E-NEWSLETTER HAS NEW LOOK, MORE INFORMATION, OPPORTUNITIES TO SHOWCASE YOUR COMPANY
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Do you sell products or services to companies that process, manufacture and distribute dairy products?
Let us help you make a splash. Boost your bottom line and brand awareness within the industry. Contact us today to learn about the opportunities. Hannah Gray, Relationship Manager hannahg@nedairymedia.com 315-445-2347 Ext. 115 46 • Northeast Dairy Foods Association, Inc.
any of you may have noticed that our digital newsletter, sent exclusively to NDFA and NDSA members each Wednesday, has a new look. It’s been rebranded and redesigned as the Northeast Dairy Connection in partnership with Northeast Dairy Media, which also produces our quarterly magazine. “One of the perks of membership is the ability to receive the most current news available about our industry, recent legislation and members news, as well as other topics that impact all of us on the regional, national and international levels,” said Bruce W. Krupke, executive vice president, NDFA. “The new bright and modern format is easy to navigate and gives you instant links to articles and other information from every corner of the dairy world.” This Weekly Dairy Newsroom also includes a link to the Northeast Dairy Media Buyers Guide, information on upcoming educational programs, conferences and training; the most recent dairy pricing and economic news, information on new members and a list of upcoming “Dairy Days,” to help you plan related marketing or celebratory events. Other information includes links to NDFA and NDSA’s social media, connections to our endorsed service partners, reminders about upcoming events like our July clambake and August Northeast Dairy Convention, as well as access to our most recent edition of Northeast Dairy magazine in a digital format. It’s all just a click away! Because so many of our members look forward to this newsletter each week, it’s also a great opportunity to advertise. With a strong open rate of 26% and a click-through rate of 24%, it is the ideal vehicle to advertise your company and link to your own website. Two advertising options are available to members: • A spotlight gives your company a 50-word description at the very top of the newsletter, as well as a logo and an ad in the body of the text that can link back to your company’s website • A banner ad is placed within the body of the newsletter and can also link back to your website. If you’d like to advertise, contact Bill Brod at billbrod@ nedairymedia.com or at 315-445-2347 x138. Check your inbox every Wednesday for the latest news!