BY CAROLINE K. REFF

Do you sell products or services to companies that process, manufacture and distribute dairy products?

Let us help you make a splash.

Boost your bottom line and brand awareness within the industry. Contact us today to learn about the opportunities.

Hannah Gray, Relationship Manager hannahg@nedairymedia.com 315-445-2347 Ext. 115

Many of you may have noticed that our digital newsletter, sent exclusively to NDFA and NDSA members each Wednesday, has a new look. It’s been rebranded and redesigned as the Northeast Dairy Connection in partnership with Northeast Dairy Media, which also produces our quarterly magazine. “One of the perks of membership is the ability to receive the most current news available about our industry, recent legislation and members news, as well as other topics that impact all of us on the regional, national and international levels,” said Bruce W. Krupke, executive vice president, NDFA. “The new bright and modern format is easy to navigate and gives you instant links to articles and other information from every corner of the dairy world.”

This Weekly Dairy Newsroom also includes a link to the Northeast Dairy Media Buyers Guide, information on upcoming educational programs, conferences and training; the most recent dairy pricing and economic news, information on new members and a list of upcoming “Dairy Days,” to help you plan related marketing or celebratory events. Other information includes links to NDFA and NDSA’s social media, connections to our endorsed service partners, reminders about upcoming events like our July clambake and August Northeast Dairy Convention, as well as access to our most recent edition of Northeast Dairy magazine in a digital format. It’s all just a click away!

Because so many of our members look forward to this newsletter each week, it’s also a great opportunity to advertise. With a strong open rate of 26% and a click-through rate of 24%, it is the ideal vehicle to advertise your company and link to your own website.

Two advertising options are available to members: • A spotlight gives your company a 50-word description at the very top of the newsletter, as well as a logo and an ad in the body of the text that can link back to your company’s website • A banner ad is placed within the body of the newsletter and can also link back to your website.

If you’d like to advertise, contact Bill Brod at billbrod@ nedairymedia.com or at 315-445-2347 x138.

Check your inbox every Wednesday for the latest news! E-NEWSLETTER HAS NEW LOOK, MORE INFORMATION, OPPORTUNITIES TO SHOWCASE YOUR COMPANY

Northeast Dairy welcomes our new readers from the Pennsylvania Association of Milk Dealers. We look forward to sharing your news in upcoming issues of our magazine.

2020 Northeast Dairy Events

Northeast Dairy Convention

Wednesday, Aug. 12 through Friday, Aug. 14 at Mount Airy Casino Resort in Mount Pocono, Pennsylvania.

Northeast Dairy Industry Golf Tournament and Clambake

Wednesday, July 8 at Rogues Roost Golf Course and The Spinning Wheel Event Center in North Syracuse, New York.

PLAN NOW TO CELEBRATE DAIRY DAYS IN 2020 T here are so many opportunities to promote the dairy industry in 2020. Here are just some of the months or specific dates dedicated to various dairy products or other topics connected to the success of the dairy industry. Think about what you can do to connect your customers to these fun-filled days! Send photos and a brief description of your events to Northeast Dairy Media at Creff@nedairymedia.com.

APRIL 2020 April 4: Vitamin C Day April 6: Student Athlete Day April 10: Farm Animals Day April 11: Cheese Fondue Day April 12: Grilled Cheese Day April 17: Cheeseball Day April 20: Cheddar Fries Day April 22: Administrative Professionals Day April 22: Earth Day April 22/23: Take Your Son/Daughter to Work Day

MAY 2020 NATIONAL OSTEOPOROSIS MONTH May 10: Mother’s Day May 15: National Pizza Party Day May 25: Memorial Day

JUNE 2020 NATIONAL DAIRY MONTH June 1: World Milk Day June 4: National Cheese Day June 21: Father’s Day

JULY 2020 NATIONAL ICE CREAM MONTH July 4: Independence Day July 14: National Mac and Cheese Day July 16: Get To Know Your Customer Day July 24: 2020 Olympic Summer Games Begin July 25: National Wine and Cheese Day

AUGUST 2020 August 2: National Ice Cream Sandwich Day August 8: National Frozen Custard Day

SEPTEMBER 2020 NATIONAL FOOD SAFETY EDUCATION MONTH HISPANIC HERITAGE MONTH Sept. 7: Labor Day Sept. 13: National Grandparents Day Sept. 27: National Chocolate Milk Day Sept. 29: National Coffee Day Sept. 30: World School Milk Day

OCTOBER 2020 NATIONAL PIZZA MONTH Oct. 2: National Diversity Day Oct. 12: National Farmers Day Oct. 12-16: National School Lunch Week Oct. 31: Halloween

NOVEMBER 2020 NATIONAL EAT SMART MONTH Nov. 3: Election Day Nov. 4: National Eating Healthy Day Nov. 5: National Quesadilla Day Nov. 11: Veterans Day Nov. 11: National Sundae Day Nov. 15: America Recycles Day Nov. 26: Thanksgiving Day

DECEMBER 2020 Dec. 4: National Cookie Day Dec. 10: Hanukkah Begins Dec. 13: National Hot Cocoa Day Dec. 25: Christmas Dec. 31: New Year’s Eve