irrigation Contractor License (NC) — Business CEU
● PA Pesticide Applicator License (NC)
● ISA International Society of Arboriculture — Certified Arborist
● NALP National Association of Landscape Professionals — Landscape Industry Certified
Please note that Marketplace attendees will not be able to earn Continuing Education Units (CEUs) by walking the trade show floor. In lieu of offering this credit, we will continue to seek credit approval for the sponsored demonstrations.
Education
TUESDAY, JANUARY 14, 2025
7:30-8:30 AM: Check-in & Coffee
EDUCATION TRACKS BUSINESS OPERATIONS
8:30 - 9:20 AM The Landscape Owner’s Ultimate Guide to Recruiting A-Players
Jack Jostes, Ramblin Jackson
9:30 - 10:20 AM Advancing the Industry Through Advocacy
Anna Scott Marsh, Michael Best Strategies LLC
10:30 - 11:20 AM Building Strong Relationships with Municipalities
Chad Meadows, CodeWright Planners
11:30 AM - 12:00 PM: Lunch, available on a first-come, first-served basis
12:00 - 12:50 PM: Keynote Presentation
LANDSCAPE OPERATIONS PESTS, WEEDS & DISEASES TREE CARE
Enhancing Landscapes with Year-Round Color: Plant Selection and Maintenance Strategies
Kelly Fortune, SiteOne
Effective Drainage Planning for Durable Hardscapes
Brad Stowe, Chandler Concrete
Edible Landscaping: Integrating Food Production into Urban Design
Trequan M. McGee, NC A&T University
Bill Arman & Ed Laflamme, The Harvest Group
Deep Dive into Rose Rosette Disease
Dr. Nar B. Ranabhat, University of Tennessee
Pest Management Update with the Buglady
Stop the Misleading 1-year Warranty on Landscape and Street Trees!
Dr. Wei Zhang, Zynnovation LLC
Suzanne Wainwright-Evans, The Bug Lady Leaderships Skills for Arborists
Green Industry Responsibility in Preventing New Plant Pest Introductions
Joy Goforth, NCDA&CS
Lessons from the Garden: Sharing 5 Key Insights learned from 100 years of Landscaping
Drawing on practical wisdom from a lifetime of tending both the literal and metaphorical gardens, this session offers fresh insights into leadership, teamwork, and innovation. Through this unique perspective, you’ll gain insights to cultivate success in all areas of life. Join Bill and Ed as they delve into 10 essential lessons that leaders and organizations can learn from the garden. Attendees will walk away with identifying if they are a manager or a leader, why culture counts, and how to adapt, change, innovate or get out of the way!
1:00 - 1:50 PM There are No Second Chances at First Impressions: Making the Most Out of Your Google Profile
Brandon Schmidt, Sterling Sky
2:00 - 2:50 PM From Classroom to Green Collar Careers
Dr. Lee Ivy & Jodi Songer Driedger, NCSU
3:00 - 3:50 PM It’s All About People! Finding, Attracting, On Boarding, Keeping & Growing the right People
Bill Arman & Ed Laflamme, The Harvest Group
Inside the Mind of a Landscape Architect: Bridging the Gap with Contractors and Growers
Dan Lambert, McAdams
Importance of Scouting and the Cost of Misidentifying Pests While Doing Maintenance Drew Jeffers, Clemson Cooperative Extension Service
There is no Such Thing as Dwarf: Compact Plants for the Landscape
Bryce Lane, Horticulturist
Edward Morrow, Edward the Arborist
Emerald Ash Borer: The Devastating Beetle That’s Changing Our Forests and What You Can Do to Protect Your Ash Trees
Heather Moonier, NC Forest Service
Landscape Weed Control: Back to Basics Joe Neal, NCSU
Detection and Management of Soilborne Diseases
Inga Meadows, NCSU
Integrated Pest Management (IPM) strategies in Nursery Production and Landscapes
Dr. Hannah Talton, NC A&T University
Tree Risk Assessment: How Much do we Really Know?
Janine Lester, Society of Consulting Arborists
Cultural Management of Tree and the Landscape Patrick Anderson, Rainbow Ecoscience
Mastering Tree Pruning: Techniques and Timing for Optimal Tree Health
Edward Morrow, Edward the Arborist
8:30 - 9:20 AM
9:30 - 10:20 AM
Education
WEDNESDAY, JANUARY 15, 2025
Differentiating Your Business in a Crowded Field
Parry Webb, Weathermatic
Elevate Your Career with the NC Certified Plant Professional (CPP) Designation
Danny Lauderdale, Cindy Lauderdale, Matt Jones, NCSU
10:30 - 11:20 AM Make Your Message Irresistible: Marketing & Management Strategies to Grow Your Landscape Business
Rafael Mael, Maelstrom
11:30 AM - 12:00 PM: Lunch, available on a first-come, first-served basis
12:00 - 12:50 PM: Keynote Presentation
Introduction to Stormwater Management
Brad Flack, StormwaterONE
Landscapes That Save the World: The Importance of Biodiversity in the Landscape
Bryce Lane, Horticulturist
Efficient Tool Use for Overcoming Future Landscaping Challenges
Greg Niewold, Power Planter Inc.
Dr. Charlie Hall, Texas A&M University
Landscape Weed Control Strategies
Dr. Ray McCauley, NCSU
You Pick the Pests: Turf Insect Edition
Dr. Terri Billeisen, NCSU
Managing Difficult Turfgrass Diseases in the Landscape
Dr. Jim Kerns, NCSU
Competing in the Current and Projected Green Industry Economic Landscape
Pipe Dreams: The Art and Science of Pipe Sizing
Clark O’Neill, Carolinas Irrigation
Gear Up: Essential Equipment and Maintenance for Irrigation Pros
Juggling Act: Offsite Management for Multi-Site Irrigation Success
Greg Goudeau, HydroPoint
With fears of economic stagnation on everyone’s mind, it’s important to remember that this is not the first time that Americans have taken a hard look at our country and wondered whether our best days were behind us (and it won’t be the last time either). In this presentation, Charlie will address the main drivers of our current green industry situation, how our economy has been as resilient as it has, why in spite of increased wages and economic growth consumers still perceive the opposite, and what has to happen for folks to feel like times are good again. Finally, what does all of this mean for the future green industry sales?
1:00 - 1:50 PM Compliant Hiring, Current Trends in Background Screening
Kevin von der Lippe, Catapult
2:00 - 2:50 PM
Supply-side vs. Demand-side Pricing Dynamics
Charlie Hall, Texas A&M University
3:00 - 3:50 PM The Intelligent Landscape: How AI is Reshaping the Industry
Chelsea Hartshorn, Threadleaf Landscape Design
Skyler C. Westergard, LandCare, LLC
Landscape Maintenance and Management in a Brave New World
Tom Joyce, Horticulturist
Covering Ground with Plants: A Low-resource Approach to Landscaping
Shannon Currey, Izel Plants
Designing and Building Outdoor Learning Environments for Young Children in Communities, Municipalities, and Learning Centers
Dr. Nilda Cosco, NCSU
Robin Moore, NCSU
Julie Sherk, NCSU
Minimizing Turfgrass Applicators Exposure to Pesticide
Lee Butler, NCSU
Planning Ahead: Seasonal Control of Cool and Warm Season Turfgrass Pests
Dr. Ray McCauley, NCSU
Consumer Perceptions of Natural Grass
Dr. Casey Reynolds, Turfgrass Producers International
Enhancing Technical Skills: The Role of Contractors in Irrigation Systems
Brad Vice, Carolina Land Consultants
Save Water, Save the Day: Innovative Water-Saving Strategies
Technical Collaboration: Proactive Planning for Irrigation Success
Emmy Garvey, Southern Garden
Hamilton Garvey, F&C Design Build
This is an Education schedule preview and is subject to change. The final schedule will be featured online and available in the onsite Showbook. NCNLA applies for continuing education units from various state and national entities. For CEU status updates, please visit www.greenandgrowin.com.
REGISTRATION FORM
2. BUSINESS
4. REGISTRATION OPTIONS
NOTE: All on-site registration, if available, will incur a $45 processing fee (applies to Education, not Marketplace admission).
2024 SPECIALTY WORKSHOPS
Commercial Pesticide Applicator Training School (Monday & Tuesday) 1½-day class, includes books & lunch both days; Separate fee required for Wednesday exam and paid directly to NCDA&CS *Registration will close on January 3*
Certified Plant Professional (CPP) Review (Monday & Tuesday) 1½-day class, includes lunch both days; Separate fee required for Wednesday exam *Registration will close on January 3*
CPP Exam (Tuesday Afternoon) Must be approved prior to sitting for the exam *Registration will close on January 3*
Fundamentals of Landscape Design Graphics, Richard Ludwig (Monday) *NEW* 1-day workshop for newcomers & veterans; Includes Monday lunch
Chainsaw Training, Safety, and Maintenance (Monday Morning, 8:30 AM - 12:30 PM) *NEW* 4-hour workshop; Includes Monday lunch
Mastering Landscape Lighting and Irrigation: Techniques for Sustainable and Stunning Outdoor Spaces (Monday Morning, 8:30 - 11:30 AM) *NEW* 3-hour workshop; Includes Monday lunch
Hardscape Mastery: Techniques for Durable Patios and Retaining Walls (Monday Afternoon, 1:00 - 4:00 PM) *NEW* 3-hour workshop; Includes Monday lunch
Landscaper School (Monday Afternoon, 1:00 - 5:00 PM) *NEW* 4-hour workshop; Includes Monday lunch
What is NCNLA?
The North Carolina Nursery & Landscape Association is a 501(c)5 non-profit membership organization of firms interested in the welfare of North Carolina’s green industry, with emphasis on the nursery and landscape segments. NCNLA’s membership includes growers, suppliers, landscapers and retail garden centers.
MISSION
Provide essential value to our members through education, marketing and advocacy.
VISION
Promote and protect the interests of the North Carolina green industry.
NCNLA members include:
Wholesale Growers
Retailers
Suppliers
Landscapers
Universities
Community Colleges
Government Agencies
By The Numbers 175
save $175+ a year on education and events (per person)
100+ hours of horticulture and business education offered to increase business knowledge
75+ hours of Continuing Education Credits
NCNLA Membership Application
COMPANY NAME
CONTACT NAME
ADDRESS
CITY STATE ZIP
PHONE FAX
EMAIL (REQUIRED)
WEBSITE
BUSINESS TYPE (SELECT ALL THAT APPLY):
■ Allied Supplier - Products
■ Allied Supplier - Services
■ Garden Center/Retailer
■ Grass/Sod/Turf
■ Irrigation
■ Landscape Architect
■ Landscape Install/Maint-Residential
■ Landscape Install/Maint-Commercial
■ Lighting
■ Nursery
■ Other_________________________________
Job Description
■ Buyer
■ Corporate Officer
■ Field Manager/Supervisor
■ Field Personnel
■ Office Manager/Supervisor
■ Office Personnel
■ Owner
■ Sales
■ Other_________________________________
MEMBERSHIP TYPE (CIRCLE ONE):
If mailing, please enclose check, payable to NCNLA and mail to: NCNLA, 968 Trinity Road, Raleigh, NC 27607
N/A $325 Organization Member (Nonprofit associations, nongovernmental/governmental organizations, universities, community colleges and similar entities that share NCNLA’s mission)
Individual Member (Employees of nonprofit associations, nongovernmental/ governmental organizations, universities, community colleges and similar entities that share NCNLA’s mission that are not Supporting Organization Members)
Student Chapter N/A
$275 (Horticulture degree program or related field of study at a North Carolina based university or community college)
Sustaining N/A $50 Individual Member (Members in good standing for 5 or more years, who retired from active employment in the industry)
Total Annual Dues: $
Sponsorships
Position your brand at the forefront of the green industry’s most influential gathering in the Southeast - Green & Growin’! This premier event draws over 5,000 growers, retailers, landscapers, and industry professionals each year. As a sponsor, your brand will be prominently featured at our Education Conference, offering valuable CEU opportunities, and our Marketplace Tradeshow, a hub for networking and business connections. Don’t miss this chance to showcase your company to a captive audience eager to engage with leading industry names. Elevate your brand’s visibility and impact at Green & Growin’ 25!
G&G Sponsorship Program
Our program provides your company with opportunities to increase your exposure through high- visibility items, show amenities and networking events.
5,000+ ATTENDEES 360+ MAR KETPLACE VENDORS
Select Your Sponsorship Level.
■ Bronze $275
Benefits outlined on previous page.
■ Silver $550
Benefits outlined on previous page plus one of the following:
● Ice Company logo on signage at Marketplace ice machine.
● Marketplace South Lounge Company logo on signage.
● Women in the Green Industry Meeting Company logo on signage.
● CPP Breakfast Company logo on signage.
● NCNLA Annual Meeting (Reserved for Annual Sponsors only) Company logo on signage.
AMOUNT DUE: $
■ Gold $1,250
Benefits outlined on previous page plus one of the following:
● Morning Coffee & Afternoon Snack Break (Education) Company logo on signage.
● Morning Coffee & Afternoon Snack Break (Marketplace) Company logo on signage.
● Marketplace Lunch (Thursday & Friday) Company logo on signage.
● Cornhole Competition (limit 4) Company logo on signage at President’s Reception.
● Student Volunteer Break Room Company logo on signage at Education and Marketplace.
● Speaker Green Room Company logo on signage.
■ Platinum $3,500
Benefits outlined on previous page plus one exclusive benefit:
● Marketplace Tote Bags Company branded bags for Marketplace attendees.
● Event Lanyards Company branded lanyards for event attendees.
● Event Pens
Company branded amenity for Education attendees.
● Education Notepads Company branded amenity for Education attendees.
● Marketplace Show Map Company logo on the show floor make and plant material displayed at entrance of Marketplace.
● Event Beverage Cups Logo on cups at Education and Marketplace.
● Education Audiovisual Technology Company logo on signage at Education.
● Event Wifi Company logo on signage at Education and Marketplace.
● President’s Reception Dessert Bar Company logo on signage at the President’s Reception.
● Student Day at the Marketplace
Free admission for student attendees. Company logo on student-appropriate gift.
■ Ruby $4,950
Benefits outlined on previous page plus one exclusive benefit:
● Education Keynote Lunch (Tuesday & Wednesday)
Company logo on signage and tabletops. Keynote speaker introduction.
● President’s Reception (Thursday Evening) Company logo on event signage. 100 company branded drink tickets for distribution and redemption at the President’s Reception.
● Event Volunteer Tees Company logo on volunteer T-shirts.
● Marketplace Demonstration Area (2 available) Company provided demonstrations, logo on signage and promotion at Marketplace.
● Education Clipboards Company logo on Education Clipboards.
● Event Showbook Company ad on back cover of 3,000 Showbooks distributed during Education and Marketplace.
● Host a Happy Hour Company hosts a Happy Hour on Wednesday at a Sheraton bar. Company logo on signage and 100 company branded beer tickets for distribution.
Also Available: Create Your Own Sponsorship (Platinum and Ruby levels only) Contact Wendi Doak at wdoak@ncnla.com to discuss opportunities.
Please complete and return to NCNLA. We will send an invoice to the email address listed. NCNLA, 968 Trinity Road, Raleigh, NC 27607 | 919-816-9119 | Fax: 919-746-7161 | email: wdoak@ncnla.com www.ncnla.com | www.greenandgrowin.com
Platinum
Ruby
Gold
Silver
Bronze
REACH BUYERS WITH BUYNCPLANTS.COM
Expand your customer base by adding your plants, supplies and services to NCNLA’s exclusive online searchable platform.
BuyNCPlants.com makes it easy for buyers to find your business through PlantAnt, the green industry’s most powerful search engine. Buyers are able to search by type of material or geography.
Listing Options:
n Current Inventory (Members Get Unlimited Listings)
n Product Photos
n Price Lists
n Recognition of NCNLA Members, Green & Growin’ Exhibitors and Green & Growin’ Partners
Contact Kathryn Stansbury at kstansbury@ncnla.com to get started.
